This document discusses how mobile network operators (MNOs) can leverage big data from their networks. It notes that MNOs currently store different types of data in silos, making it difficult to access and analyze. Big data solutions allow consolidating this information into a single storage system. The document provides examples of how MNOs can monetize data sources like geolocation information by developing applications for marketing, security, traffic management and more. It also outlines Cubro's big data integration solutions for mobile networks, including how they capture, correlate and analyze real-time streaming data at scale from network elements.