This document summarizes Sharon's experience and process as a web content writer and professional blogger. Sharon has 25 years of writing experience including 7 years writing web content and blogging. She is known for her expertise in grammar, deadlines, SEO keyword research, and helping businesses grow their traffic and success online through compelling written content. Her process involves an initial meeting, keyword research, drafting content that incorporates the research, and revising the content based on client feedback.

1. Web content writer
and professional blogger

2. Introducing Sharon
• 25 years’ writing experience
• 7 years’ experience writing web content and blogging
• Fanatical about grammar and deadlines
• “Sharon was truly a pleasure to work with. She was
extremely knowledgeable of her craft and very
professional. I was impressed with how well she
knows SEO and she is an amazingly gifted writer.
She helped me grow my business and substantially
increase traffic to my site.” ~ Nikki Purvy

3. Catalyst Consultants

4. Catalyst Case Study
• This client had no web site.
• Identified keywords related to niche
• Built those into web copy to create a
narrative about the person and her
business
• Also authored/edited flyers for different
aspects of the business.

5. McFarlane Translations

6. McFarlane Case Study
• This client had an existing web site.
• Discussed the job via Skype/client
questionnaire
• Identified suitable keywords in English
and French (she is a translator)
• Wrote English web copy to present the
personality behind the site.

7. Annalise Cakes

8. Annalise Case Study
• Content was for a site being developed
• Met and interviewed client to get a feel
for personality
• Did keyword research for SEO
• Combined both to create a history of the
client showing how she ended up in the
specialty cake business.

9. RC Fun Spot

10. RC Fun Spot Case Study
• Home page rewrite for existing site
• Discussed job via client questionnaire
• Carried out keyword research for SEO
• Incorporated these into a rewrite
emphasizing the fun aspect of the
product.
• Included opportunities for links to other
part of the site.

11. The Process
• Meeting/client questionnaire
• Provide quote and deadline
• Keyword research and recommendations
• Draft copy once keywords agreed
• Revise copy (one revision included in
quote)

12. Learn more about Sharon
• Writing portfolio and testimonials
• LinkedIn
• Facebook page
• Twitter
• Google+