In this article, we will talk about some must-known logo design tips and summarized them to a list with 8 "Don'ts" rules.
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The top don'ts for unique logo design
1. The Top Don'ts for Unique Logo
Design
In thisarticle,we will talkaboutsome must-knownlogodesigntipsandsummarizedthemtoa list
with8 "Don'ts"rules.If youare enthusiastinlogodesigning,youmaynote thatan excellentlogo
designshould identifyyourbrandorbusinessideasmarketingtargetandstrategy,give good
impressiontothe public.Here the followingdesigningtips,Mostof themnotonlyaimat a great
logodesign,butalsofocuson unique andoriginal creations.Hope theycanhelpyourdesignlogosin
a smart way.
Some Don'ts List:
1. DO NOTmissany flashof inspirations.
Draw any of ideasdownwithpencil asmuchas you can. Please note thatyou'dbetterdraw black-
and-white logosasdraftsatthe beginning.Itisa practical way for youto distinguishbetterandweak
designs.
2. DO NOTcombine more thantwo fontstylesinone logodesign.
Sometimes,more meansless.More fontstylesexistinginone designmaycause chaoticproblems.
Too manyfactors cannot grab the attentions.People maynotcatchthe focusof your design.Soif
not necessary,pleaseuse justone ortwofontstylesinyourlogo.Actually,mostof logodesignsare
combinationlogos,whichincludesymbol andlogotexttogether.Inthe case,we onlyneedone type
of fontstyle formatching.
3. DO NOTuse more than three colorsinone logo's colorscheme.
If you are notwillingtodesignmulti-colororrainbow logos,donotuse three colorsinone logo.It
onlymade yourlogoflowerybutnotbeautiful.
2. 4. DO NOTcopy otherdesignsorideas.
Unique logodesignconceptisalwaysdrivenbythe differentbusinesslocations,objectivesandalso
your client'sambitions.If followother'sdesign,youwill getnothingbutjustthe accusationof
plagiarism.
5. DO NOTalwaysdrawsymbolsandshapeswithjustrectanglesandroundness.
Sometimesirregularshapes,unlike others,canleadthe wayinlogo designs.Sokeepsyourbrain
tickingoveranddo some changeson details.Itwill make yourlogostandingout.
Note:usingvectorratherthan bitmapimage since bitmapisnota good choice forstretching.Jagged
edgesalwaysmake the logodesigngodown.
6. DO NOTmake the logosmore and more complex.
Simple logosare usuallymore memorablethanothers.Donotletyour logogettoo complicated,
onlyif youare confidentthatyoucan control the complex huge designs.
7. DO NOTleave logowithoutdropshadow andgradient.
There are some long-standingeffectsthatmostdesignersoftenused.Forexample,youcanuse
shadow,reflection,glow,andgradient.Trytouse themflexibly,butnotfrequently.Pleasenote
again,lessismore and lessisbetter.
8. DO NOTwork behindcloseddoor.
Learn andget inspiredfromotherdesigners'logoartworks.Trytofindoutthe ingeniouscreations
and alsothe shortcomingsof theirwork.Butdon't copy them.Please refertothe nexttip.
9. DO NOTdesignlogosforWebusage only.
3. Most of the time,one logodesignwillbe usedfordifferentpractical requirements,suchasfor the
weband forthe print (like onbusinesscard,letterhead,brochure,invitationletterandevenhat).
Please make sure yourdesignwillgetgoodqualityinall casesbefore showingthemtoyourclient.
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