Case Study focused on iconic luxury brand, Tiffany, detailing the relevance of its brand identity and what it has come to represent. Introduced social media initiatives to create awareness, engage audiences and build community.
•The study also considered financial instruments for hedging overall risk under changing economic conditions.
Giorgio Armani is an Italian fashion designer born in 1934. He founded his company, Giorgio Armani SpA, in 1975 known for clean, simple, elegant styles featuring neutral colors and high quality fabrics like linen and silk. Armani pioneered combining luxury and comfort in his clothing. He influences many other designers and his brand remains globally popular for its timeless yet modern aesthetic across multiple product lines from $50-25,000.
Wildfang is a women's fashion brand founded in 2003 that focuses on tomboy styles. It uses two business models: 1) a private label B&C model with online/offline ordering and pickup/returns, and 2) a multi-sided platform model that expands e-commerce through network effects, affiliated designers/providers, and IT expertise. These models helped Wildfang achieve 80% revenue growth and high customer retention rates. However, relying heavily on two unique business models carries risk if the assumptions behind them prove inaccurate.
This document analyzes collaborations between Céline and artists FOS and Sabine Marcellis. It discusses how Phoebe Philo, as creative director of Céline, chooses collaborators that align with her vision of minimalism, functionality, and empowering women. The collaborations enhance Céline's brand identity and exclusivity through store designs and runway shows. While the collaborations help promote the brand, they could also be seen as elitist due to the preference of all involved for privacy.
Harley-Davidson has traditionally pursued a differentiation strategy focused on heavyweight cruiser motorcycles that appeal to a sense of lifestyle and experience. However, the company faces threats to its competitive position from changing customer demographics and preferences. To sustain its advantage, Harley-Davidson should pursue strategies to reduce costs, enhance differentiation through innovation, and lock-in customers internationally while protecting its intellectual property. Specifically, the company could lower prices by improving efficiency, increase sales volumes for economies of scale overseas, and invest more heavily in research and development to create new types of motorcycles.
Nike was founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman. Some key events in Nike's history include partnering with famous athletes like Michael Jordan and Tiger Woods, launching iconic ad campaigns like "Just Do It", and opening their first Niketown store. While Nike faced criticism over working conditions, they responded by improving factory monitoring and standards. Today, Nike remains the top sports brand globally and continues innovating popular products while valued at $34.8 billion in 2020.
The Porter 5 Forces model summarizes the beer manufacturing industry as having:
1) Low threats of new entrants due to high capital costs required and government regulations.
2) High bargaining power of buyers as disposable income affects preferences for premium vs. lower priced brands.
3) Low threat of substitutes due to customer loyalty, though advertising restrictions make loyalty harder to achieve.
4) Low bargaining power of suppliers as products are inexpensive and numerous alternatives exist.
5) High intensity of rivalry among competitors despite Kingfisher being a large supplier.
Case Study focused on iconic luxury brand, Tiffany, detailing the relevance of its brand identity and what it has come to represent. Introduced social media initiatives to create awareness, engage audiences and build community.
•The study also considered financial instruments for hedging overall risk under changing economic conditions.
Giorgio Armani is an Italian fashion designer born in 1934. He founded his company, Giorgio Armani SpA, in 1975 known for clean, simple, elegant styles featuring neutral colors and high quality fabrics like linen and silk. Armani pioneered combining luxury and comfort in his clothing. He influences many other designers and his brand remains globally popular for its timeless yet modern aesthetic across multiple product lines from $50-25,000.
Wildfang is a women's fashion brand founded in 2003 that focuses on tomboy styles. It uses two business models: 1) a private label B&C model with online/offline ordering and pickup/returns, and 2) a multi-sided platform model that expands e-commerce through network effects, affiliated designers/providers, and IT expertise. These models helped Wildfang achieve 80% revenue growth and high customer retention rates. However, relying heavily on two unique business models carries risk if the assumptions behind them prove inaccurate.
This document analyzes collaborations between Céline and artists FOS and Sabine Marcellis. It discusses how Phoebe Philo, as creative director of Céline, chooses collaborators that align with her vision of minimalism, functionality, and empowering women. The collaborations enhance Céline's brand identity and exclusivity through store designs and runway shows. While the collaborations help promote the brand, they could also be seen as elitist due to the preference of all involved for privacy.
Harley-Davidson has traditionally pursued a differentiation strategy focused on heavyweight cruiser motorcycles that appeal to a sense of lifestyle and experience. However, the company faces threats to its competitive position from changing customer demographics and preferences. To sustain its advantage, Harley-Davidson should pursue strategies to reduce costs, enhance differentiation through innovation, and lock-in customers internationally while protecting its intellectual property. Specifically, the company could lower prices by improving efficiency, increase sales volumes for economies of scale overseas, and invest more heavily in research and development to create new types of motorcycles.
Nike was founded in 1964 as Blue Ribbon Sports by Phil Knight and Bill Bowerman. Some key events in Nike's history include partnering with famous athletes like Michael Jordan and Tiger Woods, launching iconic ad campaigns like "Just Do It", and opening their first Niketown store. While Nike faced criticism over working conditions, they responded by improving factory monitoring and standards. Today, Nike remains the top sports brand globally and continues innovating popular products while valued at $34.8 billion in 2020.
The Porter 5 Forces model summarizes the beer manufacturing industry as having:
1) Low threats of new entrants due to high capital costs required and government regulations.
2) High bargaining power of buyers as disposable income affects preferences for premium vs. lower priced brands.
3) Low threat of substitutes due to customer loyalty, though advertising restrictions make loyalty harder to achieve.
4) Low bargaining power of suppliers as products are inexpensive and numerous alternatives exist.
5) High intensity of rivalry among competitors despite Kingfisher being a large supplier.
Case study for Zara for the brand management process; competitors and positioning in the market, brand wheel and 4P strategy and historical development process of the company articulated.
Under Armour- Strategic Marketing Plan By Zoe Suffetysuffetyz
Under Armour seeks to strengthen its brand image and appeal to active customers through a digital marketing strategy. The strategy includes developing a mobile app for customer convenience, increasing social media engagement on Pinterest and Twitter, and utilizing internet marketing on Google. The $40,000 budget will support the app development and location-based services, with success measured by app usage, website analytics, and social media engagement metrics.
Tiffany & Co. has a long history in fine jewelry but has struggled in the luxury watch market. This document proposes a new watch concept and strategy for Tiffany. It involves focusing on women's watches that resemble jewelry, creating them through a joint venture with an experienced watchmaker, and positioning the brand as the only mechanical women's watch that combines craftsmanship and elegant design. The strategy segments the market as independent women seeking luxury, and sets objectives to outperform market growth and become the most coveted women's watch brand. It outlines product collections, pricing, placement in Tiffany stores and an omnichannel approach, and a promotion strategy using events, sponsorships, social media and augmented reality to increase awareness
this presentation has been made as assignment by the Afghanistan scholars in SCMHRD, and got great score among other presentation, data which has been used for this presentation was from secondary resources. from up to bottom the brand prism it describe that what companies send the picture and what the customer receive the picture of brand and company, it all related how good the company do the brand prism job.
Founded in 1837, Tiffany & Co began as a "fancy goods" purveyor before focusing on fine jewelry and silverware in 1845. Key events include Charles Tiffany's buyout of partners in 1853 and renaming to Tiffany & Co, the opening of their flagship Fifth Avenue store in 1940, and going public on the NYSE in 1987. Tiffany is known for iconic pieces like the Tiffany Diamond and engagement rings, and for collaborations with designers like Jean Schlumberger, Elsa Peretti, and Paloma Picasso. The company produces 60% of products in-house and is innovative with new alloys like their secret-formula Rubedo metal.
Ben & Jerry's was founded in 1978 in Vermont by Jerry Greenfield and Bennett Cohen. It has grown from its first ice cream shop to an international brand known for its unique flavors and social mission. Ben & Jerry's uses high quality ingredients and creative flavors along with a marketing strategy that targets younger, culture-interested consumers. The brand is also known for its strong commitment to progressive social and environmental causes, donating a portion of its profits to related organizations. Ben & Jerry's works to operate fairly and sustainably through practices like Fair Trade partnerships with suppliers. It has become a culture in its own right through diverse community events and tie-in products that extend its values and fun image.
This document provides background information on Steinway & Sons, a famous piano manufacturer. It discusses Steinway's history and traditions, leadership under different owners, industry trends, competitors, and financial performance. In 1995, Steinway was purchased by Dana Messina and Kyle Kirkland for $100 million. The new owners aimed to continue Steinway's focus on high-end pianos while also expanding into new markets to drive revenue growth.
- The document discusses Nike's business strategy of outsourcing manufacturing to low-cost countries which led to criticism over poor labor practices.
- Key issues examined include Nike's lack of control over international suppliers, pressure from non-governmental organizations, and poor stakeholder engagement.
- The recommended strategy is for Nike to change its business practices by improving labor conditions, focusing on best practices, and implementing a strong stakeholder management approach.
Patagonia is launching a new line of hemp clothing and an advertising campaign called "Hemp. It's in our DNA" to reposition itself as a lifestyle brand. The summary includes sponsoring Earth Day to showcase the new hemp line, emphasizing the sustainability of hemp as a material, and focusing advertising through TV, online, outdoor and other channels to reach their target audience of active outdoor enthusiasts.
Lagunitas Brewing Company was founded in 1993 in California. They have since expanded to become one of the fastest growing craft breweries in the US. Key factors in their success include producing high quality, unique beers; expanding production capacity to meet demand; and securing effective distribution networks. While competition and potential substitute products present challenges, Lagunitas has built brand loyalty through their individualistic style and flavorful beers. In 2015, Heineken acquired a 50% stake in Lagunitas to help further their global expansion efforts.
Chanel & French Luxury - Marketing lecture 2010Ashley
The document discusses the French luxury brand Chanel. It provides an overview of Chanel's history and founder Gabrielle "Coco" Chanel, key products, brand codes, target markets, and communications strategies. Chanel maintains its position as a leader in the luxury fashion industry through traditional marketing like fashion shows while also innovating with new media like Karl Lagerfeld's Twitter account. The document questions whether Chanel's one-way communications model will remain effective as luxury customers expect more personalized experiences.
Starbucks was facing declining customer satisfaction due to perceived issues like prioritizing profits over experience and slower service times. While it was highly successful initially by focusing on quality coffee and atmosphere, the brand was seen as less trendy and partners were providing unsatisfactory service. It is recommended that Starbucks invest $40 million to improve partner training and speed of service to convert satisfied into loyal customers. Converting just 46 more customers per store per day to highly satisfied would allow the investment to break even.
Proctor & Gamble has undergone several changes to its organizational structure over the years:
1) In the 1950s, P&G shifted from product groupings to a matrix structure in the 1980s to better support differentiated functional activities and set up matrix reporting.
2) In Europe, the structure shifted from geographic groupings to category management in the 1980s to help innovations globalize faster and better connect corporate functions globally.
3) These two structures were integrated into a global cube in the 1990s to capitalize on attractive expansion opportunities and drive innovation, top-line and bottom-line improvements.
Tiffany & Co. wants to target upper middle-class women and those looking for special occasion gifts by launching a digital strategy focused on user-generated content and a mobile app. Their goals are to appear more relatable to non-millionaires and inspire people to gift Tiffany products through shareable social media content that highlights meaningful life moments. They will measure success based on engagement, signups, app usage, sales, and social media interactions.
Giorgio Armani is an international Italian fashion house founded by Giorgio Armani in 1975. It designs and retails haute couture, ready-to-wear clothing, leather goods, shoes, watches, jewelry, and home furnishings. Over time, Armani expanded its brand to include diffusion lines like Emporio Armani and Armani Jeans to appeal to younger consumers. The brand architecture includes ultra-premium Giorgio Armani lines to more contemporary and trendy diffusion brands at various price points to attract different age groups while maintaining the luxury quality associated with Armani.
Hermes targets high-income customers interested in luxury fashion. It focuses on mature, female customers who value designer brands and status symbols. Specifically, Hermes aims for wealthy individuals, dignitaries, and celebrities who can afford its exclusive, high-priced leather goods and waitlists. While selling in low volumes, Hermes maintains high profit margins. It positions itself through symbolic and experiential marketing that emphasize the brand's values of creativity, uniqueness, and craftsmanship. This strong brand positioning has made Hermes iconic and gained customer loyalty.
The document discusses the 2015 Toshiba accounting scandal. It provides an overview of the situation, including that a $1.9 million accounting adjustment was discovered and that organizational pressure led to misreporting of numbers. It examines the scandal through ethical frameworks like deontology and discusses the ethical responsibilities of everyone involved in the company. It analyzes the primary causes as immense pressure on executives to meet targets and how they could have implemented independent oversight and third party audits. It also covers the outcomes for stakeholders and key lessons around corporate governance and accurate financial reporting.
Gillette is a personal care company founded in 1901 that is now owned by Procter & Gamble. It is a global leader in male grooming products, particularly razors and blades, and has three core businesses: grooming, portable power, and oral care. Gillette markets products worldwide and has manufacturing operations in 23 countries. Some of its top brand ambassadors include Tiger Woods, Roger Federer, and David Beckham. Gillette has been running successful marketing campaigns for over 100 years focused on slogans like "The Best a Man Can Get" to promote its products and maintain its position as the leading brand in the shaving and grooming industry.
The document outlines a holistic communication campaign for a "Next Generation" loyalty and engagement program for Victoria's Secret beyond their current offerings. It includes a situation analysis of their target audiences, psychographic profiles, primary research findings, and goals, objectives and strategies for the campaign, which aim to transition happy shoppers into loyal consumers through innovative rewards and constant engagement.
LuckyFabb, IBF, NYFW & FNO: The best of what's to come with fashion, lifestyl...Hello Neighbor
Here's a full recap of the who's who and what happened during one crazy week in New York each year called New York Fashion Week and the events around it.
January may have greeted us with struggles and challenges, but our strength and willpower kept us going. Keep in mind that as long as we breathe, we have another chance to live the life we always wanted.
From the bottom of our hearts, Out and About STYLE Magazine is proud that you are standing strong through all these battles and for keeping the fight. This February, do not be afraid to dream and soar high as we move on with life’s challenges!
Out and About STYLE Mag. was created out of the need to see more "real people" in the media. As such, our content is completely celebrity-free. Instead, we focus on "real people living extraordinary lives" - People that can provide real inspiration. Our magazine is big on real stories and relatable topics.
Case study for Zara for the brand management process; competitors and positioning in the market, brand wheel and 4P strategy and historical development process of the company articulated.
Under Armour- Strategic Marketing Plan By Zoe Suffetysuffetyz
Under Armour seeks to strengthen its brand image and appeal to active customers through a digital marketing strategy. The strategy includes developing a mobile app for customer convenience, increasing social media engagement on Pinterest and Twitter, and utilizing internet marketing on Google. The $40,000 budget will support the app development and location-based services, with success measured by app usage, website analytics, and social media engagement metrics.
Tiffany & Co. has a long history in fine jewelry but has struggled in the luxury watch market. This document proposes a new watch concept and strategy for Tiffany. It involves focusing on women's watches that resemble jewelry, creating them through a joint venture with an experienced watchmaker, and positioning the brand as the only mechanical women's watch that combines craftsmanship and elegant design. The strategy segments the market as independent women seeking luxury, and sets objectives to outperform market growth and become the most coveted women's watch brand. It outlines product collections, pricing, placement in Tiffany stores and an omnichannel approach, and a promotion strategy using events, sponsorships, social media and augmented reality to increase awareness
this presentation has been made as assignment by the Afghanistan scholars in SCMHRD, and got great score among other presentation, data which has been used for this presentation was from secondary resources. from up to bottom the brand prism it describe that what companies send the picture and what the customer receive the picture of brand and company, it all related how good the company do the brand prism job.
Founded in 1837, Tiffany & Co began as a "fancy goods" purveyor before focusing on fine jewelry and silverware in 1845. Key events include Charles Tiffany's buyout of partners in 1853 and renaming to Tiffany & Co, the opening of their flagship Fifth Avenue store in 1940, and going public on the NYSE in 1987. Tiffany is known for iconic pieces like the Tiffany Diamond and engagement rings, and for collaborations with designers like Jean Schlumberger, Elsa Peretti, and Paloma Picasso. The company produces 60% of products in-house and is innovative with new alloys like their secret-formula Rubedo metal.
Ben & Jerry's was founded in 1978 in Vermont by Jerry Greenfield and Bennett Cohen. It has grown from its first ice cream shop to an international brand known for its unique flavors and social mission. Ben & Jerry's uses high quality ingredients and creative flavors along with a marketing strategy that targets younger, culture-interested consumers. The brand is also known for its strong commitment to progressive social and environmental causes, donating a portion of its profits to related organizations. Ben & Jerry's works to operate fairly and sustainably through practices like Fair Trade partnerships with suppliers. It has become a culture in its own right through diverse community events and tie-in products that extend its values and fun image.
This document provides background information on Steinway & Sons, a famous piano manufacturer. It discusses Steinway's history and traditions, leadership under different owners, industry trends, competitors, and financial performance. In 1995, Steinway was purchased by Dana Messina and Kyle Kirkland for $100 million. The new owners aimed to continue Steinway's focus on high-end pianos while also expanding into new markets to drive revenue growth.
- The document discusses Nike's business strategy of outsourcing manufacturing to low-cost countries which led to criticism over poor labor practices.
- Key issues examined include Nike's lack of control over international suppliers, pressure from non-governmental organizations, and poor stakeholder engagement.
- The recommended strategy is for Nike to change its business practices by improving labor conditions, focusing on best practices, and implementing a strong stakeholder management approach.
Patagonia is launching a new line of hemp clothing and an advertising campaign called "Hemp. It's in our DNA" to reposition itself as a lifestyle brand. The summary includes sponsoring Earth Day to showcase the new hemp line, emphasizing the sustainability of hemp as a material, and focusing advertising through TV, online, outdoor and other channels to reach their target audience of active outdoor enthusiasts.
Lagunitas Brewing Company was founded in 1993 in California. They have since expanded to become one of the fastest growing craft breweries in the US. Key factors in their success include producing high quality, unique beers; expanding production capacity to meet demand; and securing effective distribution networks. While competition and potential substitute products present challenges, Lagunitas has built brand loyalty through their individualistic style and flavorful beers. In 2015, Heineken acquired a 50% stake in Lagunitas to help further their global expansion efforts.
Chanel & French Luxury - Marketing lecture 2010Ashley
The document discusses the French luxury brand Chanel. It provides an overview of Chanel's history and founder Gabrielle "Coco" Chanel, key products, brand codes, target markets, and communications strategies. Chanel maintains its position as a leader in the luxury fashion industry through traditional marketing like fashion shows while also innovating with new media like Karl Lagerfeld's Twitter account. The document questions whether Chanel's one-way communications model will remain effective as luxury customers expect more personalized experiences.
Starbucks was facing declining customer satisfaction due to perceived issues like prioritizing profits over experience and slower service times. While it was highly successful initially by focusing on quality coffee and atmosphere, the brand was seen as less trendy and partners were providing unsatisfactory service. It is recommended that Starbucks invest $40 million to improve partner training and speed of service to convert satisfied into loyal customers. Converting just 46 more customers per store per day to highly satisfied would allow the investment to break even.
Proctor & Gamble has undergone several changes to its organizational structure over the years:
1) In the 1950s, P&G shifted from product groupings to a matrix structure in the 1980s to better support differentiated functional activities and set up matrix reporting.
2) In Europe, the structure shifted from geographic groupings to category management in the 1980s to help innovations globalize faster and better connect corporate functions globally.
3) These two structures were integrated into a global cube in the 1990s to capitalize on attractive expansion opportunities and drive innovation, top-line and bottom-line improvements.
Tiffany & Co. wants to target upper middle-class women and those looking for special occasion gifts by launching a digital strategy focused on user-generated content and a mobile app. Their goals are to appear more relatable to non-millionaires and inspire people to gift Tiffany products through shareable social media content that highlights meaningful life moments. They will measure success based on engagement, signups, app usage, sales, and social media interactions.
Giorgio Armani is an international Italian fashion house founded by Giorgio Armani in 1975. It designs and retails haute couture, ready-to-wear clothing, leather goods, shoes, watches, jewelry, and home furnishings. Over time, Armani expanded its brand to include diffusion lines like Emporio Armani and Armani Jeans to appeal to younger consumers. The brand architecture includes ultra-premium Giorgio Armani lines to more contemporary and trendy diffusion brands at various price points to attract different age groups while maintaining the luxury quality associated with Armani.
Hermes targets high-income customers interested in luxury fashion. It focuses on mature, female customers who value designer brands and status symbols. Specifically, Hermes aims for wealthy individuals, dignitaries, and celebrities who can afford its exclusive, high-priced leather goods and waitlists. While selling in low volumes, Hermes maintains high profit margins. It positions itself through symbolic and experiential marketing that emphasize the brand's values of creativity, uniqueness, and craftsmanship. This strong brand positioning has made Hermes iconic and gained customer loyalty.
The document discusses the 2015 Toshiba accounting scandal. It provides an overview of the situation, including that a $1.9 million accounting adjustment was discovered and that organizational pressure led to misreporting of numbers. It examines the scandal through ethical frameworks like deontology and discusses the ethical responsibilities of everyone involved in the company. It analyzes the primary causes as immense pressure on executives to meet targets and how they could have implemented independent oversight and third party audits. It also covers the outcomes for stakeholders and key lessons around corporate governance and accurate financial reporting.
Gillette is a personal care company founded in 1901 that is now owned by Procter & Gamble. It is a global leader in male grooming products, particularly razors and blades, and has three core businesses: grooming, portable power, and oral care. Gillette markets products worldwide and has manufacturing operations in 23 countries. Some of its top brand ambassadors include Tiger Woods, Roger Federer, and David Beckham. Gillette has been running successful marketing campaigns for over 100 years focused on slogans like "The Best a Man Can Get" to promote its products and maintain its position as the leading brand in the shaving and grooming industry.
The document outlines a holistic communication campaign for a "Next Generation" loyalty and engagement program for Victoria's Secret beyond their current offerings. It includes a situation analysis of their target audiences, psychographic profiles, primary research findings, and goals, objectives and strategies for the campaign, which aim to transition happy shoppers into loyal consumers through innovative rewards and constant engagement.
LuckyFabb, IBF, NYFW & FNO: The best of what's to come with fashion, lifestyl...Hello Neighbor
Here's a full recap of the who's who and what happened during one crazy week in New York each year called New York Fashion Week and the events around it.
January may have greeted us with struggles and challenges, but our strength and willpower kept us going. Keep in mind that as long as we breathe, we have another chance to live the life we always wanted.
From the bottom of our hearts, Out and About STYLE Magazine is proud that you are standing strong through all these battles and for keeping the fight. This February, do not be afraid to dream and soar high as we move on with life’s challenges!
Out and About STYLE Mag. was created out of the need to see more "real people" in the media. As such, our content is completely celebrity-free. Instead, we focus on "real people living extraordinary lives" - People that can provide real inspiration. Our magazine is big on real stories and relatable topics.
The blog V-for-Visala started as Visala's personal style portfolio to connect with the fashion world. It has grown significantly since starting in 2012 in Sydney and re-launching in Hong Kong, now averaging over 50,000 monthly unique visitors and over 1.6 million pageviews. The blog covers daily outfits, reviews, emerging designers, events and more. Visala works with various fashion and beauty brands on collaborations like lookbooks, campaigns, and events. She aims to support Asian and emerging designers through features on her blog and other platforms.
Carly Ostroff aims to establish herself as a virtual stylist through her blog and social media presence. She will take photos of outfits from stores around major cities and make styling recommendations to subscribers. Her goals are to gain sponsorship from fashion brands, build her brand as a go-to source for styling advice, and interview designers. She has experience in fashion internships and will differentiate herself by catering to both trend-focused and casual styles. However, she faces challenges in standing out among established bloggers and keeping up with the fast pace of the industry through constant updates.
This internship report summarizes Alessandra Petrungaro's summer 2014 internship with Salvatore Ferragamo in Chicago, Illinois. It provides an overview of the history and current operations of the Salvatore Ferragamo Group, including its expansion globally. It then describes Petrungaro's tasks during the internship, which involved assisting the store manager and regional director with communications, product information, visual displays, and events planning. The report evaluates how the internship provided lessons about public relations and the luxury fashion industry.
Top Fashion Influencers From Singaporeritadziedzic
Of recent, there has been a burgeoning of fashion influencers in Singapore. These influencers have gained celebrity status and earned huge amounts via brand endorsements. Here are some of those top fashion influencers from Singapore you should know.
For more details, please visit at https://mediaonemarketing.com.sg/top-20-influencers-singapore/
This document is the first issue of a magazine called "Guide to Style" focused on fashion and style trends in San Francisco. The issue includes articles on hipster trends, street style, unexpected layering, interviews with local bloggers, guides to vintage shopping in SF, and lists of essential hipster items. The editor's goal is to encourage young women to explore their personal styles through traveling and fashion.
Get Fashion for less! All the top clothing like the stars for less! Now it's not the same brand but looks just as good! Click the link and check it out at no charge!
This document provides tips for dressing like a celebrity on a budget. It discusses finding inspiration from celebrities with similar body types. Chapters cover basics like following trends, not everything looking good on everyone, and old styles becoming new again. Accessories, magazines, and cheaper look-alike outfits are also discussed as ways to emulate celebrity style without designer prices. The overall message is with some inspiration and tricks, readers can achieve a celebrity look without breaking the bank.
This document provides tips for dressing like a celebrity by using celebrity magazines as inspiration. It discusses finding a celebrity with a similar body shape to get outfit ideas from. Some celebrity examples mentioned include Lauren Conrad, Jennifer Hudson, Eva Longoria, and Jessica Simpson. The document recommends using celebrity magazines to stay updated on the latest fashion trends and see what outfits celebrities are wearing. It also suggests adding your own personal style to any outfits inspired by celebrities.
This document provides tips for dressing like a celebrity by copying their fashion styles. It discusses finding inspiration from celebrities with similar body shapes. Key points covered include following trends, choosing outfits that suit your body type, and looking to celebrity magazines and blogs for style ideas. Celebrities mentioned as potential fashion muses include Lauren Conrad, Jennifer Hudson, Eva Longoria, and Jessica Simpson. The document recommends selecting a celebrity with a similar shape and personal style to serve as your fashion inspiration.
This document provides tips for finding cheaper look-alike outfits to emulate celebrity fashion on a budget. It recommends shopping at inexpensive stores and vintage shops to find trendy pieces. Reputable websites often have affordable celebrity-inspired accessories, sunglasses, scarves, and outfits. Online fashion retailers also allow finding cheaper versions of outfits worn by celebrities. The overall goal is achieving a celebrity look without breaking the bank by mixing inexpensive singles pieces and accessories.
Fashion is changing just like breathing and living. Although some things
may seem outdated or out of style, the fashion trends are prone to change.
Hollywood is not an exception to that because celebrities are the apple of
the eye. These celebrities are always looking for ways to look their best and
be updated. If you are interested in being a celebrity copycat, then you can
look up to these stars as your fashion inspiration.
Beautiful Convergence: Exploring the changing face of beauty retailDalziel and Pow
At Dalziel and Pow we love talking about design, brands and stores, and right now the female beauty market has captured our imaginations. As old aesthetic ideals are overturned and new modes of selling emerge, we’ve identified three key insights where brands can tap into a beautiful convergence of fashion, wellbeing, fitness and lifestyle.
We’d love to hear your thoughts and discuss how these insights can be applied to your brand. Email us at beauty@dalziel-pow.com to start the conversation.
The document provides 7 tips for styling midi dresses, including choosing a length just below the knee, wearing high heels to elongate the legs, defining the waist with a belt, keeping accessories minimal, pairing the dress with a cropped jacket, opting for a fitted or flowing dress tailored to the shape, and styling the outfit with confidence. Midi dresses can be tricky but following these tips can make them flattering and create a bold style statement. The fashion edit also includes a Carolina Herrera floral skirt for 2,870 Dhs as an example midi dress style.
One of the most basics to consider in dressing like a star is on following the most-updated trends. You also need to pay attention on the location to have your wise-buying decision.
And all of this up till now is just the beginning!
Two Toronto sisters, Parris and Chloe Gordon, who founded the clothing brand Beaufille, will be featured in the March 2014 issue of ELLE Canada magazine. This is the first time Beaufille will be featured in the magazine. The CEO, Parris Gordon, stated that the coverage in ELLE Canada will help them reach their target market and enhance their brand's image and positioning in Canada's fashion industry. Beaufille will also host a launch party on March 14th to celebrate the ELLE Canada feature and showcase their Spring/Summer 2014 collection.
This document provides information about the Italian clothing brand Subdued. It discusses the brand's mission, vision, history, organization, competitors, target audience, and current online content strategy. Subdued aims to provide a vintage yet modern style inspired by bohemian fashion. While it has over 100 stores in Italy and Europe, the brand wants to increase its awareness and reach through a multichannel content strategy targeting teenage girls aged 14-18. However, its current strategy of posting multiple photos and hashtags on social media daily is not succeeding in differentiating its niche style or building loyalty among its target audience.
Tom Ford is an American fashion designer and filmmaker known for launching his luxury brand in 2005. He previously served as creative director at Gucci and Yves Saint Laurent. In the late 1980s, Ford worked at Perry Ellis but felt limited working in American fashion. He believes leaving America allowed him to become a better designer by removing cultural inhibitions. Ford married Richard Buckley in 2014 after being in a relationship since the 1980s. He is recognized as a leading force in luxury fashion and film.
This document introduces Lisa Ramadhanty, a 22-year-old Indonesian citizen who recently graduated with a bachelor's degree in communication science. She is passionate about environmentalism, social activity, and content writing. Her skills include public speaking, social media management, event planning, and photography. She is looking for networking and learning opportunities, and welcomes inquiries at her personal email or WhatsApp number.
This document is an internship report submitted by Lisa Ramadhanthy to obtain an undergraduate degree in Communication Science from Universitas Mercu Buana. The report details her 3-month internship with the Brand Communication division of Kompas Gramedia Group of Magazines (Gramedia Majalah). It provides background on Gramedia Majalah as one of Indonesia's leading integrated media companies. The report also discusses concepts relevant to the internship like communication, public relations, branding, and an overview of Gramedia Majalah's organizational structure and brands.
Krisis Facebook terjadi akibat kebocoran data 50 juta penggunanya oleh perusahaan data Cambridge Analytica tanpa izin, yang memengaruhi kampanye pilpres Amerika Serikat 2016. Insiden ini menyebabkan harga saham Facebook anjlok 40 miliar dolar AS dan kekayaan pendirinya Mark Zuckerberg turun 123 triliun rupiah. Facebook kemudian memblokir Cambridge Analytica dan meminta penghapusan semua data yang dikumpulkan secara ilegal.
1) Ela has graduated from high school and wants to study architecture at University of Adelaide in Australia. However, her family wants her to consider local university options first.
2) During a picnic, Ela tells her family she has submitted an online registration form for the Australian university. Her brother, mother, and father try to persuade her to explore other options and make an informed decision.
3) Ela's family wants her to carefully research the costs, requirements, and culture of studying abroad compared to local options. They agree to support her if she is admitted to a program but want her to be fully prepared and responsible with her choice of where to continue her education.
The FIFA World Cup is held every four years and the 2018 World Cup will be hosted in Russia, marking the 21st World Cup. The 2010 World Cup had an estimated 3.2 billion viewers, making it the most widely viewed sporting event globally. Brazil spent over $14.5 billion to host the 2014 World Cup, the most expensive to date. Managers forbid sex during the World Cup to avoid distracting or wasting players' energy. India qualified for the 1950 World Cup because rules at the time did not allow barefoot play. The winning team of the World Cup receives $35 million in prize money, while the runner-up earns $25 million.
Carnaval Batik merupakan program tiga hari yang diselenggarakan MNC TV untuk memeriahkan Hari Batik Nasional dengan rangkaian pelatihan membatik, pameran, dan pentas seni batik guna melestarikan dan mengenalkan budaya batik Indonesia. Program ini diikuti 5000 peserta secara online dan offline di Gedung Kesenian Jakarta.
Proposal ini membahas rencana hubungan investor PT. Astra International Tbk dengan tujuan mempertahankan dan menumbuhkembangkan investor. Public relations dan investor relations dijelaskan sebagai sarana komunikasi dua arah antara perusahaan dan investor. Langkah-langkah untuk mempertahankan investor meliputi memberikan informasi terkini dan meningkatkan brand equity.
1. Dokumen membahas tentang berbagai aspek komunikasi verbal, seperti definisi, fungsi, jenis, kesulitan, dan perbedaan makna kata di berbagai budaya.
2. Ada perbedaan pengertian kata di berbagai daerah di Indonesia karena pengaruh budaya lokal.
3. Makna kata dapat berbeda bagi orang dengan latar belakang budaya yang berbeda.
Ringkasan dokumen tersebut adalah:
Teori Penstrukturan Adaptif menjelaskan bagaimana aturan dan sumber daya dalam kelompok dan organisasi diproduksi, direproduksi, dan diubah melalui interaksi. Teori ini menekankan pentingnya memahami hubungan antara masukan ke dalam kelompok dan hasilnya.
A public relations consultant works as an intermediary between an organization and the public. They disseminate the organization's mission, policies, and goals to the public and inform the organization of public concerns. Key responsibilities include writing communications, organizing events, handling media relations, and developing promotional strategies. Public relations consultants make announcements, oversee events, and form relationships with key stakeholders to represent the organization favorably to the public.
Hotelyz adalah perusahaan manajemen perhotelan yang dimiliki oleh Lyz Group. Lyz Group memiliki dan mengelola taman air terbesar di Asia Tenggara serta rumah makan dan tempat fitness. Hotelyz mengelola berbagai jenis akomodasi seperti hotel, apartemen, dan vila di seluruh Indonesia dengan fasilitas dan harga yang beragam.
MISS TEEN HYDERABAD 2024 - WINNER RYKA TANDONDK PAGEANT
In the dynamic city of Hyderabad, a youthful and outstandingly skilled person has as of late made waves on the national stage. Ryka Tandon, a 14-year-old understudy, has been honored with the prestigious title of Miss High Schooler India 2024 Victor, Pride of India, from the Dk Show. Her travels to this regarded position are a confirmation of her unflinching devotion, ability, and tireless endeavors. Despite her youthful age, Ryka has, as of now, accomplished momentous points of reference that recognize her as a guide of motivation and pride for her city and her nation. This article digs into the uncommon life and accomplishments of Ryka Tandon, investigating her foundation, achievements, and the qualities that make her a standout individual.
Navigating the World of Topsoil: A Guide to the Right Choice for Your Gardennerissacampuzano
Are you looking to improve your garden's health but unsure about which topsoil to choose? This PPT provides insights into selecting the right topsoil for your gardening needs. From understanding various types of topsoil to evaluating their benefits, this resource equips you with the essential knowledge to make an informed decision. Explore to learn more.
Click to know more - https://mulchpros.com/blog/navigating-the-world-of-topsoil-a-guide-to-the-right-choice-for-your-garden/
MISS RAIPUR 2024 - WINNER POONAM BHARTI.DK PAGEANT
Poonam Bharti, a guide of ability and diligence, has been chosen as the champ from Raipur for Mrs. India 2024, Pride of India, from the DK Show. Her journey to this prestigious title is a confirmation of her commitment, difficult work, and multifaceted gifts. At fair 23 a long time ago, Poonam has as of now made noteworthy strides in both her proficient and individual lives, encapsulating the soul of present-day Indian ladies who adjust different parts with beauty and competence. This article dives into Poonam Bharti’s foundation, achievements, and qualities that separated her as a meriting champion of this award.
Stag Elevators | Leading Home Elevator Company in IndiaStag Elevators
Discover Stag Elevators, India's premier home elevator company, dedicated to delivering unmatched mobility solutions nationwide. Specializing in certified home elevators, lifts, and platform lifts, Stag Elevators leads with superior safety, quality, and innovation. Partnering with renowned Italian manufacturers ensures every product meets European safety standards and is TUV certified, offering affordability and utmost safety for homes of all sizes and types, from small houses to luxury residences.
2. Who is ChiAra?
2
She was born in
Cremona, Italia
on May 7th 1987
Fashion business
person who has
collaborated with
fashion and beauty
brands via her blog
The Blonde Salad. In
September 2017,
Ferragni was ranked
first in Forbes list of
the most powerful
fashion influencers.
4. How She started?
4
Chiara & Riccardo
launched her namesake
brand - Chiara Ferragni
shoes collection.
Chiara launched
TheBlondeSalad.com as
her personal style blog
with her ex-boyfriend,
Riccardo Pozzoli.
- 1st Bloglovin'
Awards - 'newcomer
of the year‘.
- Flickr Popular
- Lookbook.nu Idol
9. 9
Behind The Blonde Salad success.
You should always have a big team behind you if you
are a big brand because it makes you think big. –
Chiara Ferragni