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This document compares the business writing training from CommuniSkills to ChatGPT, highlighting four key areas where CommuniSkills training exceeds ChatGPT's capabilities: 1) Using visual design techniques to create a positive first impression, 2) Ensuring goals, findings and steps are clearly outlined and logically connected, 3) Teaching how to design effective messages that can be read on a phone screen, and 4) Providing repeatable templates that work for various types of readers. The document concludes that CommuniSkills training can help writers increase their visibility and influence through more engaging and persuasive communications.
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Taylor graham midterm reflection
The document summarizes key lessons and assignments from an ENC 3250 Professional Writing course. It discusses learning the functional outline format and 5 C's for letters and memos. This includes setting up four sections - news, reason, details, closing - and ensuring writing is clear, concise, complete, correct and courteous. Later chapters addressed the writing process, workplace technologies, correspondence types, style and clarity, and design/visuals. Assignments reinforced these lessons and allowed the student to apply the concepts, such as rewriting a complaint letter. The student felt the content was significant for organizing correspondence and being mindful of audience, tone and ethics. It will also be useful for the student's future goal of opening a
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communication_skills
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- Giving presentations requires understanding the communication process and practicing skills. Presenters must check for misunderstandings in the audience.
- When designing a presentation, identify 3-5 key points to focus on. Determine the sequence based on audience priorities. Structure the presentation with an introduction, main body divided into sections for each key point, and conclusion.
Final reflection assignment. Guy DiScuillo
This document summarizes what the student learned in a professional writing class. It outlines the key areas covered, including organizational, functional, and proposal writing, as well as analyzing information and writing memos, reports, and social media content. The student discusses specific assignments where they analyzed website designs and content, wrote short reports and proposals, and created progress reports. They reflect on how these skills will help them communicate professionally in school and their future career, and allow them to better run their own company through improved daily writing abilities.
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This document summarizes what the student learned in their professional writing class. They learned how to write professionally for businesses, including organizational, functional, and proposal writing. They specifically learned how to design papers with fonts, colors, headings and spacing to create a professional visual impact. Through assignments analyzing websites and writing reports and proposals, the student practiced these skills. They recognize the importance of these skills for future career communication and running a business.
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Online Freelancing Jobs for Beginners.pdf
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Taylor graham midterm reflection
The document summarizes key lessons and assignments from an ENC 3250 Professional Writing course. It discusses learning the functional outline format and 5 C's for letters and memos. This includes setting up four sections - news, reason, details, closing - and ensuring writing is clear, concise, complete, correct and courteous. Later chapters addressed the writing process, workplace technologies, correspondence types, style and clarity, and design/visuals. Assignments reinforced these lessons and allowed the student to apply the concepts, such as rewriting a complaint letter. The student felt the content was significant for organizing correspondence and being mindful of audience, tone and ethics. It will also be useful for the student's future goal of opening a
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The document provides tips for creating successful email marketing campaigns. It discusses establishing purpose and identifying target audiences. It outlines key elements of email campaigns such as subject lines, openers, calls to action, signatures, and postscripts. Effective subject lines, copywriting, and calls to action are emphasized to boost email open and response rates. Understanding the target market is important for tone and content. The document provides examples and design tips for each element.
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This document summarizes key lessons and takeaways from several chapters of a business writing course. It discusses outlining techniques, the five C's of writing, using various workplace technologies appropriately, developing newsletters, project management strategies, and the importance of grammar. Overall, the document emphasizes how the class has taught valuable skills like professional writing and communication that will benefit the student's future marketing career goals.
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This document discusses communication skills and effective presentations. It covers:
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- Giving presentations requires understanding the communication process and practicing skills. Presenters must check for misunderstandings in the audience.
- When designing a presentation, identify 3-5 key points to focus on. Determine the sequence based on audience priorities. Structure the presentation with an introduction, main body divided into sections for each key point, and conclusion.
Final reflection assignment. Guy DiScuillo
This document summarizes what the student learned in a professional writing class. It outlines the key areas covered, including organizational, functional, and proposal writing, as well as analyzing information and writing memos, reports, and social media content. The student discusses specific assignments where they analyzed website designs and content, wrote short reports and proposals, and created progress reports. They reflect on how these skills will help them communicate professionally in school and their future career, and allow them to better run their own company through improved daily writing abilities.
Final reflection assignment. guy di scuillo
This document summarizes what the student learned in their professional writing class. They learned how to write professionally for businesses, including organizational, functional, and proposal writing. They specifically learned how to design papers with fonts, colors, headings and spacing to create a professional visual impact. Through assignments analyzing websites and writing reports and proposals, the student practiced these skills. They recognize the importance of these skills for future career communication and running a business.
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Report writing skills brochure
Report Writing Skills Course in Dubai, Sharjah & Abudhabi
The ability to communicate clearly is an important skill. Many of today’s inter-personal communication
The course contains a variety of detailed sessions, each focusing on different aspects of this life cycle. Each session provides step-by-step guidelines on how to approach the subject and is followed by exercises where delegates can immediately practice the skill. Research shows that the best way to learn is by example.
For more information: https://tinyurl.com/y2vrzurz
WhatsApp: 971503068426
Email: mail@zabeelinstitute.ae
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The document provides a step-by-step guide for team members to get started using the LaunchPad Central (LPC) platform. It outlines the basic functionalities of LPC, including updating profiles, viewing the leaderboard, accessing the business model canvas, discovery narrative, contacts, and using the add button to input customer interviews, hypotheses, and engagements. The guide encourages teams to start populating their business model canvas and refers them to additional documentation and support for help.
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This document discusses fundamentals of writing, including defining writing as a medium of communication that represents language and emotion through signs and symbols. It notes that writing relies on similar structures as speech like vocabulary and grammar. The document also outlines the basic writing process, noting one should assess the audience and purpose, write a draft while referring to an outline, edit at both a global and local level to check content and structure, and then proofread for errors. Key elements of writing discussed include clarity, conciseness, correctness, and tone.
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An expert in prompt engineering provides guidelines on designing effective prompts for natural language models. The document discusses prompt engineering principles, what makes a good prompt, and various prompt frameworks including priming, focused prompts, and practical everyday prompts. Effective prompts are clear, concise, unambiguous, and provide the necessary context and task to generate a desired response from a model. Iteration and adapting the prompt based on the response is important.
How to have better relation with ChatGPT
Slides from the Session 3 of the Vancouver ChatGPT Experts meetup group.
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Today I want to share with you some tips for email marketing. Email marketing can be the most powerful strategie, if you are using it right.Here are the Top Nine Tips for e-mailings that generate more sales.
http://blog.riccardodavid.com/9-email-marketing-tips/
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Individual sections d evelopment exercise 5
This document discusses the importance of instructional guides when selling products. It states that instructional guides are very important for introducing products to the market. The document also lists 5 major points that are important to include in instructional guides: 1) outlining the topic, 2) listing supplies, 3) breaking tasks into steps, 4) completing the project using only the guide, and 5) keeping instructions clear and simple. The document emphasizes that instructional guides need to conceptualize which aspects of a project customers need to know and teach customers how to do something successfully.
15WRITE TO ACCOMPLISH GOALS2Communication is a skil
15
WRITE TO
ACCOMPLISH GOALS2
Communication is a skill you can learn. It’s like riding a
bicycle or typing. If you’re willing to work at it, you can rap-
idly improve the quality of every part of your life.
—Richard Branson, founder, Virgin Group
Yes, it’s how to get things done, open doors and connect with people and immediate opportunities. But effective writing
does far more than accomplish the goal of the moment: It’s a
powerful tool for achieving your long-range ambitions, a tool
to use consciously.
From e-mails to proposals to blogs to résumés, every mes-
sage offers a chance to build toward your future. The better
your writing, the more you succeed. Writing gives you one of
the best ways to showcase your strengths and demonstrate your
value. In the digital age it’s a key tool for building and sustaining good relationships.
This chapter gives you a framework for planning all your documents and making the
right decisions about content, structure and style.
HOW AND WHY TO PLAN YOUR MESSAGES
Successful writers don’t just plunge into any written communication—first, they plan. And
always, they begin with two questions that guide them through every decision.
Question 1: What’s my goal? What do I want?
Question 2: Who—exactly—is the audience: the person or group I’m writing to?
When you define your goal and consider your reader, it becomes much easier to figure
out the content—the facts, ideas or arguments that will produce the results you want. And
when you systematically determine content, organizing your message becomes a more natu-
ral process. So does choosing the right language and tone.
LEARN HOW TO . . .
• View writing as a strategic tool
• Communicate based on goals
• Frame messages for your
audiences
• Manage differences in
perspective
• Write to groups, gatekeepers
and the universe
Do
no
t c
op
y p
os
t o
r d
ist
rib
ute
16 Part I • How to Communicate in Writing
Whether writing an e-mail, profile, report or speech, professional writers base their approach
on how the factors of goal and audience intersect. Thinking this way may mean spending more
time up front than you’re used to. However, you save the time that you might otherwise spend
floundering around for what to say and how to say it. Moreover, if you plan first, your results are
so much better—immediately—that you won’t begrudge the thinking time.
But why does even a “simple” e-mail merit such thought?
Perhaps you’ve wished you could un-click Send after delivering one of these:
• a carelessly written message to a superior or colleague that is forwarded right up the
company ladder
• an embarrassing private e-mail to a friend that was widely circulated
• a badly executed cover letter that showed up on the Internet as a laughable
example
• a message meant for one person that mistakenly reached a whole group, or someone
who particularly should not have seen it, like a competitor
The consequences can be dire. Remem ...
15WRITE TO ACCOMPLISH GOALS2Communication is a skil
15
WRITE TO
ACCOMPLISH GOALS2
Communication is a skill you can learn. It’s like riding a
bicycle or typing. If you’re willing to work at it, you can rap-
idly improve the quality of every part of your life.
—Richard Branson, founder, Virgin Group
Yes, it’s how to get things done, open doors and connect with people and immediate opportunities. But effective writing
does far more than accomplish the goal of the moment: It’s a
powerful tool for achieving your long-range ambitions, a tool
to use consciously.
From e-mails to proposals to blogs to résumés, every mes-
sage offers a chance to build toward your future. The better
your writing, the more you succeed. Writing gives you one of
the best ways to showcase your strengths and demonstrate your
value. In the digital age it’s a key tool for building and sustaining good relationships.
This chapter gives you a framework for planning all your documents and making the
right decisions about content, structure and style.
HOW AND WHY TO PLAN YOUR MESSAGES
Successful writers don’t just plunge into any written communication—first, they plan. And
always, they begin with two questions that guide them through every decision.
Question 1: What’s my goal? What do I want?
Question 2: Who—exactly—is the audience: the person or group I’m writing to?
When you define your goal and consider your reader, it becomes much easier to figure
out the content—the facts, ideas or arguments that will produce the results you want. And
when you systematically determine content, organizing your message becomes a more natu-
ral process. So does choosing the right language and tone.
LEARN HOW TO . . .
• View writing as a strategic tool
• Communicate based on goals
• Frame messages for your
audiences
• Manage differences in
perspective
• Write to groups, gatekeepers
and the universe
Do
no
t c
op
y p
os
t o
r d
ist
rib
ute
16 Part I • How to Communicate in Writing
Whether writing an e-mail, profile, report or speech, professional writers base their approach
on how the factors of goal and audience intersect. Thinking this way may mean spending more
time up front than you’re used to. However, you save the time that you might otherwise spend
floundering around for what to say and how to say it. Moreover, if you plan first, your results are
so much better—immediately—that you won’t begrudge the thinking time.
But why does even a “simple” e-mail merit such thought?
Perhaps you’ve wished you could un-click Send after delivering one of these:
• a carelessly written message to a superior or colleague that is forwarded right up the
company ladder
• an embarrassing private e-mail to a friend that was widely circulated
• a badly executed cover letter that showed up on the Internet as a laughable
example
• a message meant for one person that mistakenly reached a whole group, or someone
who particularly should not have seen it, like a competitor
The consequences can be dire. Remem ...
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IE MBA Application - Question F
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2. It outlines 5 key areas to focus on: creating an instruction list, identifying the audience, creating a localization plan, executing communications, and closing out.
3. Specific tips are provided for each area, such as creating a stakeholder list, developing a communications plan that considers frequency, method, and cultural norms for different audiences, and ensuring all instructions are carried out and properly handed off.
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The document provides information about a content writing training course offered by Education & Career Times (ECT). The 13-week course covers various modules to help students hone their content writing skills, including modules on content writing basics, grammar, technical writing, business writing, and more. Upon completion, students will receive a certification in Advanced Content Writing. The course includes 6 weeks of classroom training and 7 weeks of internship working on real client projects. ECT is recognized by the Government of India for its content writing training program.
Course Project Integrated Marketing Communications (IMC) Plan.docx
Course Project:
Integrated Marketing Communications (IMC) Plan
Let’s Begin…
When one looks at Integrated Marketing Communications (IMC), one should see more than “advertising.” An IMC approach is where the marketer truly recognizes the importance of creating that “one, clear, consistent” message that most effectively delivers the vital message that communicates to the target market.
The marketer wants to MEASURE how effectively that MESSAGE is recalled and remembered by the target audience. Remember this sentence – it is key to your IMC Plan that you will develop and submit in Week SEVEN.
When one looks at the PROMOTION “P” (also called the COMMUNICATION “C”), there are several components from which the marketer selects to communicate their message. Along with advertising, the marketer also blends – as appropriate – the elements of public relations, sales promotion, direct marketing, and personal selling. Each of these promotional tools helps to communicate and reinforce that IMC message.
Thus, you need an IMC message. It should be short and punchy… and create ‘rememberability’ in the mind of target market. Some even call it “positioning,” a situation in which the BRAND means ‘something’ in the consumer’s mind. Many of the slogans that you see advertised are, in fact, the IMC message of that company.
Below, the instructor ‘walks you through’ key content information that will help you craft that effective IMC message and an IMC Plan that supports a marketing BRAND initiative.
It is important to realize that you are NOT creating a Marketing Plan – rather, you are focused on what would be a sub-set of that Marketing Plan, i.e., the Integrated Marketing Communications (IMC) Plan.
OBJECTIVES of your IMC Plan Course Project
The first task is to determine a product or service for which your IMC Plan will be created. At the end of Week ONE, you will have submitted via the Dropbox your first assignment, using the template found in DOC SHARING. Here you will let your instructor know what you have chosen. Your instructor will reply back within 48 hours – if not sooner – to let each class member know of his support for your topic or, in a few cases, a suggestion to revisit your topic and to choose an alternative.
Once that support has been provided by your instructor, you are ready to begin the serious work of developing your Integrated Marketing Communications (IMC) Plan.
Key Things to Consider…
It is important to your instructor that you not look at your IMC Plan course project as ‘busy work’. For this reason, select a product or a service about which you have passion and interest. Because you will be living and sleeping with this IMC Plan for the next several weeks, your instructor wants this to be a positive learning experience for you.
The first step is to select a product or service. It could be a product or service that you would like to bring to market. Yes, become an entrepreneur! It might be an IMC Plan for a local retail store in.
User centred Design Vision tree
The document discusses building a vision tree to define and communicate a project's vision from the user's perspective. It recommends starting with a small number of user problem statements, then identifying the jobs that need to be done and functions of the product to resolve those problems. User stories are then generated to estimate requirements. The vision tree should be validated and refined throughout the project to guide development. Collaboration and testing assumptions with the team are important to create the best solution for users.
copywriting skills
copy writing skills and its impact and day to day improvement and practices play a critical role.As day by day practices and assessment occurs, skills improves with variety of writing and challenges of routine will improve writing. vocabulary and format and practices are the keys.
How to Unlock the Power of Email Marketing
This document provides an overview of email marketing best practices. It discusses 7 reasons why email marketing works, including its ability to reach mobile customers and drive online and in-store sales. It outlines 6 goals that can be achieved through email, such as increasing customer loyalty and conversions. Additional sections provide strategies for growing email lists, optimizing timing and frequency, content creation, differences between B2B and B2C emails, top tactics for success, analytics, and tools. The document concludes that email remains an effective marketing channel.
The 7 Rules of Conversion-Centered Content Marketing Design
The document outlines 7 rules for effective content marketing design: 1) Provide a clear user path, 2) Maintain design consistency, 3) Show more visual content and tell less with words, 4) Optimize content for different devices, 5) Enable sharing of content on social media, 6) Make calls-to-action prominent, and 7) Offer the right incentives to capture leads while balancing perceived effort. Following these rules helps guide users through an engaging experience that increases conversions.
Writing skills presentation for BBA
This document provides guidance on developing strong writing skills. It discusses three main elements of written communication: structure, style, and content. Structure refers to how content is organized and laid out. Style is how the writing is presented. Content is what is being written about. The document provides tips for structuring writing clearly with an introduction, conclusion, and short paragraphs. It also discusses writing for the audience and using precise language and active voice. Formatting with lists, bullets and other elements can improve readability. Planning, organizing and developing an outline before writing is recommended.
value of effective business writing.pptx
Dr. Thomas Clark has led over 500 business communication workshops for companies like Procter & Gamble. He has also taught workshops for other Fortune 500 companies. Executives say that good business writing is important because it allows ideas to move projects forward, shortens review and approval cycles, adds clarity to thinking, and creates clear records. After rewriting communication templates based on Dr. Clark's training, one company saw response times reduce by 80%, feedback become more actionable, and approval cycles shrink to 3 days from 10 days previously. The Business Communication program teaches skills like writing executive summaries, using visual design tools, and writing concisely.
Text message ppts
The document provides guidelines for effective text messaging, recommending including the purpose, relevant details like the 5 W's and 2 H's, and using short headings and paragraphs. It also suggests editing texts for conciseness by cutting unnecessary words and omitting articles. Proper grammar and complete sentences are emphasized, especially for professional communication with external audiences and supervisors.
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Report writing skills brochure
Report Writing Skills Course in Dubai, Sharjah & Abudhabi
The ability to communicate clearly is an important skill. Many of today’s inter-personal communication
The course contains a variety of detailed sessions, each focusing on different aspects of this life cycle. Each session provides step-by-step guidelines on how to approach the subject and is followed by exercises where delegates can immediately practice the skill. Research shows that the best way to learn is by example.
For more information: https://tinyurl.com/y2vrzurz
WhatsApp: 971503068426
Email: mail@zabeelinstitute.ae
LPC Getting Started for Team Members
The document provides a step-by-step guide for team members to get started using the LaunchPad Central (LPC) platform. It outlines the basic functionalities of LPC, including updating profiles, viewing the leaderboard, accessing the business model canvas, discovery narrative, contacts, and using the add button to input customer interviews, hypotheses, and engagements. The guide encourages teams to start populating their business model canvas and refers them to additional documentation and support for help.
Fundamentals of writing
This document discusses fundamentals of writing, including defining writing as a medium of communication that represents language and emotion through signs and symbols. It notes that writing relies on similar structures as speech like vocabulary and grammar. The document also outlines the basic writing process, noting one should assess the audience and purpose, write a draft while referring to an outline, edit at both a global and local level to check content and structure, and then proofread for errors. Key elements of writing discussed include clarity, conciseness, correctness, and tone.
Prompt Engineering Guide.pptx
An expert in prompt engineering provides guidelines on designing effective prompts for natural language models. The document discusses prompt engineering principles, what makes a good prompt, and various prompt frameworks including priming, focused prompts, and practical everyday prompts. Effective prompts are clear, concise, unambiguous, and provide the necessary context and task to generate a desired response from a model. Iteration and adapting the prompt based on the response is important.
How to have better relation with ChatGPT
Slides from the Session 3 of the Vancouver ChatGPT Experts meetup group.
This is level 100 (Basic) content about how to make prompts and take advantage of ChatGPT in different areas.
Top 9 tips for email marketing
Today I want to share with you some tips for email marketing. Email marketing can be the most powerful strategie, if you are using it right.Here are the Top Nine Tips for e-mailings that generate more sales.
http://blog.riccardodavid.com/9-email-marketing-tips/
Online usability for conversion marketing
This presentation provides you with an overview of the most famous usability findings for regular web sites having acquisition flows. It also provides do's and don'ts to address those. Enjoy.
Individual sections d evelopment exercise 5
This document discusses the importance of instructional guides when selling products. It states that instructional guides are very important for introducing products to the market. The document also lists 5 major points that are important to include in instructional guides: 1) outlining the topic, 2) listing supplies, 3) breaking tasks into steps, 4) completing the project using only the guide, and 5) keeping instructions clear and simple. The document emphasizes that instructional guides need to conceptualize which aspects of a project customers need to know and teach customers how to do something successfully.
15WRITE TO ACCOMPLISH GOALS2Communication is a skil
15
WRITE TO
ACCOMPLISH GOALS2
Communication is a skill you can learn. It’s like riding a
bicycle or typing. If you’re willing to work at it, you can rap-
idly improve the quality of every part of your life.
—Richard Branson, founder, Virgin Group
Yes, it’s how to get things done, open doors and connect with people and immediate opportunities. But effective writing
does far more than accomplish the goal of the moment: It’s a
powerful tool for achieving your long-range ambitions, a tool
to use consciously.
From e-mails to proposals to blogs to résumés, every mes-
sage offers a chance to build toward your future. The better
your writing, the more you succeed. Writing gives you one of
the best ways to showcase your strengths and demonstrate your
value. In the digital age it’s a key tool for building and sustaining good relationships.
This chapter gives you a framework for planning all your documents and making the
right decisions about content, structure and style.
HOW AND WHY TO PLAN YOUR MESSAGES
Successful writers don’t just plunge into any written communication—first, they plan. And
always, they begin with two questions that guide them through every decision.
Question 1: What’s my goal? What do I want?
Question 2: Who—exactly—is the audience: the person or group I’m writing to?
When you define your goal and consider your reader, it becomes much easier to figure
out the content—the facts, ideas or arguments that will produce the results you want. And
when you systematically determine content, organizing your message becomes a more natu-
ral process. So does choosing the right language and tone.
LEARN HOW TO . . .
• View writing as a strategic tool
• Communicate based on goals
• Frame messages for your
audiences
• Manage differences in
perspective
• Write to groups, gatekeepers
and the universe
Do
no
t c
op
y p
os
t o
r d
ist
rib
ute
16 Part I • How to Communicate in Writing
Whether writing an e-mail, profile, report or speech, professional writers base their approach
on how the factors of goal and audience intersect. Thinking this way may mean spending more
time up front than you’re used to. However, you save the time that you might otherwise spend
floundering around for what to say and how to say it. Moreover, if you plan first, your results are
so much better—immediately—that you won’t begrudge the thinking time.
But why does even a “simple” e-mail merit such thought?
Perhaps you’ve wished you could un-click Send after delivering one of these:
• a carelessly written message to a superior or colleague that is forwarded right up the
company ladder
• an embarrassing private e-mail to a friend that was widely circulated
• a badly executed cover letter that showed up on the Internet as a laughable
example
• a message meant for one person that mistakenly reached a whole group, or someone
who particularly should not have seen it, like a competitor
The consequences can be dire. Remem ...
15WRITE TO ACCOMPLISH GOALS2Communication is a skil
15
WRITE TO
ACCOMPLISH GOALS2
Communication is a skill you can learn. It’s like riding a
bicycle or typing. If you’re willing to work at it, you can rap-
idly improve the quality of every part of your life.
—Richard Branson, founder, Virgin Group
Yes, it’s how to get things done, open doors and connect with people and immediate opportunities. But effective writing
does far more than accomplish the goal of the moment: It’s a
powerful tool for achieving your long-range ambitions, a tool
to use consciously.
From e-mails to proposals to blogs to résumés, every mes-
sage offers a chance to build toward your future. The better
your writing, the more you succeed. Writing gives you one of
the best ways to showcase your strengths and demonstrate your
value. In the digital age it’s a key tool for building and sustaining good relationships.
This chapter gives you a framework for planning all your documents and making the
right decisions about content, structure and style.
HOW AND WHY TO PLAN YOUR MESSAGES
Successful writers don’t just plunge into any written communication—first, they plan. And
always, they begin with two questions that guide them through every decision.
Question 1: What’s my goal? What do I want?
Question 2: Who—exactly—is the audience: the person or group I’m writing to?
When you define your goal and consider your reader, it becomes much easier to figure
out the content—the facts, ideas or arguments that will produce the results you want. And
when you systematically determine content, organizing your message becomes a more natu-
ral process. So does choosing the right language and tone.
LEARN HOW TO . . .
• View writing as a strategic tool
• Communicate based on goals
• Frame messages for your
audiences
• Manage differences in
perspective
• Write to groups, gatekeepers
and the universe
Do
no
t c
op
y p
os
t o
r d
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16 Part I • How to Communicate in Writing
Whether writing an e-mail, profile, report or speech, professional writers base their approach
on how the factors of goal and audience intersect. Thinking this way may mean spending more
time up front than you’re used to. However, you save the time that you might otherwise spend
floundering around for what to say and how to say it. Moreover, if you plan first, your results are
so much better—immediately—that you won’t begrudge the thinking time.
But why does even a “simple” e-mail merit such thought?
Perhaps you’ve wished you could un-click Send after delivering one of these:
• a carelessly written message to a superior or colleague that is forwarded right up the
company ladder
• an embarrassing private e-mail to a friend that was widely circulated
• a badly executed cover letter that showed up on the Internet as a laughable
example
• a message meant for one person that mistakenly reached a whole group, or someone
who particularly should not have seen it, like a competitor
The consequences can be dire. Remem ...
COM 295 Final Exam Guide3
This document provides a study guide for a COM 295 final exam, including sample exam questions and answers. It recommends visiting www.com295study.com for more study materials. The questions cover topics like resume writing, presentation skills, persuasive communication, intercultural communication, and communication theory.
IE MBA Application - Question F
1. The document provides guidance on ensuring instructions from a meeting with a superior are properly communicated to a global team.
2. It outlines 5 key areas to focus on: creating an instruction list, identifying the audience, creating a localization plan, executing communications, and closing out.
3. Specific tips are provided for each area, such as creating a stakeholder list, developing a communications plan that considers frequency, method, and cultural norms for different audiences, and ensuring all instructions are carried out and properly handed off.
Content writing course
The document provides information about a content writing training course offered by Education & Career Times (ECT). The 13-week course covers various modules to help students hone their content writing skills, including modules on content writing basics, grammar, technical writing, business writing, and more. Upon completion, students will receive a certification in Advanced Content Writing. The course includes 6 weeks of classroom training and 7 weeks of internship working on real client projects. ECT is recognized by the Government of India for its content writing training program.
Course Project Integrated Marketing Communications (IMC) Plan.docx
Course Project:
Integrated Marketing Communications (IMC) Plan
Let’s Begin…
When one looks at Integrated Marketing Communications (IMC), one should see more than “advertising.” An IMC approach is where the marketer truly recognizes the importance of creating that “one, clear, consistent” message that most effectively delivers the vital message that communicates to the target market.
The marketer wants to MEASURE how effectively that MESSAGE is recalled and remembered by the target audience. Remember this sentence – it is key to your IMC Plan that you will develop and submit in Week SEVEN.
When one looks at the PROMOTION “P” (also called the COMMUNICATION “C”), there are several components from which the marketer selects to communicate their message. Along with advertising, the marketer also blends – as appropriate – the elements of public relations, sales promotion, direct marketing, and personal selling. Each of these promotional tools helps to communicate and reinforce that IMC message.
Thus, you need an IMC message. It should be short and punchy… and create ‘rememberability’ in the mind of target market. Some even call it “positioning,” a situation in which the BRAND means ‘something’ in the consumer’s mind. Many of the slogans that you see advertised are, in fact, the IMC message of that company.
Below, the instructor ‘walks you through’ key content information that will help you craft that effective IMC message and an IMC Plan that supports a marketing BRAND initiative.
It is important to realize that you are NOT creating a Marketing Plan – rather, you are focused on what would be a sub-set of that Marketing Plan, i.e., the Integrated Marketing Communications (IMC) Plan.
OBJECTIVES of your IMC Plan Course Project
The first task is to determine a product or service for which your IMC Plan will be created. At the end of Week ONE, you will have submitted via the Dropbox your first assignment, using the template found in DOC SHARING. Here you will let your instructor know what you have chosen. Your instructor will reply back within 48 hours – if not sooner – to let each class member know of his support for your topic or, in a few cases, a suggestion to revisit your topic and to choose an alternative.
Once that support has been provided by your instructor, you are ready to begin the serious work of developing your Integrated Marketing Communications (IMC) Plan.
Key Things to Consider…
It is important to your instructor that you not look at your IMC Plan course project as ‘busy work’. For this reason, select a product or a service about which you have passion and interest. Because you will be living and sleeping with this IMC Plan for the next several weeks, your instructor wants this to be a positive learning experience for you.
The first step is to select a product or service. It could be a product or service that you would like to bring to market. Yes, become an entrepreneur! It might be an IMC Plan for a local retail store in.
User centred Design Vision tree
The document discusses building a vision tree to define and communicate a project's vision from the user's perspective. It recommends starting with a small number of user problem statements, then identifying the jobs that need to be done and functions of the product to resolve those problems. User stories are then generated to estimate requirements. The vision tree should be validated and refined throughout the project to guide development. Collaboration and testing assumptions with the team are important to create the best solution for users.
copywriting skills
copy writing skills and its impact and day to day improvement and practices play a critical role.As day by day practices and assessment occurs, skills improves with variety of writing and challenges of routine will improve writing. vocabulary and format and practices are the keys.
How to Unlock the Power of Email Marketing
This document provides an overview of email marketing best practices. It discusses 7 reasons why email marketing works, including its ability to reach mobile customers and drive online and in-store sales. It outlines 6 goals that can be achieved through email, such as increasing customer loyalty and conversions. Additional sections provide strategies for growing email lists, optimizing timing and frequency, content creation, differences between B2B and B2C emails, top tactics for success, analytics, and tools. The document concludes that email remains an effective marketing channel.
The 7 Rules of Conversion-Centered Content Marketing Design
The document outlines 7 rules for effective content marketing design: 1) Provide a clear user path, 2) Maintain design consistency, 3) Show more visual content and tell less with words, 4) Optimize content for different devices, 5) Enable sharing of content on social media, 6) Make calls-to-action prominent, and 7) Offer the right incentives to capture leads while balancing perceived effort. Following these rules helps guide users through an engaging experience that increases conversions.
Writing skills presentation for BBA
This document provides guidance on developing strong writing skills. It discusses three main elements of written communication: structure, style, and content. Structure refers to how content is organized and laid out. Style is how the writing is presented. Content is what is being written about. The document provides tips for structuring writing clearly with an introduction, conclusion, and short paragraphs. It also discusses writing for the audience and using precise language and active voice. Formatting with lists, bullets and other elements can improve readability. Planning, organizing and developing an outline before writing is recommended.
Similaire à chapgpt slides.pptx (20)
15WRITE TO ACCOMPLISH GOALS2Communication is a skil
15WRITE TO ACCOMPLISH GOALS2Communication is a skil
15WRITE TO ACCOMPLISH GOALS2Communication is a skil
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Course Project Integrated Marketing Communications (IMC) Plan.docx
Course Project Integrated Marketing Communications (IMC) Plan.docx
Content Marketing Planning Template_2022 Update.pdf
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value of effective business writing.pptx
Dr. Thomas Clark has led over 500 business communication workshops for companies like Procter & Gamble. He has also taught workshops for other Fortune 500 companies. Executives say that good business writing is important because it allows ideas to move projects forward, shortens review and approval cycles, adds clarity to thinking, and creates clear records. After rewriting communication templates based on Dr. Clark's training, one company saw response times reduce by 80%, feedback become more actionable, and approval cycles shrink to 3 days from 10 days previously. The Business Communication program teaches skills like writing executive summaries, using visual design tools, and writing concisely.
Text message ppts
The document provides guidelines for effective text messaging, recommending including the purpose, relevant details like the 5 W's and 2 H's, and using short headings and paragraphs. It also suggests editing texts for conciseness by cutting unnecessary words and omitting articles. Proper grammar and complete sentences are emphasized, especially for professional communication with external audiences and supervisors.
Business communication etiquette for young realtors workshop.ppt revised 4 16 18
This document provides guidance on business communication etiquette. It discusses establishing executive presence, practicing communication etiquette, defining etiquette, and following the golden and platinum rules of treating others. It also offers tips for communicating for your audience, mental rehearsal, perception being reality, grooming, handshakes, body language, listening skills, speaking with authority, first impressions, attitude, ice breakers, ingratiation, integrity, names, thank you letters, invitations, social media presence, telephone etiquette, and concluding voice messages.
Mrs Cratchit Ppt
This document is about Mrs. Bob Cratchit and how her feelings towards her husband's employer Ebenezer Scrooge change after the events in A Christmas Carol. [1] Initially, Mrs. Cratchit despises Scrooge for overworking her husband and making him work late on Christmas Eve. [2] However, after Scrooge's encounter with the spirits, he gives Bob Cratchit a Christmas goose and becomes very generous. [3] Mrs. Cratchit then asks God to bless Scrooge and forgive her for her past unkind thoughts, and from now on she will be good to Scrooge as he has been good to her family.
uUpdated business communication etiquette slides
The document discusses business etiquette tips for communicating professionally via email, such as keeping messages concise and focused on one topic, using an appropriate greeting, indicating what action is requested of the recipient, and including contact information in an auto signature. Key points include starting emails with a clear purpose, using headings and lists to improve readability, and indicating who will do what by when in the body of the message.
Business Etiquette Powerpoint Slides
This document provides an overview of business etiquette principles and best practices. It discusses the importance of presence, perception, and sustaining a positive perception over time through appearance, manners, attitude, integrity, and self-discipline. Specific etiquette tips are provided for introductions, meetings, business meals, communication methods like email and phone calls, and developing good working relationships. The document emphasizes treating others with respect, positivity, and diplomacy.
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永久可查学历认证【微信：A575476】【(QMUE毕业证书)英国爱丁堡玛格丽特女王大学毕业证成绩单Offer】【微信：A575476】（留信学历认证永久存档查询）采用学校原版纸张、特殊工艺完全按照原版一比一制作（包括：隐形水印，阴影底纹，钢印LOGO烫金烫银，LOGO烫金烫银复合重叠，文字图案浮雕，激光镭射，紫外荧光，温感，复印防伪）行业标杆！精益求精，诚心合作，真诚制作！多年品质 ,按需精细制作，24小时接单,全套进口原装设备，十五年致力于帮助留学生解决难题，业务范围有加拿大、英国、澳洲、韩国、美国、新加坡，新西兰等学历材料，包您满意。
【业务选择办理准则】
一、工作未确定，回国需先给父母、亲戚朋友看下文凭的情况，办理一份就读学校的毕业证【微信：A575476】文凭即可
二、回国进私企、外企、自己做生意的情况，这些单位是不查询毕业证真伪的，而且国内没有渠道去查询国外文凭的真假，也不需要提供真实教育部认证。鉴于此，办理一份毕业证【微信：A575476】即可
三、进国企，银行，事业单位，考公务员等等，这些单位是必需要提供真实教育部认证的，办理教育部认证所需资料众多且烦琐，所有材料您都必须提供原件，我们凭借丰富的经验，快捷的绿色通道帮您快速整合材料，让您少走弯路。
留信网认证的作用:
1:该专业认证可证明留学生真实身份
2:同时对留学生所学专业登记给予评定
3:国家专业人才认证中心颁发入库证书
4:这个认证书并且可以归档倒地方
5:凡事获得留信网入网的信息将会逐步更新到个人身份内，将在公安局网内查询个人身份证信息后，同步读取人才网入库信息
6:个人职称评审加20分
7:个人信誉贷款加10分
8:在国家人才网主办的国家网络招聘大会中纳入资料，供国家高端企业选择人才
→ 【关于价格问题（保证一手价格）
我们所定的价格是非常合理的，而且我们现在做得单子大多数都是代理和回头客户介绍的所以一般现在有新的单子 我给客户的都是第一手的代理价格，因为我想坦诚对待大家 不想跟大家在价格方面浪费时间
对于老客户或者被老客户介绍过来的朋友，我们都会适当给一些优惠。
选择实体注册公司办理，更放心，更安全！我们的承诺：可来公司面谈，可签订合同，会陪同客户一起到教育部认证窗口递交认证材料，客户在教育部官方认证查询网站查询到认证通过结果后付款，不成功不收费！
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https://www.britannica.com/event/Expo-Shanghai-2010
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chapgpt slides.pptx
- 1. What CommuniSkills can do for business writers that ChatGpt cannot
- 2. To see if ChatGPT can transform your writing as well as CommuniSkills business writing training does— Ask yourself the following 4 questions
- 3. Can it teach you to use visual design techniques to make a positive impression in the first seconds your readers view your message—an impression that typically is the same impression the reader has after reading the entire message word for word? CommuniSkills Can
- 4. Make sure your Goals/Findings/& Steps are outlined so clearly that readers immediately see how they are logically connected Use “toplining” in the body of your message to outline clear, easily understood arguments Can it teach you how to win the scan test, showing you on which parts of the message most readers focus and which they ignore? CommuniSkills teaches you how to • Create an opening paragraph that serves as an executive summary for the rest of the message CommuniSkills Can
- 5. Can it show you how to design a cell phone message to fit on a single screen? Can it provide repeatable templates that work effectively for readers who • only read the executive summary, • only scan for objectives, findings and steps, • read every word? 5 CommuniSkills Can
- 6. If you want to Increase your visibility and influence—going from rambling and unfocussed—to engaging and persuasive, then CommuniSkills’ business writing program is for you Sign up now to take advantage of a time-limited low introductory investment at https://thomas-school- 76f2.thinkific.com/courses/email