An innovative, patented advterising solution for the retail industry that will help increase sales - guaranteed!

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presents…

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THE FUTURE
OF IN-STORE
MARKETING / MEDIA

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The Advertising Challenge
Reduce waste
Eliminate clutter
8 second impact
Measure results
Increase sales

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An Advertising Solution
This Sales Lift Machine is an Internet ready
ad-player with stand alone features:-
High-resolution digital TV screen with sound
Electronic text display for POINT-OF-PRODUCT
promotion
Triggered to play to an interested shopper
Battery operated
Delivers a one-on-one sales message to a
TARGETED buyer within reach of the product
24/7 direct marketing for literally pennies a play.

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Interactive at the POINT-OF-PRODUCT
Key Benefits – Digital & Video Display
Text Display
Pricing
Specials / Co-op Promotions
Tag Lines
Messages
Mobile Messaging / Text
Consumer needs information, they can text message with their
Cell Phone
Coupons, recipes, promotions or incentives are downloaded
Cell phone number can be captured
Video & Sound
Multimedia – Mpeg, Avi, etc.
Static images – Flash files and Wav

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Wireless Media Player Overview
Adjusts volume based on ambient background noise in real time
Secure multiple attachment mechanisms
Advertiser or retailer can control content in real time
Content update through pull system to eliminate hacking
Reliable and scalable wireless content updates through Cellular or
Wi-Fi Network

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HOW Does It Work?
Retailer
Store 1
Advertiser
HTTPS
Administrator Help Desk CCM
Intranet
Internet
Web Server
Store 2 Application Server
Applications
Ad Player Mgmt
Services
IntelaShelf
Reporting Ad Assignment
Repository Services Pluggable Services
Storage
Database
File System
Email
Server
Encoding
Platform

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Colossal Opportunity
NEW COMPETITIVE EDGE
PRIVATE BRANDS
AND / OR
YOUR VENDOR BRANDS

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Measure Results

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Measure Results
Fruity
Cheerios
had 323
activations on
November 21

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Measure Results
IntelaShelfTM Data On Demand – Recent 30 day research
on the General Mills La Lechera Flakes
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Average Activations per day 168
Highest activations – Saturday with 212
Weekly activations - 1176
Most activations (time period)
10-3pm Saturday - 132
4-7pm Wednesday - 114
Activations by Week
Activations by Days
8/15-21
1300
8/15-9/18
400
200
SundayM
onday
Tuesday
W
ednesdayThursday
Friday
Saturday
1250
1200
1150
1100
1050
1000
9500
Wk of
8/15
Wk of
8/22
Wk of
8/29
Wk of
9/5
Wk of
9/12

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Key Benefits of the Ad-Player
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Totally eliminate ad clutter
Control the 8 seconds “Moment Of Truth”
Ads are changed in-real time
Ad effectiveness measured in real time
Interactive with customer and advertiser
TARGET only shoppers interested in buying
Ads can match global demographics
Completely wireless, battery operated for portability and without
store interruptions
Can be mounted in any space – shelves, freezer, stacks

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Solves The Five Major Problems
of Worldwide Advertising
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Eliminating the Waste and ad Clutter with sponsor exclusivity in category
Captures the customer in the last 8 seconds – the Moment of Truth where
70% - 80% of customers make the final purchasing decisions in-store
3. Quantitatively measuring the advertising Message Effectiveness in real
time to turn shoppers into buyers
4. Interactive “personal” consumer contact at the critical POINT-OF-
PRODUCT to LIFT SALES
5. Exclusive GUARANTEE to LIFT SALES or it’s FREE !
“In-store marketing can deliver a 65% lift”
Digital Signage

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Our Contact Details
Sanjeev Sharma
sanjeev@singularityretailsolutions.com
+91-98185-96889
http://www.SingularityRetailSolutions.com
We would like an opportunity to meet and
discuss the details of this patented Point Of
Purchase Advertising System which will both
make you money and increase Sales!