DigitalFolks is an end-to-end product development agency that acts as the technology partner for businesses. With the mindset as a partner, we place high emphasis to recommend the right product roadmap and timeline. No BS, just honest delivery as our client's digital partner. Key sectors we focus on: Marketplaces/Platforms, HR Software and Content Management Systems.

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Our Portfolio
(updated as of March 2017)

2. Founded in 2015, DigitalFolks is an end-to-end product
agency that acts as the technology partner for businesses.
What sets us apart from other development houses is our
team's past experience in founding two product startups
with mid-level of success (SaaS and Marketplace).
With this as our background, we are able to align ourselves
with clients. Making sure we understand and recommended
the right product roadmap and timeline.
No BS, just honest delivery as our client's digital partner.
OUR SERVICES:
1. Software and mobile app development
2. Recruitment and training of engineering teams
3. Review of codebase and QA testing
If the above attracts you, we'd love to talk more with you!
A B O U T U S
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Sharon Lourdes, Founder & MD
https://angel.co/sharonlourdes
Mark Png, CTO
https://angel.co/pngmark

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OUR APPROACH
The following illustrates the usual full process that DigitalFolks approaches a project
Discover Define Design Develop Deploy
Technology & Business Roadmap UX & UI Design Build & Test Go Live
ENGAGEMENT MODEL A - FIXED COST FIXED GOAL POST
• Requirement Analysis
• Understand Business Perspec%ve
• Detailed Func%onality Requirement Document (FRD)
• Dependency & Risk Analysis
Storyboarding
Wireframes
Interface Design
Asset Slicing
Sprint 1 Sprint 2 Sprint N
Itera%ve Consulta%ve Process
• Backlog
• Grooming
• Sprint Planning
• Execu%on
• Tes%ng
• Feedback Loop
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4. O U R P O RT F O L I O
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5. SINGPOST PHILATELIC (STAMPS)
CLIENT: Singapore Post Holdings
WHEN: Q4 2016 - Q1 2017
ABOUT: DigitalFolks was tasked to redesign the
Philatelic (Stamps, Postage and other Philatelic services)
eCommerce website.
The project required understanding the products under
the Philatelic department, and redesigning the customer
journey for purchasing products.
The project included:
1) Requirement gathering from SingPost upper
management, IT department and marketing department
2) Wireframe sand high-fidelity interface design
3) Handover of User Workflow diagram and User-
interface style guide
Vist: https://shop.singpost.com/
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6. HUBBALEAD - STARHUB EMPLOYEE VOTING PORTAL
CLIENT: StarHub Holdings
WHEN: Q4 2016 - Q1 2017
ABOUT: StarHub commissioned DigitalFolks to design
and develop a web-based portal to encourage peer
recognition amongst StarHub employees - based on
the StarHub values. A voting credits and Leaderboard
system was developed. This included a rolling basis
auto-calculation of points to score on the
leaderboard.
The Project included:
• Mobile responsive portal
• Voting and Gamification of employee points
• Search and filter of employees
• Announcement board
• Integration with StarHub Employee Database
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7. SINGAPORE WEEK OF INNOVATION AND TECHNOLOGY 2016
CLIENT: National Research Foundation (NRF) Singapore
WHEN: 2016
ABOUT: SWITCH is the first platform in Singapore that
will aggregate an array of public and private sector
players in the innovation and enterprise ecosystem, to
come together to build a concept week that showcases
Singapore’s vibrant entrepreneurial and technology
innovation ecosystem.
The event hosted over 3,000 startup founders,
technologies, investors and corporations in the
technology industry.
The Project included:
• Native iOS and Android mobile app
• Event schedule and bookmark across events
• Search and filter of delegates
• Real-time chat between delegates
• Integration with live audience polling
Visit: http://digitalfolks.com/switch2016/
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8. CELLMARK MEDICAL TRADING PLATFORM
CLIENT: CellMark
WHEN: 2016
ABOUT: Cellmark is a global provider and trading
house offering the full-suite of sales, marketing, logistics
and financial support for a wide variety of industries
that include Chemicals, Metals, Packaging, Paper and
Medical.
The Cellmark Medical Trading Platform connects
medical equipment manufacturers with Cellmark’s
global network of distributors.
The project included:
1. Requirement gathering with Cellmark top
management, regional medical equipment
manufacturers and distributors
2. Design of the following features:
• Multi-brand/company directory
• Product request-for-quote platform
• Product and inventory management
• Online chat
• Contact management
• Analytics dashboard
Visit: http://cmds.cellmark.com/welcome/en
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9. WE ARE SPACES (ONLINE LISTING PORTAL)
CLIENT: WeAreSpaces.com
WHEN: 2013 to present
ABOUT: We Are Spaces is one of Singapore’s
leading online platform for corporate event
and meeting venues. With out 15,000 monthly
users, the platform required to move forward
form its web interface to adopting a mobile-
responsive design.
Today, the platform is serving over 250
monthly enquiries, with an annual enquiry
value of over SGD 12 million.
Visit: http://wearespaces.com
Web
Mobile-view
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10. POPSTATION (ONLINE MARKETPLACE)
CLIENT: Singapore Post Holdings
WHEN: 2015
ABOUT: DigitalFolks was tasked to redesign the new
POPStation service under SingPost.
The project required assessing the user-experience of
booking a POPStation box, coordinating the
requirements from the logistics team, and designing a
user-flow for management approval.
The project also included designing of a user-friendly
and professional user-interface design for the entire
platform.
The project included:
1) Requirement gathering from SingPost management,
logistics and marketing department
2) Workflow design for SingPost and end-User
3) Wireframe sand high-fidelity interface design
4) Handover of User Workflow diagram and User-
interface style guide
Visit: https://www.mypopstation.com
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11. EZYPARCEL (ONLINE BOOKING SYSTEM)
CLIENT: Singapore Post Holdings
WHEN: 2015
ABOUT: DigitalFolks was tasked to redesign
the a core SingPost offering, ezyparcel -
parcel delivery booking and payment service.
The produce is used heavily by thousands of
corporate and individual clients each day. The
redesign of the Ezyparcel platform required
the balance between proposing a new design
as well as taking note that existing users are
likely used to the current platform.
The project also included designing of the
wireframes with top management, and
designing a user-friendly and professional
user-interface design for the entire platform.
The project was a success and was
completed in under 3 months.
Visit: https://www.ezyparcels.com/
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12. MAKE-ROOM.NET (WORDPRESS & ECOMMERCE)
CLIENT: Make Room
WHEN: 2015
ABOUT: DigitalFolks was tasked to redesign
the corporate website and eCommerce store
of Make Room, an Interior Design and Styling
company.
The process included designing the
corporate style guide for Make Room,
developing a customised eCommerce store
powered by WooCommerce (A Wordpress
eCommerce framework), as well as to
migrate inventory data into the new
eCommerce store.
Visit: make-room.net
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13. ASIALAWNETWORK.COM (ONLINE MARKETPLACE)
CLIENT: AsiaLawNetwork.com
WHEN: 2014
ABOUT: DigitalFolks was tasked to design a full-
fledge online marketplace for the finding of legal
help.
The platform took into consideration of matching
legal help request to relevant legal companies,
lawyers - according to the key deciding factors after
interviews with the legal industry.
The project included:
1) Requirement gathering from lawyers
2) Workflow design for both user roles
3) Wireframe and high-fidelity interface design
4) Handover of styling guide to clients
Visit: http://asialawnetwork.com
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14. DIRECTCARS (ONLINE MARKETPLACE)
CLIENT: DirectCars.com.sg
WHEN: 2014
ABOUT: DigitalFolks was tasked to design and
develop a full-fledge online marketplace for used
cars. The platform required a consumer facing
interface, as well as bidding platform for car dealers
to submit/purchase used cars.
The project included:
1) Requirement gathering for both consumer and
car dealers
2) Workflow design for both user roles
3) Wireframe and high-fidelity interface design
4) Development of consumer facing and back-end
bidding portal for car dealers
5) Handover of technical documentation to clients
Visit: http://directcars.com.sg
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15. MEDIA TRACK
ABOUT
NewsWatch A/S is a Media Monitoring Agency started in 2008, headquartered in Denmark that provides
analysis of news articles to clients, mainly political parties and global companies like Maersk. NewsWatch
analyses over 300 national, regional and local papers daily and over 200 magazines monthly. In 2012, the
Norwegian/Swedish equivalent named Retriever acquired Newswatch.
TECHNICAL SOLUTION (By Mark, 2009 to 2014, as Head of I.T.)
1. Planning of software architecture
2. Data extraction, sorting and analysis across media type and using Artificial Intelligence to process content
3. Quality assurance
4. Report compilation to end-clients via dashboard
5. System optimisation using internal analytics for processing speeds and frequent focus group sessions for
UX/UI for interfaces where staff would manage articles and client configurations
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16. LAWCANVAS (ONLINE LEGAL CONTRACTS)
ABOUT: LawCanvas is a startup co-founded by
Mark since 2013.
LawCanvas is a web service to help businesses
create legal documents quickly and easily.
Documents such as Non-Disclosure Agreement
(NDA) can be drafted out in under a minute.
LawCanvas delivers automated contracts so
that you spend less time messing around in MS
Word and more time with your customers.
Today, LawCanvas is used by 11,000 users and
with over 50 libraries in 4 countries.
KEY FEATURES:
• Online contract editor
• Inline editing
• Online library of legal templates enquiry
• Monthly recurring payment gateway
• Mobile responsive
Visit: http://lawcanvas.com
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17. CHATEAUASIA.COM (ECOMMERCE)
CLIENT: ChauteauAsia
WHEN: 2014
ABOUT: DigitalFolks was tasked to redesign
the wine e-commerce store to provide a
community-centric branding.
The project required wire-framing the
shopping experience for clients, and for wine
vendor partners. The design practice of
having a clear call-to-action was adopted
throughout the application to ensure
increase in online sales conversions.
Visit: http://chateauasia.com
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18. STARHUB MESSENGER APP (CHAT APP)
CLIENT: Starhub Holdings; GlobalRoam
Group Ltd
WHEN: 2014
ABOUT: DigitalFolks was tasked to
redesign a new chat messenger mobile
application for Starhub.
PROJECT SCOPE:
The project required redesigning the
whole messenger app whilst aligning to
Starhub’s corporate brand guide.
Coordinating between the external
technical vendor, and internal
management and marketing department
was necessary.
The project was a success and was
completed in under 3 months.
AfterBefore
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Interested to work with us?
Contact sharon@digitalfolks.com