SlideShare une entreprise Scribd logo
Global Information Architecture Workshop. Peter Van Dijck – April 11, 2008. ASIS&T IA Summit Pre- Conference | asis@asis.org
Today ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What is culture? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Myths about culture & technology. ,[object Object],[object Object],[object Object],[object Object]
Categories  are  cultural. Biga Peula  (Kiriwina, New Guinea) Potentially disruptive, unredeemable true statements.
The continents ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Let’s organize this mess  once and for all.
Dewey Decimal System ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Why hasn’t it been updated? ,[object Object],[object Object]
The Maori
 
The Craigslist mistake
 
Bias.
Recap: categories are cultural ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What happens  when classification systems  go global ? Kyoikumama  (Japanese) Mother who pushes her children into academic achievement [noun]
Introducing IA archeology ,[object Object]
ICD examples
The ICD. ,[object Object],[object Object],[object Object],[object Object],[object Object]
Multiple audiences worldwide ,[object Object],[object Object],[object Object],[object Object],[object Object]
Standards & workarounds ,[object Object],[object Object],[object Object],[object Object]
Recap: classification systems that go global: ,[object Object],[object Object],[object Object],[object Object]
Classifying  People & Work.
Classifying  people . ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Classifying  work . ,[object Object],[object Object]
 
Recap ,[object Object],[object Object],[object Object]
Developing locales. Maya  (Sanskrit) The mistaken belief that a symbol is the same as the reality it represents. [noun]
Language complexity ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Languages spoken ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Global languages ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What are locales ,[object Object],[object Object],[object Object],[object Object]
How to get started ,[object Object],[object Object]
Typical example
Which languages? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Locale structure ,[object Object],[object Object],[object Object]
When to use: ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Hyperlocalize ,[object Object]
Overlapping locales ,[object Object]
 
 
 
Domain names ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Business.
A word about effect on business  strategy. ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Recap: locales ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Exercise: Latin America locales ,[object Object]
Break.
Locale  switcher.
The basics ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
 
 
Global  Gateway . Kulikov  (Yiddish) Legal judgment made for pragmatic reasons. [adjective]
Basics ,[object Object],[object Object],[object Object],[object Object]
 
 
 
 
 
Content  availability .
Content availability indicator ,[object Object],[object Object],[object Object],[object Object]
Alphabetical  ordering.
 
 
 
Fucha  (Polish) Using company time and resources for your own ends. [verb] Translating  taxonomies.
Translating taxonomies. ,[object Object],[object Object],[object Object],[object Object]
Issues with translating taxonomies ,[object Object],[object Object],[object Object],[object Object]
1. Semantic overlap girl fille niña GIRL: A female child.  An immature or inexperienced woman, especially a young woman.  A daughter:  our youngest girl.   Informal.  A grown woman:  a night out with the girls.   A female who comes from or belongs to a particular place:  a city girl.   Offensive.  A female servant, such as a maid.  A female sweetheart:  cadets escorting their girls to the ball.   Very few words match up exactly between two languages. Context is needed to clarify. Girl = niña, chica, joven or hija.
2. Differences in granularity ,[object Object],skidding Skidding sideways Skidding forwards n/a rutschen schleudern
3. Differences in hierarchy ,[object Object],betail Gros betail boeuf livestock n/a cattle banana n/a n/a platano platano banana
4. Untranslatable concepts ,[object Object],[object Object]
Being practical ,[object Object],[object Object]
Intercultural  user research. Zwischenraum  (German) The space between things. [noun]
Team composition ,[object Object],[object Object],[object Object]
Gut feel. ,[object Object],[object Object]
 
 
[object Object],[object Object],The usefulness of culture shock
Adapting your methodology ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Recap ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Recap  of today &  discussion . Kekau  (Indonesian) To awaken from a nightmare. [verb]
Recap & discussion ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Thank  you . Wei-wu-wei  (Chinese) Conscious nonaction; the act of not acting. [verb]
Recommended books ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Contenu connexe

Similaire à Global Information Architecture Workshop

GGH110 Assignment #2Park UniversityFall 2015Exploring th.docx
GGH110 Assignment #2Park UniversityFall 2015Exploring th.docxGGH110 Assignment #2Park UniversityFall 2015Exploring th.docx
GGH110 Assignment #2Park UniversityFall 2015Exploring th.docx
budbarber38650
 
802 Culture Presentation
802 Culture Presentation802 Culture Presentation
802 Culture Presentation
AspenWalker
 
Localization in user experience design practice
Localization in user experience design practiceLocalization in user experience design practice
Localization in user experience design practice
Ganesh Kumar
 
1SCAFFOLD STEP #4 DIVERSITY PERSPECTIVES WORKSHEET.docx
1SCAFFOLD STEP #4 DIVERSITY PERSPECTIVES WORKSHEET.docx1SCAFFOLD STEP #4 DIVERSITY PERSPECTIVES WORKSHEET.docx
1SCAFFOLD STEP #4 DIVERSITY PERSPECTIVES WORKSHEET.docx
felicidaddinwoodie
 
Introduction cda pid2012
Introduction cda pid2012Introduction cda pid2012
Introduction cda pid2012
Francesca Helm
 
PCOM660_AGould_FINAL
PCOM660_AGould_FINALPCOM660_AGould_FINAL
PCOM660_AGould_FINAL
Adam Gould
 
Ch 04 social and cultural environments
Ch 04 social and cultural environmentsCh 04 social and cultural environments
Ch 04 social and cultural environments
Krizelle Dinlasan
 

Similaire à Global Information Architecture Workshop (20)

GGH110 Assignment #2Park UniversityFall 2015Exploring th.docx
GGH110 Assignment #2Park UniversityFall 2015Exploring th.docxGGH110 Assignment #2Park UniversityFall 2015Exploring th.docx
GGH110 Assignment #2Park UniversityFall 2015Exploring th.docx
 
Localization - It's Big in Japan 20070408
Localization - It's Big in Japan 20070408Localization - It's Big in Japan 20070408
Localization - It's Big in Japan 20070408
 
ICT_PPT.pptx
ICT_PPT.pptxICT_PPT.pptx
ICT_PPT.pptx
 
APHG Unit 3: Language
APHG Unit 3: LanguageAPHG Unit 3: Language
APHG Unit 3: Language
 
802 Culture Presentation
802 Culture Presentation802 Culture Presentation
802 Culture Presentation
 
Native English Teacher or Non - Native English Teacher?
Native English Teacher or Non -   Native English Teacher?Native English Teacher or Non -   Native English Teacher?
Native English Teacher or Non - Native English Teacher?
 
Localization in user experience design practice
Localization in user experience design practiceLocalization in user experience design practice
Localization in user experience design practice
 
Intro to DA revised.pptx
Intro to DA revised.pptxIntro to DA revised.pptx
Intro to DA revised.pptx
 
Cultural differences
Cultural differencesCultural differences
Cultural differences
 
1SCAFFOLD STEP #4 DIVERSITY PERSPECTIVES WORKSHEET.docx
1SCAFFOLD STEP #4 DIVERSITY PERSPECTIVES WORKSHEET.docx1SCAFFOLD STEP #4 DIVERSITY PERSPECTIVES WORKSHEET.docx
1SCAFFOLD STEP #4 DIVERSITY PERSPECTIVES WORKSHEET.docx
 
Re Imagining LINC
Re Imagining LINCRe Imagining LINC
Re Imagining LINC
 
Intercultural communication in a Global World
Intercultural communication in a Global WorldIntercultural communication in a Global World
Intercultural communication in a Global World
 
Introduction cda pid2012
Introduction cda pid2012Introduction cda pid2012
Introduction cda pid2012
 
eng_420_lecture5n6.ppt
eng_420_lecture5n6.ppteng_420_lecture5n6.ppt
eng_420_lecture5n6.ppt
 
Eng 420 lecture5n6
Eng 420 lecture5n6Eng 420 lecture5n6
Eng 420 lecture5n6
 
Essay Vocabulary By Alana852 - Teaching Reso
Essay Vocabulary By Alana852 - Teaching ResoEssay Vocabulary By Alana852 - Teaching Reso
Essay Vocabulary By Alana852 - Teaching Reso
 
PCOM660_AGould_FINAL
PCOM660_AGould_FINALPCOM660_AGould_FINAL
PCOM660_AGould_FINAL
 
2007 amazon as hub of world brain final-6.51
2007 amazon as hub of world brain final-6.512007 amazon as hub of world brain final-6.51
2007 amazon as hub of world brain final-6.51
 
Benefits of being bilingual. For teenagers.
Benefits of being bilingual. For teenagers.Benefits of being bilingual. For teenagers.
Benefits of being bilingual. For teenagers.
 
Ch 04 social and cultural environments
Ch 04 social and cultural environmentsCh 04 social and cultural environments
Ch 04 social and cultural environments
 

Plus de Peter Van Dijck (10)

Google Glass User Experience (UX Medellin)
Google Glass User Experience (UX Medellin)Google Glass User Experience (UX Medellin)
Google Glass User Experience (UX Medellin)
 
Wireframe like a UX Pro
Wireframe like a UX ProWireframe like a UX Pro
Wireframe like a UX Pro
 
Introduction to mobile user experience
Introduction to mobile user experienceIntroduction to mobile user experience
Introduction to mobile user experience
 
Everything I know about Information Architecture (mostly categorization) in 9...
Everything I know about Information Architecture (mostly categorization) in 9...Everything I know about Information Architecture (mostly categorization) in 9...
Everything I know about Information Architecture (mostly categorization) in 9...
 
The global life of local categories
The global life of local categoriesThe global life of local categories
The global life of local categories
 
Social Networks Going Global 2
Social Networks Going Global 2Social Networks Going Global 2
Social Networks Going Global 2
 
Social networks going Global
Social networks going GlobalSocial networks going Global
Social networks going Global
 
Global Information Architecture Workshop (short version)
Global Information Architecture Workshop (short version)Global Information Architecture Workshop (short version)
Global Information Architecture Workshop (short version)
 
2 lessons from my first startup
2 lessons from my first startup2 lessons from my first startup
2 lessons from my first startup
 
Facets and Tagging
Facets and TaggingFacets and Tagging
Facets and Tagging
 

Dernier

IATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdffIATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdff
17thcssbs2
 
Industrial Training Report- AKTU Industrial Training Report
Industrial Training Report- AKTU Industrial Training ReportIndustrial Training Report- AKTU Industrial Training Report
Industrial Training Report- AKTU Industrial Training Report
Avinash Rai
 
Neurulation and the formation of the neural tube
Neurulation and the formation of the neural tubeNeurulation and the formation of the neural tube
Neurulation and the formation of the neural tube
SaadHumayun7
 
ppt your views.ppt your views of your college in your eyes
ppt your views.ppt your views of your college in your eyesppt your views.ppt your views of your college in your eyes
ppt your views.ppt your views of your college in your eyes
ashishpaul799
 

Dernier (20)

Salient features of Environment protection Act 1986.pptx
Salient features of Environment protection Act 1986.pptxSalient features of Environment protection Act 1986.pptx
Salient features of Environment protection Act 1986.pptx
 
IATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdffIATP How-to Foreign Travel May 2024.pdff
IATP How-to Foreign Travel May 2024.pdff
 
Industrial Training Report- AKTU Industrial Training Report
Industrial Training Report- AKTU Industrial Training ReportIndustrial Training Report- AKTU Industrial Training Report
Industrial Training Report- AKTU Industrial Training Report
 
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdfTelling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
Telling Your Story_ Simple Steps to Build Your Nonprofit's Brand Webinar.pdf
 
How to the fix Attribute Error in odoo 17
How to the fix Attribute Error in odoo 17How to the fix Attribute Error in odoo 17
How to the fix Attribute Error in odoo 17
 
Post Exam Fun(da) Intra UEM General Quiz - Finals.pdf
Post Exam Fun(da) Intra UEM General Quiz - Finals.pdfPost Exam Fun(da) Intra UEM General Quiz - Finals.pdf
Post Exam Fun(da) Intra UEM General Quiz - Finals.pdf
 
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
aaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaaa
 
UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...
UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...
UNIT – IV_PCI Complaints: Complaints and evaluation of complaints, Handling o...
 
B.ed spl. HI pdusu exam paper-2023-24.pdf
B.ed spl. HI pdusu exam paper-2023-24.pdfB.ed spl. HI pdusu exam paper-2023-24.pdf
B.ed spl. HI pdusu exam paper-2023-24.pdf
 
The Benefits and Challenges of Open Educational Resources
The Benefits and Challenges of Open Educational ResourcesThe Benefits and Challenges of Open Educational Resources
The Benefits and Challenges of Open Educational Resources
 
Basic phrases for greeting and assisting costumers
Basic phrases for greeting and assisting costumersBasic phrases for greeting and assisting costumers
Basic phrases for greeting and assisting costumers
 
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General QuizPragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
Pragya Champions Chalice 2024 Prelims & Finals Q/A set, General Quiz
 
Neurulation and the formation of the neural tube
Neurulation and the formation of the neural tubeNeurulation and the formation of the neural tube
Neurulation and the formation of the neural tube
 
ppt your views.ppt your views of your college in your eyes
ppt your views.ppt your views of your college in your eyesppt your views.ppt your views of your college in your eyes
ppt your views.ppt your views of your college in your eyes
 
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
Removal Strategy _ FEFO _ Working with Perishable Products in Odoo 17
 
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdf
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdfINU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdf
INU_CAPSTONEDESIGN_비밀번호486_업로드용 발표자료.pdf
 
NCERT Solutions Power Sharing Class 10 Notes pdf
NCERT Solutions Power Sharing Class 10 Notes pdfNCERT Solutions Power Sharing Class 10 Notes pdf
NCERT Solutions Power Sharing Class 10 Notes pdf
 
2024_Student Session 2_ Set Plan Preparation.pptx
2024_Student Session 2_ Set Plan Preparation.pptx2024_Student Session 2_ Set Plan Preparation.pptx
2024_Student Session 2_ Set Plan Preparation.pptx
 
The impact of social media on mental health and well-being has been a topic o...
The impact of social media on mental health and well-being has been a topic o...The impact of social media on mental health and well-being has been a topic o...
The impact of social media on mental health and well-being has been a topic o...
 
Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).Dementia (Alzheimer & vasular dementia).
Dementia (Alzheimer & vasular dementia).
 

Global Information Architecture Workshop

Notes de l'éditeur

  1. Untranslatable words in the overview slides are taken from the book “They have a word for it – a lighthearted lexicon of untranslatable words & phrases” by Howard Rheingold, 1988. Global Information Architecture is about developing the taxonomies, navigation systems, labeling conventions, content structures etc. that make up the structure of a website in a global environment, where language and culture come into play.