1. StarForce DVD-Video
DVD-Video format security
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2. DVD is still very popular
 77% of respondents indicate that watch DVD or Blu-ray movies
 Only 21% of them use various video-on-demand services
 78% of spent money goes to buy DVD and Blu-ray discs
 Only 8% of means spend to pay for video-on-demand services
 Among all other video formats share of DVD is 59% against 11% of Blu-ray
According to NPD Group. Survey took place in USA in 2011. 9636 respondents.

3. What’s the problem?
 The main problem for right holders today is industrial piracy

 Home copying is not so serious issue, but we can’t completely
neglect it
 Investigationsmake DVD on the average approximately 25%
of consumers
show that
discs copies, that they buy, rent or
take from friends. However, most consumers prefer to buy
original disc in case they failed to create working copy during
first 30 minutes
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4. What’s the problem?

 Industrial piracy means illegal manufacturingfrom sale of loss
copyrighted subject when right holder suffer
and
revenue
due to limited sales of original product
 Manufacturing of illegal batch of discs can be of two types:
 Dotted – in home conditions, using duplicators
 Mass – replication plant conditions
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5. What to do?
?
 Considerable efforts goes against illegal copying issue
 Right holders implement all possible resources — marketing, government
control
 Nevertheless, piracy level hasn’t reduced
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6. There is solution!
!
Impossibility to fight down the problem by juridical or
administrative methods brings to another solution…
Technological protection of DVD-Video format
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7. What do I get?
 After hit the mass market unprotected product is being
freely copying and illegally distributed
freely copying and illegally distributed
 Pirates produce industrial batch of DVD discs and sale it
for prices that are considerably lower then legal discs
 Thus, the right holder’s income dramatically decreased
Thus,
 Protected product stand against crack attempts
during long period of time
during long period of time
 During this time right holder gets income by selling
original discs
Outcome:
Increasing of right holder’s income
due to sale of more original discs
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8. How does it work?
 Reliable protection of DVD against copying
 Keeping of original quality and structure
 Playback using any hardware players
 Playback using any software players
 Support of DVD and DVD DL (DVD5 and DVD9), ISO and DDP
 Compatibility with DVD replication systems
 Compliance with DVD manufacturers requirements
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9. Protection implementation steps?
 Initial consulting of customer to make the DVD-Video project which is suitable for protection implementation
 Grant of demo disc if needed
 Contract sign
 Receiving original video stuff from customer
 Analysis of original stuff and creating the technical conclusion
 Original stuff can be finalize to fit protection requirements if needed
 Implementation of protection mechanisms and final testing
 Payment by customer
 Protected video is passed to customer
 Discs replication*
* Replication is possible by either customer’s facilities or at StarForce partner plants
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10. Compatibility of protected discs
According to protected DVD discs testing using 80% of modern
hardware player models
only
0,1%
of protected disc were failed to launch
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11. They use StarForce DVD-video
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12. Demo disc
 To elements for full value testing: animated 2 pages menu,disc that 5:1 sound,
all
demonstrate protection technology we created the DVD
2:1 and
comprise of
support of fast navigation buttons, etc.
 This disc we only send tomovies.who shows well-defined interest and who is really
manufactures video and
those
This is our policy to protect the technology
against malefactors who interested in circumvent such kind of protections.
 Also we can create a demo disc with customer’s stuff if needed.
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13. Contact us today!
Commercial inquiries: sales@star-force.com
Common inquiries: info@star-force.com
Customers technical support: support@star-force.com
http://www.star-force.com
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