SlideShare une entreprise Scribd logo

Social Media as Dialogue

•Télécharger en tant que PPTX, PDF•
•
Shaun Slattery
Shaun Slattery

Shaun Slattery's presentation on social media for USF Polytechnic's Blue Sky event for YoungTech. February 23, 2011 http://usfpbluesky.com/grow-your-business/events/?event_id=20

TechnologieBusiness
1  sur  35
@ YoungTech Think Dialogue
social media: don’t think push/pull, thinkdialogue
social… media! w00t!
…dialogue with whom? your community
…dialogue about what? shared interest
Step 1. listen
listen…
listen…
Tri(or quadr)angulating Listening Data
Tri(or quadr)angulating Listening Data
Tri(or quadr)angulating Listening Data
Step 2. build community
participate…
participate…
participate…
participate…
participate…
participate…
participate…
participate…
share…
share…
connect…
connect…
play…
play…
help…
take it offline…
Step 3. profit
remember listening?
via Owyang's Web Strategy blog http://www.web-strategist.com/blog/2010/12/13/framework-the-social-media-roi-pyramid/
via Jive Software http://www.jivesoftware.com/resources/whitepapers/get-social-business-results
social… media! w00t!
thank you. @ YoungTech

Recommandé

Getting the Most Out of Social Media
Getting the Most Out of Social MediaGetting the Most Out of Social Media
Getting the Most Out of Social MediaI Connect the Dots
 
Social media
Social mediaSocial media
Social mediaconchiingles
 
Web project new
Web project newWeb project new
Web project newjons37
 
ICT Tools for Teaching Vocabulary
ICT Tools for Teaching VocabularyICT Tools for Teaching Vocabulary
ICT Tools for Teaching VocabularyNatalia Katasonova
 
SLSAE - Social Media Strategy 06-15-10
SLSAE - Social Media Strategy 06-15-10SLSAE - Social Media Strategy 06-15-10
SLSAE - Social Media Strategy 06-15-10Q&A Business Solutions
 
Social Media in Nonprofit Organizations 2010
Social Media in Nonprofit Organizations 2010Social Media in Nonprofit Organizations 2010
Social Media in Nonprofit Organizations 2010Margaret Palmiter
 
IAll 2013 Conference
IAll 2013 ConferenceIAll 2013 Conference
IAll 2013 ConferenceJoAnn Corley
 
Design for Social Sharing Workshop
Design for Social Sharing WorkshopDesign for Social Sharing Workshop
Design for Social Sharing WorkshopRashmi Sinha
 

Recommandé

Getting the Most Out of Social Media
Getting the Most Out of Social MediaGetting the Most Out of Social Media
Getting the Most Out of Social MediaI Connect the Dots
 
Social media
Social mediaSocial media
Social mediaconchiingles
 
Web project new
Web project newWeb project new
Web project newjons37
 
ICT Tools for Teaching Vocabulary
ICT Tools for Teaching VocabularyICT Tools for Teaching Vocabulary
ICT Tools for Teaching VocabularyNatalia Katasonova
 
SLSAE - Social Media Strategy 06-15-10
SLSAE - Social Media Strategy 06-15-10SLSAE - Social Media Strategy 06-15-10
SLSAE - Social Media Strategy 06-15-10Q&A Business Solutions
 
Social Media in Nonprofit Organizations 2010
Social Media in Nonprofit Organizations 2010Social Media in Nonprofit Organizations 2010
Social Media in Nonprofit Organizations 2010Margaret Palmiter
 
IAll 2013 Conference
IAll 2013 ConferenceIAll 2013 Conference
IAll 2013 ConferenceJoAnn Corley
 
Design for Social Sharing Workshop
Design for Social Sharing WorkshopDesign for Social Sharing Workshop
Design for Social Sharing WorkshopRashmi Sinha
 
Should We Use Community IOC 2010
Should We Use Community IOC 2010Should We Use Community IOC 2010
Should We Use Community IOC 2010Nancy Wright White
 
Social Media E-IDEA Presentation
Social Media E-IDEA PresentationSocial Media E-IDEA Presentation
Social Media E-IDEA PresentationPaul Segreto
 
Practical Social Media - VODA
Practical Social Media - VODAPractical Social Media - VODA
Practical Social Media - VODALasa UK
 
Social Mediafor Development Educators Belfastpres
Social Mediafor Development Educators BelfastpresSocial Mediafor Development Educators Belfastpres
Social Mediafor Development Educators BelfastpresEimear IDEAIreland
 
Social Mediafor Development Educators Belfastpres
Social Mediafor Development Educators BelfastpresSocial Mediafor Development Educators Belfastpres
Social Mediafor Development Educators BelfastpresEimear IDEAIreland
 
Social mediafordevelopmenteducators ww 2012
Social mediafordevelopmenteducators ww 2012Social mediafordevelopmenteducators ww 2012
Social mediafordevelopmenteducators ww 2012Eimear IDEAIreland
 
Social media for development educators st louis
Social media for development educators st louisSocial media for development educators st louis
Social media for development educators st louisEimear IDEAIreland
 
Design For Social Sharing
Design For Social SharingDesign For Social Sharing
Design For Social Sharingguru100
 
Locked
LockedLocked
Lockedguru876
 
What is social media and what could it do for me?
What is social media and what could it do for me?What is social media and what could it do for me?
What is social media and what could it do for me?Bryony Taylor
 
Managing social media
Managing social mediaManaging social media
Managing social mediaRobin Smail
 
Social Software and Social Media Marketing for frivillige organisationer, NGO...
Social Software and Social Media Marketing for frivillige organisationer, NGO...Social Software and Social Media Marketing for frivillige organisationer, NGO...
Social Software and Social Media Marketing for frivillige organisationer, NGO...IBM Danmark
 
Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)Ed Cook
 
Social Media for Fundrasing
Social Media for FundrasingSocial Media for Fundrasing
Social Media for FundrasingLasa UK
 
Workshop, Santa Cruz
Workshop, Santa CruzWorkshop, Santa Cruz
Workshop, Santa CruzBeth Kanter
 
Social Media Listening by Lift9
Social Media Listening by Lift9Social Media Listening by Lift9
Social Media Listening by Lift9Warren Sukernek
 
Social Media: What Why and How
Social Media: What Why and HowSocial Media: What Why and How
Social Media: What Why and HowLaura Norvig
 
Spotlight on learning_digital_storytelling_rlevine
Spotlight on learning_digital_storytelling_rlevineSpotlight on learning_digital_storytelling_rlevine
Spotlight on learning_digital_storytelling_rlevinereisa101
 
Design is the Business
Design is the BusinessDesign is the Business
Design is the BusinessJason Putorti
 
New 2017 Earcos weekend workshop bis Learning Technologies
New 2017 Earcos weekend workshop bis Learning TechnologiesNew 2017 Earcos weekend workshop bis Learning Technologies
New 2017 Earcos weekend workshop bis Learning TechnologiesJason Graham
 
Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Enterprise Knowledge
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)Gabriella Davis
 

Contenu connexe

Similaire à Social Media as Dialogue

Should We Use Community IOC 2010
Should We Use Community IOC 2010Should We Use Community IOC 2010
Should We Use Community IOC 2010Nancy Wright White
 
Social Media E-IDEA Presentation
Social Media E-IDEA PresentationSocial Media E-IDEA Presentation
Social Media E-IDEA PresentationPaul Segreto
 
Practical Social Media - VODA
Practical Social Media - VODAPractical Social Media - VODA
Practical Social Media - VODALasa UK
 
Social Mediafor Development Educators Belfastpres
Social Mediafor Development Educators BelfastpresSocial Mediafor Development Educators Belfastpres
Social Mediafor Development Educators BelfastpresEimear IDEAIreland
 
Social Mediafor Development Educators Belfastpres
Social Mediafor Development Educators BelfastpresSocial Mediafor Development Educators Belfastpres
Social Mediafor Development Educators BelfastpresEimear IDEAIreland
 
Social mediafordevelopmenteducators ww 2012
Social mediafordevelopmenteducators ww 2012Social mediafordevelopmenteducators ww 2012
Social mediafordevelopmenteducators ww 2012Eimear IDEAIreland
 
Social media for development educators st louis
Social media for development educators st louisSocial media for development educators st louis
Social media for development educators st louisEimear IDEAIreland
 
Design For Social Sharing
Design For Social SharingDesign For Social Sharing
Design For Social Sharingguru100
 
What is social media and what could it do for me?
What is social media and what could it do for me?What is social media and what could it do for me?
What is social media and what could it do for me?Bryony Taylor
 
Managing social media
Managing social mediaManaging social media
Managing social mediaRobin Smail
 
Social Software and Social Media Marketing for frivillige organisationer, NGO...
Social Software and Social Media Marketing for frivillige organisationer, NGO...Social Software and Social Media Marketing for frivillige organisationer, NGO...
Social Software and Social Media Marketing for frivillige organisationer, NGO...IBM Danmark
 
Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)Ed Cook
 
Social Media for Fundrasing
Social Media for FundrasingSocial Media for Fundrasing
Social Media for FundrasingLasa UK
 
Workshop, Santa Cruz
Workshop, Santa CruzWorkshop, Santa Cruz
Workshop, Santa CruzBeth Kanter
 
Social Media Listening by Lift9
Social Media Listening by Lift9Social Media Listening by Lift9
Social Media Listening by Lift9Warren Sukernek
 
Social Media: What Why and How
Social Media: What Why and HowSocial Media: What Why and How
Social Media: What Why and HowLaura Norvig
 
Spotlight on learning_digital_storytelling_rlevine
Spotlight on learning_digital_storytelling_rlevineSpotlight on learning_digital_storytelling_rlevine
Spotlight on learning_digital_storytelling_rlevinereisa101
 
Design is the Business
Design is the BusinessDesign is the Business
Design is the BusinessJason Putorti
 
New 2017 Earcos weekend workshop bis Learning Technologies
New 2017 Earcos weekend workshop bis Learning TechnologiesNew 2017 Earcos weekend workshop bis Learning Technologies
New 2017 Earcos weekend workshop bis Learning TechnologiesJason Graham
 

Similaire à Social Media as Dialogue (20)

Should We Use Community IOC 2010
Should We Use Community IOC 2010Should We Use Community IOC 2010
Should We Use Community IOC 2010
 
Social Media E-IDEA Presentation
Social Media E-IDEA PresentationSocial Media E-IDEA Presentation
Social Media E-IDEA Presentation
 
Practical Social Media - VODA
Practical Social Media - VODAPractical Social Media - VODA
Practical Social Media - VODA
 
Social Mediafor Development Educators Belfastpres
Social Mediafor Development Educators BelfastpresSocial Mediafor Development Educators Belfastpres
Social Mediafor Development Educators Belfastpres
 
Social Mediafor Development Educators Belfastpres
Social Mediafor Development Educators BelfastpresSocial Mediafor Development Educators Belfastpres
Social Mediafor Development Educators Belfastpres
 
Social mediafordevelopmenteducators ww 2012
Social mediafordevelopmenteducators ww 2012Social mediafordevelopmenteducators ww 2012
Social mediafordevelopmenteducators ww 2012
 
Social media for development educators st louis
Social media for development educators st louisSocial media for development educators st louis
Social media for development educators st louis
 
Design For Social Sharing
Design For Social SharingDesign For Social Sharing
Design For Social Sharing
 
Locked
LockedLocked
Locked
 
What is social media and what could it do for me?
What is social media and what could it do for me?What is social media and what could it do for me?
What is social media and what could it do for me?
 
Managing social media
Managing social mediaManaging social media
Managing social media
 
Social Software and Social Media Marketing for frivillige organisationer, NGO...
Social Software and Social Media Marketing for frivillige organisationer, NGO...Social Software and Social Media Marketing for frivillige organisationer, NGO...
Social Software and Social Media Marketing for frivillige organisationer, NGO...
 
Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)Social Media... Woop! Woop! (February 2012)
Social Media... Woop! Woop! (February 2012)
 
Social Media for Fundrasing
Social Media for FundrasingSocial Media for Fundrasing
Social Media for Fundrasing
 
Workshop, Santa Cruz
Workshop, Santa CruzWorkshop, Santa Cruz
Workshop, Santa Cruz
 
Social Media Listening by Lift9
Social Media Listening by Lift9Social Media Listening by Lift9
Social Media Listening by Lift9
 
Social Media: What Why and How
Social Media: What Why and HowSocial Media: What Why and How
Social Media: What Why and How
 
Spotlight on learning_digital_storytelling_rlevine
Spotlight on learning_digital_storytelling_rlevineSpotlight on learning_digital_storytelling_rlevine
Spotlight on learning_digital_storytelling_rlevine
 
Design is the Business
Design is the BusinessDesign is the Business
Design is the Business
 
New 2017 Earcos weekend workshop bis Learning Technologies
New 2017 Earcos weekend workshop bis Learning TechnologiesNew 2017 Earcos weekend workshop bis Learning Technologies
New 2017 Earcos weekend workshop bis Learning Technologies
 

Dernier

Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Enterprise Knowledge
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)Gabriella Davis
 
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdfhans926745
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking MenDelhi Call girls
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationSafe Software
 
🐬 The future of MySQL is Postgres 🐘
🐬 The future of MySQL is Postgres 🐘🐬 The future of MySQL is Postgres 🐘
🐬 The future of MySQL is Postgres 🐘RTylerCroy
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountPuma Security, LLC
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEarley Information Science
 
Advantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your BusinessAdvantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your BusinessPixlogix Infotech
 
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsJoaquim Jorge
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...Martijn de Jong
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...Neo4j
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024Results
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Drew Madelung
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonetsnaman860154
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptxHampshireHUG
 
The Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxThe Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxMalak Abu Hammad
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreternaman860154
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slidespraypatel2
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slidevu2urc
 

Dernier (20)

Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...Driving Behavioral Change for Information Management through Data-Driven Gree...
Driving Behavioral Change for Information Management through Data-Driven Gree...
 
A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)A Domino Admins Adventures (Engage 2024)
A Domino Admins Adventures (Engage 2024)
 
[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf[2024]Digital Global Overview Report 2024 Meltwater.pdf
[2024]Digital Global Overview Report 2024 Meltwater.pdf
 
08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men08448380779 Call Girls In Friends Colony Women Seeking Men
08448380779 Call Girls In Friends Colony Women Seeking Men
 
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time AutomationFrom Event to Action: Accelerate Your Decision Making with Real-Time Automation
From Event to Action: Accelerate Your Decision Making with Real-Time Automation
 
🐬 The future of MySQL is Postgres 🐘
🐬 The future of MySQL is Postgres 🐘🐬 The future of MySQL is Postgres 🐘
🐬 The future of MySQL is Postgres 🐘
 
Breaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path MountBreaking the Kubernetes Kill Chain: Host Path Mount
Breaking the Kubernetes Kill Chain: Host Path Mount
 
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptxEIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
EIS-Webinar-Prompt-Knowledge-Eng-2024-04-08.pptx
 
Advantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your BusinessAdvantages of Hiring UIUX Design Service Providers for Your Business
Advantages of Hiring UIUX Design Service Providers for Your Business
 
Artificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and MythsArtificial Intelligence: Facts and Myths
Artificial Intelligence: Facts and Myths
 
2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...2024: Domino Containers - The Next Step. News from the Domino Container commu...
2024: Domino Containers - The Next Step. News from the Domino Container commu...
 
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
Workshop - Best of Both Worlds_ Combine KG and Vector search for enhanced R...
 
A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024A Call to Action for Generative AI in 2024
A Call to Action for Generative AI in 2024
 
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
Strategies for Unlocking Knowledge Management in Microsoft 365 in the Copilot...
 
How to convert PDF to text with Nanonets
How to convert PDF to text with NanonetsHow to convert PDF to text with Nanonets
How to convert PDF to text with Nanonets
 
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
04-2024-HHUG-Sales-and-Marketing-Alignment.pptx
 
The Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptxThe Codex of Business Writing Software for Real-World Solutions 2.pptx
The Codex of Business Writing Software for Real-World Solutions 2.pptx
 
Presentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreterPresentation on how to chat with PDF using ChatGPT code interpreter
Presentation on how to chat with PDF using ChatGPT code interpreter
 
Slack Application Development 101 Slides
Slack Application Development 101 SlidesSlack Application Development 101 Slides
Slack Application Development 101 Slides
 
Histor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slideHistor y of HAM Radio presentation slide
Histor y of HAM Radio presentation slide
 

Social Media as Dialogue