The document discusses the growth of big data from various digital sources such as online transactions, social media, and earth observation data. It notes that big data is being used along with algorithms and artificial intelligence to gain insights from people's behaviors for applications like targeted advertising, recommendations, and analyzing tourism patterns. The amount of digital data available is projected to continue growing dramatically in the coming years.

1. Big Data – Intelligenza Artificiale

2. TRANSAZIONI DIGITALI
INTERNET OF THINGS
SOCIAL MEDIA
OPEN DATA
EARTH OBSERVATION

3. 2005 201520122010 2020
1,200 exabytes
52 exabytes
460 exabytes
8,500 exabytes
40,000 exabytes
15,000 exabytes
130 exabytes
Source: IDC

4. Carte di credito
POS
Telecom
Siti di review
Clicks
Vendite online
Social media
Blogs
Trasporti
Immagini satellitari
…..
Dati Interni

5. AUGMENTATIONTRANSPARENCY FORESIGHT AUTONOMY

7. 7
PIEMONTE

8. 8
66%
Lombardia
Liguria
30%Milano
Genova
Roma

9. 9
FOREIGNERS ITALIANS

12. DUOMO
BRERA
TICINESE

13. DUOMO
BRERA
TICINESE
ITALIANS FOREIGNERS

14. 14

17. Source: CB Insights

18. https://skift.com/2016/04/08/expedia-chair-barry-diller-artificial-intelligence-will-be-travels-next-big-thing/

19. OSSERVAZIONI

20. Source:
Bloomberg

21. A/B testing
sul mondo fisico

22. DATA ALGORITHMS SKILLS

23. Strategy
Design
Thinking
Data
Science
A.I.

24. #big-data_e_small_data
#intermediari_mole_informazioni
#analisi_comportamenti_turistici
#intelligenza_artificiale
#algoritmi
#datascience

25. 96%
74%
Human
2010 20132012 20142011 2015
Human coded
Image recognition
Deep Learning
Neural networks
Source: ImageNet