This presentation demonstrates how understanding and using certain psychology principles can impact on the amount of conversion taking place when traffic visits your site.
The Role of Taxonomy and Ontology in Semantic Layers - Heather Hedden.pdf
12 Examples of How You Can Increase Conversions by Understanding Psychology
1. 12 Examples of How You Can Increase
Conversions by Understanding Psychology
A4U Expo 2012
http://twitter.com/kelvinnewman
kelvin.newman@SiteVisibility.co.uk
2. Strategy Director
SiteVisibility
A digital agency specialising in
retail, travel and financial services