Back in June 2014 when ARCOMPANY launched our Millennial Think Tank we had two goals: 1)To start a conversation with GenY (the Millennial Generation) 2) To dispel the gross generalizations that occur when we lump Millennials into a specific category and qualify their behavior as homogenous. Along the way we’ve made quite a few Millennial friends, and we’ve created a core group on our Think Tank that has a unique chemistry. This chemistry has made it possible for us to have civil and very honest conversations despite the fact that often our panelists do not see things the same way. This presentation presents some awesome insights about a sample of those conversations. Enjoy