this document is a short and a precise understanding of the evolving communication world. Aimed at providing the vital aspect of conversations in a social environment, it is a guide to help propel the readers to focus creative arts and communication strategies to orient brand owners to create ideas with consumers in a collaborative environment
The document discusses designing holistic experiences that span both digital and physical channels. It recommends designing for the "space between" interactions by considering the full customer journey. Five principles are outlined for cross-channel design: convenient, connected, consistent, contextual, and cross-time. Five methods and tools are also presented: thinking in terms of services; sharing design work; starting with observations; embracing discomfort; and focusing on customer needs over specific solutions. The overall message is that customers experience brands through all touchpoints, so design must consider the integrated experience.
The Future of Design is Not Just the Web - Web Visions Workshop 2011Samantha Starmer
The document discusses designing cross-channel experiences. It begins by explaining that customers experience brands across multiple touchpoints and channels, both digital and physical. The key is to design experiences that are convenient, connected, consistent, contextual, and span across time.
The document then provides five principles and five methods for cross-channel design. The principles are to make experiences convenient, connected, consistent, contextual, and spanning across time. The methods are to think in terms of services, share design work across teams, start by observing customer behaviors, be comfortable with ambiguity, and focus on customer needs rather than specific solutions.
Finally, the document discusses various discovery and solution activities for cross-channel design, such as stakeholder interviews
Don't Be a Digital Dinosaur: Design for the Space Between - Infocamp 2010 Ple...Samantha Starmer
The document discusses the need for experience designers to design holistic experiences that span both digital and physical channels, as well as multiple platforms. It notes that traditional boundaries are blurring as technology becomes ubiquitous and information can be accessed anywhere. The author advocates designing for the "space between" interactions by focusing on consistency of information and user journeys across channels to create a seamless overall experience. Experience design must look beyond individual websites or apps to consider all points of customer contact.
The gap between physical and digital has blurred: we use Wiis to get in shape, computers to order a pizza, or our smartphone’s GPS to find hot dates. People want to interact with products and services when they want to and how they want to – and that’s not always on the web.
The future of design is everywhere the customer touches our product or service - digital or physical. User experience practitioners must move beyond the screen to designing a holistic customer experience that is seamless across channels and devices.
The document summarizes a presentation on cross-channel design given by Jess McMullin and Samantha Starmer. The presentation covered what cross-channel design is, why organizations should care about it, how to sell the need for it within an organization, using a case study and field research experience to discover touchpoints across channels, and various tools and methods for designing cross-channel solutions such as journey mapping, touchpoint matrices, and paper prototyping.
Social media for teaching, learning, and researchingCristina Costa
This document discusses using social media for learning, teaching, and research. It presents social media as more than just tools, but as an approach to doing things differently by highlighting creativity, collaboration, participation and learning through experience. Examples provided include using social media for profiling research, creating contexts for learning, exploring learning autonomously or through collaboration, and assessing learning in new ways. It also shares a few stories of social media projects and considerations for its use like privacy, copyright and ethics. The overall message conveyed is that social media allows for innovative learning when approached as a space for interaction rather than just information consumption.
The Importance of Storytelling in Web Design, WordCamp Miami 2013Denise Jacobs
The document discusses the importance of storytelling in web design. It argues that storytelling is how humans naturally gather and process information, and that websites should incorporate story elements like characters, plots, and settings to effectively engage users. Specific examples of websites that successfully use stories are provided. The presentation encourages designers to think of themselves as modern storytellers and to integrate narrative elements into their design process from the beginning of a project.
The document discusses designing cross-channel experiences. It recommends designing for the holistic customer experience across channels rather than any single channel. It provides 5 principles for cross-channel design including convenience, consistency, and experiences that span time. It also offers 5 methods like thinking in terms of customer services and 5 tools including documenting experiences and experience mapping. The document advocates letting customers' experiences guide design rather than technology or design disciplines.
The document discusses designing holistic experiences that span both digital and physical channels. It recommends designing for the "space between" interactions by considering the full customer journey. Five principles are outlined for cross-channel design: convenient, connected, consistent, contextual, and cross-time. Five methods and tools are also presented: thinking in terms of services; sharing design work; starting with observations; embracing discomfort; and focusing on customer needs over specific solutions. The overall message is that customers experience brands through all touchpoints, so design must consider the integrated experience.
The Future of Design is Not Just the Web - Web Visions Workshop 2011Samantha Starmer
The document discusses designing cross-channel experiences. It begins by explaining that customers experience brands across multiple touchpoints and channels, both digital and physical. The key is to design experiences that are convenient, connected, consistent, contextual, and span across time.
The document then provides five principles and five methods for cross-channel design. The principles are to make experiences convenient, connected, consistent, contextual, and spanning across time. The methods are to think in terms of services, share design work across teams, start by observing customer behaviors, be comfortable with ambiguity, and focus on customer needs rather than specific solutions.
Finally, the document discusses various discovery and solution activities for cross-channel design, such as stakeholder interviews
Don't Be a Digital Dinosaur: Design for the Space Between - Infocamp 2010 Ple...Samantha Starmer
The document discusses the need for experience designers to design holistic experiences that span both digital and physical channels, as well as multiple platforms. It notes that traditional boundaries are blurring as technology becomes ubiquitous and information can be accessed anywhere. The author advocates designing for the "space between" interactions by focusing on consistency of information and user journeys across channels to create a seamless overall experience. Experience design must look beyond individual websites or apps to consider all points of customer contact.
The gap between physical and digital has blurred: we use Wiis to get in shape, computers to order a pizza, or our smartphone’s GPS to find hot dates. People want to interact with products and services when they want to and how they want to – and that’s not always on the web.
The future of design is everywhere the customer touches our product or service - digital or physical. User experience practitioners must move beyond the screen to designing a holistic customer experience that is seamless across channels and devices.
The document summarizes a presentation on cross-channel design given by Jess McMullin and Samantha Starmer. The presentation covered what cross-channel design is, why organizations should care about it, how to sell the need for it within an organization, using a case study and field research experience to discover touchpoints across channels, and various tools and methods for designing cross-channel solutions such as journey mapping, touchpoint matrices, and paper prototyping.
Social media for teaching, learning, and researchingCristina Costa
This document discusses using social media for learning, teaching, and research. It presents social media as more than just tools, but as an approach to doing things differently by highlighting creativity, collaboration, participation and learning through experience. Examples provided include using social media for profiling research, creating contexts for learning, exploring learning autonomously or through collaboration, and assessing learning in new ways. It also shares a few stories of social media projects and considerations for its use like privacy, copyright and ethics. The overall message conveyed is that social media allows for innovative learning when approached as a space for interaction rather than just information consumption.
The Importance of Storytelling in Web Design, WordCamp Miami 2013Denise Jacobs
The document discusses the importance of storytelling in web design. It argues that storytelling is how humans naturally gather and process information, and that websites should incorporate story elements like characters, plots, and settings to effectively engage users. Specific examples of websites that successfully use stories are provided. The presentation encourages designers to think of themselves as modern storytellers and to integrate narrative elements into their design process from the beginning of a project.
The document discusses designing cross-channel experiences. It recommends designing for the holistic customer experience across channels rather than any single channel. It provides 5 principles for cross-channel design including convenience, consistency, and experiences that span time. It also offers 5 methods like thinking in terms of customer services and 5 tools including documenting experiences and experience mapping. The document advocates letting customers' experiences guide design rather than technology or design disciplines.
The document discusses how to incorporate user experience (UX) design principles into agile development processes. It recommends conducting quick user interviews to understand user needs, creating low-fidelity prototypes to test early with users, and iterating the prototypes based on user feedback to refine the design. Conducting rapid and frequent user testing is important to iteratively improve the design and ensure it meets user needs. Adopting an agile mindset of frequent collaboration, iteration and user feedback is key for meaningful UX work.
This document summarizes Twitter's Terms of Service. It notes that when users sign up, they agree that their tweets are public and can be seen by anyone. Twitter can use users' content however they like and collect data about users. While users own their content, Twitter takes no responsibility for inappropriate content others may encounter. Users must abide by Twitter rules to avoid having their accounts suspended or facing legal action.
Building and Evangelizing Holistic Experience Design - DMI Seattle 2011Samantha Starmer
The document provides guidance on designing holistic experiences by outlining strategies across four areas: expanding your mind, creating a vision, building a path, and just doing it. It suggests expanding one's mind by breaking out of silos, making new friends outside one's usual circles, getting outside of one's comfort zone, and finding comfort in discomfort. It recommends creating a vision by understanding the big picture, following a clear goal, storytelling to excite others, and leading change. It advises building a path by listening holistically, understanding executives' goals, managing stakeholders, and removing obstacles. Finally, it suggests just doing it by not waiting for permission, trying new things, using metrics, and starting small.
The mechanics and art of photography unveil an intriguing metaphor for thinking about learning and our world view. For a photographer, the operation of cameras-- exploiting apertures, shutter speeds, optics, -- coexist with the artistic skills of pre-visualization, framing, composition. It is no longer a field dominated by pros with expensive gear, we can all make photographic art.
Taking the metaphor farther, creating an engaging learning experience is much more than point and shoot or flipping the settings into automatic mode. Photography is a beautiful example of how you can get better at doing something just by regularly doing (and sharing) your craft. Regular acts of photography, such as the Daily Create, are a model of informal learning that works.
The document discusses how ideas on social media can spread rapidly from a few people to many. It notes that if you understand the basics of communication tools like whiteboards, chat, voice calls, polling, and video, you can participate in e-collaboration and e-learning. A quote indicates that changing how we communicate changes society.
In the summer of 2009, I built a web-based IRC client as a hobby project. It was a surprising success and over the past two years my passion for chat has become Convore, a small startup funded by Y Combinator. This talk will cover the joys of creating your own company and how to avoid the pitfalls.
This document discusses the importance of continuous digital strategy and engagement in a changing media landscape. It emphasizes understanding audiences through listening, researching their behaviors and interests, and creating relevant content to start meaningful conversations. Measurement of engagement, influence and the spread of content is important for evolving the strategy over time based on what resonates. The goal is turning user-generated stories into amplification of the brand message through conversation rather than one-way shouting.
The document discusses how emerging technologies like geotagging, augmented reality, and games can enable better person-to-person connections, sharing of information, and collaborative exploration. These technologies make it easier to access relevant people, content, and solutions based on personal location. When fully realized, they may lead to more effective person-to-person communication by combining better connections, information, and exploration. However, issues around privacy, relevance and engagement need to be addressed for these technologies to reach their full potential.
The document discusses emerging technologies for person-to-person communication including geotagging, augmented reality, and games. It outlines how these technologies can provide better connections through location-based applications, better information through augmented content overlays, and better exploration through immersive gaming experiences. When combined, these technologies may lead to more effective person-to-person communication by maximizing opportunities to access relevant people, content, and solutions. The document questions what applications have yet to be developed to their full potential with these technologies.
Edupunk - possible in Higher Education? Web 2.0 technologies in Higher Educa...Martin Ebner
This document discusses the concept of "EduPunk" and possibilities for enhancing higher education through web 2.0 technologies. EduPunk refers to a do-it-yourself approach to teaching and learning using inventive and creative methods. It questions whether higher education needs to embrace more individuality, collaboration, and creativity through these new technologies. The document explores how mobility, ubiquitous computing, social media, and real-time collaboration tools could shape the future learning environment and make it more open, interactive, and tailored to individual learners' needs.
How to get away with murder a slideshare on covert narcissistic abuse by jeni...Jeni Mawter
Covert Narcissistic Abuse is an insidious form of prolonged abuse that targets a person's psyche or soul. Often not recognised as abuse by either the target victim or others it corrodes the person's sense of Self to the point where they feel like they're going crazy. They have no idea they are in a war zone with a designated enemy or enemies. Using subtle, or covert tools of manipulation, oppression, mind-control and denigration the target victim shuts down emotionally, cognitively, socially and physically till all that is left is a husk of their former Self. The end result can be viewed as murder - suicide, homicide, soul murder, spirit murder, mind murder and emotions murder. Covert Narcissistic Abuse by people with Covert Narcissistic Personality is still not recognized by the medical fraternity. Psychiatrists, Psychologists and General Practitioners are ill-educated about Narcissistic Personality Disorders and their toxic fall-out. Knowledge about Overt NPD is improving as more and more targets, or victims, raise its profile in the social media space. However, Covert NPD remains 'off the radar' of society's conscious reeking uninterrupted havoc to families and communities. If this Slideshare resonates with you please like and share with others. Thank you.
Digital culture through an Andy Warhol lens...tracing the trajectories of our contemporary times as embodied by Warhol. Part of a "Gretzky is Everywhere" exhibit at the Confederation Centre of the Arts in Charlottetown, September 1st, 2017.
Weaving the Social Web - Social Media Marketing with a PR twistEd Schipul
This document summarizes Ed Schipul's presentation on embracing social media tools for public relations. It discusses how PR campaigns in the past successfully used techniques like building community engagement and generating buzz to promote products. It then outlines how modern PR practitioners can apply similar strategies using new social media tools, highlighting key steps like researching audiences, developing a strategic plan, implementation and evaluation. The document provides examples of both historical and recent successful social media campaigns.
This document contains links to 10 different Flickr photos with captions. The photos include images of interactive whiteboards, hands, optical illusions, drawings, portraits of a girl, social networks, praying hands, and a question mark. The document appears to be collecting various photos from Flickr on different topics without much other context.
Branding has existed for much longer than the last 15-20 years. Throughout history, brands developed from indicating ownership, origin, and quality of goods. Different countries developed branding differently due to social, political, and economic contexts. Brand-like marks have been traced as far back as Ancient Greece and Rome to indicate ownership, origin of goods, and quality. In the 19th century, industrialization and mass production led to the rise of global brands as packaging and advertising developed. Major events like wars and economic changes impacted brands and their success. Branding strategies differed between countries like America, which promoted brands to immigrants, and Britain, which emphasized tradition in branding.
A short story describes how wine originated over 4,000 years ago when a Persian woman accidentally drank fermented grape juice which cured her headache and lifted her depression, leading her to share it with others who enjoyed its effects. She began bottling and selling the drink, which became popular through word of mouth, establishing one of the earliest brands in history.
The document discusses how to incorporate user experience (UX) design principles into agile development processes. It recommends conducting quick user interviews to understand user needs, creating low-fidelity prototypes to test early with users, and iterating the prototypes based on user feedback to refine the design. Conducting rapid and frequent user testing is important to iteratively improve the design and ensure it meets user needs. Adopting an agile mindset of frequent collaboration, iteration and user feedback is key for meaningful UX work.
This document summarizes Twitter's Terms of Service. It notes that when users sign up, they agree that their tweets are public and can be seen by anyone. Twitter can use users' content however they like and collect data about users. While users own their content, Twitter takes no responsibility for inappropriate content others may encounter. Users must abide by Twitter rules to avoid having their accounts suspended or facing legal action.
Building and Evangelizing Holistic Experience Design - DMI Seattle 2011Samantha Starmer
The document provides guidance on designing holistic experiences by outlining strategies across four areas: expanding your mind, creating a vision, building a path, and just doing it. It suggests expanding one's mind by breaking out of silos, making new friends outside one's usual circles, getting outside of one's comfort zone, and finding comfort in discomfort. It recommends creating a vision by understanding the big picture, following a clear goal, storytelling to excite others, and leading change. It advises building a path by listening holistically, understanding executives' goals, managing stakeholders, and removing obstacles. Finally, it suggests just doing it by not waiting for permission, trying new things, using metrics, and starting small.
The mechanics and art of photography unveil an intriguing metaphor for thinking about learning and our world view. For a photographer, the operation of cameras-- exploiting apertures, shutter speeds, optics, -- coexist with the artistic skills of pre-visualization, framing, composition. It is no longer a field dominated by pros with expensive gear, we can all make photographic art.
Taking the metaphor farther, creating an engaging learning experience is much more than point and shoot or flipping the settings into automatic mode. Photography is a beautiful example of how you can get better at doing something just by regularly doing (and sharing) your craft. Regular acts of photography, such as the Daily Create, are a model of informal learning that works.
The document discusses how ideas on social media can spread rapidly from a few people to many. It notes that if you understand the basics of communication tools like whiteboards, chat, voice calls, polling, and video, you can participate in e-collaboration and e-learning. A quote indicates that changing how we communicate changes society.
In the summer of 2009, I built a web-based IRC client as a hobby project. It was a surprising success and over the past two years my passion for chat has become Convore, a small startup funded by Y Combinator. This talk will cover the joys of creating your own company and how to avoid the pitfalls.
This document discusses the importance of continuous digital strategy and engagement in a changing media landscape. It emphasizes understanding audiences through listening, researching their behaviors and interests, and creating relevant content to start meaningful conversations. Measurement of engagement, influence and the spread of content is important for evolving the strategy over time based on what resonates. The goal is turning user-generated stories into amplification of the brand message through conversation rather than one-way shouting.
The document discusses how emerging technologies like geotagging, augmented reality, and games can enable better person-to-person connections, sharing of information, and collaborative exploration. These technologies make it easier to access relevant people, content, and solutions based on personal location. When fully realized, they may lead to more effective person-to-person communication by combining better connections, information, and exploration. However, issues around privacy, relevance and engagement need to be addressed for these technologies to reach their full potential.
The document discusses emerging technologies for person-to-person communication including geotagging, augmented reality, and games. It outlines how these technologies can provide better connections through location-based applications, better information through augmented content overlays, and better exploration through immersive gaming experiences. When combined, these technologies may lead to more effective person-to-person communication by maximizing opportunities to access relevant people, content, and solutions. The document questions what applications have yet to be developed to their full potential with these technologies.
Edupunk - possible in Higher Education? Web 2.0 technologies in Higher Educa...Martin Ebner
This document discusses the concept of "EduPunk" and possibilities for enhancing higher education through web 2.0 technologies. EduPunk refers to a do-it-yourself approach to teaching and learning using inventive and creative methods. It questions whether higher education needs to embrace more individuality, collaboration, and creativity through these new technologies. The document explores how mobility, ubiquitous computing, social media, and real-time collaboration tools could shape the future learning environment and make it more open, interactive, and tailored to individual learners' needs.
How to get away with murder a slideshare on covert narcissistic abuse by jeni...Jeni Mawter
Covert Narcissistic Abuse is an insidious form of prolonged abuse that targets a person's psyche or soul. Often not recognised as abuse by either the target victim or others it corrodes the person's sense of Self to the point where they feel like they're going crazy. They have no idea they are in a war zone with a designated enemy or enemies. Using subtle, or covert tools of manipulation, oppression, mind-control and denigration the target victim shuts down emotionally, cognitively, socially and physically till all that is left is a husk of their former Self. The end result can be viewed as murder - suicide, homicide, soul murder, spirit murder, mind murder and emotions murder. Covert Narcissistic Abuse by people with Covert Narcissistic Personality is still not recognized by the medical fraternity. Psychiatrists, Psychologists and General Practitioners are ill-educated about Narcissistic Personality Disorders and their toxic fall-out. Knowledge about Overt NPD is improving as more and more targets, or victims, raise its profile in the social media space. However, Covert NPD remains 'off the radar' of society's conscious reeking uninterrupted havoc to families and communities. If this Slideshare resonates with you please like and share with others. Thank you.
Digital culture through an Andy Warhol lens...tracing the trajectories of our contemporary times as embodied by Warhol. Part of a "Gretzky is Everywhere" exhibit at the Confederation Centre of the Arts in Charlottetown, September 1st, 2017.
Weaving the Social Web - Social Media Marketing with a PR twistEd Schipul
This document summarizes Ed Schipul's presentation on embracing social media tools for public relations. It discusses how PR campaigns in the past successfully used techniques like building community engagement and generating buzz to promote products. It then outlines how modern PR practitioners can apply similar strategies using new social media tools, highlighting key steps like researching audiences, developing a strategic plan, implementation and evaluation. The document provides examples of both historical and recent successful social media campaigns.
This document contains links to 10 different Flickr photos with captions. The photos include images of interactive whiteboards, hands, optical illusions, drawings, portraits of a girl, social networks, praying hands, and a question mark. The document appears to be collecting various photos from Flickr on different topics without much other context.
Branding has existed for much longer than the last 15-20 years. Throughout history, brands developed from indicating ownership, origin, and quality of goods. Different countries developed branding differently due to social, political, and economic contexts. Brand-like marks have been traced as far back as Ancient Greece and Rome to indicate ownership, origin of goods, and quality. In the 19th century, industrialization and mass production led to the rise of global brands as packaging and advertising developed. Major events like wars and economic changes impacted brands and their success. Branding strategies differed between countries like America, which promoted brands to immigrants, and Britain, which emphasized tradition in branding.
A short story describes how wine originated over 4,000 years ago when a Persian woman accidentally drank fermented grape juice which cured her headache and lifted her depression, leading her to share it with others who enjoyed its effects. She began bottling and selling the drink, which became popular through word of mouth, establishing one of the earliest brands in history.
This document classifies brands into four main categories: 1) According to ownership - manufacturer's brands, distributor's brands, 2) According to geographic coverage - national brands, private brands, 3) According to use by owner - primary brands, secondary brands, 4) According to number of products - individual brands for separate products, family brands that cover multiple related products under one name. Examples are provided for each category of brand classification.
This document discusses different types of brands, including product brands, service brands, and other categories such as e-brands, media brands, nation brands, and organization brands. It provides characteristics and examples for each brand type. The key differences between brands relate to factors such as how the product/service is purchased and used, the frequency of purchase, the amount of research involved, and the ability to customize. All brands aim to enhance perceived value. Global brands in particular must think globally but act locally to be successful.
This document discusses various aspects of promotion including definitions, techniques, and objectives. Promotion involves disseminating information about products and services to generate sales and profits. Techniques include advertising, sales promotions, public relations, personal selling, publicity, and direct marketing. The specific combination of techniques used for a product is called the promotion mix. Factors that guide selection of the promotion mix are the nature of the product market, overall marketing strategy, buyer readiness stage, and product lifecycle stage. Objectives of promotion are to build awareness, create interest, provide information, stimulate demand, and reinforce the brand.
The document is a presentation by Helene Blowers from the Indianapolis Public Library in November 2012. It contains summaries and quotes on topics related to technology, information, and libraries. Images accompany each section to illustrate different concepts. The presentation examines how digital tools, mobile technology, and new interfaces are impacting information access and circulation. It also discusses challenges facing print and the evolution of idea exchange.
The document discusses communication and engagement for social action. It explores the concepts of social networking, community, and the most effective means of communication nowadays. While social networks allow sharing among a broad group of connected individuals, communities are smaller and more tightly bonded groups that are united through shared experiences and identities. Effective communication relies on establishing common language, culture, and understanding between participants.
1. This presentation was created by an online community rather than one person. Members of the community submitted slides on what they felt was important about online communities.
2. Online communities are powerful because social aspects are important to most people and forms of entertainment. They allow everyone to be a media owner with unlimited choice and non-linear relationships.
3. Success in online communities is about understanding people and forming remarkable content that adds value and is worth sharing, in order to positively affect real change.
The document discusses strategies for libraries to use social media and marketing to transition from a 1.0 to a 2.0 model. It recommends that libraries educate themselves on social media, participate in online conversations, and develop a marketing plan to engage users and allow their brand to spread online. The focus should be on empowering users to promote the library through their own online activities, rather than directly marketing to users.
This document discusses the importance of content strategy and social media engagement in today's media landscape. It notes that old ways of marketing and media have been disrupted, and that people now want to engage with brands and each other through social networks. It advocates defining a content strategy, committing resources to digital and social media, standing out from amateur competitors through better content and conversation, and adapting to new technologies and forms of media to remain relevant with audiences.
Banish Your Inner Critic - UX Munich 2015Denise Jacobs
Your inner critic is an unconscious deterrent that stands between the seeds of great ideas and the fruits of achievement, keeping you stuck by telling you you’re just faking it, that others have more talent, that you’ll never achieve the success you seek. Let's discover how to anatomize this pernicious inner force, and then learn techniques to banish this critic so that you can have the mental space and energy to let your true talents emerge -- and help you be a badass with your work.
5 Things We Can Learn From Lady Gaga: Infusing Media in the ClassroomTEss30
This document provides an overview of how to incorporate digital media into classroom lessons by discussing 5 lessons that can be learned from pop star Lady Gaga and providing examples of different types of media that can be used, including video, photos, animation, audio, social media, and pop culture references. It defines media as a platform for expression, communication, and interaction. Examples are given of educational video sites like Khan Academy and resources for finding media are shared. The goal is to engage and improve students' technology skills while teaching 21st century skills like problem solving and critical thinking.
Denise R. Jacobs gave a presentation titled "The Creativity (R)Evolution" at UX Week in San Francisco on September 12, 2014. The presentation focused on nurturing creativity in oneself and others through tiny habits, empowered play, and creative collaboration. Attendees were given homework assignments to develop habits and collaboration skills. The overarching message was that creativity can be cultivated and sustained through individual and social practices, and this can lead to positive change in both individuals and communities.
The Creativity (R)Evolution - UX Week 2014Denise Jacobs
There's a movement brewing built upon leveraging the transformative power of creativity to help us work and create better so that we can produce work infused with meaning. Discover how by instilling tiny habits to cultivate your creative spark, and finally, fomenting creative collaboration based on the tenets of improv and open spaces, you can take the spark of Creativity (R)Evolution and use it as the impetus to push you, your teams, and your companies to create Betterness.
The document discusses the need for more sophisticated and holistic approaches to design that take into account all direct and indirect impacts of products and choices. It notes that our current systems often overlook hidden environmental and social costs and unintended consequences. The document calls for new ways of thinking that consider impacts across geo, bio, and socio-metrics to create truly sustainable and ethical designs.
1) The document introduces the concept of "Rawk The Web", a manifesto aimed at increasing diversity in the tech industry by encouraging more voices from varied backgrounds.
2) It notes a lack of diversity at many tech conferences and calls for more inclusion to foster innovation.
3) The manifesto provides guidance on getting started, including getting clear on goals, gaining inspiration from others, getting support, and developing a plan to create content, build connections, propose ideas, and promote one's work.
Inspiration, Innovation & Lessons Learned from Soap Bubbleshblowers
This document discusses how libraries are changing from places focused on books and consumption of information to places focused on community, creativity, experiences, and lifelong learning. It notes that new technologies are enabling more access to information globally but also more opportunities for personalization and local production of knowledge. The document argues that libraries should focus on engagement, experiences, programs, and facilitating discovery and learning rather than simply providing books and media.
Social Funding - Nonprofit Social Media FundraisingJJ Lassberg
This document discusses how non-profits can leverage social media to connect with donors and raise funds. It emphasizes storytelling to build emotional connections and tap into human motivations. Various social media platforms are described that non-profits can use to engage supporters and donors, including blogs, Facebook, Twitter, Flickr, and YouTube. Online fundraising tools like ChipIn, Facebook Causes, and FirstGiving are also mentioned for collecting donations through social media efforts. The overall message is that non-profits should focus on strategy over any single media tool and use storytelling to motivate donors through material, social, and ideological motivations.
The document discusses strategies for libraries to engage with patrons using social media. It defines key Web 2.0 and social media concepts. The main points are that libraries should educate themselves on social media tools, encourage participation by joining online conversations, and empower patrons by letting them help promote the library's brand through their own online activities and celebrations. The document provides examples of libraries using social media and outlines a 10 step process for developing an engagement plan.
The Impact of Technology on Dementia Care ServicesJJ Lassberg
Closing Remarks at the Alzheimer's Association: Houston and South East Texas 2011 Professional Conference
The Impact of Technology on Dementia Care Services: Empowering Providers, Patients & Families
Emerging Technology does support some very real threats and at the same time has an incredible ability to empower, encourage, and inspire when harnessed for the greater good.
Transliteracy involves communicating information through various formats and mediums, including texting, phone calls, email, social media, images and more. It requires being able to identify the appropriate format and medium for sharing information with different audiences. Transliteracy is a fluid and flexible skill that involves communicating effectively in any form.
From Players To Guides: Learning in a Hyperlinked Worldhblowers
The document discusses how people learn in today's digital world. It suggests that people should become "knowledge players" by spending 15 minutes a day engaging with blogs, tagging interesting information, and creating their own learning blog. It also recommends becoming a "discovery guide" by focusing on training and learning, making learning fun and collaborative, and challenging traditional classroom models. The overall message is that lifelong learning requires curiosity, creativity, collaboration and constantly learning, unlearning and relearning.
A Presentation About Community, By The CommunityNeil Perkin
A crowdsourced presentation about how online communities work with contributions from 30 planners, strategists, digital specialists and some of the most reknowned thinkers in social media strategy.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666Stone Art Hub
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
IMPACT Silver is a pure silver zinc producer with over $260 million in revenue since 2008 and a large 100% owned 210km Mexico land package - 2024 catalysts includes new 14% grade zinc Plomosas mine and 20,000m of fully funded exploration drilling.
Dive into this presentation and learn about the ways in which you can buy an engagement ring. This guide will help you choose the perfect engagement rings for women.
Cover Story - China's Investment Leader - Dr. Alyce SUmsthrill
In World Expo 2010 Shanghai – the most visited Expo in the World History
https://www.britannica.com/event/Expo-Shanghai-2010
China’s official organizer of the Expo, CCPIT (China Council for the Promotion of International Trade https://en.ccpit.org/) has chosen Dr. Alyce Su as the Cover Person with Cover Story, in the Expo’s official magazine distributed throughout the Expo, showcasing China’s New Generation of Leaders to the World.
Ellen Burstyn: From Detroit Dreamer to Hollywood Legend | CIO Women MagazineCIOWomenMagazine
In this article, we will dive into the extraordinary life of Ellen Burstyn, where the curtains rise on a story that's far more attractive than any script.
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[To download this presentation, visit:
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This presentation is a curated compilation of PowerPoint diagrams and templates designed to illustrate 20 different digital transformation frameworks and models. These frameworks are based on recent industry trends and best practices, ensuring that the content remains relevant and up-to-date.
Key highlights include Microsoft's Digital Transformation Framework, which focuses on driving innovation and efficiency, and McKinsey's Ten Guiding Principles, which provide strategic insights for successful digital transformation. Additionally, Forrester's framework emphasizes enhancing customer experiences and modernizing IT infrastructure, while IDC's MaturityScape helps assess and develop organizational digital maturity. MIT's framework explores cutting-edge strategies for achieving digital success.
These materials are perfect for enhancing your business or classroom presentations, offering visual aids to supplement your insights. Please note that while comprehensive, these slides are intended as supplementary resources and may not be complete for standalone instructional purposes.
Frameworks/Models included:
Microsoft’s Digital Transformation Framework
McKinsey’s Ten Guiding Principles of Digital Transformation
Forrester’s Digital Transformation Framework
IDC’s Digital Transformation MaturityScape
MIT’s Digital Transformation Framework
Gartner’s Digital Transformation Framework
Accenture’s Digital Strategy & Enterprise Frameworks
Deloitte’s Digital Industrial Transformation Framework
Capgemini’s Digital Transformation Framework
PwC’s Digital Transformation Framework
Cisco’s Digital Transformation Framework
Cognizant’s Digital Transformation Framework
DXC Technology’s Digital Transformation Framework
The BCG Strategy Palette
McKinsey’s Digital Transformation Framework
Digital Transformation Compass
Four Levels of Digital Maturity
Design Thinking Framework
Business Model Canvas
Customer Journey Map
The Steadfast and Reliable Bull: Taurus Zodiac Signmy Pandit
Explore the steadfast and reliable nature of the Taurus Zodiac Sign. Discover the personality traits, key dates, and horoscope insights that define the determined and practical Taurus, and learn how their grounded nature makes them the anchor of the zodiac.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
8. I am not
getting the
http://www.flickr.com/photos/neonihil/3294600532/
9. I have taken the
opportunity to
reflect on my own
actions
cause there simply
wasn’t anyone else to
blame
http://www.flickr.com/photos/jjjohn/2387534678/
11. I don’t think
we spend
our childhood
http://www.flickr.com/photos/outragousart2008/3771455575/
12. or days of
youth
wondering what
one is capable
of doing
http://www.flickr.com/photos/javierlopeznavarrete/3540153800/
13. I too have
many dreams
like the rest of
you
http://www.flickr.com/photos/34409164@N06/3207766497/
14. in the
mean time…
…I grew up
http://www.flickr.com/photos/amandawoodward/3161671799/ http://www.flickr.com/photos/elninioinvisible/3442706649/
15. I grew up …
to earn a living
fill in my forms and pay taxes
watch tv
enjoy holidays
adapt to new technology
catch jargons
http://www.flickr.com/photos/dum/544109285/
16. I have become
an observer of
reality
(without really
participating in
it)
http://www.flickr.com/photos/36506208@N07/3699691494/
17. So I was just
simply wasting
my time
…(was I?)
http://www.flickr.com/photos/30427223@N08/3361804329/
18. We are pretty I have been Previously laughed at
close to figure
out…
why?
http://www.flickr.com/photos/ivanomak/3806721674/
19. Someone out
there thinks
and believes
that I must be
a moron and I
could be
subjected to
anything they
feel like…
…Well almost
http://www.flickr.com/photos/aaronescobar/2170448724/sizes/l/
20. a buzzword in
my circle of
friends
http://www.flickr.com/photos/liamlevitz/3297752613/
21. Social
Media
WEB 2.0
Digital technologies
Buzz Natives
Marketing
http://www.flickr.com/photos/yosemiteindiantruths/1904439788/
22. I too have a
profile on
some of them
And like many
at times
unaware or
don’t care
That so much
exists around
me
http://www.flickr.com/photos/stabilo-boss/93136022/
23. In all this, 3.3 tonnes and 7 metres tall,
I do sense a this Weeman represents all
tension
the electronic and electrical
(a social one)
against an waste you produce in your
unknown enemy lifetime.
24. I was
experiencing a
kind of social
unrest
a battle to be
cool and not a
fool in the
world of
emerging
media.
25. It had come
to a point
where, I was
playing
William
Wordsmith
against Smart
Alec and
Clever John
and Chatty
Jones.
28. I could take a
dive into an
exploratory
experiment to
decode some
truths around
communication
ideas, its
symbols and its
manifestations
29. if ideas are to
capture
the amusement
of what we
often seek from
brand
communication
…advertising
today, is a bad
word in that
sense
http://www.flickr.com/photos/cham128/2366895065
30. As we speak,
advertising is a
now a fossil of
the last ice age
that silently
tells the story
Internet advertising spending 'overtakes TV'
of its decline. … internet expenditure grew to TV took 21.9 per cent of the
1.75 billion pounds making up market, with press and DM on
23.5 per cent of the total 18.5 per cent 11.5 per cent
respectively.
Staff, Brand Republic, 30 September, 2009
http://www.flickr.com/photos/minebilder/89489349/
34. explanation
Vs.
expression
What wins
here?
http://www.flickr.com/photos/tonica/2068365809/
35. the
need to
explain
as to why is
Brand “X”
better
http://www.flickr.com/photos/visbeek/2348285288/
36. it was suicidal
to have “said”
than pondering
upon what
needs to be
“spoken” to
create brand
love
http://www.flickr.com/photos/tando/383554954/
37. brand
communication
as a function
run by a
marketing
department,
dilutes the vital
insight on
consumerism.
http://www.flickr.com/photos/minebilder/244910027/
38. to dissect
I had new tools
as a brand
planner where
a simple yet
powerful theme
emerges…
As a society
that thrives on
the trials of
economy,
brands need to
evolve
http://www.flickr.com/photos/dryrot/2400610219
39. A movement
from
explanation
vs
expression
to
my individuality
Vs
My social image
http://www.flickr.com/photos/haniamir/2203455998/
40. As individuals,
We need to
think beyond
the selling
proposition
http://www.flickr.com/photos/renmeleon/169123200/
41. A good starting
point as guided
by a basic
communication
principle
“Its about a
conversation
between two
individuals”
42. it all boils down
to the
collective
intelligence of
marketers and
communication
designers to
http://matthewdhamilton.com/wp/wp-content/uploads/2009/06/1810357551_bd5a27da50_b.jpg
49. First - people were video taping the whole time. It was permitted, and
the audience was respectful while taping.
Second - the musicians each had a huge smile on their face throughout
YouTube Symphony the entire concert. They were thrilled to be a part of this historic
Orchestra at
experience.
Carnegie Hall Third, during intermission videos of those who did not make the
ensemble were projected on the walls of the hall while members of
the orchestra greeted family members at the front of the stage.
Fourth, the performance of John Cage’s music by Measha
Brueggerosman reminded me why I love John Cage.
Fifth, the multimedia moments during the concert truly enhanced my
experience. Perhaps it is time for other orchestras to consider dong
the same.
Sixth, I was THRILLED to see electronic music
validated in the classical music world. And last,
I was so happy to be a part of what
I believe will go down in music history
as a pivotal moment in classical music -
when the spirit that inspired the great
composers was embodied by a group of
musicians from around the world in one
concert.
http://jamesfrankel.musiced.net/2009/04/16/youtube-symphony-concert-review/
50.
51.
52.
53. crowdsourcing is more than
just an effective marketing
strategy; it also represents a
future-proof vision for
marketing itself – where
marketing does its solving-
peoples-problems-at-a-
profit job by becoming an
open platform linking
creative talent with
customers.
54. Two typographers (
Pierre & Damien /
plmd.me ) and a pro
race pilot (Stef van
Campenhoudt)
collaborated to
design a font with a
car.
download the font here:
nl.toyota.be/iqfont
Watch:
the making of
58. The social tension that consumers
CONTENT wish to resolve
+
TECHNOLOGY
+
ENGAGEMENT
+
ENTERTAINMENT
59. The social tension that consumers
CONTENT wish to resolve
+
Converging Media Applications:
TECHNOLOGY tools to solve, share, spread
+
ENGAGEMENT
+
ENTERTAINMENT
60. The social tension that consumers
CONTENT wish to resolve
+
converging media applications: tools
TECHNOLOGY to solve, share, spread
+
Allow the consumer to become the
ENGAGEMENT protagonist for your brand
+
ENTERTAINMENT
61. The social tension that consumers
CONTENT wish to resolve
+
converging media applications: tools
TECHNOLOGY to solve, share, spread
+
Allow the consumer to become the
ENGAGEMENT protagonist for your brand
+
ENTERTAINMENT If you wish for someone to notice you
entertain them with anything (well
almost)
62. It’s not the fear of
end, nor will the zest
of opportunism that
will create brands of
tomorrow, brands
now grow organically,
as popularity will take
as back seat while
familiarity will create
conversations. It is
time to evolve or
dissolve the old
identity.
The final frontier
http://www.flickr.com/photos/hanneorla/3802198350/
63. Most of the images have been sourced from
flickr, I have tried to list them on each slide,
some places I may have missed…
Quite a few of this understanding is an overlap
of experiences and observations and insight
hunting over ten years of work across various
brands, categories, verticals and
conversations.
Thanks for taking time out and reading this,
you have the complete right to spread and use
this presentation to express your own views.
And if you have the time then do share your
comments on slideshare or else write to me :
flintcan@gmail.com
The views expressed here are personal.
It’s a
wrap!