SCF Mayor's Meeting Apr 17th 2009

1. Sister Cities and Friends in SL
Mayor’s Meeting 17th April 2009
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2. Agenda
• Welcome, Introductions, and Review Agenda
• Topics
– 1Q09 Achievements
– 2Q09 Plans
• Discussion
• Next Steps
• Close
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3. SCF Mission
• Purpose:
– quot;To network the top themed social networking
sims in Second Life™.quot;
• Participants:
– Management team
– Owners and staff
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4. Achievements Jan Feb Mar 09
• Tested Sign Updates
– Function and Appearance
• Implemented Web Site Updates
– Public Relations
• Expanded Linden Lab Connections
– Internationalization; Marketing; Monetization
• Added New Members
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5. Plans Apr May Jun 09
• Install Updated Signs
• Increase Member Networking
– Add More Members
– Review Current Members For Issues /
Opportunities
– Participate in Community Gateway Monetization
and Marketing Initiatives
• Maintain Linden Lab Connections
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6. Metrics
• Linden Lab February report shows ALL
members received direct teleports from SL
Help Islands via SCF signs
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7. Management Team Additions
• Mini Wirefly (Membership requirements)
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8. Web Site Changes
• Updated tagline: quot;The World in 3D Onlinequot;
• Updated overview page
– More public relations related
– Membership requirements moved to separate
page
• Updated members page
– Members shown alphabetically
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9. Figure 1: Web Site
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10. Teleport Sign Changes
• Members now shown alphabetically
• Images now shown in correct 4x3 ratio
• One click to teleport
• No notecards
– Member Signs give Map Teleport
– Help Island Signs give Landmark Teleport
• quot;Castlequot; shape
– Instructions shown in quot;gatequot; area
– Public Help Island access added to quot;left towerquot; area
• Member Auto Show moved to quot;right tower“
Changes every 6 seconds
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11. Figure 2: Teleport Sign
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12. Discussion
• New Resident Traffic
• New Resident Orientation
• New Sign Installation Preferences
• Multilanguage Instruction Panel Option
• “_ in SL™” Trademark Usage
• Member Marketing Initiatives
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13. Figure 3: Resident Flow Diagram
. Community Gateway Islands: . Mainland and
Experienced
Residents
+ Receive ~50% of new residents Mainstream Islands:
(70,000/Day)
+ Provide new resident + Receive ~99% of
orientation areas experienced
. Some Community Gateway residents
Islands are also Sister City Islands
Community Mainland and
Gateway Mainstream
Islands (40) Islands (20,000)
Sister
New
City
Residents
Islands (35)
(10,000/Day)
Public
Restricted
Help
Help
. Sister City Islands: Islands (2)
Islands (30)
+ Refer residents to other Sister
. Restricted Help Islands: City Islands
+ Receive ~50% of new + Provide themed weekly
residents activities and event staff
. Some Sister City Islands are
also Community Gateway Islands
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14. Thank You!
• SCF Management Team
– Sitearm Madonna
– Annie Milestone
– Cher Harrington
– Eria Ziemia
– Joja Dhara
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