Qponomics is a free mobile coupon application that uses GPS technology to send electronic coupons to users in their geographic location in real time. It targets the growing number of smartphone users, estimated to reach 150 million by the end of 2009. Qponomics allows businesses to design targeted mobile coupon campaigns, track their performance, and go paperless - helping the environment.
2. What is Qponomics?
[que-pon-om-iks], noun: a free mobile coupon
application available for all major Smartphone
platforms including iPhone/iPod Touch, Android
(Google), BlackBerry, Palm and Windows Mobile
devices.
Utilizing GPS technology built right into the phone,
Qponomics sends electronic coupons to users in
their geographic location in real time.
In today's “on the go” world, your customers are
never without their mobile phones. Shouldn’t your
coupons be with them as well?
3.
4. So, who uses Qponomics?
Today, approximately 85% of households in America own a
mobile phone. By the year 2013, it is estimated that number will
reach 100% and the overwhelming majority will have Smartphone
capabilities.
• With an estimated 150 million potential mobile coupon users
right now and much more on the way, the ability to reach
Qponomics customers is unprecedented.
• Over 30 Million iPhones and over 21 Million iPod Touches
currently in use with quarterly iPhone sales now approaching
9.5 Million Units.
• Nearly 50 Million Blackberries have been sold to date.
• By the end of 2009, 12 Million Android based phones will be
sold.
• Palm sold over 1 Million Pre units in the first 3 months since its
introduction.
• Microsoft Mobile based phones numbered over 20 Million at the
end of 2008 with millions more being distributed across multiple
providers.
The science of saving you money.
5. Why Consumers Love Qponomics!
Free application and easy to download
Automatically uses their GPS location to give
them offers near them
Awareness of businesses they didn’t know
existed! (Whether in their own neighborhood
or while travelling!!)
No clipping
They will never forget their coupons at home
Ease of use
They receive text notifications whenever
“Favorite” merchants have an offer
They save money!
6. The answer is in the numbers.
Smartphone shipments grew at a 32% annual pace from • The mobile device presents an exceptional
2003 to 2009 with total users expected to reach 150 marketing vehicle for today’s marketers.
million by the end of 2009. Going forward, forecasters Analysts estimate that almost “3 billion
believe that in less than 5 years, virtually every mobile coupons will be issued to Mobile
household in America will have a Smartphone in use. Users by 2011” – Juniper Research
• Mobile Campaign targeting loyal customers
drove a 69% opt-in rate resulting in 15% of
net sales generated by digital marketing
during the same period.
• The millennial generation of “digital natives”
are expected to drive up the demand for
internet applications and e-commerce
• Over 2 Billion applications have been
downloaded to date and with the
introduction of applications across all
platforms, that number will continue to
skyrocket.
7. The answer is in the numbers.
What do people use their mobile phone for? • Consumer adoption and usage of mobile
and multimedia has reached critical mass.
Any brand that interacts with consumers
needs to develop a mobile strategy.
• Leaders in retail and other industries are
shifting business models to increasingly
adopt web applications as the heart of their
multi- channel customer interaction
platform.
“The world is changing very
fast. Big will not beat small
anymore. It will be the fast
beating the slow.”
- Rupert Murdoch,
Chairman News Corp.
Source: North American percentages
Technographics Retail Online
Survey, Q3 2008
8. The answer is in the numbers.
“Consumer usage of mobile coupons are
forecast to generate close to $6 billion globally in
retail redemption value by 2014.”
Mobile Coupons are expected to be one of the
biggest winners of the current global recession.
Juniper Research forecasts that the redemption
value of mobile coupons will increase by over
30% by 2010
Coupons delivered and redeemed via mobile
phones are forecast to be used by some 200
million mobile subscribers globally by 2013,
according to a new study by Juniper Research
9. Why Qponomics?
• Supports ALL major Smartphone platforms
• Targets customers in your specific geographic areas
• Direct promotions to specific subgroups
• Ability to alter campaigns as often as necessary after
implementation
• Allows you to track your offers, do detailed demographic
profiles and plan your campaigns in real time, 24/7.
• Mobile coupons have a much higher redemption rate
than traditional paper coupons.
• User friendly. Our web- based interface is all point and
click. Anyone with Internet access can manage your own
offers 24/7
• Environmentally friendly. No more paper coupons
contributing to landfills and fewer trees lost to
deforestation.
And most of all… Qponomics is incredibly cost
effective!
10. An easy to use interface built just for you.
• Easy to view dashboard of
all offers available and
information such as:
• Offer Code
• Offer Name
• No. of Coupons
• Available Coupons
• Start & End Date
• Coupon Image
11. An interface just for you. Managing Your Locations
• Ability to add an unlimited
number of locations
• Ability to assign Location
Numbers to each specific
location
• Editable in real time
12. An interface just for you. Submitting a Coupon
• Ability to customize Offer
Name
• Ability to assign an offer
code that works for your
systems
• Enable the coupon for
one, many, or all of your
locations
• Customizable and
editable start and end
dates for your coupon
campaign
• Ability to limit the offer to a
specific number of people
13. An interface just for you. Account Details
• Ability to upload logo
image
• For security, you choose
your unique and exclusive
User ID
• Editable in real time
14. An interface just for you. Reports
• Easy to view snapshot of
all offers available and
information such as:
• Offer Dates
• Offer Redemptions
• Avg. Age of User
• Percent Male
• Percent Female
• Avg. Household
Income
• Ability to drill down to a
specific offer
• Ability to drill down to a
specific location and see
what offers are effective
and which locations
15. What’s in it for you?
Let’s face it, traditional coupon delivery methods just
don’t work anymore. Unused paper coupons fill drawers
and landfills. Tradition is the problem. Qponomics is
your solution.
So, what’s in it for you?
•Target specific groups such as the coveted 18-34 year
old demographic
•Happy customers with access to your most current
promotions at all times.
•Stop wasting valuable advertising dollars on junk mail
•Be green
•Upload offers with your logo, barcode, and coupon
code
•Track viewings in real time
•Track redemptions in real time
•Design campaigns around very detailed demographic
profiles including age, gender, zip code and household
income
16. A word about the environment.
At Qponomics, we believe in social responsibility and care about
the environment we all share.
By definition, our technology is green. By eliminating paper
coupons, we can make a real difference in curbing deforestation
and the buildup of our nation’s landfills.
In an effort to give back, Qponomics donates a portion of our profits
to worthy environmental organizations across the country.
By supporting locally, we can all make a difference globally.
If you know of a local organization that we should be aware of,
please do not hesitate to contact us at info@qponomics.com so that
we can look into including them in our efforts.
17. Get Qponomical.
Become a part of the Qponomic™
revolution today.
Visit us at www.Qponomics.com
Or call 1-888-699-0023!