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Food Retail Trends
      2012
2009 / 2010 / 2011
  Headlines …


            Efficiency        !




                     Food Retail Trends 2012
2009 / 2010 / 2011
  Headlines …

          Cost control       !




                     Food Retail Trends 2012
2009 / 2010 / 2011
  Headlines …




                     Food Retail Trends 2012
2009 / 2010 / 2011
  Headlines …




                     Food Retail Trends 2012
2009 / 2010 / 2011
  Headlines …




   promotion   !

                     Food Retail Trends 2012
2012 ‘s only headline…



reseting        …


                    Food Retail Trends 2012
reseting    …
      Sales ,
    Customer ,
Investment for sales




                   Food Retail Trends 2012
reseting    …

             1
Reseting of customer behavior




                        Food Retail Trends 2012
reseting            …




                Focus on price

1   Reseting of customer behavior


                                        Food Retail Trends 2012
reseting            …




                 Less dine out

1   Reseting of customer behavior


                                        Food Retail Trends 2012
reseting            …




            More Private Label

1   Reseting of customer behavior


                                        Food Retail Trends 2012
reseting            …




               Discount Stores

1   Reseting of customer behavior


                                        Food Retail Trends 2012
reseting            …




                    Promotion

1   Reseting of customer behavior


                                        Food Retail Trends 2012
reseting    …

       2
Reseting of luxury




                     Food Retail Trends 2012
reseting   …




    Big impact by the crisis    / slow
            economy …
2    Reseting of luxury


                                  Food Retail Trends 2012
reseting   …




    No change in upper class   …

2   Reseting of luxury


                               Food Retail Trends 2012
reseting    …




    Big drop in mid       / up segment …

2    Reseting of luxury


                                    Food Retail Trends 2012
reseting    …

           3
     World standards
             in
regional / local markets …



                       Food Retail Trends 2012
reseting                …




                 Technology             …

3   World standards in regional/local markets


                                                Food Retail Trends 2012
reseting                …




       Easier capital transfer                  …

3   World standards in regional/local markets


                                                Food Retail Trends 2012
reseting                …




                Transparency                …

3   World standards in regional/local markets


                                                Food Retail Trends 2012
reseting    …

          4
Globalization continiues




                      Food Retail Trends 2012
reseting       …




Slow down in Developed countries                 …
 4   Globalisation continiues


                                    Food Retail Trends 2012
reseting       …




Similarity of customer expectation
    in developing countries …
4   Globalisation continiues


                                   Food Retail Trends 2012
reseting       …




New catagories and products             …
4   Globalisation continiues


                                   Food Retail Trends 2012
reseting       …




    Easier capital and know-how
             transfer …
4   Globalisation continiues


                                   Food Retail Trends 2012
reseting    …

            5
Social media and networking




                       Food Retail Trends 2012
reseting           …




    New communication model              …

5    Social media and networking


                                       Food Retail Trends 2012
reseting           …




    Customer learns faster than
           retailer …
5   Social media and networking


                                      Food Retail Trends 2012
reseting           …




              Transparency        …

5   Social media and networking


                                      Food Retail Trends 2012
reseting           …




  Continious share of shopping
experience, individual reference                 …
5   Social media and networking


                                      Food Retail Trends 2012
reseting           …




    Personal marketing in retail          …

5    Social media and networking


                                       Food Retail Trends 2012
reseting           …




Customer learns about products                   …

5   Social media and networking


                                      Food Retail Trends 2012
reseting    …

       6
Reseting in Range




                    Food Retail Trends 2012
reseting       …



                Purchasing Strategy
                        vs
            customer expectation   …
6   Reseting in range


                                       Food Retail Trends 2012
reseting   …




    New catagories / products on
          shelf – NOW !!
6   Reseting in range


                               Food Retail Trends 2012
reseting   …



Range according to ever changing life
   styles – product and timing …

 6   Reseting in range


                                Food Retail Trends 2012
reseting   …

                7
            Polarisation




Trendler              Dünya Perakende Sektörü 2012 Trendleri
reseting          …



                        mid
                           Most
                   of the retailers here

7   Polarisation


                                           Food Retail Trends 2012
reseting   …


                         Rising food prices


                        Pressure of promotion

          Margin !

7   Polarisation


                                      Food Retail Trends 2012
reseting    …

       8
Continuing trends




                    Food Retail Trends 2012
reseting     …




    Food sales          … everywhere …
8   Continuing trends


                                   Food Retail Trends 2012
reseting   …




    Rising prices in commodities      …

8    Continuing trends


                                Food Retail Trends 2012
reseting   …




    Private Label changes class     …
8   Continuing trends


                               Food Retail Trends 2012
reseting   …




    Healhty products    / contents …
8   Continuing trends


                                Food Retail Trends 2012
reseting      …




                Food safety   …
8   Continuing trends


                                  Food Retail Trends 2012
reseting        …




     Mergers            / Acquisations …
8   Continuing trends


                                       Food Retail Trends 2012
reseting              …
 1   Reseting in customer behavior

     2    Reseting in luxury

         3    World standards in regional/local markets

               4   Globalisation continues

                    5    Social media and networking


Summary            …      6    Reseting in range

                                     Polarisation
                               7
                                     8    Continuing trnds



                                                    Food Retail Trends 2012
Senior Retailer, Executive, Speaker
       Born 1964, in Ankara, Turkey,              First graduate of Tesco Retail
       educated in Friends School, Saffron        Marketing Academy, strives to get
       Walden,UK and South East London            retailers to understand customers.
       College, London, UK, 25 years in           Creator of “Tug of War”, “Iceberg
       executive management positions in          Leadership” and “Alone in Pelaton”,
       manufacturing,        international        collection of ideas and experiences
       trade,    last    12    years     in       gathered over years for better,
       multinational retail.                      more relevant, to do point
                                                  management.

Commercial
Director
Marketing Director
Exec          Board
member at Tesco                            full
Turkey                    For standart, dull resume

                 Contact : sinansoysal06@gmail.com

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Food retail trends 2012

  • 2. 2009 / 2010 / 2011 Headlines … Efficiency ! Food Retail Trends 2012
  • 3. 2009 / 2010 / 2011 Headlines … Cost control ! Food Retail Trends 2012
  • 4. 2009 / 2010 / 2011 Headlines … Food Retail Trends 2012
  • 5. 2009 / 2010 / 2011 Headlines … Food Retail Trends 2012
  • 6. 2009 / 2010 / 2011 Headlines … promotion ! Food Retail Trends 2012
  • 7. 2012 ‘s only headline… reseting … Food Retail Trends 2012
  • 8. reseting … Sales , Customer , Investment for sales Food Retail Trends 2012
  • 9. reseting … 1 Reseting of customer behavior Food Retail Trends 2012
  • 10. reseting … Focus on price 1 Reseting of customer behavior Food Retail Trends 2012
  • 11. reseting … Less dine out 1 Reseting of customer behavior Food Retail Trends 2012
  • 12. reseting … More Private Label 1 Reseting of customer behavior Food Retail Trends 2012
  • 13. reseting … Discount Stores 1 Reseting of customer behavior Food Retail Trends 2012
  • 14. reseting … Promotion 1 Reseting of customer behavior Food Retail Trends 2012
  • 15. reseting … 2 Reseting of luxury Food Retail Trends 2012
  • 16. reseting … Big impact by the crisis / slow economy … 2 Reseting of luxury Food Retail Trends 2012
  • 17. reseting … No change in upper class … 2 Reseting of luxury Food Retail Trends 2012
  • 18. reseting … Big drop in mid / up segment … 2 Reseting of luxury Food Retail Trends 2012
  • 19. reseting … 3 World standards in regional / local markets … Food Retail Trends 2012
  • 20. reseting … Technology … 3 World standards in regional/local markets Food Retail Trends 2012
  • 21. reseting … Easier capital transfer … 3 World standards in regional/local markets Food Retail Trends 2012
  • 22. reseting … Transparency … 3 World standards in regional/local markets Food Retail Trends 2012
  • 23. reseting … 4 Globalization continiues Food Retail Trends 2012
  • 24. reseting … Slow down in Developed countries … 4 Globalisation continiues Food Retail Trends 2012
  • 25. reseting … Similarity of customer expectation in developing countries … 4 Globalisation continiues Food Retail Trends 2012
  • 26. reseting … New catagories and products … 4 Globalisation continiues Food Retail Trends 2012
  • 27. reseting … Easier capital and know-how transfer … 4 Globalisation continiues Food Retail Trends 2012
  • 28. reseting … 5 Social media and networking Food Retail Trends 2012
  • 29. reseting … New communication model … 5 Social media and networking Food Retail Trends 2012
  • 30. reseting … Customer learns faster than retailer … 5 Social media and networking Food Retail Trends 2012
  • 31. reseting … Transparency … 5 Social media and networking Food Retail Trends 2012
  • 32. reseting … Continious share of shopping experience, individual reference … 5 Social media and networking Food Retail Trends 2012
  • 33. reseting … Personal marketing in retail … 5 Social media and networking Food Retail Trends 2012
  • 34. reseting … Customer learns about products … 5 Social media and networking Food Retail Trends 2012
  • 35. reseting … 6 Reseting in Range Food Retail Trends 2012
  • 36. reseting … Purchasing Strategy vs customer expectation … 6 Reseting in range Food Retail Trends 2012
  • 37. reseting … New catagories / products on shelf – NOW !! 6 Reseting in range Food Retail Trends 2012
  • 38. reseting … Range according to ever changing life styles – product and timing … 6 Reseting in range Food Retail Trends 2012
  • 39. reseting … 7 Polarisation Trendler Dünya Perakende Sektörü 2012 Trendleri
  • 40. reseting … mid Most of the retailers here 7 Polarisation Food Retail Trends 2012
  • 41. reseting … Rising food prices Pressure of promotion Margin ! 7 Polarisation Food Retail Trends 2012
  • 42. reseting … 8 Continuing trends Food Retail Trends 2012
  • 43. reseting … Food sales … everywhere … 8 Continuing trends Food Retail Trends 2012
  • 44. reseting … Rising prices in commodities … 8 Continuing trends Food Retail Trends 2012
  • 45. reseting … Private Label changes class … 8 Continuing trends Food Retail Trends 2012
  • 46. reseting … Healhty products / contents … 8 Continuing trends Food Retail Trends 2012
  • 47. reseting … Food safety … 8 Continuing trends Food Retail Trends 2012
  • 48. reseting … Mergers / Acquisations … 8 Continuing trends Food Retail Trends 2012
  • 49. reseting … 1 Reseting in customer behavior 2 Reseting in luxury 3 World standards in regional/local markets 4 Globalisation continues 5 Social media and networking Summary … 6 Reseting in range Polarisation 7 8 Continuing trnds Food Retail Trends 2012
  • 50. Senior Retailer, Executive, Speaker Born 1964, in Ankara, Turkey, First graduate of Tesco Retail educated in Friends School, Saffron Marketing Academy, strives to get Walden,UK and South East London retailers to understand customers. College, London, UK, 25 years in Creator of “Tug of War”, “Iceberg executive management positions in Leadership” and “Alone in Pelaton”, manufacturing, international collection of ideas and experiences trade, last 12 years in gathered over years for better, multinational retail. more relevant, to do point management. Commercial Director Marketing Director Exec Board member at Tesco full Turkey For standart, dull resume Contact : sinansoysal06@gmail.com