Workshop slides from the Innovation and Change Workshop. How to make things happen and get things done.

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Innovation and Change
Making it Happen
George Vukotich, Ph.D.

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George Vukotich, Ph.D.
- BACKGROUND – GROWING UP
- EDUCATION
- WORK – DOING WHAT YOU NEED TO DO
- MORE EDUCATION
- MILITARY
- MORE WORK: Fortune 500
- MORE WORK: Education
- MORE WORK: Startups
*Don’t let other people limit you.

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OVERVIEW
- Where Does Change Come From
- Some Statistics
- Innovation and Change
- Some Examples
- Data
- Trends
- Opportunities
- Things to Think About
- Going Forward
- Homework
- ???
GOAL: Is that you know more after this session than before

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WHERE DOES CHANGE COME FROM
Political
Economic
Social
Technical
Legal
Environmental
P E S T L E
Are we being as effective as we can be?

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STATISTICS
 FORTUNE 500
 SMALL BUSINESSES
 BY INDUSTRY
 EVEN OUR COMMUNITY

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SOLVING A PROBLEM OR FINDING AN OPPORTUNITY

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INNOVATION – IT’S HOW YOU LOOK AT THINGS

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PURPOSE
What Do Companies Do To Be Successful
- How do they compete?
- What business are they in?
- Who are their customers?

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Park Entry
Hotel Room Key
Payment for Food and Merchandise
Fast Pass Access
Move Employees Around to Busy Areas
Reallocate resources – Beacon Technology

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• Movie Theaters
• Neighborhood Video Stores
• BlockBuster Video
• Netflix
• Redbox
• Internet Download
But What Enabled These Changes To Happen.
Technology As a Game Changer

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HEALTHCARE:
FROM SMART PILLS TO SMART TOILETS

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WHAT IS STEVE JOBS HOLDING?
MORE IMPORTANTLY, WHAT CAN IT DO?

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SENSES
SENSOR TECHNOLOGY

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DO YOU ADAPT OR DO YOU INNOVATE

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SENSES - RECOGNITION
- Text Recognition – text to voice
- Voice Recognition – cybersecurity
- Sight Recognition – facial recognition
- So what’s next?

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New MIT Headset Can 'Hear' Your Thoughts and Res
Augmented Intelligence
Every time you think of a word,
phrase or are even reading a
book, the process
of subvocalization is at work. That
means your brain is sending
signals to the muscles of your
face and throat that will ultimately
shape words for you to speak.

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• What business are you in?
- Can you clearly articulate what you do?
• Who are your customers?
- Best customers and why?
• Who are your competitors?
- What differentiates you?
• What does your network look like?
- Do you have a team that you can count on?
• What is your “value proposition”?
IF I ASK YOU THESE QUESTIONS CAN YOU ANSWER THEM

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THE BUSINESS MODEL CANVAS

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BUILDING YOUR BUSINESS PLAN

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MINIMUM VIABLE PRODUCT – MVP
It’s not about building it and seeing if they will come

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What’s Your Offering?
CORE
PRODUCT
OR
SERVICE
EXTENSIONS
SUPPORTING GOODS
SERVICES

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PIVOT
Sometimes You Need to Change Your Focus

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SO, WHAT’S THE POINT?

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The Future is Prediction, Not Restriction
DATA-INFORMATION-KNOWLEDGE-WISDOM
Remember:
- Mean
- Median
- Mode
- Range
DATA AS A GAME CHANGER

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Credit Card Companies Can Now Accurately Predict the
Incidence of “Early” Divorces from Activity:
- Same City Hotel Charges
- Flowers Sent to Addresses Other Than Home
- Increased Charges for Self-Improvement
- Increased Spending in Bars Focused on Singles
DIVORCING COUPLES PRESENT A MUCH
GREATER RISK OF DEFAULTING ON THEIR
CREDIT CARD OBLIGATIONS
DATA AS A GAME CHANGER

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WE’RE IN THE 4th INDUSTRIAL REVOLUTION

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• Increasing Generational Differences in How Work
and Life are Viewed (segmentation)
• Diversity of Leadership / Membership
• Use of Technology (Healthcare, Manufacturing, etc.)
• More People Working from Remote Sites
• How the Internet (LinkedIn, Twitter, YouTube) is used
• Media – Broadcast – Interactive – Social Media
• WHAT TRENDS DO YOU SEE? HOW DO YOU LEVERAGE IT?
WHERE ARE THINGS GOING?

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MORE PEOPLE LIVING ALONE AND MARRYING LATER IN LIFE

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https://usafacts.org/?utm_source=EM&utm_medium=email&utm_campaign=marriage-in-US
The trend of living unmarried and alone impacts more than just caterers and bridal
shops. Many government programs that serve the public were designed at a time
when married households were the norm. Marriage plays a role in partner benefits for
Social Security and Individual Retirement Accounts. It's key to filing taxes jointly or
joining a partner's health insurance. This shift toward living alone could test how these
programs are implemented and shape American life.
The data on who is living alone and who is getting married comes from the US Census
Bureau. USAFacts is here to break it down:According to the Census, 6.8% of men
were divorced in 1990; that number was 8.3% in 2019. The percentage of divorced
women also grew from 9.4% to 11.1% between 1990 to 2019.
Rates of widowhood have gone down for nearly everyone since 1990. Rates are still
significantly higher for women, however, since they tend to have a longer life
expectancy than men.

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• Large Families
• Command and Control Management
• Global Isolationism
• Pay Phones, Newspapers, Traditional TV, Typewriters . . . but
WHERE ARE THINGS GOING AWAY FROM?
• What businesses do you know that no longer exist?
-- WHY?

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GROWTH:
- $2 billion valuation in less than a year.
- Making it the fastest startup in history to reach unicorn status.
- Bird hit over 10 million rides in less than a year.
- Grew to more than 120 cities across the world.
ISSUES:
- Vandalism and theft
- Scooter-related injuries and lawsuits, leading to being banned in some cities.
Bird is Inc.’s 2018 Company of the Year

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WHO NEEDS ASSETS

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ECONOMY OF NOW (EON) – On Demand Businesses
Q: How are these businesses different from traditional businesses?

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NEEDS DRIVING RELATIONSHIPS
Egypt - Israel - Jordan - Palestine

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THE RUSS KENDZIOR STORY – IT’S HOW YOU LOOK AT THINGS

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- A woman from Virginia was awarded more than US $12.2 million in damages for
injuries she suffered in a slip-and-fall accident at a convenience store.
- Unclean and unsafe floors are the cause of approximately 50 percent of slip-and-fall
accidents, followed by inappropriate footwear, fraudulent claims, inadequate
hazard identification and insufficient employee training.
- In addition to causing injury to employees and guests, slip-and-fall accidents can
cost a business thousands, or millions, of dollars in legal fees and settlements.
- According to the National Safety Council, compensation and medical costs
associated with slip-and-fall accidents are approximately US $70 billion each year.
They also can result in a public relations nightmare that can cast a lasting shadow
over an organization.
THE RUSS KENDZIOR STORY – IT’S HOW YOU LOOK AT THINGS
Floors = Money

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THE RUSS KENDZIOR STORY – IT’S HOW YOU LOOK AT THINGS
- From Illinois
- Took 6 years to get an undergraduate degree (Bradley University).
- After college got a job selling flooring (titles, etc.)
- Had an idea to start a company – floor care
- First product floor cleaner, safety wax - first clean/then protect
- Then idea related to floor safety matting
(such as when you enter a building)
- Then safety shoe idea with special non-slip soles (lawsuit)
- Then safety sign
- Then tester to measure how slippery a floor is (insurance cost)
- Then association -- National Floor Safety Institute (NFSI)
- Then expert witness
- Then start a consulting company -- www.tractionexperts.com

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THE RUSS KENDZIOR STORY – IT’S HOW YOU LOOK AT THINGS
Floors are expensive to replace – so create non-slip floor care products

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THE RUSS KENDZIOR STORY – IT’S HOW YOU LOOK AT THINGS
Floors can get slippery – so create non-slip shoes / soles

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https://www.linkedin.com/in/russell-kendzior-1b13307/
THE RUSS KENDZIOR STORY – IT’S HOW YOU LOOK AT THINGS
Knowing how to make things better

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THE RUSS KENDZIOR STORY – IT’S HOW YOU LOOK AT THINGS
- Started a consulting company
- Started an association that monitors the industry

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THE RUSS KENDZIOR STORY – IT’S HOW YOU LOOK AT THINGS
Created a tool to measure the slipperiness of floors

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Chicago Slip and Fall Attorneys
THE RUSS KENDZIOR STORY – IT’S HOW YOU LOOK AT THINGS
And it goes on

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Driven by Change – e.g. The Web
Web 2.0 is the term given to describe a second
generation of the World Wide Web that is focused
on the ability for people to collaborate and share
information online.
Web 1.0. A general reference the term is mostly used to
contrast the earlier days of the Web before blogs, wikis,
social networking sites and Web-based applications
became commonplace.
Web 3.0 will use things like semantic searches, microformats, natural
language search, data-mining, machine learning, recommendation
agents, and artificial intelligence technologies — which emphasize
machine-facilitated understanding of information in order to provide a
more productive and intuitive user experience.”

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- Which do you think was more successful? - Why?
WHICH COMPANY WOULD YOU CHOOSE / WHY?
- Two guys in a warehouse on W. Lake St.
- Have this concept to box up meals and send to
individuals.
- Raise money from friends and families, angel
groups, etc.
- Two medical doctors from the University of Chicago
- Have this idea to use DNA samples to determine
effectiveness to various medications.
- Get over $4M in grants. Polsky Center winner.
- It’s about the people and their commitment.

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EMERGING TECHNOLOGIES ARE AREAS OF OPPORTUNITY

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DECISION MAKING
But understand what you are looking at

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DECISION MAKING
But understand what you are looking at

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• Create a New Product or Service
INNOVATION – WHAT & HOW, e.g.
• Make a Mistake and Convince the World they need Your Mistake
• Find New Uses for Existing Products / Services
• Find a Way for an Existing Product or Service to Work
with Other Products or Services
• Find a Way to Increase the Capability of a Product or Service
• Create a better alternative to what exists
- Post-It Notes
- Arm & Hammer Baking Soda
- Apple iPod
- VHS Tape to DVD’s
- Viagra

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 Things happen – what makes a difference is how we
react to what happens.
 Avoidance
 Ready, Fire, Aim
 Blaming others
 Find the “root cause” – deal with the issues.
ARE YOU FIXING SYMPTOMS OR SOLVING PROBLEMS

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• Know Yourself / Develop Yourself
• Analyze Your Environment (SWOT)
• Know Others Around You
• Set Your Goals
• Develop Your Network
• Perform -- Do What You Do Better Than Anyone Else
• Be Willing to Change – Don’t Get Stuck in One Career Field
Monitor Your Environment . . .
BE READY TO CHANGE, BE PROACTIVE NOT REACTIVE
SO WHAT DO YOU DO?

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COMMUNICATION – ARE WE EFFECTIVE

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YOUR 60 SECOND ELEVATOR PITCH
IT STARTS WITH YOU
- Who you are?
- What you do?
- Why should people care?
- Don’t forget the “ask” if you have one.

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• Head -- Change the way they think.
• Heart -- Change the way they feel.
• Hand -- Change what they do.
INFLUENCING STRATEGIES

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• Things Change – Be Prepared
• Build a Strong Network
• We’re All Entrepreneurs – Take
Responsibility for Your Own Future
• Always Look for Opportunities
• Be Willing to do What Others Aren’t
KEY POINTS

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- Stay healthy
- Learn to cope with issues
- Develop a set of values and live by them
- Build a trusted network
- Complain
7 THINGS TO DO 4 THINGS NOT TO DO
- Talk about others behind their
back
- Understand money
- Be an effective communicator
- Learn and develop skills that are in
demand
- Develop an entitlement
mentality
FROM MY EXPERIENCE
- Violate someone’s trust in you

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• You have been interviewed
for an upcoming issue of TIME
magazine. You will be on
the cover and yours is the
main story in the issue:
- What’s your story?
- Headline
- Key points (by section, paragraph)
- What do you want people to know
- Introduction / Content / Conclusion
- What else is it you want the readers
to know.
HOMEWORK - WHAT’S YOUR STORY

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George Vukotich, Ph.D.

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