The document outlines a process called IdeaLab to generate new ideas in about an hour. It involves 4 steps: 1) choosing limits like a goal and theme, 2) creating a lot of initial ideas, 3) multiplying those ideas by building on each other's work, and 4) developing and pitching the best concept. Participants generate over 25 uses for an object, then develop 3D printing concepts by building ideas on shared canvases. They form teams to refine a concept into a 1-minute pitch. The process aims to set clear goals, combine contributions, and create urgency to develop practical solutions.

1. IdeaLab
Or, How to Generate to a Good Idea in About an Hour
Shashi Jain | @skjain2

2. Hi, I’m Shashi
• TiE Youth Curriculum designer,
mentor, instructor
• Intel IoT Innovation Manager
• Organizer, Portland 3D Printing
Lab
• Founder of MatterCompilers
Life Begins Where your Comfort Zone Ends. -NEALE DONALD WALSCH

3. IdeaLab Workshop Timeline
• (:05) Overview /TYE Oregon
• (:10) Practice / Ice Breaker
• (:35) Develop Ideas
• (:10) Idea Expansion – Generate lots of ideas
• (:10) Idea Contraction – Mine the best concepts
• (:15)Teamwork: Develop a 1 minute pitch
• (10) Present

4. What is a Viable Idea?
• An Idea in which you’d invest your time and money.
• Evidence of Product-Market fit
• Customers with a big problem to solve
• Product that eases customers’ pain
• The right product for the right customer at the right time.

6. LEAN

8. So what happens if you’re stuck?

9. IDEALAB
How we kickstart TYE Oregon

10. “The best way to
have a great idea is
to generate lots of
ideas.”
Linus Pauling
Father of Molecular Biology
Nobel Peace Prize and Nobel Prize in Chemistry
Born in Portland, OR | OSU Graduate

11. Create one great idea in
one hour in 4 simple steps.
WHY ARE WE HERE?

12. And the Four Steps Are…
• Choose Limits (Goal, Theme, Time)
• Create a Lot of Ideas
• Multiply those Ideas
• Optimize for Practicality

13. Ice Breaker – Practice Generating Ideas
• Create a lot of ideas
• Quantity Matters
• Think Horizontally, Vertically, Laterally, Humorously, Seriously,
Practically…
• Suspend Judgment
• Challenge Status Quo

14. Let’s Get Crackin’
• Goal: MINIMUM of 25 different uses
• Theme: A daily object (you’ll see)
• Time: 5 minutes
• Prize 1 – Most Ideas (quantity matters!)
• Prize 2 – Most Unique Idea (quality matters!)

15. Ready for IdeaLab?
• Step 1: Generate Ideas (:05)
• Write 1-2 word concepts formed around the charter statement
• Step 2: Multiply Ideas (:05)
• Create more concepts based on the charter statement
• Step 3: Create Customer Concepts (:10)
• Use keywords to create several product or service concepts
• Step 4: Develop & Pitch Your Concept (:15)
• Form small groups and develop 1 min pitch
Ideas
Ideas
concept
s
pitch

16. Draw this on three sheets of paper
This is your Idea Canvas

17. Charter Statement
Ultimate 3D Printing

18. Step 1a: Generate Ideas
• Write 1-4 word
concepts related to the
charter.
• One concept per sticky
note.
• Don’t constrain
yourself
• Quantity! (best:60)
Charter Statement: Ultimate 3D Printing

19. Step 1b: Generate Ideas
• Choose 4 sticky notes
at random
• Place them in the
corners of the idea
canvas
• Do this for THREE
idea canvases
Charter Statement: Ultimate 3D Printing

20. Step 2a: Multiply Ideas
• Pass your sheets of paper
to someone else
• I’ll tell you how
• Your goal: End up with
none of your own pages

21. Step 2b: Multiply Ideas
• Write 1-2 word concepts
below each sticky, in each
corner.
• These should be inspired
by all the words on the
page.
• Spend ~1 minute per
corner.
Charter Statement: Ultimate 3D Printing
mobile
iPhone
Android
Regenerative
Implant
medical
Portable
MutantBio

23. Step 2c: Spread Your Ideas
• Pass your sheets of paper
to someone else
• I’ll tell you how
• Your goal: End up with
none of your own pages

24. Step 3: Create Customer Concepts
• Write one-sentence product
concepts in the center
diamond.
• Use the charter statement
and the words written on
the page.
• It’s ok if you can’t use them
all.
• Repeat for all your idea
canvases.
iPhone 10 is a
3D Printed,
implant with
tattoo controls.
Charter Statement: Ultimate 3D Printing
mobile
iPhone
Android
Implant
medical
tattoo
art
mehndi

26. Step 4a: Create a Pitch
• Divide into small teams
• Discuss the concepts in the center
diamond of your idea canvases
• Pick one concept you’d like to
work on
• Feel free to add/combine your
ideas!

27. Step 4b: Create a 1min Pitch
• Who are you?
• What is the problem you solve?
• What is your product or
service?
• Who is your customer?
• What is your story?

28. Present
1 MIN PITCH

29. Three Takeaways
Set Clear Charter & Goals Combine Ideas,
Shamelessly
Create Urgency

30. Shashi Jain | @skjain2

31. Backup

32. Takeaways
1. Set a Goal- Just enough to get to the next step
2. Combine your ideas! Innovation is a team sport
3. Time Limit Creates Sense of Urgency
4. Ideas are easy to generate. Execution is everything.
5. TYE is 10x more fun than this!

33. Basics
• Set a Goal, Theme, Time Limit
• Expansion + Mixing / Contraction / Honing phases
• Concepts -> Ideas -> Practicality
• Output: Pithy, Practical Presentation

34. How Again?
1. Set Goal
2. Choose a Direction / Theme
3. Set a Time Limit