1. Social network marketing techniques
• Use widgets for easy sharing
Use of widgets and applications that are user-
friendly and attractive. An added click might turn a
user away.
• Relevant information on landing pages of the
website
Content is still the king. Deliver on the landing
page what you promised on the link.
• Target marketing on Facebook
http://www.facebook.com/advertising/
Facebook helps you to find your customers
according to age, gender, profession, relationship
status, place of residence, language and education
• Planning online marketing strategy
http://netvani.com/blog/?p=50
Planning and strategy for businesses has led to
success in social networking circles.
• Search Engine Optimization (SEO) and Social
Media Marketing (SMM) go together

2. Google ranking and crawlers are still important.
SMM can help in getting you on Page one.
• All major companies are using social
marketing
http://www.beingpeterkim.com/2008/09/ive-
been- thinki.html
Because Internet users are going to grow and
social networking with it.
• Inter-connectedness of everything online
YouTube for videos, Facebook and Twitter for text
and Flickr for images. Interconnect, link in and out,
mash it up.
• Viral marketing
One of the greatest advantages of social
networking. If you have an innovative idea, it can
make you a star through viral networking where
people who like you will share your content with
your friends (and the flow chart continues).
• Contests/Events/Discounts
Attract people to interesting contests where they
can participate, get to know other customers, share

3. their experiences. Promote your product with
discounts and share it on social networking sites to
get attention.