Blogging
•Télécharger en tant que PPTX, PDF•
0 j'aime•303 vues
What is a blog...? How could it benefit my business..? What should I write about..? How should I structure the blog..?
Signaler
Partager
Signaler
Partager
Recommandé
Ignition - Ways to make your website work harder
This document discusses four ways to make a website work harder for search engine optimization. It first explains how search engines like Google determine relevance, focusing on elements like title tags, description tags, updated content, and inbound links. It then discusses optimizing title tags and description tags, finding sources of inbound links, improving landing pages based on eye tracking research, and publishing content in multiple online locations. The key recommendations are to ensure optimized title and description tags, focus on building relevant inbound links, test and improve landing pages, and add elements of third party approval.
Step 3: How To Write Your Content
Make sure you plan your website right! This is the third in a series of website development by Real Free Websites.
Writing for-web-update
The document discusses strategies for writing effective content for websites, emphasizing that web pages must attract visitors through a clear value proposition and fulfill promises quickly. It recommends using a direct marketing writing style with short sentences, bullet points, and calls to action to ensure content is easily understood. The document also provides tips for search engine optimization including using keywords in titles, tags and content.
5 tips for seo success
Focus on creating useful content for readers rather than search engines. Optimize content with descriptive URLs, title tags containing keywords, and 2-3 uses of keywords in body copy. Simplify site navigation and ensure all pages can be reached through static text links. Earn natural backlinks by providing relevant content to other sites and varying anchor text when linking internally. Avoid Flash, Silverlight, or hidden text only visible to search engines.
Blogging as Marketing Tool by Bhautik Sheth
If you are a blogger then you must know how to use it for marketing too! Bhautik Sheth, founder of iVIPANAN and Digital Marketing trainer and expert explains here how to use blog for marketing.
7 Brain Hacks for Powerful Copy with Heather Lloyd-Martin
Contemporary SEO copywriting is less about pleasing Google’s algorithm and more about pleasing people. However, that simple shift puts an enourmous amount of strain back on Marketing copywriters. Not only do they have to optmimize for google--they have to develop successful marketing strategies inside every single piece of content they produce if they want to get results.
To a dedicated SEO copywriter, connecting with a large audience is an achievable goal if they apply their SEO skills to medium and long form content writing. Heather Lloyd-Martin is a true artist of this field and can provide clear methods for content creators to use in their marketing copy.
In this webinar you will learn:
-Simple brain hacks you can use to boost conversions, build trust and engage your readers.
-The best ways to use testimonials, leverage social proof, and make readers take fast action
-How your content can generate connections by eliciting a genuine emotional response from your readers.
-How to write copy that catches eyes and generates clicks
The best content writers know how to use relevant data in their research. To help you with this, attendees of this webinar will receive a FREE 30 Day trial of SEMrush Guru. Additionally, Attendees will have access to a 25% discount on Heather Lloyd-Martin's SEO Copywriting Certification course--the ONLY industry recognized writing certification out there!
Writing For The Web
Working at a digital agency, it’s easy to get bewitched by beautiful web design, and let quality writing go out the window. Here are a few tips to help anyone from designers to copywriters to better write for the web
Blogging basics: how to write for the web
Web writing must cater to the time constraints of our mile-a-minute society – readers won’t spend their free time consuming just any blog. Much of this race is won in the writing; to find out what the best practices of blogging are, check out our web writing presentation.
Recommandé
Ignition - Ways to make your website work harder
This document discusses four ways to make a website work harder for search engine optimization. It first explains how search engines like Google determine relevance, focusing on elements like title tags, description tags, updated content, and inbound links. It then discusses optimizing title tags and description tags, finding sources of inbound links, improving landing pages based on eye tracking research, and publishing content in multiple online locations. The key recommendations are to ensure optimized title and description tags, focus on building relevant inbound links, test and improve landing pages, and add elements of third party approval.
Step 3: How To Write Your Content
Make sure you plan your website right! This is the third in a series of website development by Real Free Websites.
Writing for-web-update
The document discusses strategies for writing effective content for websites, emphasizing that web pages must attract visitors through a clear value proposition and fulfill promises quickly. It recommends using a direct marketing writing style with short sentences, bullet points, and calls to action to ensure content is easily understood. The document also provides tips for search engine optimization including using keywords in titles, tags and content.
5 tips for seo success
Focus on creating useful content for readers rather than search engines. Optimize content with descriptive URLs, title tags containing keywords, and 2-3 uses of keywords in body copy. Simplify site navigation and ensure all pages can be reached through static text links. Earn natural backlinks by providing relevant content to other sites and varying anchor text when linking internally. Avoid Flash, Silverlight, or hidden text only visible to search engines.
Blogging as Marketing Tool by Bhautik Sheth
If you are a blogger then you must know how to use it for marketing too! Bhautik Sheth, founder of iVIPANAN and Digital Marketing trainer and expert explains here how to use blog for marketing.
7 Brain Hacks for Powerful Copy with Heather Lloyd-Martin
Contemporary SEO copywriting is less about pleasing Google’s algorithm and more about pleasing people. However, that simple shift puts an enourmous amount of strain back on Marketing copywriters. Not only do they have to optmimize for google--they have to develop successful marketing strategies inside every single piece of content they produce if they want to get results.
To a dedicated SEO copywriter, connecting with a large audience is an achievable goal if they apply their SEO skills to medium and long form content writing. Heather Lloyd-Martin is a true artist of this field and can provide clear methods for content creators to use in their marketing copy.
In this webinar you will learn:
-Simple brain hacks you can use to boost conversions, build trust and engage your readers.
-The best ways to use testimonials, leverage social proof, and make readers take fast action
-How your content can generate connections by eliciting a genuine emotional response from your readers.
-How to write copy that catches eyes and generates clicks
The best content writers know how to use relevant data in their research. To help you with this, attendees of this webinar will receive a FREE 30 Day trial of SEMrush Guru. Additionally, Attendees will have access to a 25% discount on Heather Lloyd-Martin's SEO Copywriting Certification course--the ONLY industry recognized writing certification out there!
Writing For The Web
Working at a digital agency, it’s easy to get bewitched by beautiful web design, and let quality writing go out the window. Here are a few tips to help anyone from designers to copywriters to better write for the web
Blogging basics: how to write for the web
Web writing must cater to the time constraints of our mile-a-minute society – readers won’t spend their free time consuming just any blog. Much of this race is won in the writing; to find out what the best practices of blogging are, check out our web writing presentation.
Content Writing Tips for SEO
Content writing is one of the most effective and easiest method to keep your website informative and updated.
Best to write Content! Basic rules to content writing
The document provides tips for writing content for the web that is easy to read and scan. It recommends using short paragraphs and sentences, familiar words, bullet points, and putting the most important information first. Visual elements like photos and varying font sizes are suggested to increase visual appeal and help readers scan the page easily. The overall goal is to write in a clear, simple, and scannable way so people spending little time on pages can easily find the information they need.
SEO Copywriting for Humans
Melanie Seibert is a freelance writer who specializes in technical writing, content strategy, and SEO copywriting. She has a BA and MA in English and has worked as an in-house copywriter and technical writer. The document discusses how to write optimized content for both search engines and human readers. It provides tips for incorporating keywords, writing effective page titles, headings, links, metadata, and content on pages. The goal is to make content findable by search engines and understandable and useful for human readers to help increase conversions and rankings.
Content writing tips and skills for content writer
This presentation is about the skills and tips of content writing which is very necesaary for every content writer to know. For more information please visit www.content-writing-india.com/
Basics of content writing
This document discusses the basics of content writing. It identifies the key pillars of content writing as editorial tone and style, creativity, adhering to the client brief, and using appropriate language, grammar and vocabulary. It emphasizes understanding creativity within different contexts like corporate writing, articles, and marketing materials. The document provides tips for honing writing skills like reading widely, absorbing information, and practicing writing. It advises creating killer content through a strong beginning, breaking up content logically, and making the content persuasive, informative, and thought-provoking. Finally, it outlines different types of content writing like do-it-yourself articles, blogs, and sales copy.
BDW Blogging
Blogs allow content to be displayed in reverse chronological order and can be informal. Setting up a blog can help own your brand's message and communicate directly with customers. For a blog to succeed it needs to provide compelling, honest content that encourages two-way conversation and features like relevant multimedia content and social media integration. Businesses must determine if a corporate or personal blog best fits their needs and personalities.
SEO Surgery APAC - SEMrush - Kate Toon - Nookal
SEO Surgery APAC (Australia, Asia & Pacific), is a one hour webinar, where we do “Live SEO Check” to see how your website is performing, and how it can be improved.
The Fundamentals of Blogging 2014 - Class #3 HubSpot Inbound Academy Certific...
Blogging is critical to inbound success.
Blog posts not only allow you to demonstrate thought leadership, they allow you to educate your prospects, answer their questions and solve their problems.
Blog posts are also incredible at enhancing the search engine optimization of your website and help to generate more visits, leads and customers. In this class, you'll learn how to utilize your own blog to achieve your business goals.
This class fits into the "Attract" stage of Inbound Methodology - we write blog posts to attract the right kind of website visitors to our site.
http://academy.hubspot.com/inbound-marketing-certification/attract/blogging
Anyone Can Write: Writing for Content
The document provides guidance on best practices for writing content. It discusses 9 great practices for writing content, including writing with the reader's end goal in mind, using clear headlines and subheadings, writing in an active voice, making content eye-scannable, searchable, and cross-referenced. It also recommends encouraging editing for accuracy and using a pre-publication checklist. The overall message is that content should be written with the reader in mind, be easy to understand and find, and be accurate.
Content is King (and how to be Top Dog)
This document defines different types of content and provides guidance on creating effective content. It discusses that content should inform, engage, entertain and entice audiences while building relationships. The document advises that content should not be overt advertising and provides tips for developing content ideas, titles, and a content calendar. It emphasizes that creating quality content is important for search engine optimization, customer relationships, and business development.
Copywriters!
This document provides guidance for working with copywriters. It outlines that copywriters write and edit content. It requests that feedback be specific about length, message, focus, and keywords. It advises to provide context like the audience and goals when making requests. It asks for wireframes and page formats. It warns against vague feedback, accepting copy from others, and not voicing opinions. The overall purpose is to help clients work effectively with copywriters.
Writing for the web
This document provides guidelines for effective web writing. It discusses how people scan rather than read web pages, so web content needs to be concise and scannable. Key points to focus on are prioritizing important information above the fold, using short paragraphs and sentences, and optimizing pages for search engines by including keywords in titles, meta descriptions, throughout content, and in linking text.
Write For Web
The document provides training on writing for the web. It summarizes research showing that concise and scannable text performed significantly better than other versions of the same content. The document offers tips for writing headlines, using headings, summaries, and other structures to improve scannability. It also discusses keeping writing concise by using fewer words, shorter sentences, and active voice.
Basics of Blogging
The document provides tips for starting a blog, including setting goals to determine frequency, choosing an interesting topic for your target audience, setting up your blog platform (e.g. Blogger, WordPress), writing blog posts between 250-350 words with catchy subheads and links/pictures, and including a profile, blogroll, and social links on your blog layout.
Best Practices: Blogging Your Brand
This document provides best practices for blogging your brand, including positioning your blog as part of your social media strategy, focusing on relevant topics that demonstrate your industry expertise, and using a consistent tone of voice, taxonomy, and imagery that align with your brand. It recommends focusing on lead generation through calls to action on your blog and social media and sharing blog content through email and blog digests targeted at specific personas. The document also provides tips for blog mechanics like formatting, using section headers and lists, and promoting authors, as well as addressing challenges like maintaining a consistent blogging frequency and schedule.
6 things a great landing page should have
The document outlines 6 key elements that make a great landing page: 1) focusing on a unique selling proposition with a clear goal, 2) providing detailed descriptions of offers and benefits, 3) including images or videos to help visitors understand offers, 4) capturing necessary visitor information through a form, 5) using a strong call-to-action button, and 6) adding trust elements like testimonials. The purpose is to help visitors understand what they will gain from the page and convert them into leads.
Expert Blogging Secrets
SEC Copywriter & Social Media Consultant Gloria Rand shows you the Blogging Blueprint that will help you quickly and easily get more web traffic and sales.
Why Blogging is Important for Your Business.
I will cover several reasons on the importance of blogging and the best practical strategies, tools, and resources to help you get targeted leads and prospects.
Make your website work for you
With the web becoming more and more influential in people’s buying decisions, you can can no longer afford to get your website wrong – it could literally be the difference between a flourishing practice and struggle street.
The good news is that it is pretty easy to ensure your website becomes your hardest working salesperson.
In this session we will break through the technical mumbo jumbo and help you understand how to maximise the potential of your website. You will learn:
How Smartphones and Tablets are changing the way your visitors see your site – are people seeing you in your best light?
How omitting this one crucial part of your site can mean your visitors won’t ever return to your site – AGAIN! Resulting in loss of revenue & reputation.
Why these 5 things will make visitors leave your site as quickly as they arrived – as well as how to change them to keep visitors for longer and start building loyal fans.
Blogging for business
What is a blog?.. How should I format my first blog post? Make a digital statement and start blogging for your business today!
Web based writing..
Web based analytics, how to write on a webpage, writing style on a webpage,how to effectively write online on a website.
Web based writing - English Asignment
Web based writing is a general and most important way of communication and sharing knowledge and thoughts.
The presentation is based on the same.
Contenu connexe
Tendances
Content Writing Tips for SEO
Content writing is one of the most effective and easiest method to keep your website informative and updated.
Best to write Content! Basic rules to content writing
The document provides tips for writing content for the web that is easy to read and scan. It recommends using short paragraphs and sentences, familiar words, bullet points, and putting the most important information first. Visual elements like photos and varying font sizes are suggested to increase visual appeal and help readers scan the page easily. The overall goal is to write in a clear, simple, and scannable way so people spending little time on pages can easily find the information they need.
SEO Copywriting for Humans
Melanie Seibert is a freelance writer who specializes in technical writing, content strategy, and SEO copywriting. She has a BA and MA in English and has worked as an in-house copywriter and technical writer. The document discusses how to write optimized content for both search engines and human readers. It provides tips for incorporating keywords, writing effective page titles, headings, links, metadata, and content on pages. The goal is to make content findable by search engines and understandable and useful for human readers to help increase conversions and rankings.
Content writing tips and skills for content writer
This presentation is about the skills and tips of content writing which is very necesaary for every content writer to know. For more information please visit www.content-writing-india.com/
Basics of content writing
This document discusses the basics of content writing. It identifies the key pillars of content writing as editorial tone and style, creativity, adhering to the client brief, and using appropriate language, grammar and vocabulary. It emphasizes understanding creativity within different contexts like corporate writing, articles, and marketing materials. The document provides tips for honing writing skills like reading widely, absorbing information, and practicing writing. It advises creating killer content through a strong beginning, breaking up content logically, and making the content persuasive, informative, and thought-provoking. Finally, it outlines different types of content writing like do-it-yourself articles, blogs, and sales copy.
BDW Blogging
Blogs allow content to be displayed in reverse chronological order and can be informal. Setting up a blog can help own your brand's message and communicate directly with customers. For a blog to succeed it needs to provide compelling, honest content that encourages two-way conversation and features like relevant multimedia content and social media integration. Businesses must determine if a corporate or personal blog best fits their needs and personalities.
SEO Surgery APAC - SEMrush - Kate Toon - Nookal
SEO Surgery APAC (Australia, Asia & Pacific), is a one hour webinar, where we do “Live SEO Check” to see how your website is performing, and how it can be improved.
The Fundamentals of Blogging 2014 - Class #3 HubSpot Inbound Academy Certific...
Blogging is critical to inbound success.
Blog posts not only allow you to demonstrate thought leadership, they allow you to educate your prospects, answer their questions and solve their problems.
Blog posts are also incredible at enhancing the search engine optimization of your website and help to generate more visits, leads and customers. In this class, you'll learn how to utilize your own blog to achieve your business goals.
This class fits into the "Attract" stage of Inbound Methodology - we write blog posts to attract the right kind of website visitors to our site.
http://academy.hubspot.com/inbound-marketing-certification/attract/blogging
Anyone Can Write: Writing for Content
The document provides guidance on best practices for writing content. It discusses 9 great practices for writing content, including writing with the reader's end goal in mind, using clear headlines and subheadings, writing in an active voice, making content eye-scannable, searchable, and cross-referenced. It also recommends encouraging editing for accuracy and using a pre-publication checklist. The overall message is that content should be written with the reader in mind, be easy to understand and find, and be accurate.
Content is King (and how to be Top Dog)
This document defines different types of content and provides guidance on creating effective content. It discusses that content should inform, engage, entertain and entice audiences while building relationships. The document advises that content should not be overt advertising and provides tips for developing content ideas, titles, and a content calendar. It emphasizes that creating quality content is important for search engine optimization, customer relationships, and business development.
Copywriters!
This document provides guidance for working with copywriters. It outlines that copywriters write and edit content. It requests that feedback be specific about length, message, focus, and keywords. It advises to provide context like the audience and goals when making requests. It asks for wireframes and page formats. It warns against vague feedback, accepting copy from others, and not voicing opinions. The overall purpose is to help clients work effectively with copywriters.
Writing for the web
This document provides guidelines for effective web writing. It discusses how people scan rather than read web pages, so web content needs to be concise and scannable. Key points to focus on are prioritizing important information above the fold, using short paragraphs and sentences, and optimizing pages for search engines by including keywords in titles, meta descriptions, throughout content, and in linking text.
Write For Web
The document provides training on writing for the web. It summarizes research showing that concise and scannable text performed significantly better than other versions of the same content. The document offers tips for writing headlines, using headings, summaries, and other structures to improve scannability. It also discusses keeping writing concise by using fewer words, shorter sentences, and active voice.
Basics of Blogging
The document provides tips for starting a blog, including setting goals to determine frequency, choosing an interesting topic for your target audience, setting up your blog platform (e.g. Blogger, WordPress), writing blog posts between 250-350 words with catchy subheads and links/pictures, and including a profile, blogroll, and social links on your blog layout.
Best Practices: Blogging Your Brand
This document provides best practices for blogging your brand, including positioning your blog as part of your social media strategy, focusing on relevant topics that demonstrate your industry expertise, and using a consistent tone of voice, taxonomy, and imagery that align with your brand. It recommends focusing on lead generation through calls to action on your blog and social media and sharing blog content through email and blog digests targeted at specific personas. The document also provides tips for blog mechanics like formatting, using section headers and lists, and promoting authors, as well as addressing challenges like maintaining a consistent blogging frequency and schedule.
6 things a great landing page should have
The document outlines 6 key elements that make a great landing page: 1) focusing on a unique selling proposition with a clear goal, 2) providing detailed descriptions of offers and benefits, 3) including images or videos to help visitors understand offers, 4) capturing necessary visitor information through a form, 5) using a strong call-to-action button, and 6) adding trust elements like testimonials. The purpose is to help visitors understand what they will gain from the page and convert them into leads.
Expert Blogging Secrets
SEC Copywriter & Social Media Consultant Gloria Rand shows you the Blogging Blueprint that will help you quickly and easily get more web traffic and sales.
Why Blogging is Important for Your Business.
I will cover several reasons on the importance of blogging and the best practical strategies, tools, and resources to help you get targeted leads and prospects.
Make your website work for you
With the web becoming more and more influential in people’s buying decisions, you can can no longer afford to get your website wrong – it could literally be the difference between a flourishing practice and struggle street.
The good news is that it is pretty easy to ensure your website becomes your hardest working salesperson.
In this session we will break through the technical mumbo jumbo and help you understand how to maximise the potential of your website. You will learn:
How Smartphones and Tablets are changing the way your visitors see your site – are people seeing you in your best light?
How omitting this one crucial part of your site can mean your visitors won’t ever return to your site – AGAIN! Resulting in loss of revenue & reputation.
Why these 5 things will make visitors leave your site as quickly as they arrived – as well as how to change them to keep visitors for longer and start building loyal fans.
Tendances (19)
Best to write Content! Basic rules to content writing
Best to write Content! Basic rules to content writing
Content writing tips and skills for content writer
Content writing tips and skills for content writer
The Fundamentals of Blogging 2014 - Class #3 HubSpot Inbound Academy Certific...
The Fundamentals of Blogging 2014 - Class #3 HubSpot Inbound Academy Certific...
Similaire à Blogging
Blogging for business
What is a blog?.. How should I format my first blog post? Make a digital statement and start blogging for your business today!
Web based writing..
Web based analytics, how to write on a webpage, writing style on a webpage,how to effectively write online on a website.
Web based writing - English Asignment
Web based writing is a general and most important way of communication and sharing knowledge and thoughts.
The presentation is based on the same.
Creating Remarkable Web Copy for your WordPress Website
In this presentation, you'll learn techniques and tools to create remarkable marketing web copy, search engine optimized copy and blog copy.
Blog Creation Workshop
How to create a blog, including identifying your target audience, establishing your editorial voice and guidelines, and submission guidelines for contributors.
Seo seminar for Vancity Buzz
The document provides an introduction to SEO (search engine optimization). It discusses optimizing content through keyword research, formatting posts visually with headings and images, and internal linking to related pages to help search engines understand relevance and authority on the site. The goal is to help content get found and rank higher in search results by fine-tuning pages and using keywords, links, and structure.
How to boost your website ranking on Google?
It's nice to have lots of interesting, well-written, and insightful pages on your website, but nobody can ever see them without the correct SEO techniques.
One thing is to ensure that each page has the remember a lot tags, is well-structured, and features specific keywords, but linking each page or post to other pages on your site will make a huge difference in how your overall website is viewed by Google.
Internal links help your audience navigate through your website and help search engines know what your pages are about and how they connect to each other. Look throughout each page for possibilities to connect to your other pages and blogs, but be careful not to overdo it.
Blogging for Businesses
Laurie McCullagh provides an overview of the benefits of blogging for businesses. Some key benefits include increasing website traffic, brand awareness, and strengthening customer relationships. The document then discusses best practices for blog design, formatting, titles, links, keywords, images and video. It also provides tips for publishing blogs regularly and using them to build an online presence through email marketing and social media.
Blogging Best Practices
This document summarizes best practices for blogging, including what a blog is, popular blogging platforms, how to set up a blog, write blog posts, and promote blog posts. It discusses that a blog is an online platform consisting of short entries around a key topic. Popular blogging platforms include Blogger, WordPress, and LiveJournal. When setting up a blog, you should choose a theme, ensure constant new content, and select a platform. When writing posts, aim for 500-700 words, include multimedia, use catchy titles and compelling content. To promote posts, leverage social channels, add posts to company calendars, provide tweet suggestions, and comment on other relevant blogs.
Vancity Buzz SEO Seminar 2.0
Google ranks web pages based on authority and relevance. Authority refers to how important a site or page is considered to be, while relevance refers to how related the page is to a user's search terms. SEO (search engine optimization) involves optimizing content, links, and site structure to improve a page's rankings. Key aspects of optimization include keyword research, creating relevant and easy-to-read content, optimizing images and headings, and using internal links between related pages to demonstrate a site's authority and structure to search engines. A tool called YAOST (Yet Another SEO Tool) allows bloggers to check how well they have optimized a page by analyzing elements like keywords, titles, descriptions, and URLs.
How to Increase Your Website Traffic?
To increase website traffic, regularly update the website with high quality blog posts on topics people search for. Write blog posts with well-researched original content, perfect grammar, and relevant images. Optimize blog posts by adding excerpts on blog directories, relevant tags and keywords, descriptions, and responding to and commenting on other blogs. Applying SEO techniques will help increase page rank and drive more targeted traffic to the website as search engines recognize the quality content.
Blogging for Business
This document provides an introduction to blogging for business purposes. It defines what a blog is, explains why businesses should blog, and discusses how much time blogging takes. It also lists popular blogging platforms and provides tips on what topics to blog about, best practices for blogging, what makes a great blog post, using keywords and images effectively, adding metadata, proofreading, and publishing posts. The goal is to help businesses understand how to start and maintain an effective blog.
Apresentacao SEO GAiN Baltimore
This document provides an overview of SEO best practices and Google algorithm updates over time. It discusses major updates like Panda, Penguin and Hummingbird that moved the focus from keyword optimization to quality content and user intent. The document recommends strategies like developing quality, topical content; maintaining good site structure with internal links; and building authority through relevant backlinks from authoritative sources to rank well in search engines long-term. It also provides tips on tracking rankings, backlinks and site analytics to ensure ongoing SEO success.
SEO Copywriting
The document provides 20 tips for effective SEO copywriting, including outlining content with a structure, overcoming writer's block, using keywords from competitors or related websites, adding subheadings and questions to increase reader engagement, and experimenting with different headline styles and formats. It also discusses techniques for generating social shares, boosting click-through rates, targeting long-tail keywords, and ensuring discussions continue in the comments.
Why & how to blog
This document provides an overview of business blogging and how to get started. It discusses what a blog is, popular blogging platforms like WordPress and HubSpot, and how blogging can support business goals at each stage of the customer journey. The document also provides tips on how to write great blog posts, including components like titles, images, and calls-to-action. Additionally, it discusses where to find blog post ideas and additional resources for business blogging.
Developing an Effective Website
This document provides tips and guidance for developing an effective website. It recommends getting a clear structure in place with key pages like the homepage, services, portfolio, about, blog, testimonials and contact. The homepage text should be short and explain what the business does in 5 seconds. It also recommends including things like case studies, testimonials, and optimizing content for search engine optimization. Potential clients are looking for information about why the business started and what drives the owner. The blog should show expertise and bring in current events. Google Analytics can show which pages and marketing are most popular or not working well.
Blogging for Business - An Introduction
This is an introductory presentation on blogging for business.
Learn what blogging is and how it can help grow your business. Discover what to blog about, how to craft a good blog post, and how to measure your success.
Presented by Drew Becker of Convey Media Group and Stephen Peacock of Peacock Creative Services to the Fuquay-Varina Chamber of Commerce June, 2012.
Blogging for Real Estate Agents
Blogging is one of the most effective ways to build your brand online. Unlike some online outlets, Blogging actually allows you to earn money from your posts. Here is an adaptation that I created from several classes and clients that needed some more information on blogging.
Why Blog for Biz
This document provides an overview of blogging for business purposes. It defines what a blog is, explains why businesses should blog, and provides tips for how to start and maintain a successful business blog. The key points are:
1) A blog is a type of website where posts are displayed in reverse chronological order, allowing readers to leave comments. Blogs can focus on a specific topic or range of topics and are more frequently updated than traditional websites.
2) Businesses should blog to promote their expertise, share knowledge, network with others, and improve search engine rankings to attract more buyers and clients.
3) To start a business blog, businesses can sign up for free platforms like WordPress or
How to write a perfect blog post
Lecture given to Fashion graduate in Rio de Janeiro (Brazil) to expand their reach and promote themselves and their products online
Similaire à Blogging (20)
Creating Remarkable Web Copy for your WordPress Website
Creating Remarkable Web Copy for your WordPress Website
Dernier
原版制作(Sunderland毕业证书)桑德兰大学毕业证录取通知书一模一样
学校原件一模一样【微信：741003700 】《(Sunderland毕业证书)桑德兰大学毕业证》【微信：741003700 】学位证，留信认证（真实可查，永久存档）原件一模一样纸张工艺/offer、雅思、外壳等材料/诚信可靠,可直接看成品样本，帮您解决无法毕业带来的各种难题！外壳，原版制作，诚信可靠，可直接看成品样本。行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备。十五年致力于帮助留学生解决难题，包您满意。
本公司拥有海外各大学样板无数，能完美还原。
1:1完美还原海外各大学毕业材料上的工艺：水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠。文字图案浮雕、激光镭射、紫外荧光、温感、复印防伪等防伪工艺。材料咨询办理、认证咨询办理请加学历顾问Q/微741003700
【主营项目】
一.毕业证【q微741003700】成绩单、使馆认证、教育部认证、雅思托福成绩单、学生卡等！
二.真实使馆公证(即留学回国人员证明,不成功不收费)
三.真实教育部学历学位认证（教育部存档！教育部留服网站永久可查）
四.办理各国各大学文凭(一对一专业服务,可全程监控跟踪进度)
如果您处于以下几种情况：
◇在校期间，因各种原因未能顺利毕业……拿不到官方毕业证【q/微741003700】
◇面对父母的压力，希望尽快拿到；
◇不清楚认证流程以及材料该如何准备；
◇回国时间很长，忘记办理；
◇回国马上就要找工作，办给用人单位看；
◇企事业单位必须要求办理的
◇需要报考公务员、购买免税车、落转户口
◇申请留学生创业基金
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
How to Maximize Sales Using Social Commerce
Discover the best practices and strategies on using social commerce to grow your business and drive sales.
Influencer Marketing Master Class - Alexis Andreasik
Influencer Marketing Master Class - Alexis AndreasikDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Empowering Influencers: The New Center of Brand-Consumer Dynamics
In the current market landscape, establishing genuine connections with consumers is crucial. This presentation, "Empowering Influencers: The New Center of Brand-Consumer Dynamics," explores how influencers have become pivotal in shaping brand-consumer relationships. We will examine the strategic use of influencers to create authentic, engaging narratives that resonate deeply with target audiences, driving success in the evolved purchase funnel.Spotify: Revolutionizing the Music Streaming Industry
Spotify's unique blend of technology, user-centric design, and industry influence has
cemented its position as a leader in music streaming. By continuously evolving and adapting,
Spotify remains a dominant force, shaping the future of music consumption. As it continues
to innovate and expand, Spotify is likely to maintain its position as the go.
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
At Mozcon 2024 I shared this deck on bridging the divide between search and social. We began by acknowledging that search-first marketers are used to different rules of engagement than social marketers. We also looked at how both channels treat creative, audiences, bidding/budgeting, and AI. We finished by going through how they can win together including UTM audits, harvesting comments from both to inform creative, and allowing for non-login forums to be part of your marketing strategy.
I themed this deck using Baldur's Gate 3 characters: Gale as Search and Astarion as Social
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
The search landscape is undergoing a seismic shift, and Reddit is at the epicenter. Google's Helpful Content Update and its $60 million deal with Reddit, coupled with OpenAI's partnership, have catapulted Reddit's real-time content to unprecedented heights.
Check out this insightful webinar exploring the newfound importance of Reddit in the digital marketing landscape. Learn how these changes make Reddit an essential platform for getting your brand and content in front of evolving search audiences.
You’ll hear:
- The evolution of Reddit as a major influencer on SERPS over the years.
- The impact of recent changes and partnerships on Reddit’s place in search.
- A comprehensive look at Reddit, how it works, and how to approach it.
- Unique engagement opportunities presented by Reddit.
With Brent Csutoras, a Reddit expert with over 18 years of experience on the platform, we’ll delve into the intricacies of Reddit's communities, known as Subreddits, and how to leverage their power without compromising authenticity or violating community guidelines in the age of AI-driven search experiences.
Don't miss this opportunity to stay ahead of the curve and leverage Reddit for your brand's success.
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
How to Kickstart Content Marketing With A Small Team - Dennis ShiaoDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assetsMastering The Best Restaurant Advertising Campaigns Detailed Guide
A guide for making the Best Restaurant Advertising Campaigns with demographics, data analytics, and digital advertising for measurable results.
Efficient Website Management for Digital Marketing Pros
Learn how to optimize website projects, leverage SEO tactics effectively, and implement product-led marketing approaches for enhanced digital presence and ROI.
This session is your key to unlocking the secrets of successful digital marketing campaigns and maximizing your business's online potential.
Actionable tactics you can apply after this session:
- Streamlined Website Management: Discover techniques to streamline website development, manage day-to-day operations efficiently, and ensure smooth project execution.
- Effective SEO Practices: Gain valuable insights into optimizing your website for search engines, improving visibility, and driving organic traffic to your digital assets.
- Leverage Product-Led Marketing: Explore strategies for incorporating product-led marketing principles into your digital marketing efforts, enhancing user engagement and driving conversions.
Don't miss out on this opportunity to elevate your digital marketing game and achieve tangible results!
No Cookies, No Problem - Steve Krull, Be Found Online
No Cookies, No Problem - Steve Krull, Be Found OnlineDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
In the face of the news of Google beginning to remove cookies from Chrome (30m users at the time of writing), there’s no longer time for marketers to throw their hands up and say “I didn’t know” or “They won’t go through with it”. Reality check - it has already begun - the time to take action is now. The good news is that there are solutions available and ready for adoption… but for many the race to catch up to the modern internet risks being a messy, confusing scramble to get back to "normal"Boost Your Instagram Views Instantly Proven Free Strategies.
Supercars use advanced materials and tech for top-speed performance. Join Performance Car Exclusive to experience driving excellence.
https://instblast.com/instagram/free-instagram-views
How to Make Your Trade Show Booth Stand Out
Unlock the secrets to creating a standout trade show booth with our comprehensive guide from Blue Atlas Marketing! This presentation is packed with essential tips and innovative strategies to ensure your booth attracts attention, engages visitors, and drives business success. Whether you're a seasoned exhibitor or a first-timer, these expert insights will help you maximize your impact and make a memorable impression in a crowded exhibition hall. Learn how to:
Design an eye-catching and inviting booth
Incorporate interactive elements that engage visitors
Use effective branding and visuals to reinforce your message
Plan your booth layout for maximum traffic flow
Implement technology to enhance the visitor experience
Create memorable experiences that leave a lasting impression
Transform your trade show presence with these proven tactics and ensure your booth stands out from the competition. Download the PDF now and start planning your next successful exhibit!
How to Start Affiliate Marketing with ChatGPT- A Step-by-Step Guide (1).pdf
Discover the power of affiliate marketing with ChatGPT! This comprehensive guide takes you through the process of starting and scaling your affiliate marketing business using the latest AI technology. Learn how to leverage ChatGPT to generate content ideas, create engaging articles, and connect with your audience through personalized interactions. From building your strategy and optimizing conversions to analyzing performance and staying updated with industry trends, this eBook provides everything you need to know to succeed in affiliate marketing. Whether you're a beginner looking to start your online business or an experienced marketer wanting to take your efforts to the next level, this guide is your roadmap to success in the world of affiliate marketing.
Concept of Marketing Information systems .ppt(1).pptx....
Introduction, meaning of MIS,components,advantages..
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
This presentation is recommended for those who want to know more about SEO. It explains the main theoretical and practical aspects that influence the positioning of websites in search engines.
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...
Myself Janani Digital marketing consultant located in coimbatore I offer all kinds of digital marketing services for your business requirements such as SEO SMO SMM SMO CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Janani Digital Marketer
Coimbatore,Tamilnadu.
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray, Vice President of SEO Strategy & Research at Amsive, explores optimizing strategies for sustainable growth and explores the impact of AI on the SEO landscape.
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy CrestodinaDigiMarCon - Digital Marketing, Media and Advertising Conferences & Exhibitions
We’ve entered a new era in digital. Search and AI are colliding, in more ways than one. And they all have major implications for marketers.
• SEOs now use AI to optimize content.
• Google now uses AI to generate answers.
• Users are skipping search completely. They can now use AI to get answers. So AI has changed everything …or maybe not. Our audience hasn’t changed. Their information needs haven’t changed. Their perception of quality hasn’t changed. In reality, the most important things haven’t changed at all. In this session, you’ll learn the impact of AI. And you’ll learn ways that AI can make us better at the classic challenges: getting discovered, connecting through content and staying top of mind with the people who matter most. We’ll use timely tools to rebuild timeless foundations. We’ll do better basics, but with the most advanced techniques. Andy will share a set of frameworks, prompts and techniques for better digital basics, using the latest tools of today. And in the end, Andy will consider - in a brief glimpse - what might be the biggest change of all, and how to expand your footprint in the new digital landscape.
Key Takeaways:
How to use AI to optimize your content
How to find topics that algorithms love
How to get AI to mention your content and your brandDernier (20)
Influencer Marketing Master Class - Alexis Andreasik
Influencer Marketing Master Class - Alexis Andreasik
Spotify: Revolutionizing the Music Streaming Industry
Spotify: Revolutionizing the Music Streaming Industry
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
Breaking Silos To Break Bank: Shattering The Divide Between Search And Social
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
From Subreddits To Search: Maximizing Your Brand's Impact On Reddit
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
How to Kickstart Content Marketing With A Small Team - Dennis Shiao
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
Mastering The Best Restaurant Advertising Campaigns Detailed Guide
Efficient Website Management for Digital Marketing Pros
Efficient Website Management for Digital Marketing Pros
No Cookies, No Problem - Steve Krull, Be Found Online
No Cookies, No Problem - Steve Krull, Be Found Online
Boost Your Instagram Views Instantly Proven Free Strategies.
Boost Your Instagram Views Instantly Proven Free Strategies.
How to Start Affiliate Marketing with ChatGPT- A Step-by-Step Guide (1).pdf
How to Start Affiliate Marketing with ChatGPT- A Step-by-Step Guide (1).pdf
Concept of Marketing Information systems .ppt(1).pptx....
Concept of Marketing Information systems .ppt(1).pptx....
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
Luxury Hanloom Saree Brand ,Capstone Project_Kiran Bansal.pdf
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
INTRODUCTION TO SEARCH ENGINE OPTIMIZATION (SEO).pptx
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptx
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...
janani Digital Marketer|Digital Marketing consultant|Marketing Promotion|Coim...
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
Lily Ray - Optimize the Forest, Not the Trees: Move Beyond SEO Checklist - Mo...
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
SEO in the AI Era - Trust, Quality and Content Discovery - Andy Crestodina
Blogging
- 1. BLOGGING
- 2. WHAT IS A BLOG? A blog should be: • Useful • Engaging/Interesting • Newsworthy • Entertaining (sometimes) • No more than 600 words (the shorter the better!)
- 3. WHY SHOULD I BLOG? • Drives traffic to your website • Converts web visitors into leads • Establishes authority • Long-term results
- 4. FORMATTING THE PERFECT BLOG POST Sub headings
- 5. FORMATTING THE PERFECT BLOG POST Bold text Make the most important content stand out using bold text – so that users scanning can pick out the key take home messages instantly.
- 6. FORMATTING THE PERFECT BLOG POST Use relevant images that enhance your content.
- 7. FORMATTING THE PERFECT BLOG POST Use lists • Most web users don’t read – they skim • Lists stand out and are easy to read • Get what I’m saying?
- 8. FORMATTING THE PERFECT BLOG POST Use short paragraphs Think about how it will look when rendered to mobile screen sizes
- 9. WHAT SHOULD MY BLOG BE ABOUT? • Your blog should NOT be a platform to directly sell!! • Think about FAQs – could you write 10 tips to answer these questions? • It should be interesting to your target market…
- 10. GOLDEN RULES • Grammar, spelling and punctuation - Write your blog in Microsoft word and SPELL CHECK. • Get several people to proof read