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JTBD Improv:
Live JTBD Case
Studies and Problem
Shooting
© The Re-Wired Group
2024
March 25-26, 2024
Topics for our Improv.
1. JTBD Interviewing Questions – 20
Min
2. Connecting to Product – 20 Min
3. Connecting it to Sales – 20 Min
4. Connecting to
Strategy/Organization – 40 Min
5. Open Q&A – 20 min
© The Re-Wired Group
2024
*** Only 7 Slides to
help
March 25-26, 2024
The Five Skills of Innovators
and Entrepreneurs
#4 - Prototyping
to Learn
#3 - Causal
Structures
#5 - Making
Tradeoffs
#2 - Uncovering
Demand
#1 - Empathetic
Perspective
© The Re-Wired Group 2024
March 25-26, 2024
Uncovering
Demand:
How People
Work
© The Re-Wired Group 2024
March 25-26, 2024
Supply-Side v. Demand-Side:
Different Language & Process
© The Re-Wired Group 2024
March 25-26, 2024
Progress is Caused:
JTBD Forces of Progress
© The Re-Wired Group
2024
A
(The Old
Way)
B
(The New
Way)
March 25-26, 2024
JTBD Timeline:
A Set of Consumer Systems
© The Re-Wired Group
2024
March 25-26, 2024
Sales is Supply-Side
& Progress is Demand-Side
© The Re-Wired Group
2024
Sales Funnel
March 25-26, 2024
Systems through the Lens of
Supply and Demand
© The Re-Wired Group 2024

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BoSEU24 | Bob Moesta | Live JTBD Case Studies + Problem Shooting

  • 1. JTBD Improv: Live JTBD Case Studies and Problem Shooting © The Re-Wired Group 2024 March 25-26, 2024
  • 2. Topics for our Improv. 1. JTBD Interviewing Questions – 20 Min 2. Connecting to Product – 20 Min 3. Connecting it to Sales – 20 Min 4. Connecting to Strategy/Organization – 40 Min 5. Open Q&A – 20 min © The Re-Wired Group 2024 *** Only 7 Slides to help March 25-26, 2024
  • 3. The Five Skills of Innovators and Entrepreneurs #4 - Prototyping to Learn #3 - Causal Structures #5 - Making Tradeoffs #2 - Uncovering Demand #1 - Empathetic Perspective © The Re-Wired Group 2024 March 25-26, 2024
  • 4. Uncovering Demand: How People Work © The Re-Wired Group 2024 March 25-26, 2024
  • 5. Supply-Side v. Demand-Side: Different Language & Process © The Re-Wired Group 2024 March 25-26, 2024
  • 6. Progress is Caused: JTBD Forces of Progress © The Re-Wired Group 2024 A (The Old Way) B (The New Way) March 25-26, 2024
  • 7. JTBD Timeline: A Set of Consumer Systems © The Re-Wired Group 2024 March 25-26, 2024
  • 8. Sales is Supply-Side & Progress is Demand-Side © The Re-Wired Group 2024 Sales Funnel March 25-26, 2024
  • 9. Systems through the Lens of Supply and Demand © The Re-Wired Group 2024

Notes de l'éditeur

  1. Rearrange – back in order