A look at WordPress in 2016, and a proposal for a future direction for the project functionality and organization, delivered in December 2016 at WordCamp US in Philadelphia.
You can watch it on Youtube here: https://www.youtube.com/watch?v=Nl6U7UotA-M
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
A look at WordPress in 2016, and a proposal for a future direction for the project functionality and organization, delivered in December 2016 at WordCamp US in Philadelphia.
You can watch it on Youtube here: https://www.youtube.com/watch?v=Nl6U7UotA-M
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
In this webinar with Jamie Resker, Founder and Practice Leader for Employee Performance Solutions (EPS), and Teala Wilson, Talent Management Consultant at Saba Software, you’ll get the inside track on how to hold effective 1:1 meetings, including tips for getting managers on board.
• Go beyond discussing the status of everyday work to higher level topics, including recognition, performance, development, and career aspirations
• Learn how to decide meeting frequency, what to cover, as well as roles and responsibilities of the manager and employee
• Understand how managers can build trust and make it comfortable for employees to provide upward feedback
• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
Want to learn more? Join us for an upcoming Product Tour!
http://bit.ly/2yitfqu
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.
The six step guide to practical project managementMindGenius
The six step guide to practical project management
If you think managing projects is too difficult, think again.
We’ve stripped back project management processes to the
basics – to make it quicker and easier, without sacrificing
the vital ingredients for success.
“If you’re looking for some real-world guidance, then The Six Step Guide to Practical Project Management will help.”
Dr Andrew Makar, Tactical Project Management
Unlocking the Power of ChatGPT and AI in Testing - A Real-World Look, present...Applitools
During this webinar, Anand Bagmar demonstrates how AI tools such as ChatGPT can be applied to various stages of the software development life cycle (SDLC) using an eCommerce application case study. Find the on-demand recording and more info at https://applitools.info/b59
Key takeaways:
• Learn how to use ChatGPT to add AI power to your testing and test automation
• Understand the limitations of the technology and where human expertise is crucial
• Gain insight into different AI-based tools
• Adopt AI-based tools to stay relevant and optimize work for developers and testers
* ChatGPT and OpenAI belong to OpenAI, L.L.C.
The document discusses various AI tools from OpenAI like GPT-3 and DALL-E 2, as well as ChatGPT. It explores how search engines are using AI and things to consider around AI-generated content. Potential SEO uses of ChatGPT are also presented, such as generating content at scale, conducting topic research, and automating basic coding tasks. The document encourages further reading on using ChatGPT for SEO purposes.
More than Just Lines on a Map: Best Practices for U.S Bike Routes
This session highlights best practices and lessons learned for U.S. Bike Route System designation, as well as how and why these routes should be integrated into bicycle planning at the local and regional level.
Presenters:
Presenter: Kevin Luecke Toole Design Group
Co-Presenter: Virginia Sullivan Adventure Cycling Association
Ride the Storm: Navigating Through Unstable Periods / Katerina Rudko (Belka G...DevGAMM Conference
Has your project been caught in a storm of deadlines, clashing requirements, and the need to change course halfway through? If yes, then check out how the administration team navigated through all of this, relocating 160 people from 3 countries and opening 2 offices during the most turbulent time in the last 20 years. Belka Games’ Chief Administrative Officer, Katerina Rudko, will share universal approaches and life hacks that can help your project survive unstable periods when there seem to be too many tasks and a lack of time and people.
This presentation was designed to provide strategic recommendations for a brand in decline. The deck also incorporates a situational assessment, including a brand identity, positioning, architecture, and portfolio strategy for the Brand.
Presentation originally created for NYU Stern's Brand Strategy course. Design by Erica Santiago & Chris Alexander.
Good Stuff Happens in 1:1 Meetings: Why you need them and how to do them wellSaba Software
According to the latest State of the American Manager report from Gallup, employees who have regular meetings with their managers are almost three times as likely to be engaged as those who don’t. These regular check-ins keep managers and employees in sync and aligned. Want to see better manager/employee relationships in your organisation? Then make an all-in commitment to 1:1 meetings. Not sure how? You’ve come to the right place.
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• Unite your organisation with a unified approach to 1:1 meetings
Join us for this 1-hour webinar to get practical tips for building better manager-employee relationships with intention and purpose.
About the Speakers
Jamie Resker - Founder and Practice Leader for Employee Performance Solutions (EPS)
Jamie Resker, Practice Leader and Founder of Employee Performance Solutions, is a recognized innovator in performance management. She is the originator of the-the Performance Continuum Feedback Method® and Conversations to Optimize Employee Performance training program; tools and training that reshape communications between managers and employees to drive and align performance. Jamie is on the faculty for the Northeast Human Resources Association, is a contributor to Halogen Software's Talent Space Blog, and is an editorial advisory board member for HR Examiner.
Teala Wilson - Senior Consultant, Strategic Services, Saba Software
Teala is a Talent Management Consultant at Halogen Software, now a part of Saba Software. She has worked with teams on a national and global level supporting human resources in areas such as performance management, recruitment, employee benefit programs, training and talent development, workforce planning and internal communications. Teala also has a personal passion for visual arts and design.
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2. THE CURRENT STATE OF MILITARY FAMILY RESEARCH The Vanier Institute of the Family2
Since the 1990s, the nature, frequency, and intensity of military operations have shifted, and these shifts have,
in turn, had an impact on the families of Canada’s military personnel. Operational tempo has increased and has
been almost continuous, and the roles of Canadian Armed Forces (CAF) personnel have changed from
“peacekeepers to peacemakers to warriors.”1 In 2013, the Office of the Ombudsman, National Defence and
Canadian Forces released its seminal report on military family health and well-being, On the Homefront:
Assessing the Well-Being of Canada’s Military Families in the New Millennium. This report brought into view the
contexts, meanings, and consequences associated with recent changes in CAF military operations for
members, Veterans, and families.
The Ombudsman’s report noted that mobility, separation, and risk have an
impact on most serving military members and their families for much of their
military careers.2 Canadian military families relocate three to four times more
often than their civilian counterparts, with little input as to where, when, or for
how long, disrupting continuity of access to health care services. Frequent
relocations also affect children’s participation in school, academic progress,
and access to educational accommodations for those with identified
disabilities or learning exceptionalities.3 Relocations also disrupt non-military
family members’ employment opportunities and the family’s capacity to care for vulnerable family members
such as aging parents. Protracted separations from family as a result of training or deployment are not
uncommon, and the risks that military personnel face during intensive training and deployment speak to the
possibility of permanent injury, illness, or death.4 Although Canadian military families value and take pride in
their family member’s military service, mobility and separation, along with the “relentless upheaval of military
life,”5 can be highly disruptive to families. Civilian family members interviewed for the report shared their
concern that their children were “paying a price for their parent’s service to the nation.”6
Although Canadian military family research has been ongoing for
approximately 25 years, efforts to develop this body of research were, until
recently, hampered by the lack of funding for civilian research and the
infrastructure to support collaboration. This has recently changed via the
networks established through the Canadian Institute for Military and Veteran
Health Research. At present, research involving present-day military families
focuses overwhelmingly on the US experience. In recent years, this literature
has paid greater attention to understanding how military life affects families
and how resilience can be enhanced within military families.7 Resilience is
defined as “positive adaptation, or the ability to maintain or regain mental
health, despite experiencing adversity.”8
On the whole, the research examining military families has tended to take a risk or problem perspective.9
Very little research has explored the factors, or combination of factors, that support successful and ongoing
resilience within military family life.10 Little is known about the mechanisms that foster resilience. Instead,
emphasis has been placed on the effects of deployment across mental health, social, academic, and
behavioural domains.11–14 For example, the mental health of both the deployed and the at-home parent can
affect children at different times. The Children on the Homefront study in the United States, which explored the
impact of military operations on children’s well-being, described how the mental health of the non-deployed
parent had a significant impact on the number of emotional, social, and academic challenges children
experience both during deployment and during the reintegration of the deployed parent.15
Mobility, separation, and
risk have an impact on
most serving military
members and their
families for much of
their military careers
In recent years, [military
family research] has
paid greater attention
to understanding how
military life affects families
and how resilience can
be enhanced within
military families.
a School of Rehabilitation Therapy, Queen’s University, Kingston, ON
b Department of Family Studies and Gerontology, Mount Saint Vincent University, Halifax, NS
c Department of Political and Canadian Studies, Mount Saint Vincent University, Halifax, NS
TheCurrentStateofMilitaryFamilyResearch
Heidi Cramm,a
Deborah Norris,b
Linna Tam-Seto,a
Maya Eichler,c
and Kimberley Smith-Evansb
3. L’Institut Vanier de la famille L’ÉTAT ACTUEL DE LA RECHERCHE SUR LES FAMILLES DES MILITAIRES 3
Depuis les années 1990, on assiste à une transformation de la nature, de la
fréquence et de l’intensité des opérations militaires. Or, cette transformation a aussi
des conséquences sur les familles des militaires canadiens. De fait, le rythme des
opérations s’est accentué et celles-ci se succèdent presque en continu, et le rôle du
personnel des Forces armées canadiennes (FAC) est passé de « soldats de maintien
de la paix à artisans de la paix à guerriers »1. En 2013, le Bureau de l’ombudsman de
la Défense nationale et des Forces canadiennes publiait un rapport majeur sur la
santé et le bien-être des familles des militaires, sous le titre Sur le front intérieur :
Évaluation du bien-être des familles des militaires canadiens en ce nouveau millénaire. Ce
rapport mettait en relief le contexte associé à l’évolution des opérations militaires des FAC, le sens à lui donner ainsi
que les conséquences qui en découlent, et ce, tant du point de vue des militaires et des vétérans que de leur famille.
Le rapport de l’ombudsman insistait notamment sur les facteurs qui touchent la plupart des militaires et leur famille
durant la majeure partie de la carrière militaire, soit la mobilité, l’absence du foyer et la notion de risque2. De fait, les
familles des militaires canadiens sont appelées à déménager de trois à quatre fois plus souvent que les familles
civiles, en ayant très peu d’influence sur le choix des endroits, du moment et de la durée à cet égard, ce qui perturbe
entre autres la continuité des soins de santé et l’accès à ceux-ci. Les déménagements fréquents affectent aussi la
participation à l’école et le rendement scolaire des enfants, en plus d’avoir une incidence sur l’accès aux services
éducatifs pour les enfants ayant une incapacité ou des difficultés d’apprentissage particulières3. En outre, les
réinstallations affectent les possibilités professionnelles des non-militaires de la famille, ainsi que la capacité des
familles de s’occuper des proches plus vulnérables, comme les parents vieillissants. Il n’est pas rare pour celles-ci
de devoir composer avec des absences prolongées en raison d’un déploiement ou d’un entraînement militaire, sans
compter le caractère bien réel associé aux risques de blessures ou de maladies permanentes, ou même de décès, en
lien avec les entraînements intensifs ou les déploiements4. Bien que les familles des militaires canadiens accordent
beaucoup de valeur au service militaire dont s’acquitte l’un des leurs et qu’ils en tirent une grande fierté, il n’en
demeure pas moins que la mobilité et l’absence du foyer de même que « les bouleversements incessants de la vie
militaire5 » sont des agents perturbateurs importants pour celles-ci. Certains conjoints non militaires interrogés
aux fins de cette étude estimaient que leurs enfants « payaient un prix pour le service au pays de leur parent6 ».
Même si des recherches ont cours depuis environ un quart de siècle au sujet des
familles des militaires canadiens, les initiatives concrètes visant à consolider ce
créneau d’étude ont souffert – du moins jusqu’à tout récemment – de l’insuffisance
des ressources financières en recherche civile et des difficultés à maintenir un cadre
collaboratif. Toutefois, cette situation a évolué grâce aux réseaux mis sur pied par
l’entremise de l’Institut canadien de recherche sur la santé des militaires et des
vétérans. À l’heure actuelle, les études portant sur la situation des familles des
militaires en service concernent très majoritairement la réalité vécue aux États-Unis.
Ces dernières années, les textes spécialisés publiés dans le domaine mettaient
surtout l’accent sur les conséquences de la vie militaire pour les familles, de même
que sur les moyens de favoriser la résilience au sein des familles des militaires7. En
ce sens, on entend par résilience la « force d’adaptation ou la capacité de maintenir
ou de retrouver un état psychologique sain malgré l’adversité8 ». [traduction]
Dans l’ensemble, les perspectives de la recherche axée sur les familles des militaires avaient principalement comme
objet les risques ou les problèmes inhérents9. De fait, il n’existe que très peu d’études sur les facteurs (ou la
combinaison de facteurs) favorisant la résilience perpétuelle qui sous-tend la vie de famille chez les militaires10.
On sait peu de choses concernant les mécanismes qui soutiennent cette résilience. Au contraire, on s’est surtout
penché sur les conséquences des déploiements en lien avec divers aspects psychologiques, sociaux, éducatifs et
comportementaux11, 12, 13, 14. Par exemple, on a constaté que la santé psychologique d’un parent en déploiement ou de
celui qui reste au foyer est susceptible d’influencer les enfants à différents moments de leur développement. L’étude
américaine Children on the Homefront portant sur les incidences des opérations militaires sur le bien-être des enfants
a ainsi permis de constater que la santé mentale des parents qui restent à la maison pendant le déploiement du
conjoint influence largement la prévalence de problèmes affectifs, sociaux et éducatifs chez les enfants, et ce,
Les facteurs qui touchent la
plupart des militaires et
leur famille durant la
majeure partie de la
carrière militaire [sont] la
mobilité, l’absence du foyer
et la notion de risque.
Ces dernières années, les
textes spécialisés publiés
[sur les familles des
militaires] mettaient
surtout l’accent sur les
conséquences de la vie
militaire pour les familles,
de même que sur les
moyens de favoriser la
résilience au sein des
familles des militaires.
a School of Rehabilitation Therapy, Université Queen’s, Kingston (Ont.)
b Département de gérontologie et d’études de la famille, Université Mount Saint Vincent, Halifax (N.-É.)
c Département de politique et d’études canadiennes, Université Mount Saint Vincent, Halifax (N.-É.)
Heidi Cramm,a
Deborah Norris,b
Linna Tam-Seto,a
Maya Eichler,c
and Kimberley Smith-Evansb
L’étatactueldelarecherchesurlesfamillesdesmilitaires
4. THE CURRENT STATE OF MILITARY FAMILY RESEARCH The Vanier Institute of the Family4
A recent report that reviewed the Canadian and international research on
the impact of operational stress injury (OSI) on family health and well-
being16 suggested that it has a negative impact on family dynamics and the
health and well-being of family members. Furthermore, it appears that family
members experience more emotional, psychological, behavioural, social, and
academic problems and are also more vulnerable to experiences of neglect or
abuse than other families.17
The extent to which these research findings resonate with the Canadian experience is unclear. Canadian
military families, especially those who are not actively serving, express “concern that relatively little is known on
the subject from a Canadian context.”18 Although many of the findings may be generalizable to Canada, critical
differences require more extensive and intensive knowledge of the unique needs of Canadian military children,
spouses, and families.19 For instance, in Canada, unlike in the United States, military families are dependent on
the civilian health care system and need to repeatedly navigate access to a family doctor as well as any required
specialists, often across provincial jurisdictions in which systems and eligibility for services may differ. Rather
than enjoying continuity of care, members of military families find themselves on new wait lists with each move,
with limited ability to engage in routine health maintenance with a regular health provider. Many Canadian
military families travel back to their physician from their previous posting because they have been unsuccessful
in securing one in their current residence. If members of the family have medical needs or disabilities,
navigating new health care systems can be onerous and frustrating, with eligibility and reimbursement
policies causing considerable stress. This can be complicated if civilian health care providers have “limited
understanding of the particularities of military life, which can also impact care quality and continuity.”20
The challenges military families face in navigating the health system can be echoed in the school systems.
Twenty years ago, 80% of CAF families lived on base and attended a Department of National Defence school
there. Not only does that school system no longer exist, 85% of CAF families now live off base and attend
community schools21 in which civilian personnel have little awareness of military life stressors and their impact
on spouses and children. Moreover, unlike the United States or the United Kingdom, Canada has no federal
government department that provides financial resources to provincial school districts to tailor programming
for children in military families transitioning into their schools, experiencing parental deployment, or living with
a parent with an OSI.22, 23 If a student has a disability and requires educational accommodations in school, the
assessment and resource allotment process begins anew with each school transition, which creates significant
stressors for families.24
Although programming and services have been developed in Canada to target families, including crisis support,
peer support, psychoeducation, and counselling services through organizations such as the Military Family
Resource Centres (MFRCs), offerings vary by location and centre. Canada has also demonstrated leadership
in developing family-centred programs and services such as “The Mind’s the Matter” webinar series for
adolescents.25 The extent to which most of these programs and services have been based on evidence or
rigorously evaluated for efficacy is unclear, however.
To ensure that the spouses and partners of military members and the almost 64,100 Canadian children growing
up in military families enjoy the same levels of health as their civilian
counterparts, it is critical that unique health issues and needs be carefully
defined and understood in a Canadian context. Although clarifying these
needs is critical, research must also explore the knowledge and skills that
educators, health care practitioners, and community partners require to
effectively engage and support military families and ultimately create the
foundation for evidence-informed interventions and programming.
The mental health of
both the deployed and
the at-home parent
can affect children at
different times.
It is critical that unique
health issues and needs
be carefully defined
and understood in a
Canadian context.
5. pendant et après le déploiement15. Dans un rapport publié récemment sur l’état actuel
de la recherche au Canada et à l’étranger en ce qui a trait aux conséquences sur la santé
et le bien-être de la famille à la suite de blessures de stress opérationnels (BSO)16, on
soulignait les effets néfastes manifestes à cet égard sur la dynamique familiale de
même que sur la santé et le bien-être des membres de la famille. En outre, ces familles
seraient plus vulnérables que les autres aux difficultés affectives, psychologiques,
comportementales, sociales et d’apprentissage, et leurs membres plus sujets à la
négligence ou à la maltraitance17.
Or, il s’avère difficile de déterminer à quel point les conclusions de telles études sont pertinentes en fonction de la réalité
canadienne. De fait, les familles des militaires canadiens (particulièrement ceux qui ne sont pas en service actif)
déplorent le fait que « nous savons peu de choses sur le sujet dans le contexte canadien18 ». En effet, même s’il est
possible d’élargir plusieurs de ces constats pour les appliquer à la réalité du Canada, il existe toutefois d’importantes
différences qui justifieraient de chercher à mieux connaître les besoins uniques des enfants, des conjoints et des familles
des militaires canadiens19. Au Canada, par exemple, contrairement à ce qui prévaut aux États-Unis, les familles des
militaires ont recours au système civil de soins de santé et, par conséquent, ont la responsabilité de trouver un médecin
omnipraticien ou spécialiste suivant leurs besoins, et ce, tout en tenant compte bien souvent des particularités et des
critères d’admissibilité des différents régimes provinciaux de soins de santé. Dès lors, les membres des familles de
militaires sont privés du caractère permanent des soins et tributaires de nouvelles listes d’attente à chaque
déménagement, ce qui mine effectivement la possibilité de bénéficier de soins réguliers auprès d’un professionnel de la
santé attitré. Faute de pouvoir trouver un nouveau médecin, plusieurs familles de militaires canadiens n’hésitent pas à
retourner consulter leur médecin traitant dans la région de leur affectation précédente. Lorsque certains membres de la
famille ont besoin de soins médicaux particuliers ou sont atteints d’une incapacité, il peut s’avérer frustrant et coûteux
de chercher des soins dans un nouveau régime de soins de santé, sans compter les difficultés résultant des divergences
dans les critères d’admissibilité et les politiques de remboursement. Dans certains cas, les difficultés tiennent aussi au
fait que certains médecins de famille « ont une compréhension superficielle des caractéristiques de la vie militaire, ce
qui peut aussi avoir une incidence sur la qualité et la continuité des soins20 ».
Les difficultés vécues par les familles des militaires par rapport au système de soins de santé trouvent aussi écho
dans le domaine de l’éducation. Il y a 20 ans, 80 % des familles des FAC vivaient sur une base militaire et y
fréquentaient une école encadrée par le ministère de la Défense nationale. Or, non seulement ce système d’éducation
est-il disparu, mais 85 % des familles des FAC vivent désormais à l’extérieur des bases militaires et fréquentent les
écoles de quartier21, où le personnel enseignant non militaire connaît mal les facteurs de stress associés à la vie des
militaires, de même que les répercussions sur leurs conjoints et enfants. De plus, contrairement à ce qui existe aux
États-Unis ou au Royaume-Uni, les ministères fédéraux du Canada ne versent aucun financement aux commissions
scolaires des différentes provinces pour adapter les programmes d’éducation en fonction de la réalité des familles des
militaires, qu’il s’agisse d’un transfert d’école, d’un déploiement ou des problèmes associés à une BSO chez l’un des
parents22, 23. À chaque transfert d’école, les élèves atteints d’une incapacité ou nécessitant des services éducatifs
particuliers doivent se soumettre à nouveau au processus d’évaluation et d’attribution des ressources, ce qui
représente une importante source de stress pour ces familles24.
Le Canada s’est doté de programmes et de services ciblés au bénéfice des familles, notamment pour l’encadrement
en situation de crise, le soutien par les pairs, les services de psychoéducation, ainsi que les services de consultation
offerts par l’entremise de divers organismes, comme les Centres de ressources pour les familles des militaires
(CRFM), mais l’offre de tels services demeure inégale selon les régions et les centres urbains. Par ailleurs, le Canada a
fait preuve de leadership en mettant sur pied divers programmes et services axés sur la famille, comme la production
de la série de webinaires Le pouvoir de l’esprit25 destinée aux adolescents. Cependant, il n’a pas été démontré
clairement dans quelle mesure la plupart de ces initiatives se fondent sur des éléments factuels, ni à quel point leur
efficacité repose sur une évaluation rigoureuse.
Pour s’assurer que les conjoints et partenaires des militaires ainsi que les quelque
64 100 enfants canadiens qui grandissent au sein d’une famille de militaires puissent
bénéficier des mêmes avantages en matière de santé que leurs concitoyens civils, il
faudra s’employer à définir clairement les enjeux et les besoins particuliers en contexte
canadien. Toutefois, malgré l’importance de cibler ces besoins, il faudra aussi que les
chercheurs s’intéressent aux connaissances et aux compétences dont devront disposer
les éducateurs, les fournisseurs de soins de santé et les partenaires communautaires
afin d’épauler et soutenir efficacement les familles des militaires. À terme, ces
constatations serviront de base à d’éventuels programmes et initiatives fondés sur des données probantes.
La santé psychologique
d’un parent en déploiement
ou de celui qui reste au
foyer est susceptible
d’influencer les enfants à
différents moments de leur
développement.
Il faudra s’employer à
définir clairement les
enjeux et les besoins
particuliers [en matière
de santé] en contexte
canadien.
L’Institut Vanier de la famille L’ÉTAT ACTUEL DE LA RECHERCHE SUR LES FAMILLES DES MILITAIRES 5
6. 1 Ombudsman Department of National Defence and Canadian Forces. On the Homefront: Assessing the Well-being of Canada’s Military Families in the New
Millennium. Ottawa: Office of the Ombudsman, National Defence and Canadian Forces, 2013.
2 Ibid.
3 Bradshaw CP, Sudhinaraset M, Mmari K, et al. “School Transitions Among Military Adolescents: A Qualitative Study of Stress and Coping.” School Psych
Rev. 2010;39(1):84–105.
4 Ombudsman Department of National Defence and Canadian Forces.
5 Ibid.
6 Ibid.
7 Saltzman WR, Lester P, Beardslee WR, et al. “Mechanisms of Risk and Resilience in Military Families: Theoretical and Empirical Basis of a Family-Focused
Resilience Enhancement Program.” Clin Child Fam Psychol Rev. 2011;14(3):213–30. http://dx.doi.org/10.1007/s10567-011-0096-1. Medline: 21655938
8 Herrman H, Stewart DE, Diaz-Granados N, et al. “What Is Resilience?” Can J Psychiatry. 2011;56(5):258–65. Medline: 21586191
9 Easterbrooks MA, Ginsburg K, Lerner RM. “Resilience Among Military Youth.” Future Child. 2013;23(2):99–120. http://dx.doi.org/10.1353/foc.2013.0014.
Medline: 25518694
10 Palmer C. “A Theory of Risk and Resilience Factors in Military Families.” Mil Psychol. 2008;20(3):205–17. http://dx.doi.org/10.1080/08995600802118858
11 Aronson KR, Perkins DF. “Challenges Faced by Military Families: Perceptions of United States Marine Corps School Liaisons.” J Child Fam Stud.
2013;22(4):516–25. http://dx.doi.org/10.1007/s10826-012-9605-1
12 Cederbaum JA, Gilreath TD, Benbenishty R, et al. “Well-Being and Suicidal Ideation of Secondary School Students from Military Families.” J Adolesc
Health. 2014;54(6):672–7. http://dx.doi.org/10.1016/j.jadohealth.2013.09.006. Medline: 24257031
13 Cozza SJ. “Children of Military Service Members: Raising National Awareness of the Family Health Consequences of Combat Deployment.” Arch Pediatr
Adolesc Med. 2011;165(11):1044–6. http://dx.doi.org/10.1001/archpediatrics.2011.117. Medline: 21727261
14 Chandra A, Lara-Cinisomo S, Jaycox LH, et al. “Children on the Homefront: The Experience of Children from Military Families.” Pediatrics.
2010;125(1):16–25. http://dx.doi.org/10.1542/peds.2009-1180. Medline: 19969612
15 Ibid.
16 Norris D, Cramm H, Eichler M, Tam-Seto L, Smith-Evans K. “Operational Stress Injury: The Impact on Family Mental Health and Well-Being. A Report to
Veterans Affairs Canada.” 2015. http://bit.ly/1n5bGkQ
17 Ibid.
18 Ombudsman Department of National Defence and Canadian Forces.
19 Dursun S, Sudom K. “Impacts of Military Life on Families: Results from the Perstempo Survey of Canadian Forces Spouses.” Ottawa: Defence R&D
Canada, 2009. http://bit.ly/1pbjBgC
20 Ombudsman Department of National Defence and Canadian Forces.
21 Military Family Support Services. Canadian Forces Morale and Welfare Services; n.d. [cited 2015 Sep 10]. “Debunking Myths: The Canadian Forces
Family Lifestyle.” http://bit.ly/1IRwyWS
22 Ombudsman Department of National Defence and Canadian Forces.
23 National Military Family Association. Department of Defense Support to Civilian Schools Educating Military Children. Alexandria (VA): The
Association, 2006.
24 Ombudsman Department of National Defence and Canadian Forces.
25 Military Family Support Services. Canadian Forces Morale and Welfare Services; n.d. [cited 2015 Sep 10]. “The Mind’s the Matter: Understanding a
Family Member’s OSI.” http://bit.ly/1PL6QCC
This article is an excerpt from “Making Military Families in Canada a Research Priority,” which includes a
discussion about future research priorities. The original article, published online in the Journal of Military,
Veteran and Family Health in November 2015 (Volume 1 No. 2), can be accessed on the journal’s website at
http://bit.ly/1VKpVaG.
THE CURRENT STATE OF MILITARY FAMILY RESEARCH The Vanier Institute of the Family6
Endnotes
7. L’Institut Vanier de la famille L’ÉTAT ACTUEL DE LA RECHERCHE SUR LES FAMILLES DES MILITAIRES 7
1 Ombudsman de la Défense nationale et des Forces canadiennes (2013). Sur le front intérieur : Évaluation du bien-être des familles des militaires canadiens en
ce nouveau millénaire, Ottawa, Bureau de l’Ombudsman du ministère de la Défense nationale et des Forces canadiennes.
2 Ibidem
3 Bradshaw, CP., Sudhinaraset, M., Mmari, K. et autres (2010). « School Transitions Among Military Adolescents: A Qualitative Study of Stress and Coping »
dans School Psychology Review, vol. 39, no 1, p. 84-105.
4 Ombudsman de la Défense nationale et des Forces canadiennes.
5 Ibidem
6 Ibidem
7 Saltzman, WR., Lester, P., Beardslee, WR. et autres (2011). « Mechanisms of Risk and Resilience in Military Families: Theoretical and Empirical Basis of
A Family-Focused Resilience Enhancement Program » dans Clinical Child and Family Psychology Review, vol. 14, no 3, p. 213-230.
http://dx.doi.org/10.1007/s10567-011-0096-1 [MEDLINE : 21655938]
8 Herrman, H., Stewart, DE., Diaz-Granados, N. et autres (2011). « What Is Resilience? » dans Canadian Journal of Psychiatry, vol. 56, no 5, p. 258-265.
[MEDLINE : 21586191]
9 Easterbrooks, MA., Ginsburg, K. et Lerner, RM. (2013). « Resilience Among Military Youth » dans Future Child, vol. 23, no 2, p. 99-120.
http://dx.doi.org/10.1353/foc.2013.0014 [MEDLINE : 25518694]
10 Palmer, C. (2008). « A Theory of Risk and Resilience Factors in Military Families » dans Military Psychology, vol. 20, no 3, p. 205-217.
http://dx.doi.org/10.1080/08995600802118858
11 Aronson, KR. et Perkins, DF. (2013). « Challenges Faced by Military Families: Perceptions of United States Marine Corps School Liaisons » dans Journal of
Child and Family Studies, vol. 22, no 4, p. 516-525. http://dx.doi.org/10.1007/s10826-012-9605-1
12 Cederbaum, JA., Gilreath, TD., Benbenishty, R. et autres (2014). « Well-Being and Suicidal Ideation of Secondary School Students from Military Families
» dans Journal of Adolescent Health, vol. 54, no 6, p. 672-677. http://dx.doi.org/10.1016/j.jadohealth.2013.09.006 [MEDLINE : 24257031]
13 Cozza, SJ. (2011). « Children of Military Service Members: Raising National Awareness of the Family Health Consequences of Combat Deployment »
dans Archives of Pediatrics and Adolescent Medicine, vol. 165, no 11, p : 1044-1046. http://dx.doi.org/10.1001/archpediatrics.2011.117 [MEDLINE : 21727261]
14 Chandra, A., Lara-Cinisomo, S., Jaycox, LH. et autres (2010). « Children on the Homefront: The Experience of Children from Military Families » dans
Pediatrics, vol. 125, no 1, p. 16-25.
http://dx.doi.org/10.1542/peds.2009-1180. [MEDLINE : 19969612]
15 Ibidem
16 Norris, D., Cramm, H., Eichler, M., Tam-Seto, L. et Smith-Evans, K. (2015). Operational Stress Injury: The Impact on Family Mental Health and Well-Being.
A Report to Veterans Affairs Canada.
17 Ibidem
18 Ombudsman de la Défense nationale et des Forces canadiennes.
19 Dursun, S. et Sudom, K. (2009). Impacts of Military Life on Families: Results from the Perstempo Survey of Canadian Forces Spouses, Ottawa, Recherche et
développement pour la défense Canada. http://bit.ly/1pbjBgC
20 Ombudsman de la Défense nationale et des Forces canadiennes.
21 Services de soutien aux familles des militaires. Services de bien-être et moral des Forces canadiennes (s.d.). Le mode de vie des familles des Forces
canadiennes : mythes et réalité (Page Web consultée le 10 septembre 2015) http://bit.ly/1IRwyWS
22 Ombudsman de la Défense nationale et des Forces canadiennes.
23 National Military Family Association (2006). Department of Defense Support to Civilian Schools Educating Military Children, Alexandria (Virginie), The
Association.
24 Ombudsman de la Défense nationale et des Forces canadiennes.
25 Services de soutien aux familles des militaires. Services de bien-être et moral des Forces canadiennes (s.d.). Le pouvoir de l’esprit. Comprendre la BSO d’un
membre de votre famille (Page Web consultée le 10 septembre 2015) http://bit.ly/1PL6QCC.
Cet article est tiré de « Making Military Families in Canada a Research Priority », qui présente une discussion
sur les priorités de recherche futures. L’article original, publié en ligne dans le Journal of Military, Veteran and
Family Health en novembre 2015 (Volume 1 n° 2), peut être consulté sur le site Web du journal au
http://bit.ly/1VKpVaG.
Notes
8. The Vanier Institute of the Family
94 Centrepointe Drive
Ottawa, Ontario K2G 6B1
Canada
Tel.: 613-228-8500
info@vanierinstitute.ca
www.vanierinstitute.ca
L’Institut Vanier de la famille
94, promenade Centrepointe
Ottawa, Ontario K2G 6B1
Canada
Tél. : 613-228-8500
info@institutvanier.ca
www.institutvanier.ca