We've seen unprecedented and accelerated growth in the use of digital since the onset of Covid-19 and nationwide lockdown. Organisations in every industry have had to rapidly and radically rethink how they operate and engage with audiences. Consumers have changed their attitudes, behaviour and adoption of digital too. Even as businesses and society begin to open up again, learned behaviour, new rules and persistent concerns mean there's no going back to how things were before. This is the new different. Learn how to keep your organisation up to date with the new digital norms consumers have adopted, and expect, and remain relevant and competitive in the post Covid-19 era. Presented on 13th October 2020 as part of Digital Leaders Week 2020