This document contains information about Group 7 which includes 6 members - Jyoti, Simila, Sonal, Thomas, Sreeparna and Sumit. It also includes the vision and mission statements of Microsoft. There are details provided about the IT industry trends, Microsoft's products and services, its financial performance for fiscal years 2013 and 2012. SWOT analysis and PESTLE analysis for the IT industry are also presented.
The document is a project report on Microsoft written by Dhruv Modi. It provides an overview of Microsoft's history, products, services, competitors, strengths, weaknesses and recommendations. Microsoft was founded in 1975 and has become a giant in the technology industry. The report analyzes Microsoft's business structure, revenue sources, research and development spending, acquisitions and investments. It also discusses Microsoft's opportunities in mobile and tablets, need to improve security and drive innovation. Recommendations include splitting Windows and applications, competing better in mobile and tablets, and focusing on security and innovation.
The document analyzes Microsoft Corporation through a SWOT analysis. It identifies Microsoft's strengths as its leadership in the PC operating systems market and strong financial performance. Weaknesses include a weak position in the phone industry and reliance on hardware manufacturers. Opportunities lie in open source projects and growth through acquisitions, while threats include emerging competitors and potential lawsuits. The document provides an overview of Microsoft's products, history and competitors in the global software market.
This document presents a SWOT analysis of Microsoft. It identifies Microsoft's main strengths as its strong brand loyalty and reputation, easy to use software, strong distribution channels, and robust financial performance. Weaknesses include poor acquisitions, dependence on hardware manufacturers, and being slow to innovate. Opportunities lie in cloud services, mobile advertising, and growth through acquisitions. Main threats are intense competition, changing consumer needs/habits, open source projects, and potential lawsuits. The analysis provides an overview of Microsoft's internal strengths and weaknesses along with external opportunities and threats in the industry.
Microsoft is a leading technology company that develops and sells computer software, consumer electronics, and personal computers. The document outlines Microsoft's marketing plan, including its objectives to launch new operating systems, sell products to customers, increase market share over competitors, and develop new product ideas. It also discusses Microsoft's target markets, positioning, prices, promotion strategies, and contingency planning to deal with potential data loss.
Microsoft Diversification Strategy FinalRahul Kumar
Microsoft has diversified its business across various industries including software, hardware, online services and more. It reorganized into three divisions focused on platforms and services, business solutions, and entertainment/devices. This diversification strategy was in response to market changes and helped Microsoft expand beyond its core desktop software business into new growth areas as the IT industry evolved. Continued diversification will be important for Microsoft to adapt to future industry shifts.
Microsoft is a global technology company founded in 1975 that produces operating systems, productivity software, and various other products and services. It has experienced significant growth and success but also faces challenges from competitors. A SWOT analysis identified Microsoft's strengths as its brand loyalty, reputation, easy to use software, and strong distribution channels, while weaknesses include poor acquisitions, dependence on hardware manufacturers, and being slow to innovate. Opportunities lie in cloud services, mobile advertising, and acquisitions, but threats include intense competition, changing customer needs, open source alternatives, and potential lawsuits. Microsoft must implement strategies to address its weaknesses and threats to continue its success.
This document provides an overview of Microsoft's growth strategy for its Xbox console gaming segment. It analyzes Microsoft's strengths, weaknesses, opportunities, and threats in the gaming industry. The strategy proposes creating the Xbox 720 console along with optional hardware upgrades, allowing for aftermarket customization which would be a first for the gaming industry. The largest expense would be research and development costs to create the new products.
This document contains information about Group 7 which includes 6 members - Jyoti, Simila, Sonal, Thomas, Sreeparna and Sumit. It also includes the vision and mission statements of Microsoft. There are details provided about the IT industry trends, Microsoft's products and services, its financial performance for fiscal years 2013 and 2012. SWOT analysis and PESTLE analysis for the IT industry are also presented.
The document is a project report on Microsoft written by Dhruv Modi. It provides an overview of Microsoft's history, products, services, competitors, strengths, weaknesses and recommendations. Microsoft was founded in 1975 and has become a giant in the technology industry. The report analyzes Microsoft's business structure, revenue sources, research and development spending, acquisitions and investments. It also discusses Microsoft's opportunities in mobile and tablets, need to improve security and drive innovation. Recommendations include splitting Windows and applications, competing better in mobile and tablets, and focusing on security and innovation.
The document analyzes Microsoft Corporation through a SWOT analysis. It identifies Microsoft's strengths as its leadership in the PC operating systems market and strong financial performance. Weaknesses include a weak position in the phone industry and reliance on hardware manufacturers. Opportunities lie in open source projects and growth through acquisitions, while threats include emerging competitors and potential lawsuits. The document provides an overview of Microsoft's products, history and competitors in the global software market.
This document presents a SWOT analysis of Microsoft. It identifies Microsoft's main strengths as its strong brand loyalty and reputation, easy to use software, strong distribution channels, and robust financial performance. Weaknesses include poor acquisitions, dependence on hardware manufacturers, and being slow to innovate. Opportunities lie in cloud services, mobile advertising, and growth through acquisitions. Main threats are intense competition, changing consumer needs/habits, open source projects, and potential lawsuits. The analysis provides an overview of Microsoft's internal strengths and weaknesses along with external opportunities and threats in the industry.
Microsoft is a leading technology company that develops and sells computer software, consumer electronics, and personal computers. The document outlines Microsoft's marketing plan, including its objectives to launch new operating systems, sell products to customers, increase market share over competitors, and develop new product ideas. It also discusses Microsoft's target markets, positioning, prices, promotion strategies, and contingency planning to deal with potential data loss.
Microsoft Diversification Strategy FinalRahul Kumar
Microsoft has diversified its business across various industries including software, hardware, online services and more. It reorganized into three divisions focused on platforms and services, business solutions, and entertainment/devices. This diversification strategy was in response to market changes and helped Microsoft expand beyond its core desktop software business into new growth areas as the IT industry evolved. Continued diversification will be important for Microsoft to adapt to future industry shifts.
Microsoft is a global technology company founded in 1975 that produces operating systems, productivity software, and various other products and services. It has experienced significant growth and success but also faces challenges from competitors. A SWOT analysis identified Microsoft's strengths as its brand loyalty, reputation, easy to use software, and strong distribution channels, while weaknesses include poor acquisitions, dependence on hardware manufacturers, and being slow to innovate. Opportunities lie in cloud services, mobile advertising, and acquisitions, but threats include intense competition, changing customer needs, open source alternatives, and potential lawsuits. Microsoft must implement strategies to address its weaknesses and threats to continue its success.
This document provides an overview of Microsoft's growth strategy for its Xbox console gaming segment. It analyzes Microsoft's strengths, weaknesses, opportunities, and threats in the gaming industry. The strategy proposes creating the Xbox 720 console along with optional hardware upgrades, allowing for aftermarket customization which would be a first for the gaming industry. The largest expense would be research and development costs to create the new products.
Microsoft distributes its Windows operating system and Office software both individually and bundled with PCs. While bundling helps Microsoft achieve wide distribution, it is also subject to legal challenges. Microsoft's search engine Live Search faces strong competition from more established players and its distribution through Microsoft's own products and services gives it some advantages but also risks customer dissatisfaction if the product is not good. Overall, Microsoft has strong distribution but should focus on improving technology quality and cultivating a better public image to strengthen its position over the long run.
The document analyzes Microsoft using a PESTLE analysis and SWOT analysis. It identifies political, economic, social, technological, legal, and environmental factors impacting Microsoft. It lists strengths like brand loyalty and weaknesses like dependence on hardware manufacturers. Opportunities include cloud services and threats include intense competition. Strategies are proposed like digital marketing to leverage strengths and opportunities and reducing prices to address threats and weaknesses.
Microsoft was created in 1975 and is headquartered in Redmond, Washington, employing over 91,000 people globally. It has two main products, Microsoft Windows and Microsoft Office, as well as other products like Xbox, MSN, and Bing. Microsoft has a strong brand reputation but faces threats from competition and changing consumer needs. It targets both business and personal users with products tailored for each segment. Microsoft utilizes various marketing strategies across social media and digital platforms to promote its wide range of software and services.
Microsoft is a large software company that develops operating systems, productivity software, servers, and various online services. Their main products include Windows, Office, Xbox, Skype and Bing. They face competition from companies producing alternative operating systems, productivity suites, mobile platforms and internet services. To strengthen their position, Microsoft needs to focus on innovation in mobile devices, tablets, security and new markets, potentially through divesting their Windows business unit to reduce antitrust issues. They also need to ensure their platforms are competitive in the growing mobile and tablet sectors.
This document provides information about Microsoft Corporation, including:
- The group members who created the document.
- Key details about Microsoft such as its founding date, headquarters, revenue, employees, and website.
- Microsoft's logo, slogan, key executives, history timeline from 1975-present, major products, competitors, and market share of operating systems.
- PEST and SWOT analyses covering political, economic, social, and technological factors along with Microsoft's strengths, weaknesses, opportunities, and threats.
Strategy Thinking and Innovation - Microsoft's XBox - A study of a MNC and th...Mark Llanos, MBA
Microsoft entered the video game console market in 1998 with the original Xbox to compete against Sony and Nintendo. While the Xbox faced challenges early on, Microsoft released the Xbox 360 a year ahead of competitors, which helped boost sales. Microsoft's primary business model is a best-cost provider strategy, offering competitive products at reasonable prices. The company focuses on innovation and growth through strategic partnerships and acquisitions. Corporate culture and leadership will be key to realizing Microsoft's future opportunities and successfully executing its strategies in the competitive gaming industry.
This presentation discusses Microsoft Corporation and the Boston Consulting Group (BCG) matrix approach. It provides background on Microsoft's founding in 1975. It then analyzes different Microsoft operating systems according to the BCG matrix categories: Windows 10 is a cash cow; Windows 7 is also a cash cow; Windows Phone is a question mark with low market share and growth; Windows Vista is a dog with low market share. Finally, it recommends post-analysis strategies for each category, such as increasing investment in Windows Phone to make it a star, and harvesting Windows 10 to maximize profits.
Microsoft has grown significantly since its founding in 1975. It began by partnering with IBM and launched its first Windows operating system in 1982. Major releases included Windows 95, 98, 2000, XP, Vista, 7, and 8. In 2012, Microsoft's top partners were Avanade, HP, and Catapult Systems. Microsoft seeks to grow its market share in smartphones and cloud computing while expanding services around popular franchises like Halo and partnerships like Nokia. It remains the dominant player in desktop operating systems but faces strong competition from Android and iOS in mobile.
This document discusses Microsoft's experience expanding into the Indian market. It notes that Microsoft's traditional "one size fits all" strategy of standard Windows operating systems and software applications does not work well in emerging markets like India. Many Indians cannot afford personal computers and instead use cheaper alternatives like pirated software or Linux. To better appeal to Indian consumers, Microsoft opened a research center in India to develop lower-priced products tailored for the local market, such as Windows XP Starter Edition and cellphone apps. Microsoft also varied its marketing mix and used strategies like cloud-based subscriptions. The key lessons were that product variation and market segmentation are essential for success in diverse global markets.
The document provides a financial analysis of Microsoft that includes:
1) An overview of the company and its business segments.
2) Analysis of key financial metrics like revenue, earnings, margins, and ratios over time and in comparison to competitors and industry averages.
3) Discussion of valuation methods used to estimate Microsoft's price including relative valuation using comparable companies.
A project done as part of the MOOC course of Business strategy on coursera.com. The document uses several strategic analysis tools accompanied with latest data to make strategic recommendations in future for Microsoft Corp.
The marketing plan summarizes Microsoft's strategy for the Surface Pro 3 tablet. Key points include:
- The goal is to drive customers to purchase Microsoft software by filling a niche in the tablet/laptop market.
- The Surface Pro 3 is positioned as a device that can replace both a tablet and laptop at a lower combined cost. It is targeted at middle to upper class note-takers and content creators.
- Microsoft faces competition primarily from Apple's iPad/Macbook lineup. However, the Surface Pro 3 differentiates itself by being a true laptop replacement with a full-sized OS, ports and screen in a tablet form factor.
This paper Microsoft Corporation was written for my Strategic Management class (TM583) back in the Sping of June 2011. The objective of the project was to come up with a comprehensive strategic business plan for a new or existing company. The Microsoft project covers seven course objectives which include, Microsoft's strategy, Microsoft's core competencies, Microsoft's industry dynamics, Microsoft's technology sourcing and internal innovations, Microsoft's product development strategy, Microsoft's strategy to protect innovations, and a Microsoft's project bibliography. Unfortunately, there is no Power Point associated with this project either, but it would have been a great project to make one for this topic.
Microsoft was established in 1975 by Bill Gates and Paul Allen. It became a multinational technology company headquartered in Redmond, Washington. Microsoft develops, manufactures, licenses, supports and sells computer software, consumer electronics, personal computers, and services. It has strengths in flexible workforce and high brand recognition, but also faces threats from competitors in mobile and desktop operating systems. Microsoft's HR practices focus on recruitment, training, compensation and benefits, performance management, and work-life balance.
MicroSoft Strategic Innovation on MS Office porting to IpadAnurag Verma
This document summarizes Microsoft's strategic innovation in launching Microsoft Office for the iPad. It provides background on Microsoft, including its products, strengths, weaknesses, opportunities, and threats in a SWOT analysis. It then discusses why Microsoft chose to develop Office for the iPad over Android tablets. Microsoft Office was launched for the iPad to tap into the popularity of the iPad and capitalize on iPad owners who want a serious work tool. The strategic move resulted in over 12 million downloads within the first week, demonstrating the success of Microsoft's innovation in reaching iPad users.
Microsoft Strategy Analysis 2015
Microsoft Corporation is an American multinational software corporation headquartered in Redmond, Washington that develops, manufactures, licenses, and supports a wide range of products and services related to computing.
Microsoft places a strong emphasis on training and developing its employees. It uses an on-the-job training approach where new employees learn from more experienced coworkers. Microsoft also offers some off-the-job training through refreshment classes. The company recruits ambitious and talented individuals and aims to develop them further through challenging assignments. Microsoft rewards high performance through stock options and links compensation closely to individual performance reviews. The company culture is informal yet hard-working, and aims to retain and motivate employees through this high-performance environment.
Microsoft is a technology company that has faced challenges adapting to changing industry dynamics. It once dominated markets like operating systems, browsers, and mobile OS, but lost share to competitors. To address this, Microsoft has launched new products, acquired companies, and aligned with growing segments. For example, it has focused on cloud computing and launched products like Surface and Windows 10. In the most recent quarter, these strategies showed results as Microsoft's consumer and enterprise revenues grew compared to the previous year.
Dailymotion presenting xbox one experience days by damien delaireDamien Delaire
This document discusses developing Universal Windows Platform (UWP) applications for the Xbox One. It provides guidance on porting a Windows 10 application to Xbox One, including considerations for the gamepad interface, focus traps, and state triggers to detect the device. The document outlines challenges in adapting a UWP app's UI and UX for Xbox One, such as inaccessible elements, and provides code examples for gamepad bindings and a custom state trigger. It also lists statistics about Dailymotion's real-time video delivery stack and APIs.
Microsoft distributes its Windows operating system and Office software both individually and bundled with PCs. While bundling helps Microsoft achieve wide distribution, it is also subject to legal challenges. Microsoft's search engine Live Search faces strong competition from more established players and its distribution through Microsoft's own products and services gives it some advantages but also risks customer dissatisfaction if the product is not good. Overall, Microsoft has strong distribution but should focus on improving technology quality and cultivating a better public image to strengthen its position over the long run.
The document analyzes Microsoft using a PESTLE analysis and SWOT analysis. It identifies political, economic, social, technological, legal, and environmental factors impacting Microsoft. It lists strengths like brand loyalty and weaknesses like dependence on hardware manufacturers. Opportunities include cloud services and threats include intense competition. Strategies are proposed like digital marketing to leverage strengths and opportunities and reducing prices to address threats and weaknesses.
Microsoft was created in 1975 and is headquartered in Redmond, Washington, employing over 91,000 people globally. It has two main products, Microsoft Windows and Microsoft Office, as well as other products like Xbox, MSN, and Bing. Microsoft has a strong brand reputation but faces threats from competition and changing consumer needs. It targets both business and personal users with products tailored for each segment. Microsoft utilizes various marketing strategies across social media and digital platforms to promote its wide range of software and services.
Microsoft is a large software company that develops operating systems, productivity software, servers, and various online services. Their main products include Windows, Office, Xbox, Skype and Bing. They face competition from companies producing alternative operating systems, productivity suites, mobile platforms and internet services. To strengthen their position, Microsoft needs to focus on innovation in mobile devices, tablets, security and new markets, potentially through divesting their Windows business unit to reduce antitrust issues. They also need to ensure their platforms are competitive in the growing mobile and tablet sectors.
This document provides information about Microsoft Corporation, including:
- The group members who created the document.
- Key details about Microsoft such as its founding date, headquarters, revenue, employees, and website.
- Microsoft's logo, slogan, key executives, history timeline from 1975-present, major products, competitors, and market share of operating systems.
- PEST and SWOT analyses covering political, economic, social, and technological factors along with Microsoft's strengths, weaknesses, opportunities, and threats.
Strategy Thinking and Innovation - Microsoft's XBox - A study of a MNC and th...Mark Llanos, MBA
Microsoft entered the video game console market in 1998 with the original Xbox to compete against Sony and Nintendo. While the Xbox faced challenges early on, Microsoft released the Xbox 360 a year ahead of competitors, which helped boost sales. Microsoft's primary business model is a best-cost provider strategy, offering competitive products at reasonable prices. The company focuses on innovation and growth through strategic partnerships and acquisitions. Corporate culture and leadership will be key to realizing Microsoft's future opportunities and successfully executing its strategies in the competitive gaming industry.
This presentation discusses Microsoft Corporation and the Boston Consulting Group (BCG) matrix approach. It provides background on Microsoft's founding in 1975. It then analyzes different Microsoft operating systems according to the BCG matrix categories: Windows 10 is a cash cow; Windows 7 is also a cash cow; Windows Phone is a question mark with low market share and growth; Windows Vista is a dog with low market share. Finally, it recommends post-analysis strategies for each category, such as increasing investment in Windows Phone to make it a star, and harvesting Windows 10 to maximize profits.
Microsoft has grown significantly since its founding in 1975. It began by partnering with IBM and launched its first Windows operating system in 1982. Major releases included Windows 95, 98, 2000, XP, Vista, 7, and 8. In 2012, Microsoft's top partners were Avanade, HP, and Catapult Systems. Microsoft seeks to grow its market share in smartphones and cloud computing while expanding services around popular franchises like Halo and partnerships like Nokia. It remains the dominant player in desktop operating systems but faces strong competition from Android and iOS in mobile.
This document discusses Microsoft's experience expanding into the Indian market. It notes that Microsoft's traditional "one size fits all" strategy of standard Windows operating systems and software applications does not work well in emerging markets like India. Many Indians cannot afford personal computers and instead use cheaper alternatives like pirated software or Linux. To better appeal to Indian consumers, Microsoft opened a research center in India to develop lower-priced products tailored for the local market, such as Windows XP Starter Edition and cellphone apps. Microsoft also varied its marketing mix and used strategies like cloud-based subscriptions. The key lessons were that product variation and market segmentation are essential for success in diverse global markets.
The document provides a financial analysis of Microsoft that includes:
1) An overview of the company and its business segments.
2) Analysis of key financial metrics like revenue, earnings, margins, and ratios over time and in comparison to competitors and industry averages.
3) Discussion of valuation methods used to estimate Microsoft's price including relative valuation using comparable companies.
A project done as part of the MOOC course of Business strategy on coursera.com. The document uses several strategic analysis tools accompanied with latest data to make strategic recommendations in future for Microsoft Corp.
The marketing plan summarizes Microsoft's strategy for the Surface Pro 3 tablet. Key points include:
- The goal is to drive customers to purchase Microsoft software by filling a niche in the tablet/laptop market.
- The Surface Pro 3 is positioned as a device that can replace both a tablet and laptop at a lower combined cost. It is targeted at middle to upper class note-takers and content creators.
- Microsoft faces competition primarily from Apple's iPad/Macbook lineup. However, the Surface Pro 3 differentiates itself by being a true laptop replacement with a full-sized OS, ports and screen in a tablet form factor.
This paper Microsoft Corporation was written for my Strategic Management class (TM583) back in the Sping of June 2011. The objective of the project was to come up with a comprehensive strategic business plan for a new or existing company. The Microsoft project covers seven course objectives which include, Microsoft's strategy, Microsoft's core competencies, Microsoft's industry dynamics, Microsoft's technology sourcing and internal innovations, Microsoft's product development strategy, Microsoft's strategy to protect innovations, and a Microsoft's project bibliography. Unfortunately, there is no Power Point associated with this project either, but it would have been a great project to make one for this topic.
Microsoft was established in 1975 by Bill Gates and Paul Allen. It became a multinational technology company headquartered in Redmond, Washington. Microsoft develops, manufactures, licenses, supports and sells computer software, consumer electronics, personal computers, and services. It has strengths in flexible workforce and high brand recognition, but also faces threats from competitors in mobile and desktop operating systems. Microsoft's HR practices focus on recruitment, training, compensation and benefits, performance management, and work-life balance.
MicroSoft Strategic Innovation on MS Office porting to IpadAnurag Verma
This document summarizes Microsoft's strategic innovation in launching Microsoft Office for the iPad. It provides background on Microsoft, including its products, strengths, weaknesses, opportunities, and threats in a SWOT analysis. It then discusses why Microsoft chose to develop Office for the iPad over Android tablets. Microsoft Office was launched for the iPad to tap into the popularity of the iPad and capitalize on iPad owners who want a serious work tool. The strategic move resulted in over 12 million downloads within the first week, demonstrating the success of Microsoft's innovation in reaching iPad users.
Microsoft Strategy Analysis 2015
Microsoft Corporation is an American multinational software corporation headquartered in Redmond, Washington that develops, manufactures, licenses, and supports a wide range of products and services related to computing.
Microsoft places a strong emphasis on training and developing its employees. It uses an on-the-job training approach where new employees learn from more experienced coworkers. Microsoft also offers some off-the-job training through refreshment classes. The company recruits ambitious and talented individuals and aims to develop them further through challenging assignments. Microsoft rewards high performance through stock options and links compensation closely to individual performance reviews. The company culture is informal yet hard-working, and aims to retain and motivate employees through this high-performance environment.
Microsoft is a technology company that has faced challenges adapting to changing industry dynamics. It once dominated markets like operating systems, browsers, and mobile OS, but lost share to competitors. To address this, Microsoft has launched new products, acquired companies, and aligned with growing segments. For example, it has focused on cloud computing and launched products like Surface and Windows 10. In the most recent quarter, these strategies showed results as Microsoft's consumer and enterprise revenues grew compared to the previous year.
Dailymotion presenting xbox one experience days by damien delaireDamien Delaire
This document discusses developing Universal Windows Platform (UWP) applications for the Xbox One. It provides guidance on porting a Windows 10 application to Xbox One, including considerations for the gamepad interface, focus traps, and state triggers to detect the device. The document outlines challenges in adapting a UWP app's UI and UX for Xbox One, such as inaccessible elements, and provides code examples for gamepad bindings and a custom state trigger. It also lists statistics about Dailymotion's real-time video delivery stack and APIs.
Dailymotion is a French video sharing platform launched in 2005. It is the largest video sharing site in France and among the most visited sites worldwide. Dailymotion allows users called "MotionMakers" to upload unlimited creative content. It has its own video player and uses an open-source PHP framework. Videos are also broadcast on TV and in some Paris cinemas. Dailymotion has faced legal issues over copyrighted content but courts have upheld its status as a hosting rather than content-generating service.
Paris Video Tech - 1st Edition: Dailymotion Améliorer l'expérience utilisateu...Erica Beavers
The document discusses user experience analytics for streaming video at Dailymotion. It notes that Dailymotion streams 100 million videos daily, mostly via desktop and mobile. It aims to understand user experience factors like loading times and video quality to improve the experience. The architecture involves collecting player event data, aggregating it, and visualizing metrics to analyze latency, bandwidth, rebuffering rates, and engagement levels. Data-driven ABR algorithm testing and refinement is discussed to optimize video delivery quality.
L’analisi SWOT è uno strumento di pianificazione strategica molto diffuso che permette di sintetizzare i punti di forza e di debolezza e possibilità/minacce esterne di un dato prodotto, territorio, azienda o, più in generale, progetto in un’unica matrice. In questa guida vogliamo fornirvi una metodologia di lavoro che consenta di affiancare alla fase analitica una più progettuale, volta all’identificazione delle AZIONI per sfruttare i punti di forza interni e le possibilità provenienti dal contesto di riferimento ed arginare i punti di debolezza e minacce.
Per essere sempre aggiornato sugli ultimi caricamenti seguici su twitter, pinterest e google+ @suiteufficio o visita il sito www.suiteufficio.it
Développer sur la console Xbox One avec une application UWP. Les retours d'éx...Dailymotion
Présentation donnée lors des journées Microsoft Expériences'16, le 5 octobre 2016.
Par Damien Delaire Snr Développeur Windows pour Dailymotion et MVP pour Microsoft
English version available here: http://engineering.dailymotion.com/how-we-brought-the-dailymotion-uwp-app-to-xbox-one-with-windows-10/
Partnering with Polycom & ScanSource Communications – Tools and Programs to t...ScanSource, Inc.
Discover all of the FREE programs and tools that are available to you and your teams, including Partner Programs, Demo Programs, Promotions, Polycom PAYS, Marketing Tool Kits, Playbooks, and much more!
This document discusses strategies for deploying technological innovations. It makes three key points:
1) Deployment is a core part of the innovation process, as it determines how easily people can access and integrate the innovation.
2) Timing of product launches can be an important deployment strategy, as companies can take advantage of business cycles, seasons, or wait to cannibalize older products.
3) Pricing objectives, distribution channels, marketing methods, and building partnerships are all important elements of a deployment strategy to accelerate adoption of the innovation.
Microsoft is a leading technology company founded in 1975 that produces software, services, and consumer electronics. This marketing plan outlines Microsoft's mission to empower all individuals and organizations through innovative technology. It analyzes Microsoft's strengths in reputation and products against weaknesses in innovation, and details opportunities in mobile and acquisitions versus threats from competition. The plan targets both businesses and younger consumers, and recommends strategies around pricing, promotion, and distribution across multiple channels to achieve financial objectives of cost control and international expansion.
This document discusses strategies for deploying technological innovations. It addresses timing a product launch to take advantage of business cycles or seasons. It also discusses pricing strategies like maximizing profits or ensuring survival. The document also covers distribution strategies like forging alliances with distributors, creating bundling relationships, and sponsoring large customer groups to accelerate adoption of the technology. Marketing strategies are also important to consider based on the target market and innovation characteristics.
The document discusses strategies for deploying technological innovations. It explains that deployment is a core part of the innovation process, as the value of an innovation depends on how easily people can access and integrate it into their lives. It then discusses using timing as a deployment strategy, with examples from the video game industry of taking advantage of seasonal effects like the Christmas season. Finally, it discusses other deployment tactics like pricing strategies, distribution channels, accelerating distribution through alliances and bundling, and tailoring marketing methods to different types of customers.
Siemer & Associates Digital Video Report 2013SiemerAssoc
This document summarizes key trends in the digital video industry. It finds that online and mobile video viewership is growing rapidly, especially via non-desktop devices. Various sectors have also emerged, including multi-channel networks (MCNs), social video platforms, and over-the-top (OTT) video services. While ad prices per view (CPM) may decrease short-term due to greater inventory, targeted and interactive ads are engaging viewers more effectively. Overall, digital video is becoming more integrated with television and traditional content as viewers access content across multiple platforms.
James Bond: The Then & Now of Digital VideoBrightRoll
Tod Sacerdoti, CEO and founder of BrightRoll, gave this James Bond-themed presentation at the 2012 iMedia Agency Summit. The presentation highlights 2012 trends in digital video advertising and offers predictions for where the industry is going in 2013. You can also view this presentation on YouTube: http://youtu.be/GBvyEGQeHnk
The document discusses strategies for deploying technological innovations, including:
1. Timing product launches can be an important deployment strategy, as illustrated by video game companies releasing new consoles in time for the Christmas season.
2. Pricing is also crucial, with objectives like maximizing profits or ensuring survival through covering costs.
3. Distribution methods like selling directly, using intermediaries, or partnering with distributors can accelerate adoption of an innovation. Building alliances and bundling with existing popular products helps the new technology gain traction.
4. Marketing must consider the target market and innovation's benefits, employing methods like advertising, promotions, and generating publicity to educate customers and shape perceptions of the
[Case Study] And The Winner is Sony's Blu-ray : The High Definition DVD Forma...Riri Kusumarani
This is our group discussion project about DVD Format War between Sony and Toshiba. Interesting case study and what it makes me curious is until now the war is still on going ..
Group members consist of : Olusola, Meshingo Jack and Riri Kusumarani. Course offered by Professor Munkee Choi in ITTP,KAIST
Shaky Egg Communications is a consultancy firm that specializes in partnerships, promotions, and strategic development. They work with major brands and agencies to provide critical analysis and business development support. Shaky Egg takes a strategic approach to create tactical marketing executions, leveraging various channels to engage customers through promotions and build competitive advantages for clients. They have extensive experience in digital media including online video, social media, and monetization strategies.
LittleSea developed proprietary technology that automatically generates personalized videos at scale using data from databases. The technology transforms non-structured data into coherent videos covered by an international patent. LittleSea provides automated video services and products to companies and individuals, with pricing models that include licensing fees and video packs. The company aims to become the leading data-telling company through partnerships, new clients in Europe and Asia, and further technological developments in areas like machine learning and interactive video.
Build Operate Market Transfer (BOMT) Model for Start-upsLeo TechnoSoft
The Build-Operate-Market-Transform (BOMT) model is an innovative product development partnership model offered by Leo TechnoSoft that provides startups and entrepreneurs with a low-risk, cost-effective way to develop products while focusing on their core business. The BOMT model handles building the product, operating ongoing functions, marketing the product to generate sales, and eventually transferring ownership once the product is established. This full-service model helps startups reduce costs and time-to-market while avoiding the challenges of hiring talent, managing infrastructure, and meeting quality standards that can plague traditional outsourcing models.
The document discusses strategies for deploying technological innovations. It addresses that deployment is a core part of the innovation process and not just about earning revenues. It discusses using launch timing strategically by considering business cycles, positioning relative to previous technologies, and ensuring production capacity. Pricing strategy is also important for positioning in the market, adoption rate, and cash flow. Distribution methods like selling direct or through intermediaries can impact control and efficiency. Strategies like alliances, bundling, sponsoring customer groups, and sales guarantees can accelerate distribution and build an installed user base. The marketing strategy should consider the target market and innovation characteristics. Common methods are advertising, promotions, and publicity.
Before an advance formal Discovery Session for which planners will gather relevant business, market, and product insights, the FIRST ACTIONABLE strategic step in the strategic planning process is to develop an initial Go-To-Market framework.
Toyota launched the Aygo mini-car in Europe through a joint venture called Toyota Peugeot Citroën Automobiles (TPCA) with Peugeot and Citroën. The Aygo had over 93% common parts between Toyota, Peugeot, and Citroën models. It targeted younger customers and had low emissions. Toyota used innovative marketing strategies like viral marketing and sponsoring music events to promote the Aygo to its target demographic. The alliance helped Toyota enter the new mini-car segment and gain economies of scale through a shared factory while learning from PSA's European market expertise and supplier relationships.
SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA MATKA FAST RESULT MILAN RATAN RAJDHANI MAIN BAZAR MATKA FAST TIPS RESULT MATKA CHART JODI CHART PANEL CHART FREE FIX GAME SATTAMATKA ! MATKA MOBI SATTA 143 spboss.in TOP NO1 RESULT FULL RATE MATKA ONLINE GAME PLAY BY APP SPBOSS
Zodiac Signs and Food Preferences_ What Your Sign Says About Your Tastemy Pandit
Know what your zodiac sign says about your taste in food! Explore how the 12 zodiac signs influence your culinary preferences with insights from MyPandit. Dive into astrology and flavors!
❼❷⓿❺❻❷❽❷❼❽ Dpboss Matka Result Satta Matka Guessing Satta Fix jodi Kalyan Final ank Satta Matka Dpbos Final ank Satta Matta Matka 143 Kalyan Matka Guessing Final Matka Final ank Today Matka 420 Satta Batta Satta 143 Kalyan Chart Main Bazar Chart vip Matka Guessing Dpboss 143 Guessing Kalyan night
3 Simple Steps To Buy Verified Payoneer Account In 2024SEOSMMEARTH
Buy Verified Payoneer Account: Quick and Secure Way to Receive Payments
Buy Verified Payoneer Account With 100% secure documents, [ USA, UK, CA ]. Are you looking for a reliable and safe way to receive payments online? Then you need buy verified Payoneer account ! Payoneer is a global payment platform that allows businesses and individuals to send and receive money in over 200 countries.
If You Want To More Information just Contact Now:
Skype: SEOSMMEARTH
Telegram: @seosmmearth
Gmail: seosmmearth@gmail.com
Top mailing list providers in the USA.pptxJeremyPeirce1
Discover the top mailing list providers in the USA, offering targeted lists, segmentation, and analytics to optimize your marketing campaigns and drive engagement.
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...APCO
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
Industrial Tech SW: Category Renewal and CreationChristian Dahlen
Every industrial revolution has created a new set of categories and a new set of players.
Multiple new technologies have emerged, but Samsara and C3.ai are only two companies which have gone public so far.
Manufacturing startups constitute the largest pipeline share of unicorns and IPO candidates in the SF Bay Area, and software startups dominate in Germany.
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
Part 2 Deep Dive: Navigating the 2024 Slowdownjeffkluth1
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
Call8328958814 satta matka Kalyan result satta guessing➑➌➋➑➒➎➑➑➊➍
Satta Matka Kalyan Main Mumbai Fastest Results
Satta Matka ❋ Sattamatka ❋ New Mumbai Ratan Satta Matka ❋ Fast Matka ❋ Milan Market ❋ Kalyan Matka Results ❋ Satta Game ❋ Matka Game ❋ Satta Matka ❋ Kalyan Satta Matka ❋ Mumbai Main ❋ Online Matka Results ❋ Satta Matka Tips ❋ Milan Chart ❋ Satta Matka Boss❋ New Star Day ❋ Satta King ❋ Live Satta Matka Results ❋ Satta Matka Company ❋ Indian Matka ❋ Satta Matka 143❋ Kalyan Night Matka..
Taurus Zodiac Sign: Unveiling the Traits, Dates, and Horoscope Insights of th...my Pandit
Dive into the steadfast world of the Taurus Zodiac Sign. Discover the grounded, stable, and logical nature of Taurus individuals, and explore their key personality traits, important dates, and horoscope insights. Learn how the determination and patience of the Taurus sign make them the rock-steady achievers and anchors of the zodiac.
1. Team B -10
Christophe Ranc Estelle Thomas Francesco Serio
Olivier Laugier Yunqian Zhang
2. PORTER 5 FORCES
2
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
Bargaining Power of Buyers - Medium: 3
Threat of New Entrants - Medium: 3
Threat of New Entrants - Medium: 3
Rivalry – Medium - High: 4
Financial resources to enter the market can be covered by venture
capitalists and business partner
Critical software innovations can claim existing companies
Fixed costs investments are required by the industry to operate with
economies of scale
High brand loyalty and patent/licenses act as entrance barriers
1
2
1
3
3
4
1
3
4
5
Bargaining Power of Buyers -Medium:
Big corporations represent large orders
Software competitors often offer buyers to cover
the high switching cost in order to join their own
solutions
Large number of customers in different industries
with limited information availability
Buyers require customization for their clients
experience or internal operations
Rivalry - High: 4
Large industry size and low exit barriers allow software producers to
prosper without having to steal market share from each other
Concentrated market: 4 players control one third of the market
Fast industry growth rate, specially in cloud-based applications
Numerous players for both global and local enterprise solutions
Main competition comes from players with roughly equal size
Bargaining Power of Suppliers - Low: 1
Bargaining Power of Suppliers - Suppliers are
reliant on high volumes: producer can threaten to
cut volume
Low supplier switching cost
Low skill differentiation
Largest software companies tend to round their
offer through upstream integrations
Inputs are not special or rare
Threat of Substitutes - Low: 1
Threat of Substitutes - Low: 1
Major software companies provide a wide range of services
High switching cost for long term solutions underlying operations and
strategies
3. PEST ANALYSIS
3
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
POLITICAL
French Government does not
want a foreign company to
takeover Dailymotion
Tax policy change in France:
end of R&D tax credit
Internet regulation by
Governments (in China for
instance)
ECONOMICAL
Economic turmoil: companies
buy less advertisement
Emergence of Chinese
competitors
Concentration of power in
one player: YouTube
SOCIOLOGICAL
Increasing population
Increasing access to Internet
in emerging countries
Change in the media industry
Increasing leisure time in
emerging countries
TECHNOLOGICAL
Fast innovations: classical
videos could be replaced by
another media (e.g.,
interactive videos)
Easier and easier to
integrate/share videos:
growing market
Patents for video encoding:
internally developed
4. 4
DAILYMOTION OVERVIEW
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
COMPANY PROFILE
Type of website Video hosting platform
Slogan Regarder, publier, partager
Founded March 15, 2005
Owner Orange S.A. (100%)
Employees 180
Offices Paris (Headquarter), London, San Francisco, Tokyo
Departments
Technology, Content and Distribution, Advertising
and Administrative support
KEY FIGURES
o 1st European website
o 31st worldwide most visited website
o 120 million monthly unique visitors overall
o 15 million monthly unique visitors in the U.S.
o Available in 35 countries and 18 languages
o 85% of the audience comes outside of France
Dailymotion is the first European
video-sharing website
BUSINESS MODEL
Content
VOD Premium
Advertising
Distribution
Website revenues come from:
o Advertising, primary source with $50 million
advertising sales estimated in 2012 by Wiesner
o VOD Premium and Dailymotion Cloud
5. 5
SWOT AND TOWS ANALISIS
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
07/12/14
STRENGHTS - S
• Long-term experience, certain customers,
worldwide presence
• Dailymotion Exchange (DMX)
• Lots of partnerships, such as with Pixel Media,
INDMUSIC, AOL
• Strong sport content offering
• Support from Orange
OPPORTUNITIES - O
• Globalization and computerization
• The development in Asia, Latin America
• More and more advanced technology
• No R&D tax in France
• Growth in streaming videos on phones
• Microsoft is in search of a partner to compete
with Google YouTube
WEAKNESSES - W
• Less viewers and categories than YouTube
• No advertising analysis tool like to “You Tube
Insights”
• Less popular outside Europe, and less than
10% visitors are in the USA
THREATS - T
• Political regulations: French protectionism
• Lots of competitors: You Tube, Vimeo, ect.
• Highly competitive for advertises
• Highly changing market and fast innovation
SO Strategies
o Capitalizing on current resources to enter
new markets
o Develop smartphone market
o Invest in R&D
o Cooperate with Microsoft to enter USA
market and get more content and technology
ST Strategies
o Form partnerships with foreign companies
o Innovate technology through partnerships
o Focus on advertisers providing customized
services
WO Strategies
o Seizing first mover advantage in developing
countries; if not, it might lose market share
o More investment in R&D, otherwise will be
lagged behind
o Partnership with Microsoft will expand its
presence in the US
WT Strategies
o If Dailymotion fails to keep up innovation it
might lose market shares
o Losing advertisers due to obsolete technology
or new devices
6. 6
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
COMPANY PROFILE
Type of company
Software Company, also specialized in Video
Gaming (Xbox)
Founded
April 4, 1975 in Albuquerque by Bill Gates & Paul
Allen
Employees 128 000
Offices Redmond, Washington (US)
Departments
Client Division (Windows, Server, Web), Business
Division (Office…), Entertainment & Devices
Division (Xbox…)
KEY FIGURES
o 1st software Company
o US$ 87 billion revenue
o US$ 22 billion net income
o Around 1 billion users (Office & Windows) worldwide (1 in
7 people on the planet)
o 65 Alliance Partners
Microsoft is the world’s largest software maker
BUSINESS MODEL
Client
Business
Entertainment & Devices
Last Acquisitions & Partnerships (2014):
- Salesforces.com (CRM)
- Nokia (Phone) for US$ 7.5 billion
- Mojang (Video gaming) for US$ 2.5 billion
MICROSOFT OVERVIEW
7. 7
STRATEGIC FIT
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
MARKET POWER
MARKET POWER
RISK REDUCTION
Microsoft does not own
anymore any video sharing
website
KNOWLEDGE & TECHNOLOGY
DEVELOPMENT
Google bought
YouTube in 2006
Amazon bought Twitch
2014
Both companies can develop
together a competitive
gaming platform to compete
with Sony (PlayStation)
Acquisition from a foreign
company is unrealizable,
due to French protectionism
Partnership is the solution
Dailymotion is facing
YouTube’s competition and
needs to grow its market on
every continent
MARKET POWER
Dailymotion/Microsoft
Strong Strategic Fit
COST REDUCTION
Both parties can save
cost on developing new
technologies, content
and advertising
8. Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
Strategic Orientation 1 2 3 4 5
Time Orientation Short Term Long Term
Risk Tolerance Risk Taker Risk Averse
Organizational Structure
Structure Centralized Decentralized
Locus of Power Concentrated Diffused
Management Style
Information Flow Wide Narrow
Problem Solving Thinking Acting
Decision Making Collaborative Autocratic
Human Resource Philosophy
Reinforcement Rewards Recognition
Performance Individual Team
8
ORGANIZATIONAL FIT
Several similarities in the organizational structure of the two companies
9. 9
BENEFITS FOR A PARTNERSHIP BETWEEN DAILYMOTION AND MICROSOFT
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
q Work together with a worldwide known
software giant allows to:
ü Obtain the necessary financial resources to
boost its international growth outside France
ü Gain the legitimacy to increase its audience in
the US market
ü Increase its global presence to cover fixed cost
imposed by the use of bandwidth
ü Acquire the know-how for specific improvements
for a “unique” user experience
q Re-enter in the video sharing market, after
the shut down of MSN Soapbox video-sharing
site in 2009:
ü Avoiding to invest in the development and
growth of a new platform
ü Aiming at competitors video-sharing market
shares: Google - YouTube,
Amazon - Twitch)
ü Linking the gaming branch with the rest of the
Microsoft ecosystem
10. 10
DAILYMOTION FOR XBOX
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
• Integrating , the new
platform for OpenVOD, PremiumVOD
and XboxVideo
• Creating a direct link between online
and television streaming
• Extending opportunities for new and
existing media partners: NBA, NFL,
NHL, Formula Drift
• Creating an integrated and
customized environment for video
sharing on Xbox platform
• Combining Xbox and Dailymotion
users account
• Developing a community where users
can watch game tutorials and live
gaming tournaments
• Adding the “share button” on Xbox
consoles that directly redirect to
Dailymotion platform
11. 11
DAILYMOTION FOR XBOX
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
Xbox would allow Dailymotion to enter in more than 140 million houses worldwide
59% of which living in North America
Xbox default integrated online video platform
1. Expanding the audience to video gamers
2. Increasing VOD revenues contribution
through an easy access from the console
3. Increasing advertisement spaces opportunities
Improve user experience
1. Implementing a fully integrated and customized
platform for video entertainment (VOD, movies,
video sharing)
2. Riding the social gaming trend creating a
community platform for online video game sharing
12. 12
INCREASING COMMUNITY INVOLVEMENT
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
VIDEO SHARING MONETIZATION
Boost your content visibility while earning up to 70% of the advertising sold for it
Dailymotion.com Social Network Personal Blog Dailymotion for Xbox
13. 13
TECHNOLOGICAL ISSUES (1/2)
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
OWNERSHIP OF THE TECHNOLOGIES
• Dailymotion: Video Formatting and Online Payment System
• Microsoft (Xbox): Integration with existing media channels
RIGHT TO USE
• Rights to use will last as long as the partnership will exist
• Related to Xbox devices
• Potentially expanded to future technologies to be developed: Dailymotion
App as default integrated video sharing platform for all Windows 10 devices
LEGAL ISSUES
• Trademark on
• In case of infringement, sue in the US Court
14. 14
TECHNOLOGICAL ISSUES (2/2)
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
OWNERSHIP OF THE TECHNOLOGIES
• Microsoft (Xbox): “Share Button” and the video sharing platform
• Dailymotion: Community portal
• Dailymotion and Microsoft (Xbox): Users account
RIGHT TO USE
• Rights to use will last as long as the partnership will exist
• Dailymotion has the right to access to Xbox’s users data
• Microsoft (Xbox) has the right to access to Dailymotion’s members data
LEGAL ISSUES
• In case of third party infringement of the joint technology, both parties have
the obligation to work together to find legal protection and defend their
benefits
15. 15
MARKET ISSUES
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
16. Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
(1) Management representation
– Microsoft: The person in charge of the platform of XBOX
– Dailymotion: the person in charge of the partnership
(2) Identification of resources to be used
16
PARTNERSHIP STRUCTURE (1/3)
HR Resources: staff of
Dailymotion (including
GamingLiveTV)
Technology: Dailymotion
Object: maintain operation
of Dailymotion
HR Resources: engineers
of Microsoft
Technology: Microsoft
Object: maintain operation
of Xbox
HR Resources:
Dailymotion and Xbox
each provide half
Technology: Dailymotion
and Microsoft technology
Object: in charge of the
cooperation business
resource resource
Dailymotion Team Coordinating Team Microsoft Team
17. PARTNERSHIP STRUCTURE (2/3)
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
17
Mechanisms for possible future business expansion:
Milestones of the commercial agreement
Revenues from the partnership
should cover the “non-recurring
engineering cost”
Then, revenues spitted more in
favor of Microsoft
(60% – 40%)
When revenues hit 10 millions €:
Equal split of revenues,
exclusivity and Microsoft has to
include Dailymotion app on every
gaming related devices
In a second phase:
In a first phase:
Option for Microsoft to acquire minority shares of Dailymotion
(to be discussed with Orange)
18. Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
18
PARTNERSHIP STRUCTURE (3/3)
Mechanisms for a partner to
extract itself from the alliance
Partner’s relative dependence on each other:
• Dailymotion: quite high dependence
• Microsoft: quite low dependence
Exit provisions:
• Asymmetric exit provisions: the less dependent party
(Microsoft) should take on a harder exit provision to
mitigate the asymmetry
• Easy exit provisions:
o If the partnership fails to meet its goal for reasons
other than opportunistic behaviors of one of the
partner (e.g. new law regulations…)
o If a partner has violated a specific contractual
agreement
• Hard exit provision: If a partner wants to exit for
strategic direction change and for reasons not directly
related to the partnership
Decision-making process in the event of partner
dissolution and division of assets and technologies
Technologies patents:
• The decision has to be made when the patent is created
and the partner who keeps it has to pay a fee to the
other one
The platforms:
• If the partnership ends because the platform is not
efficient, no one keeps the platform
• If the partnership ends for any other reason: the
partner willing to keep the platform has to pay a fee to
the other one; fee to be determined together at the
creation of the platforms
19. Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
19
ALLIANCE IMPLEMENTATION
Managing cultural differences
Impacts:
Source: Hofstede analysis
Recommendations:
• Dailymotion can hire ex Microsoft employees
• American head of Partnership at Dailymotion
• Provide executive/leadership coaching for leaders with
cultural experts
• Partnership kickoff meeting: to engage all the partners in
the definition of the partnership norms statement
(regarding knowledge management, communication,
resources management, conflict resolution, meetings…)
Building trust among partners
Bring guarantees:
• Dailymotion should have clear roadmap of milestones
that they are very sure of accomplishing: Minimum
viable products for demo purposes
• Develop warrants: to guarantee performance targets
Craft a collaborative work plan:
• Document outlining the structure of work for the
partnership with buys in, measurable results and group
accountabilities
Facilitate communication between partners:
• Virtual workspaces & platform for online meetings
(ZohoMeeting, GotoWebinar, …)
• Electronic newsletters
20. 20
NEW BUSINESS MODEL
Strategic Rationale for Partnering Dailymotion & Microsoft Partnership Design Alliance Implementation New Business Model
CONTENT
BROADCAST
AUDIENCE
21. 21
NEXT STEPS
As Windows 10 will be released as the
common operating system for all devices
Incentives to share videos:
Money rewards & discounts for
famous bloggers, gamers and
Xbox live users sharing
Dailymotion videos
Extend the partnership with
Bing:
Bing suggests Dailymotion videos
prior to Youtube’s ones
Play & Watch:
Integrate the possibility to watch
videos (tutorials) when you are
playing Xbox games
Integrate the
Dailymotion app:
22. Thank you
Team B -10
Christophe Ranc Estelle Thomas Francesco Serio
Olivier Laugier Yunqian Zhang