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Starbucks Corporation: Case 
Study in Motivation and 
Teamwork 
Group No. – 05 
Member’s Name 
Name Enrollement No. 
Pritesh Mahyavanshi 201404100710129 
Pinaz Mogal 
201404100710131 
Devanshi Bhavsar 201404100710132 
Kajal Patel 201404100710133 
Gaurang Patel 201404100710134 
Simpal Deshmukh 201404100710135
History Of 
Starbucks 
Corporation 
Jerry Baldwin, 
Zev Siegl and 
Gordon Bowker 
Now a Day 
4000 
Branches in 
the whole 
world
Summary of case: 
 Motivation: Starbucks thinks that labourers are not 
machines. 
 Teamwork: Starbucks do all work in team, they 
work effective and efficient. 
 Starbucks corporation the most famous chain of 
retail coffee shop in the world. 
 The Starbucks Corporation achieve success not 
only provide quality product they supply but the 
atmosphere of corporation and their effective 
teamwork. 
 We learn from Starbucks that a good relationship 
among the organization & their customers and the 
great lead to success.
Starbucks’ employees can be seen as a 
formal team as opposed to an informal 
team 
 Formal Team is those groups which is established 
by the organization to perform organizational work. 
The formal group is the formal organizational 
structure of the company which involves the 
structure involving the board of directors, 
managers and the staff. 
 Informal Team have no structure and they do not 
focus on specialty. There is no manager/leader; 
team members are completely equal in informal 
teams. 
 The Starbucks Company Use Informal team to
Differentiate Between ‘Formal’ and 
‘Informal’ Team 
1. Origin 
2. Purpose 
3. Size 
4. Authority 
5. Behavior 
6. Communication
A. Three Issues that need to be addressed in the 
planning process: 
i. Equal Treatment 
ii. Listen to the Employees 
iii. Good Welfare Measure 
B. Three things that Starbucks can do continually to 
ensure goals accomplishment are: 
i. Motivate Employees 
ii. Continue teamwork and communicate properly 
iii. Maintain excellent relationship
 Starbucks manage to keep good 
relationships between their managers and 
employees: 
 Promote Understanding of Shared Goals 
 Promote Understanding of Task Relevance 
 Managers & employees both has access in giving 
opinion 
 Equal Treatment 
 Flexible Working Hours 
 Good Welfaare Measure 
Treat as important Asset
Management needs to commit to certain 
aspects in order to empower employees, 
there are 4 aspects 
1. Giving Reward 
2. Developing Competency 
3. Delegating Tasks 
4. Sharing Information
Conclusion 
 Starbucks changes the behaviors and viewpoints 
of global consumers of coffee, and this successful 
example has caught global attention. 
 Nowadays it is not only one of the fastest growing 
corporation but also an outstanding business 
model with low employee turnover rate & high profit 
performance. 
 The motivation and the teamwork is the key factor 
of a company policy, opposite to the principles of 
classical management which is only concerned 
about production and ignores worker’s idea.
Starbucks Case Study on Motivation and Teamwork

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Starbucks Case Study on Motivation and Teamwork

  • 1. Starbucks Corporation: Case Study in Motivation and Teamwork Group No. – 05 Member’s Name Name Enrollement No. Pritesh Mahyavanshi 201404100710129 Pinaz Mogal 201404100710131 Devanshi Bhavsar 201404100710132 Kajal Patel 201404100710133 Gaurang Patel 201404100710134 Simpal Deshmukh 201404100710135
  • 2. History Of Starbucks Corporation Jerry Baldwin, Zev Siegl and Gordon Bowker Now a Day 4000 Branches in the whole world
  • 3. Summary of case:  Motivation: Starbucks thinks that labourers are not machines.  Teamwork: Starbucks do all work in team, they work effective and efficient.  Starbucks corporation the most famous chain of retail coffee shop in the world.  The Starbucks Corporation achieve success not only provide quality product they supply but the atmosphere of corporation and their effective teamwork.  We learn from Starbucks that a good relationship among the organization & their customers and the great lead to success.
  • 4. Starbucks’ employees can be seen as a formal team as opposed to an informal team  Formal Team is those groups which is established by the organization to perform organizational work. The formal group is the formal organizational structure of the company which involves the structure involving the board of directors, managers and the staff.  Informal Team have no structure and they do not focus on specialty. There is no manager/leader; team members are completely equal in informal teams.  The Starbucks Company Use Informal team to
  • 5. Differentiate Between ‘Formal’ and ‘Informal’ Team 1. Origin 2. Purpose 3. Size 4. Authority 5. Behavior 6. Communication
  • 6. A. Three Issues that need to be addressed in the planning process: i. Equal Treatment ii. Listen to the Employees iii. Good Welfare Measure B. Three things that Starbucks can do continually to ensure goals accomplishment are: i. Motivate Employees ii. Continue teamwork and communicate properly iii. Maintain excellent relationship
  • 7.  Starbucks manage to keep good relationships between their managers and employees:  Promote Understanding of Shared Goals  Promote Understanding of Task Relevance  Managers & employees both has access in giving opinion  Equal Treatment  Flexible Working Hours  Good Welfaare Measure Treat as important Asset
  • 8. Management needs to commit to certain aspects in order to empower employees, there are 4 aspects 1. Giving Reward 2. Developing Competency 3. Delegating Tasks 4. Sharing Information
  • 9. Conclusion  Starbucks changes the behaviors and viewpoints of global consumers of coffee, and this successful example has caught global attention.  Nowadays it is not only one of the fastest growing corporation but also an outstanding business model with low employee turnover rate & high profit performance.  The motivation and the teamwork is the key factor of a company policy, opposite to the principles of classical management which is only concerned about production and ignores worker’s idea.