In the current scenario, where competition is getting tougher day by day and your customers are socially active, you cannot afford to miss out on opportunities of reaching out to them. Social media monitoring is a must for every brand. Check out how... To know more about Social Media Monitoring through Simplify360, click here http://simplify360.com/socialmedia-monitoring

1. 10 reasons
why
social media monitoring
matters

2. With billions of tweets and updates
every day on social media
platforms, one can easily wonder if
anyone is listening.

3. It then becomes imperative for you
to monitor your audience.
Listen and Act!

4. So here are 10 reasons why social
media monitoring is necessary for
any brand!

5. 1.
To know if your target
audience is getting
your message

6. The main purpose of your business
is to interact with the TG. If your
communication doesn’t reach
them, it is not worth it.

7. With social media monitoring you
can keep a track of your customers.
Trace not only if they have received
your message but also get to know
if they have liked it!

8. 2.
To track their responses

9. Your business depends on the
customer feedback. Are you making
a note of what they are saying?

10. Our role does not stop at conveying
the brand message to the TG but it
starts from there. Social media
monitoring can help you in gauging
their feedback on various social
media channels across the globe!

11. 3.
To address negative buzz

12. Controlling negative comments is a
big challenge on social media when
it is shared with the entire world.
Monitor and control further
damage in real time!

13. Social media monitoring is important
as it tracks real time complaints. It is
very vital to not only pacify but also to
respond to negative buzz at the right
time, which can save you and your
brand from a lot of future damage.

14. 4.
To know what is trending

15. What’s trending and what’s not can
determine the success of your
business. Keep a watch!

16. You cannot work in silos. You need
to know what is happening in the
world to grow. And you cannot do
that alone without tracking the
industry and competition! Study
the trend and plan your future
campaigns accordingly.

17. 5.
To ascertain influencers

18. Brand and business influencers
play a major role in growth. Engage
with them. Track their responses.

19. Do you know who is talking what
about your brand? Which journalist
or blogger is influenced by you or
can influence your business.
Through monitoring identify whose
opinion matters the most to your
business and start following them.

20. 6.
To discover opportunities

21. Opportunities never knock, you
have to observe and grab the right
one to make it happen.

22. Social media is like an ocean with
information galore. To identify the
right TG, monitoring becomes
imperative. Monitor them, know
their likes and dislikes and engage
with them as per your business
needs.

23. 7.
To find out what
competition is doing

24. Your competition is surely on social
media, trying to convince your
consumers. You need to keep a
tight watch to emerge as a winner.

25. Monitor what your customers are
talking about your competition,
what they like in them and what
they don’t. Your campaigns/
strategies are based on these
insights. From sales to
development all answers lie in
this study.

26. 8.
To plan ahead

27. In social media, the goal is to be
proactive and by closely monitoring
you can be the first in the business.

28. Learn what works in business by
simply monitoring your customers,
influencers and competition. Make
right strategies at the right time.

29. 9.
To reach out to the
prospects

30. The most important reason to
monitor is to find customers. Find
out who wants what.

31. Treat each person on social media
as a potential customer. Track
them, monitor their actions and
take relevant steps basis your
business requirements.

32. 10.
To convert well-wishers
in to loyal customers

33. Social media is the best medium to
find out people saying good things
about you in real time. Leverage
this and convert them in to your
loyal customers.

34. Just identifying potential
customers is not enough. You got to
convert them in to loyal customers
by knowing their needs and
constantly gauging them.

35. Conclusion: SOCIAL MEDIA
MONITORING IS THE NEXT
STEP FOR BUSINESS GROWTH

36. To know more, click here
http://simplify360.com/socialmedia-monitoring

37. Prerna Jaswant
Account Manager
Simplify360
prerna@simplify360.com

38. THANK YOU
CONNECT WITH US

39. About
Simplify360 is the leading social
business intelligence firm based out of
United States and India.
Simplify360 is the world’s first
integrated Enterprise Social Media
Platform. Offerings include:
• Social Marketing Suite for agencies
• Social Contact Centre for BPOs
• Social Command Centre for
Enterprises.
Social Business
Intelligence
www.simplify360.com
We enable businesses to perform
Online Reputation Management,
Customer Service, Community
Management, Social Media Research
& Brand Auditing; Online Sales Lead
Generation, and Consumer Sentiment
Analysis.

40. Leaders use Simplify360
Company Has 100+ Clients – Largely in India and America
Partners
World
wide
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Qatar
USA
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