donorbadge is a fundraising application that allows institutions to leverage the social networks of donors, alumni, and other constituents to promote peer-to-peer giving. It integrates with social media platforms like Facebook and Twitter to enable constituents to personalize their support and encourage donations from their connections. Several universities have successfully used donorbadge to increase participation, gifts, and reengage lost alumni for annual giving and reunion campaigns.
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donorbadge - powering fundraising across social networks
1. donorbadge powering fundraising campaigns
across social networks
donorbadge is an innovative fundraising application that allows you to benefit from the vast social networks of your donors,
alumni, volunteers, and other constituents for your fundraising efforts. It effectively utilizes social networking platforms such
as Facebook and Twitter to promote and enable peer giving among your constituents.
Several large institutions such as UC Berkeley, University of Michigan as well as medium/small institutions such as
Claremont McKenna College are successfully using donorbadge for Annual Giving, Class Gift Campaigns, Young Alumni
Campaigns, and Reunion Giving.
Create new fundraising opportunities, increase alumni participation and gifts
to your institution by leveraging social networks
Increases fundraising opportunities
The current traditional fundraising methods such as email, direct mail, phone
etc. don't offer the means to reach out to the extended networks of the
donors. donorbadge, however, enables you to reach out to the new
prospective donors by tapping into the social networks of your current donors,
volunteers, alumni, and other constituents. In effect, donors and other
constituents act as your ambassadors and help you raise funds from their
friends.
Helps reconnecting to the lost alumni
By leveraging the social networks of the alumni donors and volunteers, the
institution can re-establish contact with some of the alumni that are Your current fundraising Your fundraising opportunity with
no more in contact with the institution. opportunity donorbadge
Increases participation and gifts
Prospective donors are more likely to respond favorably when solicited by
friends whom they trust and have a positive influence on them. Similarly a
little peer pressure can go a long way in persuading alumni to give back to
their alma mater. By effectively using a donor's influence over her friends and
by creating positive peer pressure among friends, donorbadge increases
participation and gift amounts, not to mention repeat gifts, to your annual
fundraising campaigns.
Increases the Young Alumni giving
Young Alumni rely more on social networking sites rather than on email and
telephone to communicate with friends and family. By communicating through
the social networking channel they frequently use, donorbadge enables you to
engage and promote giving among Young Alumni. With donorbadge, you can
get your Young Alumni to start giving early and continue giving every year.
This increases the average life-time donations of the recent graduated alumni.
Enriches online giving experience Access to social network data Quick to launch
Using donorbadge, donors can add a Track and analyze the data from peer-to- It takes just a few minutes to integrate
personal touch to their online giving peer solicitations in real-time. Get access donorbadge with your giving
experience and proudly share their to the latest donor information from the infrastructure and get started. Did we
support with their friends and family. social networks, with donor permission. mention that it requires little or no
donorbadge offers a cost effective way This helps the institution to increase the maintenance?
to humanize online giving and make effectiveness of its future communication.
the donors feel good about their
support to your institution.
donorbadge features
