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Lesson 2
The Internet and World Wide Web
Lesson 2 – Objectives
Discuss the history of the Internet

Explain how to access and
connect to the Internet

Analyze an IP address

Identify the components of a Web address

Describe the types of Web sites

Recognize how Web pages
use graphics, animation, audio,
video, virtual reality, and plug-ins

Identify the steps required for Web publishing

Describe the types of e-commerce

Explain the purpose of a Web browser

Explain how e-mail, FTP, newsgroups
and message boards, mailing lists, chat rooms,
Instant messaging, and Internet telephony work

Search for information on the Web

Identify the rules of netiquette

Next
The Internet

• What are some services found on the Internet?

p. 68 Fig. 2-1

Next
History of the Internet

• How did the Internet originate?
ARPANET

Goal:
To allow scientists
at different
locations to share
information

p. 69

Networking project by
Pentagon’s Advanced
Research Projects
Agency (ARPA)

Goal:
To function if
part of network
were disabled

Became
functional
September 1969

Next
History of the Internet

• How has the Internet grown?

Today
More than 200 million host nodes

1984
More than 1,000 host nodes

1969
Four host nodes

p. 69

Next
History of the Internet

• Who controls the Internet?



No one — it is a public, cooperative, and
independent network
Several organizations set standards
c

c

World Wide Web
Consortium (W3C)
 Oversees research, sets
standards and guidelines
 Tim Berners-Lee, director

p. 70

Internet2 (I2)
 Internet-related research and
development project
 Develops and tests advanced
Internet technologies

Next
How the Internet Works

• How can you connect to the Internet?
Slow-speed
technology
Dial-up access
modem in your
computer uses a
standard telephone line
to connect to the Internet
Connection must be established
each time you log on.
Slow but inexpensive

p. 70

High-speed
connection
Digital subscriber line (DSL),
cable telephone Internet
services (CATV), cable modem,
fixed wireless, and satellite modems

Connection is always on—
whenever the computer
is running

Next
How the Internet Works

• What are ways to access the Internet?
1. ISP, Regional
or National
2. OSP (AOL and
MSN, for example)
3. Wireless Internet
Service Provider

p. 71 – 72 Fig. 2-2

Next
How the Internet Works

•How might data travel the Internet using a
cable modem connection?

p. 73 Fig. 2-3

Next
How the Internet Works

• What is a domain name?


Text version of Internet protocol (IP) address


p. 73 Figs. 2-4 – 2-5

Number that uniquely identifies
each computer or device
connected to Internet

Next
The World Wide Web
What is the World Wide Web (WWW)?

A worldwide collection of electronic documents
Also called the Web

Each electronic document is called a Web page

Can contain text, graphics, sound, video, and built-in connections

A Web site is a collection of related Web pages
p. 75

Next
The World Wide Web

• What is a Web browser?


Program that allows you to view Web pages
Microsoft
Internet
Explorer

Safari

p. 75

Netscape

Mozilla

Opera

Next
The World Wide Web

•How does a Web browser display a home page?
Step 2.
If necessary,
connect to the
Internet

Step 1.
Click the Web browser
program name

Step 3.
Connection to the
Internet occurs, and a
home page displays

p. 75 Fig. 2-6

Next
The World Wide Web
• What is a home page?



The first page that a Web site presents
Often provides connections to other Web pages

p. 76 Fig.2-1a

Next
The World Wide Web

•How do handheld computers and
cellular telephones access the
Web?
 Use a microbrowser
that displays Web
pages that contain
mostly text


p. 76 Fig. 2-7

Must be Web-enabled

Next
The World Wide Web

• What is downloading?



p. 76

The process of a computer receiving information
Depending upon connection speed, downloading can
take from a few seconds to several minutes

Next
The World Wide Web

• What is a URL?

Unique address for a
Web page
A web server delivers the Web page
to your computer

p. 76 Fig. 2-8

Next
The World Wide Web

• What is a link?


Built-in connection to another related
Web page location




p. 77

Item found elsewhere
on same Web page
Different Web page
at same Web site
Web page at a different
Web site

Next
The World Wide Web

• How can you recognize links?





Pointer changes to a small hand
when you point to
a link
A link can be text
or an image
Text links are
usually underlined
and in a different
color

p. 77 Fig. 2-9

Next
The World Wide Web

• What is a subject directory?



Search tool with organized set of topics and subtopics
Lets you find information by clicking links rather than
entering keywords

p. 78 – 79 Fig. 2-11

Next
The World Wide Web

• What is a search
engine?


Program used to find
Web sites and Web
pages by entering
words or phrases
called search text


p. 80

Also called a keyword

Next
The World Wide Web

• What is a hit?


Any Web site name that is listed as the result of a search
Step 2.
Select type of
search you want
to run

Step 1. Go to search engine

Step 3. View hits

Step 4.

p. 80 Fig. 2-12

Click
link to view
Web site

Next
The World Wide Web

• What are the nine basic types of Web sites?










Portal
News
Informational
Business/Marketing
Educational
Entertainment
Advocacy
Blog
Personal

p. 82 – 84 Fig. 2-14

Next
The World Wide Web

• What is a portal?


A Web site that offers a variety of services from one,
convenient location, usually for free


p. 82 Fig. 2-14a

Searching, sports, e-mail,
news, weather, auctions,
Web communities
(Web sites that join
people with similar
interests)

Next
The World Wide Web

• What is a news Web site?



Contains newsworthy material
Stories and articles relating to current events, life,
money, sports, and the weather

p. 82 Fig. 2-14b

Next
The World Wide Web

• What is an informational Web site?



Contains factual information
Created by organizations and government agencies

p. 82 Fig. 2-14c

Next
The World Wide Web

• What is a business/marketing Web site?



Contains content that promotes products or services
Allows you to purchase products or services online

p. 82 Fig. 2-14d

Next
The World Wide Web

• What is an educational Web site?


Offers avenues for formal and informal teaching
and learning




p. 82 Fig. 2-14e

Some companies
offer online training
for employees
Some colleges offer
online classes and
degrees

Next
The World Wide Web

• What is an entertainment Web site?


Offers an interactive and engaging environment
featuring music, video, sports, games, and more

p. 84 Fig. 2-14f

Next
The World Wide Web

• What is an advocacy Web site?


Contains content that describes a cause, opinion,
or idea

p. 84 Fig. 2-14g

Next
The World Wide Web

• What is a blog?


Uses a regularly updated journal format to reflect the
interests, opinions, and personalities of the author and
sometimes site visitors

p. 84 Fig. 2-14h

Next
The World Wide Web

• What is a personal Web site?



Web page maintained by private individual
Reasons: sharing life experience with the world
or job hunting

p. 84 Fig. 2-14i

Next
The World Wide Web

• What are the guidelines for evaluating the value
of a Web site?
Affiliation

Audience

Currency

p. 84 Fig. 2-15

Authority

Design

Content

Objectivity

Next
The World Wide Web

• What is multimedia?


Application integrating text with other media elements






p. 85 Fig. 2-16

Graphics
Animation
Audio
Video
Virtual reality

Next
The World Wide Web

• What graphics formats are used on the Web?

BMP

JPEG
(pronounced JAY-peg)
GIF
(pronounced JIFF)

p. 85 Fig. 2-17

PNG
(pronounced ping)
TIFF

Next
The World Wide Web

• What is a thumbnail?


Small version of a larger
graphic —used to
improve Web page display
time
c



p. 86 Fig. 2-18

Usually click
on thumbnail to
display larger
graphic

Next
The World Wide Web

• What is animation?


p. 86

Appearance of motion created by
displaying a series of still images
in sequence

Next
The World Wide Web

• What is audio?



Music, speech, or any other sound
Individual compressed sound files
that you download from the Web to
your computer




Common Web audio file formats are
AA, AAC, AIFF, ASF, MP3, WAV,
WMA, RA, and QT

Once downloaded, you can play
(listen to) the contents of the files

p. 86 Fig. 2-20

Next
The World Wide Web

• What is streaming audio?

The process of
transferring audio
in a continuous
and even flow

p. 86

Enables you to
listen to music
as it downloads
to your computer

Next
The World Wide Web

• What is video?



Consists of full-motion images that are
played back at various speeds
MPEG (Moving Pictures Experts Group)
is popular video compression
standard

p. 88 Fig. 2-21

Next
The World Wide Web

• What is virtual reality (VR)?



Use of computers to simulate real or imagined
environment
Appears as a three dimensional (3-D) space


p. 88 Fig. 2-22

Used for games and many
practical applications

Next
The World Wide Web

• What are plug-ins?




Programs that
extend the
capability of
a browser
You can
download many
plug-ins at no
cost from various
Web sites

p. 89 Fig. 2-23

Next
Web Publishing

• What is Web publishing?


Development and maintenance of Web pages
Step 2.
Step 1.
Plan the
Web site

Analyze and
design the
Web site

Step 3.
Create the
Web site

Step 5.
Maintain
the Web site

Step 4.
Deploy the
Web site
p. 89 Fig. 2-24

Next
E-Commerce

• What is E-commerce?



Short for electronic commerce
Business transaction that occurs over
the Internet
Business to consumer (B2C)
Sale of goods to general public

Consumer to consumer (C2C)
One consumer sells directly to another

Business to business (B2B)
Business providing goods and
services to other businesses

p. 91 Fig. 2-25

Next
Other Internet Services

• What is E-mail?
 Short for electronic mail
 The transmission of messages and files via a computer
network





p. 92 - 94

Messages can consist of simple text or can contain attachments,
such as documents, graphics, or audio/video clips
Internet access providers usually provide an e-mail program
Some Web sites—such as MSN Hotmail and Yahoo!—provide
free e-mail services

One of the original services on the Internet

Next
Video: E-mail Basics
Learn how to use e-mail quickly and efficiently

low quality
(click to start)

high quality
(click to start)

Next
Other Internet Services

• How do you send an e-mail message?
Step 2.

Step 1.

Click the New Mail Message button

Start an e-mail
program
(Microsoft
Outlook, for
example)

Step 3.
Enter the recipient’s
e-mail address, the
subject, and the
message

Step 5.
The recipient opens the
message

p. 93 Fig. 2-26

Step 4.
Click the Insert file button if
you want to attach a picture, for
example, and click Send

Next
Other Internet Services

• What is an e-mail address?


Unique name that consists of a user name and domain
name that identifies the user

p. 94 Fig. 2-27

Next
Other Internet Services

• How does an e-mail message travel?
Step 1.
Using e-mail
software, you
create and send
message

Step 2.
Your software
contacts software
on your ISP’s
outgoing mail
server

Step 4.
When recipient uses
e-mail software to check
for e-mail messages, the
message transfers from
incoming mail server to
recipient’s computer

Step 3.

p. 95 Fig. 2-28

Software on outgoing mail server
determines best route for data and sends
message, which travels along Internet
routers to recipient’s incoming mail server

Next
Other Internet Services

• What is FTP?


File Transfer Protocol—Internet standard that allows
you to upload and download files with other computers
on the Internet

p. 96 Fig. 2-29

Next
Other Internet Services

• What are newsgroups and message boards?


Newsgroup




Online area where users discuss a particular subject

Message board



Type of discussion group



Many Web sites use
message boards
because they are
easier to use

p. 95 Fig. 2-30

Next
Other Internet Services

• What is a mailing list?






Group of e-mail
addresses given a single
name
When a message is sent
to the mailing list,
everyone on the list
receives the message
To add your name to a mailing list
you must subscribe to it; to
remove your name you must
unsubscribe

p. 97 Fig. 2-31

Next
Other Internet Services

• What is a chat?



Real-time typed conversation
that takes place on a computer
Chat room is location on
server that permits users
to discuss topics of interest

p. 98 Fig. 2-32

Next
Other Internet Services

• What is instant messaging (IM)?


A real-time Internet communications service that notifies you when one
or more people are online and allows you to exchange messages or files
Step 2.
The server determines if any of your
established friends, family, or
coworkers, called buddies, are online

Step 1.
Login to the IM
server
IM Server

Step 3.
messaging Server

You send instant
messages to an
online buddy

Step 4.

p. 98 Fig. 2-33

Your Instant Message travels
through a messaging server and
then to the online buddy

Next
Other Internet Services
• What is internet telephony?



Enables users to speak to other users over the Internet
using their computer

p. 99 Fig. 2-34

Next
Netiquette

• What is netiquette?


Code of acceptable behaviors users should follow while
on the Internet

Golden Rule: Treat others as
you would like them to treat you.

p. 100

Next
Summary of the Internet and World Wide Web

History and structure of the Internet

Electronic commerce

The World Wide Web

Other Internet services

Web Publishing

Netiquette

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MicroComputer Application 1

  • 1. Lesson 2 The Internet and World Wide Web
  • 2. Lesson 2 – Objectives Discuss the history of the Internet Explain how to access and connect to the Internet Analyze an IP address Identify the components of a Web address Describe the types of Web sites Recognize how Web pages use graphics, animation, audio, video, virtual reality, and plug-ins Identify the steps required for Web publishing Describe the types of e-commerce Explain the purpose of a Web browser Explain how e-mail, FTP, newsgroups and message boards, mailing lists, chat rooms, Instant messaging, and Internet telephony work Search for information on the Web Identify the rules of netiquette Next
  • 3. The Internet • What are some services found on the Internet? p. 68 Fig. 2-1 Next
  • 4. History of the Internet • How did the Internet originate? ARPANET Goal: To allow scientists at different locations to share information p. 69 Networking project by Pentagon’s Advanced Research Projects Agency (ARPA) Goal: To function if part of network were disabled Became functional September 1969 Next
  • 5. History of the Internet • How has the Internet grown? Today More than 200 million host nodes 1984 More than 1,000 host nodes 1969 Four host nodes p. 69 Next
  • 6. History of the Internet • Who controls the Internet?   No one — it is a public, cooperative, and independent network Several organizations set standards c c World Wide Web Consortium (W3C)  Oversees research, sets standards and guidelines  Tim Berners-Lee, director p. 70 Internet2 (I2)  Internet-related research and development project  Develops and tests advanced Internet technologies Next
  • 7. How the Internet Works • How can you connect to the Internet? Slow-speed technology Dial-up access modem in your computer uses a standard telephone line to connect to the Internet Connection must be established each time you log on. Slow but inexpensive p. 70 High-speed connection Digital subscriber line (DSL), cable telephone Internet services (CATV), cable modem, fixed wireless, and satellite modems Connection is always on— whenever the computer is running Next
  • 8. How the Internet Works • What are ways to access the Internet? 1. ISP, Regional or National 2. OSP (AOL and MSN, for example) 3. Wireless Internet Service Provider p. 71 – 72 Fig. 2-2 Next
  • 9. How the Internet Works •How might data travel the Internet using a cable modem connection? p. 73 Fig. 2-3 Next
  • 10. How the Internet Works • What is a domain name?  Text version of Internet protocol (IP) address  p. 73 Figs. 2-4 – 2-5 Number that uniquely identifies each computer or device connected to Internet Next
  • 11. The World Wide Web What is the World Wide Web (WWW)? A worldwide collection of electronic documents Also called the Web Each electronic document is called a Web page Can contain text, graphics, sound, video, and built-in connections A Web site is a collection of related Web pages p. 75 Next
  • 12. The World Wide Web • What is a Web browser?  Program that allows you to view Web pages Microsoft Internet Explorer Safari p. 75 Netscape Mozilla Opera Next
  • 13. The World Wide Web •How does a Web browser display a home page? Step 2. If necessary, connect to the Internet Step 1. Click the Web browser program name Step 3. Connection to the Internet occurs, and a home page displays p. 75 Fig. 2-6 Next
  • 14. The World Wide Web • What is a home page?   The first page that a Web site presents Often provides connections to other Web pages p. 76 Fig.2-1a Next
  • 15. The World Wide Web •How do handheld computers and cellular telephones access the Web?  Use a microbrowser that displays Web pages that contain mostly text  p. 76 Fig. 2-7 Must be Web-enabled Next
  • 16. The World Wide Web • What is downloading?   p. 76 The process of a computer receiving information Depending upon connection speed, downloading can take from a few seconds to several minutes Next
  • 17. The World Wide Web • What is a URL? Unique address for a Web page A web server delivers the Web page to your computer p. 76 Fig. 2-8 Next
  • 18. The World Wide Web • What is a link?  Built-in connection to another related Web page location    p. 77 Item found elsewhere on same Web page Different Web page at same Web site Web page at a different Web site Next
  • 19. The World Wide Web • How can you recognize links?    Pointer changes to a small hand when you point to a link A link can be text or an image Text links are usually underlined and in a different color p. 77 Fig. 2-9 Next
  • 20. The World Wide Web • What is a subject directory?   Search tool with organized set of topics and subtopics Lets you find information by clicking links rather than entering keywords p. 78 – 79 Fig. 2-11 Next
  • 21. The World Wide Web • What is a search engine?  Program used to find Web sites and Web pages by entering words or phrases called search text  p. 80 Also called a keyword Next
  • 22. The World Wide Web • What is a hit?  Any Web site name that is listed as the result of a search Step 2. Select type of search you want to run Step 1. Go to search engine Step 3. View hits Step 4. p. 80 Fig. 2-12 Click link to view Web site Next
  • 23. The World Wide Web • What are the nine basic types of Web sites?          Portal News Informational Business/Marketing Educational Entertainment Advocacy Blog Personal p. 82 – 84 Fig. 2-14 Next
  • 24. The World Wide Web • What is a portal?  A Web site that offers a variety of services from one, convenient location, usually for free  p. 82 Fig. 2-14a Searching, sports, e-mail, news, weather, auctions, Web communities (Web sites that join people with similar interests) Next
  • 25. The World Wide Web • What is a news Web site?   Contains newsworthy material Stories and articles relating to current events, life, money, sports, and the weather p. 82 Fig. 2-14b Next
  • 26. The World Wide Web • What is an informational Web site?   Contains factual information Created by organizations and government agencies p. 82 Fig. 2-14c Next
  • 27. The World Wide Web • What is a business/marketing Web site?   Contains content that promotes products or services Allows you to purchase products or services online p. 82 Fig. 2-14d Next
  • 28. The World Wide Web • What is an educational Web site?  Offers avenues for formal and informal teaching and learning   p. 82 Fig. 2-14e Some companies offer online training for employees Some colleges offer online classes and degrees Next
  • 29. The World Wide Web • What is an entertainment Web site?  Offers an interactive and engaging environment featuring music, video, sports, games, and more p. 84 Fig. 2-14f Next
  • 30. The World Wide Web • What is an advocacy Web site?  Contains content that describes a cause, opinion, or idea p. 84 Fig. 2-14g Next
  • 31. The World Wide Web • What is a blog?  Uses a regularly updated journal format to reflect the interests, opinions, and personalities of the author and sometimes site visitors p. 84 Fig. 2-14h Next
  • 32. The World Wide Web • What is a personal Web site?   Web page maintained by private individual Reasons: sharing life experience with the world or job hunting p. 84 Fig. 2-14i Next
  • 33. The World Wide Web • What are the guidelines for evaluating the value of a Web site? Affiliation Audience Currency p. 84 Fig. 2-15 Authority Design Content Objectivity Next
  • 34. The World Wide Web • What is multimedia?  Application integrating text with other media elements      p. 85 Fig. 2-16 Graphics Animation Audio Video Virtual reality Next
  • 35. The World Wide Web • What graphics formats are used on the Web? BMP JPEG (pronounced JAY-peg) GIF (pronounced JIFF) p. 85 Fig. 2-17 PNG (pronounced ping) TIFF Next
  • 36. The World Wide Web • What is a thumbnail?  Small version of a larger graphic —used to improve Web page display time c  p. 86 Fig. 2-18 Usually click on thumbnail to display larger graphic Next
  • 37. The World Wide Web • What is animation?  p. 86 Appearance of motion created by displaying a series of still images in sequence Next
  • 38. The World Wide Web • What is audio?   Music, speech, or any other sound Individual compressed sound files that you download from the Web to your computer   Common Web audio file formats are AA, AAC, AIFF, ASF, MP3, WAV, WMA, RA, and QT Once downloaded, you can play (listen to) the contents of the files p. 86 Fig. 2-20 Next
  • 39. The World Wide Web • What is streaming audio? The process of transferring audio in a continuous and even flow p. 86 Enables you to listen to music as it downloads to your computer Next
  • 40. The World Wide Web • What is video?   Consists of full-motion images that are played back at various speeds MPEG (Moving Pictures Experts Group) is popular video compression standard p. 88 Fig. 2-21 Next
  • 41. The World Wide Web • What is virtual reality (VR)?   Use of computers to simulate real or imagined environment Appears as a three dimensional (3-D) space  p. 88 Fig. 2-22 Used for games and many practical applications Next
  • 42. The World Wide Web • What are plug-ins?   Programs that extend the capability of a browser You can download many plug-ins at no cost from various Web sites p. 89 Fig. 2-23 Next
  • 43. Web Publishing • What is Web publishing?  Development and maintenance of Web pages Step 2. Step 1. Plan the Web site Analyze and design the Web site Step 3. Create the Web site Step 5. Maintain the Web site Step 4. Deploy the Web site p. 89 Fig. 2-24 Next
  • 44. E-Commerce • What is E-commerce?   Short for electronic commerce Business transaction that occurs over the Internet Business to consumer (B2C) Sale of goods to general public Consumer to consumer (C2C) One consumer sells directly to another Business to business (B2B) Business providing goods and services to other businesses p. 91 Fig. 2-25 Next
  • 45. Other Internet Services • What is E-mail?  Short for electronic mail  The transmission of messages and files via a computer network     p. 92 - 94 Messages can consist of simple text or can contain attachments, such as documents, graphics, or audio/video clips Internet access providers usually provide an e-mail program Some Web sites—such as MSN Hotmail and Yahoo!—provide free e-mail services One of the original services on the Internet Next
  • 46. Video: E-mail Basics Learn how to use e-mail quickly and efficiently low quality (click to start) high quality (click to start) Next
  • 47. Other Internet Services • How do you send an e-mail message? Step 2. Step 1. Click the New Mail Message button Start an e-mail program (Microsoft Outlook, for example) Step 3. Enter the recipient’s e-mail address, the subject, and the message Step 5. The recipient opens the message p. 93 Fig. 2-26 Step 4. Click the Insert file button if you want to attach a picture, for example, and click Send Next
  • 48. Other Internet Services • What is an e-mail address?  Unique name that consists of a user name and domain name that identifies the user p. 94 Fig. 2-27 Next
  • 49. Other Internet Services • How does an e-mail message travel? Step 1. Using e-mail software, you create and send message Step 2. Your software contacts software on your ISP’s outgoing mail server Step 4. When recipient uses e-mail software to check for e-mail messages, the message transfers from incoming mail server to recipient’s computer Step 3. p. 95 Fig. 2-28 Software on outgoing mail server determines best route for data and sends message, which travels along Internet routers to recipient’s incoming mail server Next
  • 50. Other Internet Services • What is FTP?  File Transfer Protocol—Internet standard that allows you to upload and download files with other computers on the Internet p. 96 Fig. 2-29 Next
  • 51. Other Internet Services • What are newsgroups and message boards?  Newsgroup   Online area where users discuss a particular subject Message board  Type of discussion group  Many Web sites use message boards because they are easier to use p. 95 Fig. 2-30 Next
  • 52. Other Internet Services • What is a mailing list?    Group of e-mail addresses given a single name When a message is sent to the mailing list, everyone on the list receives the message To add your name to a mailing list you must subscribe to it; to remove your name you must unsubscribe p. 97 Fig. 2-31 Next
  • 53. Other Internet Services • What is a chat?   Real-time typed conversation that takes place on a computer Chat room is location on server that permits users to discuss topics of interest p. 98 Fig. 2-32 Next
  • 54. Other Internet Services • What is instant messaging (IM)?  A real-time Internet communications service that notifies you when one or more people are online and allows you to exchange messages or files Step 2. The server determines if any of your established friends, family, or coworkers, called buddies, are online Step 1. Login to the IM server IM Server Step 3. messaging Server You send instant messages to an online buddy Step 4. p. 98 Fig. 2-33 Your Instant Message travels through a messaging server and then to the online buddy Next
  • 55. Other Internet Services • What is internet telephony?  Enables users to speak to other users over the Internet using their computer p. 99 Fig. 2-34 Next
  • 56. Netiquette • What is netiquette?  Code of acceptable behaviors users should follow while on the Internet Golden Rule: Treat others as you would like them to treat you. p. 100 Next
  • 57. Summary of the Internet and World Wide Web History and structure of the Internet Electronic commerce The World Wide Web Other Internet services Web Publishing Netiquette