Luxottica Group is a leading manufacturer and retailer of eyewear. It has over 130 countries, 11 plants, 45 brands, 7,000 stores and serves over 60 million customers. The company has 64,000 employees and has been operating for 50 years. It has a strong portfolio of house brands and licensed brands. It is a leader in optical and sun retail through stores like LensCrafters and Sunglass Hut. Luxottica has launched a Zero Waste initiative and Lux Idea Lab, a social innovation platform, to encourage employees to generate and evaluate ideas to improve sustainability. The platform aims to establish a collaborative culture of innovation within the company.
This is an assignment give in a marketing management class. The company is rolex. It helps us to understand how a marketing plan of a firm should look like.Marketing strategy and 4 p's of marketing is highlighted here.
On the occasion of Baselworld, Digital Luxury Group releases the latest WorldWatchReport™. This edition provides a global perspective on the market, information on pricing and materials as well as a feature on Smartwatches.
lavoro finalizzato all’analisi di un caso aziendale di prodotti nicchia durante il Corso di Marketing presso l’Università di Pavia, con la successiva discussione e presentazione in pubblico del progetto. L’azienda analizzata è stata la Ray Ban della Luxottica Group.
Finders Keepers: How to Target the Best Candidates Before Your Competition Do...LinkedIn Talent Solutions
Learn how to successfully pipeline talent, covering LinkedIn Recruiter strategies and general tips for proactive recruitment success.
Continue your talent acquisition transformation at Talent Connect 365: http://linkd.in/1z8YEaf
This is an assignment give in a marketing management class. The company is rolex. It helps us to understand how a marketing plan of a firm should look like.Marketing strategy and 4 p's of marketing is highlighted here.
On the occasion of Baselworld, Digital Luxury Group releases the latest WorldWatchReport™. This edition provides a global perspective on the market, information on pricing and materials as well as a feature on Smartwatches.
lavoro finalizzato all’analisi di un caso aziendale di prodotti nicchia durante il Corso di Marketing presso l’Università di Pavia, con la successiva discussione e presentazione in pubblico del progetto. L’azienda analizzata è stata la Ray Ban della Luxottica Group.
Finders Keepers: How to Target the Best Candidates Before Your Competition Do...LinkedIn Talent Solutions
Learn how to successfully pipeline talent, covering LinkedIn Recruiter strategies and general tips for proactive recruitment success.
Continue your talent acquisition transformation at Talent Connect 365: http://linkd.in/1z8YEaf
Intervento di Sergio Farrioli (Corporate Social Responsability e “Zero Waste Project“ Director di Luxottica Group) al Workshop: Crescita e nuove sfide di mercato: 'Social Enterprise' come modello di successo per l'impresa competitiva del 18 ottobre 2012
Entrepreneurship 2: Executive Summary & Business PlanBernard Leong
Lecture 2 focus on the executive summary and business plan, providing some basic outline to how one can construct the elements of the business plan: introduction, technology/product/service, team, marketing, business strategy, operations, financials & exit strategy. This is a series based on a course "MPS 812: Entrepreneurship" I have been teaching in School of Physical & Mathematical Sciences, Nanyang Technological University.
These are the presentation slides from the DMA's first innovation summit on 14 November. See more information here http://www.dma.org.uk/content/fear-faith-and-fortune-innovation-summit
SCA creates value by fulfilling the needs of customers and consumers in a spirit of innovation, through continuous efficiency enhancements and with a clear desire to contribute to sustainable development. The Group develops, produces and markets personal care products, tissue, packaging, publication papers and solid-wood products, and has sales in more than 100 countries. In 2010, SCA had annual sales of SEK 109bn and about 45,000 employees.
http://www.sca.com
Lead Generation - Presentation by Dominik Kofert, Founder & CEO of Pokerstrategy at the NOAH 2012 Conference in San Francisco, Four Seasons Hotel on the 26th of June. www.noah-conference.com
RE(ACT) Community: a platform for the #RAREvolutionOpenKnowledge srl
The using of digital platforms can have a significant impact on the way rare diseases are diagnosed, studied, and treated, helping people with rare diseases connect to others worldwide. The RE(ACT) Community is human network born to share information and boost research about rare and orphan diseases. It has put at the heart of the #RAREvolution program the use of digital communication to empower the community of researchers working on rare diseases and to support them in connecting, learning and funding their projects as well as increasing awareness and advocacy for rare disease research.
More often than not, the investment in innovation fails to deliver the promised results. Everyone starts off excited. But after a while, we are all dressed up with nowhere to go. All paths up are different. Nevertheless, there’s a set of practices and principles that allow you to navigate through uncertainty faster in order to create value from ideas – starting today. In this session we will share with you how some of our forward-thinking customers are using innovation management to move their businesses forward.
B2B platform marketing strategy and inbound marketingOpenKnowledge srl
The speech will be focused on several case studies with a special deep dive on Inbound Marketing and Platform marketing strategies (Banca IFIS and SAS). The goal of the speech is to investigate how these strategies can help to reach brand awareness and lead generation thanks to digital marketing actions focused on the B2B market. The audience will learn about the best techniques to get engagement from the customers in the Platform Era.
The networks economy and the fourth industrial revolution - Enrica SighinolfiOpenKnowledge srl
WEF’s Founder, Klaus Schwab, defined the Fourth Industrial Revolution as the transformation of humankind led by technological innovations in the physical, digital, and biological spheres. Where can we see most of its economic and social value being created today? Networks. In this context, the recent decision by Microsoft to buy LinkedIn is a strategic choice made to have a voice amongst the Facebooks, given the fact that economic value and competitive advantage is now generated by networks. Opportunity Network is an invitation-only business connectivity platform that partners with banks to allow their top clients to seize business deals above $1M. The platform facilitates global connections. No middlemen are present; all members are decision makers. ON members can post and find Trade and M&A related opportunities. Opportunity Network currently has over 30k committed members from 78 countries and has hosted over $30 bn of deal flow.
Robotic process automation in Industry 4.0 - Andrea CasatiOpenKnowledge srl
After mechanization in 1790’s (first industrial revolution), mass production in 1900’s (second industrial revolution) and automated production in 1970’s (third industrial revolution), in the next five years we will see the rise of cyber-physical systems, the fourth industrial revolution. As part of the Industry 4.0, Robotic Process Automation (RPA) will radically change both backend and frontend enterprises infrastructures and processes leading to significant cost reduction, production increase and higher customer satisfaction. Hardware and software robots will be designed to augment human workflow making it more efficient and effective. Core enabler of the whole fourth industry revolution will be analytics, machine learning and artificial intelligence based on big data and IoT, all ready technologies now-a-days. After discussing some recent Bip’s case studies on machine learning and artificial intelligence technologies, the speech will focus RPA opportunities in Industry 4.0.
Born to protect: the storytelling and storydoing of Axa Italy in the social e...OpenKnowledge srl
The speech will concern on the evolution of ‘Born to Protect’, an international advertising campaign that has become an integrated project at local level, starting from being a storytelling and transforming itself into a storydoing. In fact, after the great success of the two previous editions, the hashtag #NatiPer has collected 328 innovative projects in 2016 and now it is ready to change its first aim, becoming a useful blog thought to support the Company’s positioning. The AXA Italy’s commitment for being a responsible company now is focused on new Generations. This goal can be achieved thanks to a storytelling that becomes a common thread that can help AXA Italy in joining several commitments: from the research financing for supporting startups, to the wide promotion of initiatives linked to art, culture and society. All these activities allowed AXA Italy in developing critical mass (storytelling) and a tangible social impact (storydoing), in harmony with the current social ecosystem.
The financial services industry is evolving. New players are challenging the incumbents with an extraordinary variety of products and services as has never happened before. Financial industry’s players must adequate strategies, products portfolio and services delivered according to the new wave of emerging customers’ behaviors. Recent analysis where showing that something very new and unexpected should be taken in great consideration. Something very “human”. In a world of digital services, ancestral humans behavior demands a service revolution.
SEA, in the last years, has focused its attention in using – day by day more – advanced and digital-centric communication tools and models. The arrival point of this digital transformation process will be a new digital workplace that has an important goal: becoming a unique digital interface, made to support communication, cooperation, knowledge sharing and internal processes. SEA talks about tangible objectives that are the main guidelines and the concrete evolution of this up to date communication model.
The speech focuses on digital innovation from the point of view of a pharmaceutical company: how technology can integrate the offer of drugs and therapeutic solutions for the healthcare and well-being of citizens. Last year the app I-nonni was presented as a Sanofi start-up project with the primary goal of connecting the older adults with relatives and health professionals, such as doctors and pharmacists, in an easy and effective way. This year the progress in the services offered will be presented, as well as a study proving the effectiveness of the digital fitness tool that we developed with the aim of training the cognitive abilities of older adults (and not only).
Why social analytics are different for the enterprise - Laurence Lock LeeOpenKnowledge srl
To date Social Analytics have been solely focussed on the consumer in a B2C context. The efforts have been led by marketers developing and sending brand content as social media into the consumer social channels of Facebook, twitter, Instagram and the like. With the rise of Enterprise Social Networking, enterprise social analytics approaches have simply been migrated from the consumer world and dominated by activity measures. By using online Yammer social networking data collected from over 20 enterprises worldwide, we show how these measures can work against Enterprise goals of collaboration, relationship building and Empowerment. Alternative measures centred on social cohesion provide the best indicator for Enterprise goal achievement.
Entrepreneurship in the exponential era - Michele CasucciOpenKnowledge srl
Platforms create value in a manner and to a degree that was unimaginable just 10 years ago. But they’re only one example of a new class of innovations, driven by technology, that offer today’s entrepreneurs the real-life equivalent of super powers. Exponential technologies like network computing systems and artificial intelligence are disrupting everything from how we fight the global scourge of counterfeiting to how we explore the universe. Entrepreneurs who harness these powers can do far more than good business: like superheroes, they can tackle the grandest challenges of our age.
Collective innovation: finding the right questions with co-design - Ivan OrtenziOpenKnowledge srl
In the first 10 years of our life, parents teach us to stay with the others, to learn, to share and to develop our empathy. They teach us to use different art forms, to test ourselves with sport and to learn new rules. Our parents encourage us to achieve, to risk, to fight our fears, to overcome our character and emotional barriers. Then suddenly we find ourselves behind a desk, behind a mountain of books and, for the following 15 years, obsessed with the ability to express a performance and with the ability to respond to specific questions finding the right answers. We forget our manual skills and the ability to design the world around us. Then we enter into the work ecosystem with this experiences. Today to address the exponential dynamics of our times and to draw success, Corporates need to rely on skills, methods and tools inspired to those we use during the first 10 years of life when our instinct drove us to ask questions in a continuos way. This is the key to change the corporate culture, to achieve new goals and to face the new paradigms of business. Corporates through collective innovation processes and co-design tools need to start to find the new right questions in order to find the new answers. They can no longer rely on the same answers they have proposed over the last years.
Do you sometimes feel like you’re drowning in marketing software? If you could channel Dr. McCoy from Star Trek, would you find yourself blurting out in frustration, “Damn it, Jim, I’m a marketer not an IT architect!” You’re not alone. Marketing has been overrun by software, and it’s changing the dynamics of profession in ways that can seem foreign and uncomfortable. But, as software developers might say, “This is actually a feature, not a bug.” Software gives marketers a greatly expanded creative palette to design memorable customer experience masterpieces — and the leverage to reach a much broader and more engaged audience with them. The secret to success, however, is not in the technology itself — but rather adapting marketing management to this new software-powered environment. In this presentation, marketing technologist Scott Brinker, author of the new book Hacking Marketing, will show you how.
Venezia: a user friendly city starts with design thinking - Alessandra PoggianiOpenKnowledge srl
Design thinking, simplicity, high-image / low-text, mobile responsiveness: these are the cornerstones of good interaction design and the principles that have been used for redesigning the City of Venice web presence to put users’ needs first. Single-sign-on digital services, news and social wall, e-commerce and all the info one may need to live and experience the city. There is no reason why e-gov web platforms should not be as simple and straight-forward as private sector sites are.
#Barillagoesdigital: the digital transformative journey - Alessandra ArdrizzoiaOpenKnowledge srl
Digital is now firmly part of every business. But even with technology being today an integral part of the organization and its strategy, it is people who will build the success in a world that continues to reinvent itself at an unprecedented rate. The Digital Transformation is all about people! #BarillagoesDigital is a journey that will transform Barilla into a fully Digital enterprise creating value for the Business and putting the Barilla people at the center of the transformation.
When did you stop reading email? New ways of enterprise collaboration - Thoma...OpenKnowledge srl
Everybody knows phrases like “did you get my email”, “Can you send me the latest version of the document?”, “I cannot access that information right now!”, “my inbox is full!” and many more very well, and honestly, when did you stop following all your email threads? In private we have fun using WhatsApp, skype, SMS, social media streams like facebook, xing, linkedin and share data through dropbox, iCloud and so on. Nevertheless, in business, we are writing, answering and forwarding complex emails with questionable distribution lists and gigabytes of redundant attachments. Thomas Becker will give an insight, how Document Future AG faces the challenge of improving internal and external communications and document sharing using a collaborative purely cloud based infrastructure.
From classified media to social classified network: goods' values and people ...OpenKnowledge srl
The world of classified media has changed in the last years: from a business focused on the object to a business focused on people. It has become more relevant the understanding of which is the user base, which are its wishes and values. The Data insights are the key for a social classified network.
Read| The latest issue of The Challenger is here! We are thrilled to announce that our school paper has qualified for the NATIONAL SCHOOLS PRESS CONFERENCE (NSPC) 2024. Thank you for your unwavering support and trust. Dive into the stories that made us stand out!
Acetabularia Information For Class 9 .docxvaibhavrinwa19
Acetabularia acetabulum is a single-celled green alga that in its vegetative state is morphologically differentiated into a basal rhizoid and an axially elongated stalk, which bears whorls of branching hairs. The single diploid nucleus resides in the rhizoid.
The simplified electron and muon model, Oscillating Spacetime: The Foundation...RitikBhardwaj56
Discover the Simplified Electron and Muon Model: A New Wave-Based Approach to Understanding Particles delves into a groundbreaking theory that presents electrons and muons as rotating soliton waves within oscillating spacetime. Geared towards students, researchers, and science buffs, this book breaks down complex ideas into simple explanations. It covers topics such as electron waves, temporal dynamics, and the implications of this model on particle physics. With clear illustrations and easy-to-follow explanations, readers will gain a new outlook on the universe's fundamental nature.
it describes the bony anatomy including the femoral head , acetabulum, labrum . also discusses the capsule , ligaments . muscle that act on the hip joint and the range of motion are outlined. factors affecting hip joint stability and weight transmission through the joint are summarized.
Exploiting Artificial Intelligence for Empowering Researchers and Faculty, In...Dr. Vinod Kumar Kanvaria
Exploiting Artificial Intelligence for Empowering Researchers and Faculty,
International FDP on Fundamentals of Research in Social Sciences
at Integral University, Lucknow, 06.06.2024
By Dr. Vinod Kumar Kanvaria
Normal Labour/ Stages of Labour/ Mechanism of LabourWasim Ak
Normal labor is also termed spontaneous labor, defined as the natural physiological process through which the fetus, placenta, and membranes are expelled from the uterus through the birth canal at term (37 to 42 weeks
A workshop hosted by the South African Journal of Science aimed at postgraduate students and early career researchers with little or no experience in writing and publishing journal articles.
Biological screening of herbal drugs: Introduction and Need for
Phyto-Pharmacological Screening, New Strategies for evaluating
Natural Products, In vitro evaluation techniques for Antioxidants, Antimicrobial and Anticancer drugs. In vivo evaluation techniques
for Anti-inflammatory, Antiulcer, Anticancer, Wound healing, Antidiabetic, Hepatoprotective, Cardio protective, Diuretics and
Antifertility, Toxicity studies as per OECD guidelines
Macroeconomics- Movie Location
This will be used as part of your Personal Professional Portfolio once graded.
Objective:
Prepare a presentation or a paper using research, basic comparative analysis, data organization and application of economic information. You will make an informed assessment of an economic climate outside of the United States to accomplish an entertainment industry objective.
3. Luxottica Group overview
1 11 >8 mn
Group Plants OneSight
patients
130 45 >55 mn
Countries Brands Manufactured
frames
64,000 ~7,000 >60 mn
People Stores Customers
3
4. 50 years of excellence
2011 Strengthening
Latam retail
Acquisition of Oakley 2009 First step into retail
in Latin America
2007
2006 Starting retail expansion in China
2004 Strengthening retail in
North America: Cole National
2003 OPSM
Acquisition of Ray-Ban 2001 Entry into sun retail: Sunglass Hut
2000 LISTING ON BORSA ITALIANA
Acquisition of Persol
1999
Acquisition of Vogue 1998 Entering the MVC business in US: EyeMed
Starting license agreements
with the fashion industry 1995 Entry into optical retail:
LensCrafters
1990 LISTING ON NYSE
1974 Entrance in wholesale distribution
1971 Launch of 1st collection of prescription eyewear
1961 Producer of frames components
4
5. 64,000 “Luxotticans”
35 57% 15%
Languages Generation Y In emerging
countries
… here we are
5
6. The best brand portfolio in the industry
A strong and diversified brand portfolio
House
brands
License
brands
(1) (2)
(1) Starting from 2012
(2) Starting from 2013
6
7. Leader in optical and sun retail
A strong and diversified retail brand portfolio
Over 7,000 stores worldwide
Leading premium optical retailer in:
North America
Asia-Pacific
Latin America
Greater China
Optical
Leading specialty premium sun retailer
worldwide
Leading operator of leased optical
departments in host stores in North America
One of the largest managed vision care Sun
operators in the US, through EyeMed
7
9. Overview of the Project
In April 2011, Luxottica has launched the Zero Waste initiative with the aim to
create a change and a transformation in the way the Company will conduct the
business in the next 50 years.
Some of the project key objectives
are:
to transform Luxottica culture, building a new
long term perspective on the sustainability of the
business towards both the environment and the
Company.
to build a new culture of collaboration and
innovation, preparing the ground for wider
changes and dissemination of new approaches
10. The Zero Waste project: sponsorship
We must efficiently use the resources we have, reduce
consumption where we can, and invest in areas that
will create value for our company as well as help our
planet.
The key to long-term success lies in the way we use, or
waste, our resources.
It depends on everyone’s contribution to be truly
successful
11. Social Innovation as “change agent”
Within the Zero Waste project, one of the most significant element of change and
transformation introduced has been a collaborative social platform to share, discuss and
rate innovative ideas and contribution.
The “Lux Idea Lab” platform, based on a
“crowdsourcing” approach, was introduced to a
select number of innovators within the company with
the specific aim to establish a culture and to fine
tune a solution.
12. The workplace is changing
Formal Organization Informal Organization
• Hierarchy • Collaboration
• Authority • Reputation and
• Top-down trust
• Command&Control • Bottom-up
• Taylor and Ford • Engagement
• Atom • Wenger
• Bit & Knowledge
14. Idea Lab project overview
Mapping the Zero Waste Idea
community Ideas generation evaluation
November 2011 February 2012 April 2012
January 2012 April 2012 May 2012
Phase 1 Phase 2 Phase 3
17. ONA: mapping the community with new nodes
Target | Respondents New nodes
Response rate: 66%
597 393 478 Nominations per respondent: 4 (average)
Start date: Dec 13th
End date: Jan 2nd
1075
18. ONA: Identifying the explorers network
China
by country
US/Lux NA
India/Aus US/Oakley Retail
Operations/ Marketing
R&D
by business
area
Sales & Field US/Oakley
19. Affinity: identifying environmental impact &
priorities Environmental practices
Packaging & Factories (infrastructure)
Transportation Packaging
Factories Transportation
Working environment
Other
Every node is a respondent (a total of
393). The colors represent here the
first priority for each respondent.
Clusters emerge whenever
respondents have similar response
patterns (i.e. they chose the same
priorities in the same order).
Four groups can be clearly seen: on
one side Environmental Practice (soft
factor) on the other Packaging &
Transportation (hard factor). These two
opposites are “linked” by a more
“generic” priority such as Factories.
The last group is less focused on a
specific priority, although with a slight
Working bias towards Working Environment.
Environment
Environmental & Other
Practice
21. Challenge identification
First challenge | February to May
How can we improve our working environment, reducing waste (and consumption) and live better?
Sub Challenge
> How would you imagine your Zero Waste worldwide Day?
Second challenge | May to June
How is it possible to reduce our shipments and material usage to save Km/miles, CO2, space, …?
21
32. Idea Lab – Key Learning
Strengths Opportunities:
Easy to use / Good User Experience
Dedicated communication launch plan is
Increased the connection and awareness fundamental for the launch of the program. F2F is the
on Zero Waste themes. key!
Duplicated ideas and the large number of ideas
Collaboration and confrontation on a posted can be an issue.
worldwide scale are made easier.
Contamination of cultures, ideas and Positioning Idea Lab as a working tool to encourage
experiences is seen as a great strength of and empower people to use it during working hours.
the environment. This, to avoid any perception of extra-job on the to-do
list or waste-time for bored employees.
This initiative seeks to unlock the innovation potential of larger group of people.It is the social evolution of the traditional "idea box” initiative, where the use of technology platforms deeply transforms its nature:Different forms of participation: these systems not only enhance the contribution of the proposed idea but also of the vote, comment or criticism of the ideaContamination: everybody can see proposals from colleagues and from an – at first – impractical proposal a more consistent initiative can grow over timeEmergency: most read, most commented or most popular ideas emerge and impose themselves on others, allowing the community to quickly see the selection process in placeCollective intelligence: if properly supported, the community can develop “by itself” the proposals using the intelligence within the systemFocus on people (and not just ideas): The most successful proposals bring with them a group of people who believe in the idea and that will take it forward once approved
This initiative seeks to unlock the innovation potential of larger group of people.It is the social evolution of the traditional "idea box” initiative, where the use of technology platforms deeply transforms its nature:Different forms of participation: these systems not only enhance the contribution of the proposed idea but also of the vote, comment or criticism of the ideaContamination: everybody can see proposals from colleagues and from an – at first – impractical proposal a more consistent initiative can grow over timeEmergency: most read, most commented or most popular ideas emerge and impose themselves on others, allowing the community to quickly see the selection process in placeCollective intelligence: if properly supported, the community can develop “by itself” the proposals using the intelligence within the systemFocus on people (and not just ideas): The most successful proposals bring with them a group of people who believe in the idea and that will take it forward once approved