Pitch decks are important to securing funding for your startup. But how do you avoid the common mistakes that can keep you from getting funded?
Here are 5 pitch deck mistakes to avoid when raising funds.
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12. “The classic partner in a VC firm is exposed to 5,000 pitches, in a single year.”
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- Reid Hoffman, Greylock Partners
13. A ton of information is time consuming to read.
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I’m confused? Got it!
17. “Less is more in fundraising slides.
You can explain your business in mind numbing detail,
or you can inspire an investor.”
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- Fred Wilson, Union Square Ventures
22. Benefits:
Features:
Example: Macbook Air
54-watt-hour lithium-polymer battery
PCIe-based flash storage
802.11ac Wi-Fi
All day battery
Starts up instantly
Blazing fast downloads
So what? Shutup and take my money!
23. If you can't tie features to benefits for your customer,
perhaps you have a solution in search of a problem.
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Which leads to my next point…
27. “A problem well stated, is a problem half solved.”
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- Charles Kettering, American Inventor
28. A painful problem which investors can relate to,
leaves them wanting to know your solution.
29. “Pitch the problem first, connect with your audience emotionally around the problem,
and then, and ONLY then, offer your solution as the remedy to that problem.”
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- Dave McClure, 500 Startups
30. It’s tempting to list multiple problems, to prove you’ll be big.
31. Instead, start with a specific problem, and present your vision for tackling others later.
32. A “cool” solution in search of a problem is a red flag for investors.
39. Summary
1 Tell a good story
2 Don’t add too much info
3 Convey benefits, not features
4 Focus on one problem
5 Research your competitors
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40. Do you know any other mistakes entrepreneurs make,
that keep them from getting funded?
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Leave a comment below.
42. Designed by:
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Mike Viney
deck works.co
mike@deckworks.co
! @deckworksco
Read the extended blog post on Orrick Total Access
‘5 Pitch Deck Mistakes
That Can Keep You From
Getting Funded’
Image Credits: Yuri Beletsky, Thephotographymuse, Jill Greenberg, TechCrunch, Joi Ito, Sam Hawley
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