The document discusses the front office of a company. It defines the front office as the part of a company that interacts directly with clients, such as the marketing, sales, and customer service departments. The front office is responsible for key functions like reception, providing services, mailing information, concierge duties, and managing cash. On a conceptual level, companies often divide their operations into a front office of customer-facing roles, a middle office of support functions, and a back office of more administrative duties. The front office generates most of a company's revenue through direct engagement with clients.