How to make the right decisions about your content delivery architecture in a headless way.
Debates about the respective merits of headless and
non-headless CMSs have been ongoing during the past
few years. You may well have been ignoring them. After all,
CMS architecture isn’t exactly a go-to dinner party subject—
even for the most content-obsessed marketers....
We’ve been using CMS to manage website content for 20+ years. But the world has changed. Today, we live in a multi-channel world. People spend more time using mobile than desktop. Traditional CMS products weren’t built for these scenarios, in most cases, they were built as a coupled CMS for websites.
We need a new breed of CMS that will better support multi-channel digital experiences. Headless approach separates content management and its presentation.
Cloud-first headless CMS provides huge benefits for modern marketers and developers. It’s not just a temporary trend for some niche market, it will change the CMS world over the next five years.
Go to www.kenticocloud.com and see what a cloud-first headless CMS can do for you.
This document provides an overview and agenda for a presentation on front-end development for headless content management systems (CMS). The presentation discusses market trends driving separation of front-ends from back-ends, how a headless CMS setup works with frameworks like React and Angular, the roles and processes involved, and how personalization can be achieved. It also includes a demo and Q&A section.
This document discusses headless architecture for ecommerce websites. Headless architecture separates the front-end interface from the back-end database, allowing them to develop independently through APIs. This offers performance and modularity benefits. Specifically, it can improve page load speeds and conversion rates. It also allows front-end and back-end developers to specialize and work separately. The document recommends headless ecommerce solutions like PWA Studio and Vue Storefront as representing the future of ecommerce development.
The document discusses headless e-commerce websites and microservice architectures. It explains that headless websites separate the front-end from the back-end, with the two communicating through an API. This modular approach allows each component to be developed and updated independently. The document also outlines some of the benefits this architecture provides for developers and merchants, such as faster development, more flexibility, and lower costs.
HiddenBrains is an offshore web development company in india. We provide hiring services for php web development, asp.net web development, java programming, open source development, ecommerce solution, internet marketing and web design. Hire highly experienced web programmer and get customized web application development services in UK, Europe, USA.
Headless CMS – the foundation of modern SEOCory Schmidt
In this talk, Cory Schmidt explains the SEO implications of migrating to a headless CMS. He will use the story of his company's recent migration and its challenges, and the huge impact on organic search...
We’ve been using CMS to manage website content for 20+ years. But the world has changed. Today, we live in a multi-channel world. People spend more time using mobile than desktop. Traditional CMS products weren’t built for these scenarios, in most cases, they were built as a coupled CMS for websites.
We need a new breed of CMS that will better support multi-channel digital experiences. Headless approach separates content management and its presentation.
Cloud-first headless CMS provides huge benefits for modern marketers and developers. It’s not just a temporary trend for some niche market, it will change the CMS world over the next five years.
Go to www.kenticocloud.com and see what a cloud-first headless CMS can do for you.
This document provides an overview and agenda for a presentation on front-end development for headless content management systems (CMS). The presentation discusses market trends driving separation of front-ends from back-ends, how a headless CMS setup works with frameworks like React and Angular, the roles and processes involved, and how personalization can be achieved. It also includes a demo and Q&A section.
This document discusses headless architecture for ecommerce websites. Headless architecture separates the front-end interface from the back-end database, allowing them to develop independently through APIs. This offers performance and modularity benefits. Specifically, it can improve page load speeds and conversion rates. It also allows front-end and back-end developers to specialize and work separately. The document recommends headless ecommerce solutions like PWA Studio and Vue Storefront as representing the future of ecommerce development.
The document discusses headless e-commerce websites and microservice architectures. It explains that headless websites separate the front-end from the back-end, with the two communicating through an API. This modular approach allows each component to be developed and updated independently. The document also outlines some of the benefits this architecture provides for developers and merchants, such as faster development, more flexibility, and lower costs.
HiddenBrains is an offshore web development company in india. We provide hiring services for php web development, asp.net web development, java programming, open source development, ecommerce solution, internet marketing and web design. Hire highly experienced web programmer and get customized web application development services in UK, Europe, USA.
Headless CMS – the foundation of modern SEOCory Schmidt
In this talk, Cory Schmidt explains the SEO implications of migrating to a headless CMS. He will use the story of his company's recent migration and its challenges, and the huge impact on organic search...
This document provides an overview of front end development. It defines front end development as the mix of programming and layout that powers website visuals and interactions. The three main front end tools are HTML, CSS, and JavaScript. HTML describes page structure and content, CSS describes appearance, and JavaScript transforms static pages into dynamic interfaces. Front end development is like the user interface of a car - it's what users directly see and interact with. Understanding front end is important for developers because it provides the appearance and functionality of a website without which the backend is useless. The document provides simple code examples and references to introduce front end concepts.
Ecommerce Web Design Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Ecommerce Business Web Design Proposal PowerPoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. https://bit.ly/2TmS66d
Web Design Principles outlines key elements of effective web design including layout, color, graphics, fonts, content, navigation, multimedia, compatibility, interactivity, and basic principles. The document discusses website vs web pages, creating user-friendly design, planning process, and five golden rules of web design such as avoiding splash pages, having simple navigation, indicating where users are, limiting banner ads, and avoiding unnecessary audio.
This document provides a technical analysis and summary of the website www.cnndigital.com. It analyzes various aspects of the site including page weight, caching, download times, WHOIS information, server configuration, DNS records, internationalization, mobile compatibility, printing, and Alexa ranking. The analysis identifies several areas for improvement such as implementing caching, reducing CSS and JavaScript files, and optimizing for speed.
This document discusses content management systems (CMS). It defines content as items like images, text, files, audio, and video. It explains that a CMS can be used to build online shopping portals, multilingual websites, blogs, forums, and other corporate web platforms. A CMS allows non-technical users to enter content, places it in templates, stores the content and templates in a database, and combines them to display web pages to users. Key features of a CMS include templates, access control, workflow management, version control, and output flexibility. Examples of CMS include Drupal, Joomla, and WordPress.
This document discusses search engine optimization (SEO) and marketing plans. It provides an overview of the SEO process, which involves understanding business objectives, conducting keyword research, optimizing websites both on-page and off-page, implementing changes, and ongoing monitoring and reporting. Technical aspects of SEO are also outlined such as website analysis, content optimization, and link building. The document also discusses measuring SEO success through improved rankings, increased traffic, and higher revenue or conversions.
A content management system (CMS) is a web application that allows for the creation and management of dynamic web content. A CMS has four main components: content creation, content management, publishing, and presentation. It allows non-technical users to easily create and edit website content without needing HTML skills. A CMS provides business benefits such as increased flexibility, improved information accuracy, reduced costs, and improved customer experience. When selecting a CMS, businesses should determine their specific requirements to find the best fitting solution.
Responsive web design involves creating layouts that adapt to different screen sizes using flexible grids and media queries. It allows for a device-agnostic approach and is easier to build than separate mobile sites. Key aspects of responsive design include planning with a mobile-first approach, prototyping, using consistent breakpoints based on content, usability testing, writing for different screens, designing visually hierarchical layouts, and addressing images and media. Testing is important throughout the process. While responsive design is a good base, other solutions like responsive or native apps may still be needed, and the job requires ongoing review.
This document is a proposal from SEO Specialists India for custom e-commerce website development. It outlines SEO Specialists India's approach to website design, development, and maintenance. This includes creating a responsive design with user-friendly features like products, categories, checkout and account pages. It also describes SEO optimization and ongoing support. Pricing and payment terms are provided, with 30% upfront and the remainder due at launch. Six months of post-release support is included in the cost.
This document provides a 10 chapter guide for search engine optimization (SEO) strategies. It covers topics like keyword research, site navigation, mobile optimization, local SEO, voice search optimization, page speed, content focused on search intent, use of social media, technical audits, and competitor research. The document emphasizes the importance of SEO for businesses and provides specific tactics within each chapter to help websites rank higher and drive more traffic from search engines like Google.
Tailwind CSS is a utility-first CSS framework that allows for rapidly building custom designs using utility classes rather than pre-designed components. It provides low-level utility classes that can be used to style self-created components and build completely custom designs directly in HTML without needing to leave the file. The document then outlines how to install Tailwind CSS, its workflow, examples of how to build common components like alerts and buttons, and advantages like being responsive, customizable and friendly for building components.
The document outlines Jake Aull's presentation on SEO strategy. It discusses conducting keyword research, planning site architecture and linking, developing content strategies, and implementing an SEO plan in stages. The presentation covers selecting objectives, analyzing competitors, optimizing on-site elements, building relevant off-site links, and monitoring progress.
Web accessibility 101: The why, who, what, and how of "a11y"ecentricarts
Our in-house ecentricarts Accessibility Team (known as EAT) has compiled a ton of resources to help you understand the ins and outs of web accessibility. This includes: why it matters, who it impacts, common misconceptions, a beginner's guide to WCAG 2.0 and accessibility legislation, and how you can test, design, develop, and create more accessible websites.
This presentation also includes examples of before/after screenreader demos, and our 2017 company video made with described audio.
Puppeteer can automate that! - FrontmaniaÖnder Ceylan
Puppeteer is a node library which provides a high-level API to control Chrome over the DevTools Protocol. When combined with the power of the web technologies, it can be used for automating image processing and batch file generation, creating automated visual testing with device emulation, tracking page loading performance, enforcing performance and code coverage budgets on CI, crawling a SPA, capturing a timeline trace of your site to help diagnose performance issues and more!
We'll explore those capabilities of Puppeteer API with combination of DevTools protocol and cloud functions (FaaS) with a showcase of real life use cases demonstrated by live-examples. Finally, we’ll go through the existing puppeteer based SaaS solutions such as Checkly and Browserless.
A headless CMS is similar to decoupled CMS architecture, but does not have a distinct frontend system to which to publish. Sitecore is originally designed as a headless CMS. It stores content as items, and Sitecore’s layout engine places those objects, or modules.
https://www.raybiztech.com/blog/sitecore/customer-experiences-with-sitecore-as-headless-cms
The CMO Guide to Headless CMS for B2B SaaS & Tech Companies.pdfContento
Learn how marketing leaders can deploy a Headless CMS at your B2B, SaaS or tech company.
In this white paper you'll learn:
1- What is a Headless CMS?
2- How does it Compare against a Traditional CMS like WordPress?
3- What the Key Benefits are?
This document provides an overview of front end development. It defines front end development as the mix of programming and layout that powers website visuals and interactions. The three main front end tools are HTML, CSS, and JavaScript. HTML describes page structure and content, CSS describes appearance, and JavaScript transforms static pages into dynamic interfaces. Front end development is like the user interface of a car - it's what users directly see and interact with. Understanding front end is important for developers because it provides the appearance and functionality of a website without which the backend is useless. The document provides simple code examples and references to introduce front end concepts.
Ecommerce Web Design Proposal PowerPoint Presentation SlidesSlideTeam
If your company needs to submit a Ecommerce Business Web Design Proposal PowerPoint Presentation Slides look no further. Our researchers have analyzed thousands of proposals on this topic for effectiveness and conversion. Just download our template, add your company data and submit to your client for a positive response. https://bit.ly/2TmS66d
Web Design Principles outlines key elements of effective web design including layout, color, graphics, fonts, content, navigation, multimedia, compatibility, interactivity, and basic principles. The document discusses website vs web pages, creating user-friendly design, planning process, and five golden rules of web design such as avoiding splash pages, having simple navigation, indicating where users are, limiting banner ads, and avoiding unnecessary audio.
This document provides a technical analysis and summary of the website www.cnndigital.com. It analyzes various aspects of the site including page weight, caching, download times, WHOIS information, server configuration, DNS records, internationalization, mobile compatibility, printing, and Alexa ranking. The analysis identifies several areas for improvement such as implementing caching, reducing CSS and JavaScript files, and optimizing for speed.
This document discusses content management systems (CMS). It defines content as items like images, text, files, audio, and video. It explains that a CMS can be used to build online shopping portals, multilingual websites, blogs, forums, and other corporate web platforms. A CMS allows non-technical users to enter content, places it in templates, stores the content and templates in a database, and combines them to display web pages to users. Key features of a CMS include templates, access control, workflow management, version control, and output flexibility. Examples of CMS include Drupal, Joomla, and WordPress.
This document discusses search engine optimization (SEO) and marketing plans. It provides an overview of the SEO process, which involves understanding business objectives, conducting keyword research, optimizing websites both on-page and off-page, implementing changes, and ongoing monitoring and reporting. Technical aspects of SEO are also outlined such as website analysis, content optimization, and link building. The document also discusses measuring SEO success through improved rankings, increased traffic, and higher revenue or conversions.
A content management system (CMS) is a web application that allows for the creation and management of dynamic web content. A CMS has four main components: content creation, content management, publishing, and presentation. It allows non-technical users to easily create and edit website content without needing HTML skills. A CMS provides business benefits such as increased flexibility, improved information accuracy, reduced costs, and improved customer experience. When selecting a CMS, businesses should determine their specific requirements to find the best fitting solution.
Responsive web design involves creating layouts that adapt to different screen sizes using flexible grids and media queries. It allows for a device-agnostic approach and is easier to build than separate mobile sites. Key aspects of responsive design include planning with a mobile-first approach, prototyping, using consistent breakpoints based on content, usability testing, writing for different screens, designing visually hierarchical layouts, and addressing images and media. Testing is important throughout the process. While responsive design is a good base, other solutions like responsive or native apps may still be needed, and the job requires ongoing review.
This document is a proposal from SEO Specialists India for custom e-commerce website development. It outlines SEO Specialists India's approach to website design, development, and maintenance. This includes creating a responsive design with user-friendly features like products, categories, checkout and account pages. It also describes SEO optimization and ongoing support. Pricing and payment terms are provided, with 30% upfront and the remainder due at launch. Six months of post-release support is included in the cost.
This document provides a 10 chapter guide for search engine optimization (SEO) strategies. It covers topics like keyword research, site navigation, mobile optimization, local SEO, voice search optimization, page speed, content focused on search intent, use of social media, technical audits, and competitor research. The document emphasizes the importance of SEO for businesses and provides specific tactics within each chapter to help websites rank higher and drive more traffic from search engines like Google.
Tailwind CSS is a utility-first CSS framework that allows for rapidly building custom designs using utility classes rather than pre-designed components. It provides low-level utility classes that can be used to style self-created components and build completely custom designs directly in HTML without needing to leave the file. The document then outlines how to install Tailwind CSS, its workflow, examples of how to build common components like alerts and buttons, and advantages like being responsive, customizable and friendly for building components.
The document outlines Jake Aull's presentation on SEO strategy. It discusses conducting keyword research, planning site architecture and linking, developing content strategies, and implementing an SEO plan in stages. The presentation covers selecting objectives, analyzing competitors, optimizing on-site elements, building relevant off-site links, and monitoring progress.
Web accessibility 101: The why, who, what, and how of "a11y"ecentricarts
Our in-house ecentricarts Accessibility Team (known as EAT) has compiled a ton of resources to help you understand the ins and outs of web accessibility. This includes: why it matters, who it impacts, common misconceptions, a beginner's guide to WCAG 2.0 and accessibility legislation, and how you can test, design, develop, and create more accessible websites.
This presentation also includes examples of before/after screenreader demos, and our 2017 company video made with described audio.
Puppeteer can automate that! - FrontmaniaÖnder Ceylan
Puppeteer is a node library which provides a high-level API to control Chrome over the DevTools Protocol. When combined with the power of the web technologies, it can be used for automating image processing and batch file generation, creating automated visual testing with device emulation, tracking page loading performance, enforcing performance and code coverage budgets on CI, crawling a SPA, capturing a timeline trace of your site to help diagnose performance issues and more!
We'll explore those capabilities of Puppeteer API with combination of DevTools protocol and cloud functions (FaaS) with a showcase of real life use cases demonstrated by live-examples. Finally, we’ll go through the existing puppeteer based SaaS solutions such as Checkly and Browserless.
A headless CMS is similar to decoupled CMS architecture, but does not have a distinct frontend system to which to publish. Sitecore is originally designed as a headless CMS. It stores content as items, and Sitecore’s layout engine places those objects, or modules.
https://www.raybiztech.com/blog/sitecore/customer-experiences-with-sitecore-as-headless-cms
The CMO Guide to Headless CMS for B2B SaaS & Tech Companies.pdfContento
Learn how marketing leaders can deploy a Headless CMS at your B2B, SaaS or tech company.
In this white paper you'll learn:
1- What is a Headless CMS?
2- How does it Compare against a Traditional CMS like WordPress?
3- What the Key Benefits are?
A content management system is a critical part of a new age website permitting an application or group of a number of applications of computerized content to be overseen without coding or developing new pages.
CMS is a content management system just like WordPress. It is a central management system through which one can easily publish, edit & modify their data on the website. The management of cms is very easy. One with little knowledge about the cms will handle it easily. In India, these services are easily available, but to find quality service is a hard nut to crack. To get the best cms development services do visit Fullestop.
Do you want to know about the most popular CMS available in the market. Kentico and Umbraco are becoming more and more popular as the preferred option for newly built websites. But both these CMS platforms are a lot more similar than you know. To know the difference between these two just visit at https://www.zenesys.com/blog/umbraco-vs-kentico
Content Management Systems (CMS) have transformed the landscape of web development,
making it easier for businesses and individuals to create and manage websites. Over the years,
CMS web development has Web Designs Services evolved significantly, becoming an essential
tool for web designers, developers, and content creators. In this article, we will explore the world
of CMS web development, its history, key players, benefits, and the future trends shaping the
industry.
I. The Birth of
The document discusses different content management system (CMS) architectures including traditional, decoupled, and headless CMS.
Traditional CMS has the content creation and publishing interfaces tightly coupled, which can limit customization and maintenance over time. Decoupled and headless CMS separate these interfaces, offering more flexibility but also requiring developers to build publishing interfaces.
Headless CMS focuses only on content creation and provides an API for any device or channel. This allows customization of publishing interfaces for different contexts but means building out publishing functionality. The ideal architecture depends on an organization's specific needs and resources.
Welcome To
What does CMS mean for web design?
Web design and web content management have a very thin boundary. The success of the entire website operation depends on the CMS and web design.
Summary of Contents
• The Function of Content Management Systems in Web Design Benefits and Drawbacks of Content Management Systems.
• The Best CMS to Use for Your Web Project
• Rules for Selecting a CMS In conclusion.
Since the advent of HTML and CSS, web design standards have significantly improved. The industry has now popularized the standards for building successful, flexible standards-based websites online, replacing everything from text-only HTML web pages to boxy types of styles.
The new generation of methods, tools, and frameworks made possible by HTML5 and CSS3 have given web designers the ability to create amazing flexible web sites that are not constrained by the use of tables for layout. Although learning the fundamentals of CSS isn't too difficult, the difficulty arises when you start coding your designs. Experience is required to develop web design skills; they cannot be acquired merely by memorization and documentation reading.
In the information age, having a well-designed static website is not sufficient to sustain the entire website operation over time. The popularity of various CMS and applications has skyrocketed in recent decades thanks to the development of technology and the internet. Every online business application needs to manage digital content properly since it gives users a method to handle many types of information, including text, media, graphics, and other types of data, without needing to be familiar with web programming or markup languages.
A CMS, or content management system, is a program or platform that enables users to build and maintain websites without prior CSS and HTML knowledge by allowing users to create, change, delete, and publish material through an intuitive graphical user interface. Simply put, CMS enables you to create responsive web pages with beautiful designs even if you have no experience with graphic design, programming, or web technologies.
With the use of appropriate security mechanisms, CMS enables users to control, maintain, reassemble, and manage content that is kept in a database on a web server. Content can be created using adaptable programming and markup languages like PHP and HTML. You may have already utilized several content management systems without CMS Web Designs realizing it given the abundance of CMS platforms available online. You undoubtedly have knowledge of how to produce, publish, and update material, as well as how to use profiles to embed photos and videos under particular categories and tags.
Traditional CMS software can be coupled with other content management system design principles and outside technologies to address some complicated web application requirements, even though it doesn't completely address all business needs. A typical content management application can a
A Comprehensive Guide to Content Management Systems.pdfTechugo
Over the past few decades, however, digital content and assets have exploded in quantity and quality. New channels, interfaces, and devices have also made it easier to access them. Today, content is delivered to all devices: smartphones, TVs, and watches to voice-activated devices.
A Comprehensive Guide to Content Management Systems.pdfTechugo
Content Management Software (CMS) is a tool that enables businesses to efficiently manage and publish their website content. A CMS streamlines the process of creating, editing, and publishing content, allowing businesses to easily maintain and update their website without technical expertise. With features such as user-friendly interfaces, customizable templates, and integrated SEO, a CMS is essential for businesses looking to effectively manage their online presence.
How Embracing Headless Architecture Benefits Businesses_.pdfAnil
Embracing a headless architecture can provide several benefits to businesses, particularly in the context of web development and content management systems. Headless architecture refers to the decoupling of the front end (the "head") from the back end, allowing for greater flexibility and scalability. Here are some key advantages of adopting a headless architecture
A CMS has many users: authors, SEO experts, ecommerce, marketing, site managers, etc. Each has different roles and goals for accessing the website. How do we improve the user experience for each of those to help them do their jobs and accomplish their goals? See and learn how we can do better than do-it-yourself tools and using a CMS out-of-the-box.
The issues are presented as challenges to any CMS and web project, and the implemented solutions are demonstrated in Joomla.
The CMS landscape is changing rapidly. Factors like the economic downturn, prevalence and evolution of Open Source platforms, commoditization of complex technologies, and legacy technologies failing, have all driven the
current change. The recognition that content is king has also driven the CMS into a business critical tool.
The term Content Management System (CMS) means different things to different people. This term covers a large surface area and often brings up more questions than answers. What can a CMS do for me? Why do we need a CMS? How do I make sense of the solutions available? In this session we will define what a CMS is, how this is important to your organization and its content. We will also look at key problem areas that a CMS system solves and the organizational readiness areas to review before considering any CMS system.
7 Reasons Why Umbraco CMS is the Best for Small BusinessEdwardallen40
If you're still not sure what a CMS is, here's everything you need to know: it's the software that helps people manage website content. That includes text, graphics, animation, and even audio and video. To know more how it is beneficial for small business just visit @ https://www.ltechpro.com/blogs/7-reasons-why-umbraco-cms-is-the-best-for-small-business
The document provides an overview of WAVES2, a new content management system (CMS) developed by Aptinet. It describes the key features and capabilities of WAVES2, how it compares to other CMS options on the market, and positions it as a flexible enterprise-level CMS that can be deployed either as installed software or software-as-a-service at a lower cost than comparable systems. The document outlines the advantages WAVES2 has over open source, custom, installed, and SaaS CMS models by combining benefits and eliminating drawbacks of each approach.
Top 5 ruby on rails cms platforms for 2020Katy Slemon
In this post, we are going to compile everything you need to know for choosing the right CMS for your project idea and the top 5 Ruby on Rails Content Management Systems
Why Should You Choose Webflow For Website Development?Lucy Zeniffer
Choosing Webflow for website development offers unparalleled advantages, especially when partnering with a Webflow development company. Its intuitive interface, robust hosting, and SEO tools streamline the process, while responsive design capabilities and a vast template library ensure top-notch results. With Webflow, you're not just building a website; you're crafting a digital masterpiece with the expertise of a dedicated development team.
CMS stands for the content management system. This might be the right option if you are looking for an easy way to build a website quickly and with minimal technical knowledge and resources. We’ll explain what a CMS is. Additionally, we will also discuss how developers use a CMS to manage their sites’ infrastructure to allow them to focus on creating innovative and pleasant content that leads increase conversions.
This presentation is a case study on an external piece of analysis conducted by the author for Nisbets on an approach to select an ecommerce platform and how to manage an ecommerce channel.
In this humorous and data-heavy Master Class, join us in a joyous celebration of life honoring the long list of SEO tactics and concepts we lost this year. Remember fondly the beautiful time you shared with defunct ideas like link building, keyword cannibalization, search volume as a value indicator, and even our most cherished of friends: the funnel. Make peace with their loss as you embrace a new paradigm for organic content: Pillar-Based Marketing. Along the way, discover that the results that old SEO and all its trappings brought you weren’t really very good at all, actually.
In this respectful and life-affirming service—erm, session—join Ryan Brock (Chief Solution Officer at DemandJump and author of Pillar-Based Marketing: A Data-Driven Methodology for SEO and Content that Actually Works) and leave with:
• Clear and compelling evidence that most legacy SEO metrics and tactics have slim to no impact on SEO outcomes
• A major mindset shift that eliminates most of the metrics and tactics associated with SEO in favor of a single metric that defines and drives organic ranking success
• Practical, step-by-step methodology for choosing SEO pillar topics and publishing content quickly that ranks fast
Mindfulness Techniques Cultivating Calm in a Chaotic World.pptxelizabethella096
In today’s fast-paced world, stress and anxiety have become common companions for many. With constant connectivity and an unending stream of information, finding moments of peace can seem like an insurmountable challenge. However, mindfulness techniques offer a beacon of calm amidst the chaos, helping individuals to center themselves and find balance. These practices, rooted in ancient traditions and supported by modern science, are accessible to everyone and can profoundly impact mental and emotional well-being.
The advent of AI offers marketers unprecedented opportunities to craft personalized and engaging customer experiences, evolving customer engagements from one-sided conversations to interactive dialogues. By leveraging AI, companies can now engage in meaningful dialogues with customers, gaining deep insights into their preferences and delivering customized solutions.
Susan will present case studies illustrating AI's application in enhancing customer interactions across diverse sectors. She'll cover a range of AI tools, including chatbots, voice assistants, predictive analytics, and conversational marketing, demonstrating how these technologies can be woven into marketing strategies to foster personalized customer connections.
Participants will learn about the advantages and hurdles of integrating AI in marketing initiatives, along with actionable advice on starting this transformation. They will understand how AI can automate mundane tasks, refine customer data analysis, and offer personalized experiences on a large scale.
Attendees will come away with an understanding of AI's potential to redefine marketing, equipped with the knowledge and tactics to leverage AI in staying competitive. The talk aims to motivate professionals to adopt AI in enhancing their CX, driving greater customer engagement, loyalty, and business success.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Evaluating the Effectiveness of Women-Focused MarketingHighViz PR
Women centric marketing is a vital part in reaching one of the most influential groups of consumers. Here is a guide to know and measure the impact of women-centric marketing efforts-
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Did you know that while 50% of content on the internet is in English, English only makes up 26% of the world’s spoken language? And yet 87% of customers won’t buy from an English only website.
Uncover the immense potential of communicating with customers in their own language and learn how translation holds the key to unlocking global growth. Join Smartling CEO, Bryan Murphy, as he reveals how translation software can streamline the translation process and seamlessly integrate into your martech stack for optimal efficiency. And that's not all – he’ll also share some inspiring success stories and practical tips that will turbocharge your multilingual marketing efforts!
Key takeaways:
1. The growth potential of reaching customers in their native language
2. Tips to streamline translation with software and integrations to your tech stack
3. Success stories from companies that have increased lead generation, doubled revenue, and more with translation
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game
Spotify: Revolutionizing the Music Streaming IndustryTMR Infra
Spotify's unique blend of technology, user-centric design, and industry influence has
cemented its position as a leader in music streaming. By continuously evolving and adapting,
Spotify remains a dominant force, shaping the future of music consumption. As it continues
to innovate and expand, Spotify is likely to maintain its position as the go.
What Software is Used in Marketing in 2024.Ishaaq6
This paper explores the diverse landscape of marketing software, examining its pivotal role in modern marketing strategies. It provides a comprehensive overview of various types of marketing software tools and platforms essential for enhancing efficiency, optimizing campaigns, and achieving business objectives. Key categories discussed include email marketing software, social media management tools, content management systems (CMS), customer relationship management (CRM) software, search engine optimization (SEO) tools, and marketing automation platforms.
The paper delves into the functionalities, benefits, and examples of each type of software, highlighting their unique contributions to effective marketing practices. It explores the importance of integration and automation in maximizing the impact of these tools, addressing challenges and strategies for seamless implementation across different marketing channels.
Furthermore, the paper examines emerging trends in marketing software, such as AI and machine learning applications, personalization strategies, predictive analytics, and the ethical considerations surrounding data privacy and consumer rights. Case studies illustrate real-world applications and success stories of businesses leveraging marketing software to achieve significant outcomes in their marketing campaigns.
In conclusion, this paper provides valuable insights into the evolving landscape of marketing technology, emphasizing the transformative potential of software solutions in driving innovation, efficiency, and competitive advantage in today's dynamic marketplace.
This description outlines the scope, structure, and focus of the paper, giving readers a clear understanding of what to expect and why the topic of marketing software is important and relevant in contemporary marketing practices.
How to Start Affiliate Marketing with ChatGPT- A Step-by-Step Guide (1).pdfSimpleMoneyMaker
Discover the power of affiliate marketing with ChatGPT! This comprehensive guide takes you through the process of starting and scaling your affiliate marketing business using the latest AI technology. Learn how to leverage ChatGPT to generate content ideas, create engaging articles, and connect with your audience through personalized interactions. From building your strategy and optimizing conversions to analyzing performance and staying updated with industry trends, this eBook provides everything you need to know to succeed in affiliate marketing. Whether you're a beginner looking to start your online business or an experienced marketer wanting to take your efforts to the next level, this guide is your roadmap to success in the world of affiliate marketing.
Embark on style journeys Indian clothing store denver guide.pptxOmnama Fashions
Finding the perfect "Indian Clothing Store Denver" is essential for those seeking vibrant, authentic, and culturally rich attire in the heart of Colorado. Denver, a city known for its diverse culture and eclectic fashion scene, offers a variety of options for those in search of traditional and contemporary Indian clothing. Whether you're preparing for a wedding, festival, or cultural event, or simply wish to incorporate the elegance and beauty of Indian fashion into your wardrobe, discovering the right store can make all the difference.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Can you kickstart content marketing when you have a small team or even a team of one? Why yes, you can! Dennis Shiao, founder of marketing agency Attention Retention will detail how to draw insights from subject matter experts (SMEs) and turn them into articles, bylines, blog posts, social media posts and more. He’ll also share tips on content licensing and how to establish a webinar program. Attend this session to learn how to make an impact with content marketing even when you have a small team and limited resources.
Key Takeaways:
- You don't need a large team to start a content marketing program
- A webinar program yields a "one-to-many" approach to content creation
- Use partnerships and licensing to create new content assets
Conferences like DigiMarCon provide ample opportunities to improve our own marketing programs by learning from others. But just because everyone is jumping on board with the latest idea/tool/metric doesn’t mean it works – or does it? This session will examine the value of today’s hottest digital marketing topics – including AI, paid ads, and social metrics – and the truth about what these shiny objects might be distracting you from.
Key Takeaways:
- How NOT to shoot your digital program in the foot by using flashy but ineffective resources
- The best ways to think about AI in connection with digital marketing
- How to cut through self-serving marketing advice and engage in channels that truly grow your business
3. White paper // What you need to know about headless CMSs
2
Introduction
Debates about the respective merits of headless and
non-headless CMSs have been ongoing during the past
few years. You may well have been ignoring them. After all,
CMS architecture isn’t exactly a go-to dinner party subject—
even for the most content-obsessed marketers.
But this is an important discussion. The quality of the
content appearing on audience screens is becoming
fundamental to the brand value of most businesses.
To maintain an edge over competitors, you need to ensure
the experiences you and your developer colleagues create are
as rich, smooth, and contextual as possible—and extendable
to wherever your audience is, whether that’s on a mobile
app or connected device. Headless CMS architecture is
a big part of this conversation.
So now’s the time to get to the heart of the headless and
non-headless debate. In this white paper we’ll explain what
headless is (and isn’t). And we’ll look at how you go about
making the right CMS decisions for your company—taking
into account the needs of both developers and marketers.
At Sitecore, we also think it’s time to consider the merits
of a third way: one that’s arguably much better suited to
the modern age of contextual marketing.
Ready? Here we go.
What is a headless CMS?
A headless CMS is a content management system that lets
you store, edit, and manage content—but doesn’t actually
render the content on your audience’s screen.
In other words, a headless CMS separates the creation,
delivery, and management of content (the back-end tasks)
from its presentation on the web page, app, or device
(the front-end tasks). It has no role in website design,
page themes, or templates.
By contrast, traditional coupled (otherwise known as non-
headless) CMSs are responsible not only for content creation,
management, publishing, and delivery—but also for the last-
mile rendering (otherwise known as presentation) of the
web page.
How headless and non-headless CMS
architectures differ
So it’s clear that using a headless CMS (rather than a
coupled CMS) places a lot of responsibility for the end user’s
experience on developers—because how a particular page or
screen is built has to be described in code and managed by
the developer.
But there are some very big advantages to using headless
CMSs—and that’s why it’s become such a big deal lately.
Headless CMS—a really big deal
When the digital world was all about the web and not much
else, a CMS could handle authoring, storage, and presentation
of designed websites quite happily. Content repositories
(which store content and dynamically deliver it to a page)
were optimized for HTML templates. Everything was coupled
together nicely and there were big performance benefits to
this all-round closeness.
Then came the mobile revolution and the internet of things
(IoT) as well as a proliferation of different devices on the
market that didn’t use HTML. Suddenly, the coupled CMS
cracks began to show.
Their content repositories, which were web-page-centric,
just didn’t play nicely with non-HTML formats. They were
ill-equipped to use the latest front-end technologies without
hacks or significant development work. They simply weren’t
ready for an age of fluid and responsive web apps in which
pages dynamically update as users interact with them.
They couldn’t adapt to a new age of content in which
content objects were delivered via an API.
Creation of new content
and organization of
existing content
Headless
Non-headless
Delivery of content to
one or more channels
Headless
Non-headless
The actual rendering or
presentation of content
on one or more devices
Headless
Non-headless
Content management Content delivery Content presentation
4. White paper // What you need to know about headless CMSs
3
Enter headless
Then headless CMSs came on the scene and sidestepped all
the problems. The agnostic content (no longer optimized for
HTML or any other format) was stored and easily retrieved
from the headless CMS.
Front-end developers, using tools they liked, could take care
of the look, feel, and functionality of the user’s experience
on web, mobile, or other channels (without having to learn
a CMS user-interface technology that was likely to be way
behind the curve).
Headless CMSs are perfect for an era in which devices had
become powerful enough to cope with rendering locally,
which in itself brought great UX improvements.
Happy developers
Headless CMS and its decoupled rendering has freed
developers from the conventions and structures of the
back end.
Now they no longer have to deal with the peculiarities of a
CMS’s rendering system and technology—whether .NET, JAVA,
PHP, or Ruby. Instead, they can access pure-code fragments
of content that are not already in the final representation of
the page. Using the latest open-source JavaScript libraries and
frameworks, developers can quickly build rich applications
and get full control over the user experience.
Headless architecture has also made the audience experience
smoother and quicker—by moving all the rendering to the
devices and streamlining the back end. Meanwhile, marketers
enjoy the ability to write once and have their content
distributed across all channels.
All this freedom and flexibility is huge for businesses.
It has empowered them to continually move with the
times, innovate, and future-proof their sites.
Sound great? Here comes the “but.”
The BIG headless compromise
There’s a very big downside to headless. Headless CMSs
can disconnect the marketer from managing the customer
experience—and, perhaps more important—from the data
and insights that the customer experience delivers.
Here’s why: The decoupling of the rendering (or presentation)
of the content in a headless CMS means that before the page
is actually rendered, its composition is described in code
only. That means marketers aren’t able to create and edit
content in context. They can’t enjoy what-you-see-is-what-
you-get (WYSIWYG) authoring. To even reposition a simple
component or add a new one requires additional coding.
That’s a big problem for marketers. But here’s another as well.
The fact that content storage and presentation is decoupled
in headless architecture makes it highly problematic to
personalize experiences. Personalization requires collection
and analysis of customer interaction data from the front end
so you can test and optimize personalized experiences from
the back end. That requires a lot of custom integration work
in a headless architecture in which front and back ends are
separated, and even then, some fidelity may be lost.
In an age in which marketing in context and delivering great
experience is everything, this is a huge downside. There is,
however, a win-win-win alternative—a route that’s good
for developers, marketers, and end users.
The third way—headless nirvana
The new, “third way” in CMS architecture delivers marketers,
developers, and end users all the best attributes of headless
and non-headless CMSs:
■■ Front-end developers have total freedom.
Unchained by conventions and structures of any
back end, they can use their tools of choice to get
the most from content.
■■ Marketers connect with the content. They can see
what they’re creating and editing—and only have to
write once to distribute content across all channels.
■■ Marketing in context is possible. Personalization
and optimizing user experiences through testing
becomes easy.
This third way is a new type of no-compromise architecture
that is at the heart of the Sitecore®
Experience Manager
(Sitecore XM), the market-leading CMS in the Sitecore®
Experience Platform™ (XP).
5. White paper // What you need to know about headless CMSs
4
A new headless architecture
Sitecore has always stored content in an item-based
repository. In other words, our platform never “pre-bakes”
pages ahead of delivery. We’ve kept the creation, delivery,
and management of content (the back-end tasks) separated
from the rendering, or composition of the web page, app, or
device (the front-end tasks). And that’s been true from the
very start—it’s what we mean when we say that our CMS
“decouples content from its presentation.”
This item-based, logically decoupled architecture means
Sitecore implementation partners and developers have been
able to use Sitecore as a headless system—relying on their
own tools to do the rendering outside of the Sitecore server.
But they missed out on the opportunity to personalize pages.
We wanted to find a way to make it far more straightforward
for front-end developers to decouple the content creation
and management from the presentation, so they could easily:
■■ Maintain full control over the user experience—
no matter which sort of device they were
delivering content to
■■ Use the rendering tools, frameworks, and libraries
they wanted
■■ Build amazingly rich applications
We wanted to deliver all this while still ensuring marketers
retained the power to create and edit in context, in a
WYSIWYG environment, and personalize content for
end users.
Happily, we’ve managed to pull this off in Sitecore XP
version 9.
Sitecore XP 9:
hybrid headless perfection
In Sitecore XP 9, we’ve introduced two add-ons—Sitecore®
Experience Accelerator 1.4 and JavaScript Services Tech
Preview—that deliver a new REST API on the presentation
layer of the Sitecore CMS architecture. This effectively allows
any device or browser to interpret the whole composition of
the page or screen of Sitecore content—complete with all
the personalization rules implemented by the marketer.
Meanwhile, a new JavaScript SDK called JavaScript Services
(JSS), allows front-end developers (even those with no
knowledge of Sitecore) to use modern JavaScript libraries
and frameworks such as React.js and Angular to carry out the
rendering of Sitecore content on an end device or browser.
These two developments mean the presentation of the
content doesn’t have to take place on the Sitecore server
anymore—it can be physically decoupled from the creation,
delivery, and management of content, yet without any of
the downsides normally associated with headless CMSs.
The marketer simply composes the page, sends it off for
approval, and then the page is ready for delivery to any
type of mobile app, web page, or internet-connected device.
The front-end developer can either consume the whole page
created by the marketer or cherry-pick parts of it before
choosing how it’s rendered.
In short, front-end developers get the freedom to use the
tools they want to deliver audiences a great user experience,
while marketers stay in control of the content.
At the heart of the headless process is Sitecore’s content
delivery engine, which pulls together the components of
content into the full screen or page layout before it renders
dynamically on the front end.
For traditional websites, rendering Nirvana is to
combine both the browser and server (known as
universal rendering). This means the server can
instantaneously render the first page delivered to
an end user, avoiding the flash and reload seen in
some web apps. Then the browser can take over
the end user’s next action (for example, clicking
on the nav menu). Because this doesn’t involve
round trips to the server for full page rendering,
it becomes a very fluid process. Sitecore XP 9
makes this possible.
6. White paper // What you need to know about headless CMSs
5
Here’s how our hybrid headless architecture works
Item-based
content repository
Sitecore
Experience
Database
Personalization rules
Rendering
server
API
JSS SDK
Sitecore contextual
content delivery server
Sitecore content
management server
Form
Web hero
banner
Text box
Graphic
with caption
Mobile device IoT device Browser
Content marketer uses WYSIWYG tools to
create pages once for any device (attaching
personalization rules when applicable).
For SEO and performance reasons, the JavaScript
application can render on a separate rendering
server fully decoupled from content delivery.
Each page is composed of small content items
(also known as components).
Content items (not yet optimized for any format)
are gathered in repository.
Delivery engine gathers information – ready
to be delivered to device or server (or both)
for rendering.
The Sitecore®
Experience Database™ (xDB)
delivers context about end users including
profile information, past interactions, and more.
New API lets any device/ browser consume
and interpret page or screen composition
AND personalization rules.
New JSS SDK lets front-end devs use JavaScript
libraries and frameworks such as React.js and
Angular to build apps that carry out the rendering
of Sitecore content on end device or browser.
7. White paper // What you need to know about headless CMSs
6
Glossary of CMS terms
Back-end developer—creates the core computational
logic of websites, software, and systems. These are
accessed by a user through a front-end system or app.
Content object—content is information which is
created, as part of an editorial process, for consumption
by an audience. A content object is a single piece of
this content (like an article or a headline) with its own
unique identification number.
Content delivery engine—a suite of technologies that
helps you control how your digital content is served to
your audience.
Front-end developer—uses languages such as
JavaScript, HTML, and CSS to make the visual part
of websites work on computers, mobile phones,
and other devices.
Item-based repository—a database of digital content
objects that allows applications (via an API) to access
the content, manage it, and also to modify it.
JavaScript—a programming language that makes
things happen inside the browser, including
interactivity. Think popup windows, Facebook Likes, etc.
JavaScript Engine—a program that executes
JavaScript code.
JSON—short for JavaScript Object Notation,
and is the preferred way to exchange information
between a server and a web application. It’s an
easy-to-understand, readable, text-based format
for representing data.
OData standards—a protocol that defines a set of
best practices for building and consuming RESTful
APIs. Using OData means you don’t have to worry
about the various data-related definitions. It enables
interoperability between disparate data sources,
applications, services, and clients.
Presentation layer—contains the components
that interpret HTML code, JavaScript, and other items
passed from the server, and transforms them into
what the audience sees on a screen.
Rendering—the process of interpreting content data
and other items passed from a server into what the
audience sees on a screen.
REST (or RESTful) API—helps with interoperability
between computer systems. Web services that use
REST allow requesting systems to easily access and
manipulate textual representations of web resources.
SDK (software development kit)—a package of
software development tools and documentation
that helps with the development of applications
for a platform.
Sitecore JavaScript Services (JSS)—a toolkit for
JavaScript developers to build full-fledged solutions
using the latest modern JavaScript UI libraries and
frameworks for Sitecore in a disconnected fashion
and physically decouple rendering from content
delivery without losing the value of Sitecore XP.
8. White paper // What you need to know about headless CMSs
7
Contextual delivery
The contextual delivery of content is arguably the most
powerful aspect of Sitecore’s new, flexible, and channel-
agnostic CMS architecture. Marketers, using the Sitecore®
Experience Editor, simply attach personalization and
testing rules to the page or screen. Then this information,
complete with attached cookies and identifiers about the
end user in question, will be available via the API on the
presentation layer.
Then when an end-user’s device makes the request to the
API, the content delivery engine is able to accept this request
and pull information about the end user from the Sitecore®
Experience Database™ (xDB), including profile information,
past interactions, and other available data. Then the engine
can pull components of content into the full screen or page
layout before it renders dynamically on the front end.
All this means that any rules-based personalization set up
on a content component (for example, an exclusive offer on
a travel site about a premium cruise which is only presented
to visitors with a luxury travel persona) will be applied by the
content delivery engine.
More control over JavaScript
Sitecore’s JavaScript Services is set for official release in
early 2018, but it’s available for public preview now. JSS is a
toolkit for JavaScript developers that allows them to build
sophisticated Sitecore web apps using JavaScript libraries
and frameworks.
Along with our new presentation layer API, JSS will help
bridge the gap between the front end and back end, while
helping front-end developers become way more productive
when using Sitecore and JavaScript.
JSS will offer lots of useful Sitecore abstractions, helping
front-end developers map the output of the presentation
layer to the final render—whether HTML or something else
native mobile. It will help them build fully headless JavaScript
front ends that are fully integrated with the Sitecore
Experience Platform.
JSS will initially support React.js and Angular, but expect
more to be supported as time goes by.
Bringing it all together
At Sitecore, we’re committed to narrowing the divide between
back-end developers, front-end developers, marketers, and
their audiences—freeing them all to produce outstanding,
contextual user experiences on any channel.
The release of Sitecore Experience Platform 9 makes
further strides by continuing to build on OData standards.
This allows you to use off-the-shelf component libraries
and software to create content for your audiences
without having to worry about the various intricacies of
the REST API request, response headers, status codes,
HTTP methods, URL conventions, media types, payload
formats, and query options.
This is part of Sitecore’s journey toward standards-based
communication, rather than proprietary formats.
In summary, Sitecore’s current products and those in the
pipeline offer more control over the delivery, management,
layout, and presentation of content—regardless of channel,
device, or platform. Meanwhile, reporting back becomes
straightforward. And it doesn’t even require separate
analytics tools.
Your next headless move
At Sitecore, we’ve always believed headless should be a
win-win-win—for marketers, developers, and the customer.
We think that by delivering this triple win, we’ve reframed
the headless debate.
The headless CMS approach will increasingly prove invaluable
to many organizations—but there’s no longer a need to
endure the traditional downsides.
When deciding on CMS architecture, businesses should now
be asking a simple question: How does this CMS empower
marketers and developers to deliver the most rich and
contextual experiences to their audiences?
9. White paper // What you need to know about headless CMSs
8
Next steps
We’d welcome the opportunity to hear about your plans for
headless. Reach out to us via:
■■ Email: sitecore.net/contact-us
■■ Phone: sitecore.net/phone
■■ Chat: sitecore.net/chat
■■ Or request a demo here.
If you need further help with understanding Sitecore’s
decoupled architecture:
■■ visit Sitecore Documentation
■■ give your account manager a call
■■ or check out Sitecore training to book an online
or in-person training session.
About Sitecore
Sitecore is the global leader in experience management
software that combines content management, commerce, and
customer insights. The Sitecore Experience Cloud™ empowers
marketers to deliver personalized content in real time and
at scale across every channel—before, during, and after a
sale. More than 5,200 brands—including American Express,
Carnival Cruise Lines, Dow Chemical, and L’Oréal—have
trusted Sitecore to deliver the personalized interactions
that delight audiences, build loyalty, and drive revenue.