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1 Chapter   Managing the Digital Firm
OBJECTIVES Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object]
[object Object],[object Object],OBJECTIVES (Continued) Management Information Systems Chapter 1 Managing the Digital Firm
WHY INFORMATION SYSTEMS? Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],Why Information Systems Matter  There are four reasons why IT makes a difference to the success of a business:
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],Capital Management:  WHY INFORMATION SYSTEMS?
Management Information Systems Chapter 1 Managing the Digital Firm Information Technology Capital Investment  WHY INFORMATION SYSTEMS? Source:  Based on the data in U.S. Department of Commerce, Bureau of Economic Analysis,  National Income and Product Accounts , Tables 5.2 and 5.8, 2004. Figure 1-1
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],Foundation of doing business: WHY INFORMATION SYSTEMS?
Management Information Systems Chapter 1 Managing the Digital Firm The Interdependence between Organizations and Information Systems  WHY INFORMATION SYSTEMS? Figure 1-2
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],WHY INFORMATION SYSTEMS? Productivity:
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],WHY INFORMATION SYSTEMS? Strategic Opportunity and Advantage:
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],WHY INFORMATION SYSTEMS? Strategic Opportunity and Advantage:
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],How Much Does IT Matter? WHY INFORMATION SYSTEMS?
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],How Much Does IT Matter? WHY INFORMATION SYSTEMS?
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],Why IT Now? Digital Convergence and the Changing Business Environment   Growing impact of IT in business firms can be  assessed from the following five factors: WHY INFORMATION SYSTEMS?
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],WHY INFORMATION SYSTEMS? Why IT Now? Digital Convergence and the Changing Business Environment (Continued)
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],WHY INFORMATION SYSTEMS? The Internet and Technology Convergence:
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],WHY INFORMATION SYSTEMS? The Internet and Technology Convergence:
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],WHY INFORMATION SYSTEMS? Transformation of the Business Enterprise:
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],WHY INFORMATION SYSTEMS? Transformation of the Business Enterprise (Continued):
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],WHY INFORMATION SYSTEMS? Globalization:
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],WHY INFORMATION SYSTEMS? Rise of the Information Economy:
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],WHY INFORMATION SYSTEMS? Rise of the Information Economy (Continued):
Management Information Systems Chapter 1 Managing the Digital Firm The Growth of the Information Economy  WHY INFORMATION SYSTEMS? Source:   U.S. Department of Commerce, Bureau of the Census,  Statistical Abstract of the United States , 2003, Table 615; and  Historical Statistics of the United States, Colonial Times to 1970 , Vol. 1, Series D, pp. 182-232. Figure 1-3
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],WHY INFORMATION SYSTEMS? Emergence of the Digital Firm:
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],WHY INFORMATION SYSTEMS? Emergence of the Digital Firm (Continued):
Management Information Systems Chapter 1 Managing the Digital Firm The Emerging Digital Firm  WHY INFORMATION SYSTEMS? Figure 1-4
PERSPECTIVES ON INFORMATION SYSTEMS   Management Information Systems Chapter 1 Managing the Digital Firm What Is an Information System?   Technology perspective:   A set of interrelated components that collect (or retrieve), process, store, and distribute information to support decision making and control in an organization
PERSPECTIVES ON INFORMATION SYSTEMS   Management Information Systems Chapter 1 Managing the Digital Firm What is an Information System? (Continued)   ,[object Object],[object Object]
Data Versus Information 1200 100 West Charles Mann 79154 TM  Shoes Monthly Sales Report  for West Region Sales Rep : Charles Mann Emp No.  79154 Item   Qty Sold   Price TM Shoes  1200  $100
PERSPECTIVES ON INFORMATION SYSTEMS   Management Information Systems Chapter 1 Managing the Digital Firm Functions of an Information System   Figure 1-6
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS   Computer-Based Information System (CBIS)
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS   Information systems are more than just technology.  Businesses invest in IS in order to create value and increase profitability.   A Business Perspective on Information Systems
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS   A Business Perspective on Information Systems (Continued)
PERSPECTIVES ON INFORMATION SYSTEMS   Management Information Systems Chapter 1 Managing the Digital Firm The Business Information Value Chain   Figure 1-7
PERSPECTIVES ON INFORMATION SYSTEMS   Management Information Systems Chapter 1 Managing the Digital Firm Information Systems Are More than Computers   Figure 1-8
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS   You will need to understand and balance these dimensions of information systems in order to create business value.  Dimensions of Information Systems
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS   The Organizational Dimension of Information Systems
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS   Major Business Functions Rely on Information Systems
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS   The Management Dimension of Information Systems
Management Information Systems Chapter 1 Managing the Digital Firm PERSPECTIVES ON INFORMATION SYSTEMS   The Management Dimension of Information Systems  (Continued) Managers who can understand the role of information systems in creating business value are the key ingredient to success with systems, and cannot easily be replicated by your competitors.
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS   Information technology is one of the tools managers use to cope with change: The Technology Dimension of Information Systems
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS   The Technology Dimension of Information Systems (Continued)   Managers need to know enough about information technology to make intelligent decisions about how to use it for creating business value.
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS   Complementary Assets and  Organizational  Capital
Management Information Systems Chapter 1 Managing the Digital Firm ,[object Object],[object Object],[object Object],[object Object],PERSPECTIVES ON INFORMATION SYSTEMS   Organizational capital:
PERSPECTIVES ON INFORMATION SYSTEMS   Management Information Systems Chapter 1 Managing the Digital Firm Variation in Returns on Information Technology Investment   Source : Based on Erik Brynjolfsson and Lorin M. Hitt, “Beyond Computation: Information Technology, Organizational Transformation and Business Performance.”  Journal of Economic Perspectives  14, no. 4 (Fall 2000).  Used with permission of the American Economic Association. Figure 1-9
CONTEMPORARY APPROACHES TO INFORMATION SYSTEMS   Management Information Systems Chapter 1 Managing the Digital Firm Sociotechnical Systems   ,[object Object],[object Object],[object Object]
CONTEMPORARY APPROACHES TO INFORMATION SYSTEMS   Management Information Systems Chapter 1 Managing the Digital Firm A Sociotechnical Perspective on Information Systems   Figure 1-11

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Managing the Digital Firm

  • 1. 1 Chapter Managing the Digital Firm
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  • 6. Management Information Systems Chapter 1 Managing the Digital Firm Information Technology Capital Investment WHY INFORMATION SYSTEMS? Source: Based on the data in U.S. Department of Commerce, Bureau of Economic Analysis, National Income and Product Accounts , Tables 5.2 and 5.8, 2004. Figure 1-1
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  • 8. Management Information Systems Chapter 1 Managing the Digital Firm The Interdependence between Organizations and Information Systems WHY INFORMATION SYSTEMS? Figure 1-2
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  • 23. Management Information Systems Chapter 1 Managing the Digital Firm The Growth of the Information Economy WHY INFORMATION SYSTEMS? Source: U.S. Department of Commerce, Bureau of the Census, Statistical Abstract of the United States , 2003, Table 615; and Historical Statistics of the United States, Colonial Times to 1970 , Vol. 1, Series D, pp. 182-232. Figure 1-3
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  • 26. Management Information Systems Chapter 1 Managing the Digital Firm The Emerging Digital Firm WHY INFORMATION SYSTEMS? Figure 1-4
  • 27. PERSPECTIVES ON INFORMATION SYSTEMS Management Information Systems Chapter 1 Managing the Digital Firm What Is an Information System? Technology perspective: A set of interrelated components that collect (or retrieve), process, store, and distribute information to support decision making and control in an organization
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  • 29. Data Versus Information 1200 100 West Charles Mann 79154 TM Shoes Monthly Sales Report for West Region Sales Rep : Charles Mann Emp No. 79154 Item Qty Sold Price TM Shoes 1200 $100
  • 30. PERSPECTIVES ON INFORMATION SYSTEMS Management Information Systems Chapter 1 Managing the Digital Firm Functions of an Information System Figure 1-6
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  • 34. PERSPECTIVES ON INFORMATION SYSTEMS Management Information Systems Chapter 1 Managing the Digital Firm The Business Information Value Chain Figure 1-7
  • 35. PERSPECTIVES ON INFORMATION SYSTEMS Management Information Systems Chapter 1 Managing the Digital Firm Information Systems Are More than Computers Figure 1-8
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  • 41. Management Information Systems Chapter 1 Managing the Digital Firm PERSPECTIVES ON INFORMATION SYSTEMS The Management Dimension of Information Systems (Continued) Managers who can understand the role of information systems in creating business value are the key ingredient to success with systems, and cannot easily be replicated by your competitors.
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  • 46. PERSPECTIVES ON INFORMATION SYSTEMS Management Information Systems Chapter 1 Managing the Digital Firm Variation in Returns on Information Technology Investment Source : Based on Erik Brynjolfsson and Lorin M. Hitt, “Beyond Computation: Information Technology, Organizational Transformation and Business Performance.” Journal of Economic Perspectives 14, no. 4 (Fall 2000). Used with permission of the American Economic Association. Figure 1-9
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  • 48. CONTEMPORARY APPROACHES TO INFORMATION SYSTEMS Management Information Systems Chapter 1 Managing the Digital Firm A Sociotechnical Perspective on Information Systems Figure 1-11