3. Search engine optimization: Search engine optimization
(SEO) is really important for anyone who wants people to
visit his or her website. You may have the best of the
flashy ads and animations on your web pages but you will
have people coming to your website only because of your
listings and high rankings in search engines and
directories. A person might enter a keyword in the search
engine and then click on any of the first two pages of the
search engine tools. So, if you want to have a powerful
web presence, you have to get noticed and the only way
this can be done is by ensuring that your pages get listed
on the first couple of pages of the search engines.
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7. Affiliate Programs: This will ensure that you start making
money on your website fast and easily. After having built
the site with the help of the site builder and made the
best use of SEO and keyword rich content, you can give a
thought about affiliate programs. You add links to your
site that will take the people to a page where they can buy
the products or service of another company. It is all about
making money by selling a product or selling which
belongs to some one else without actually making an
attempt to sell or market them. If the visitors make a
purchase from that particular website, you earn a
commission. Affiliate programs are free and though it
sounds quite convincing to join a lot of affiliate programs,
you can smartly choose the ones which sell products and
service that matters to you. Give links to sites that provide
8. Position yourself correctly: You do not have to sell
products and services, you have to share information. You
have to make people buy what you are offering rather
than stuffing your products and services down their
throats. Your aim should be to create a hunger in their
psyche to know more about you and click one more
webpage of yours to know what else you have in store (no
pun intended!). When you are selling them a site builder
tool, educate them about the untapped areas of e-
commerce and how they can save and earn a lot of money
from e-commerce, how they can protect themselves from
online frauds, and how they safeguard the private
information on their computer. You are not only marketing
your webpage effectively but in the same time, you are
making your prospects learn new things as you create
9. Write an expert article: Keep it a target to write a thought
provoking informative and interesting article or two each
week and submit it to the article directories. When they
see your name and the link of your website, you will get
fresh traffic and flow of people checking your website. You
become more familiar (read famous) and soon you will
find your article and your matter sneaking in other pages,
where publishers will e-publish your articles on their
ezines and websites. Most importantly your article should
not look like you are selling something. Your article should
be around 750-1200 pages with an interesting
introduction.
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11. The Customer Newsletter: Make it a point to personalize
your relationship with your prospects and customer in a
professional way. Most of the people who come across
your mails in the inbox will have a tendency to delete
them if they do not know you. They hate marketing
gimmicks, so stay away from them. However make sure
that you attract their attention with a winning and
curiosity seeking title on the news-letter that you send. In
the letter, make sure that you give them what you do best
meaning information including handy tips and advice. A
bonus or a small gift will also forge a strong relationship
with your clientele.
12. So, you see apart from making a good site with the help of
a sitebuilder, you should have the foresight to spread the
word of your business through the best practical and
information sharing means. Knowledge and sharing what
you know is truly the power and key to all riches!