This is a presentation I completed in my Portfolio I class at Full Sail University in October, 2023. In this presentation, it talks about my personal brand and how I want my audience to view me.
Danielle wants to start a brand that helps black women love their natural hair. She feels her hair was not accepted in professional settings when she was younger. Her goals are to find an internship in 2024, start her own business in 2028, and be a top competitor in her field by 2038. To achieve this, she plans to learn new skills, find a mentor, and network at industry events. Her brand will create inclusive hair products and provide care tailored for all hair types using natural ingredients.
Danielle is exploring creating a personal hair care brand to help black women embrace their natural hair as she was taught it was unacceptable. She outlines her goals, skills, mentors, and plans to network and develop professionally to start her own business catering to natural hair by 2028 after graduating with a business degree from Full Sail University.
Jennifer Schiele has created a personal brand exploration document to outline her background and goals for working in the music industry. She has experience in supportive roles and enjoys helping others. Her goal is to start her own music production company, Raiv Productions, to help artists fully create their music. She outlines her education and skill goals, including obtaining a bachelor's degree in entertainment business. She also provides outlines for networking, marketing, and professional development to help build her brand and business.
The document outlines Krystina Dietz's personal brand exploration project. It includes sections on her identity, potential job titles in marketing, target audiences for outreach, goals, skills analysis, and plans to develop her professional network and skills. Her brand archetype is "The Girl Next Door" and she aims to help clients feel comfortable through listening and understanding their needs.
Marie Duarte is exploring her personal brand and career goals in digital marketing. She aims to create a successful business and help others through financial freedom. Marie has skills in writing, storytelling, time management and critical thinking. Her short term goals are to launch her personal brand upon graduating in 2023 with a degree in digital marketing. Her long term goals are to expand her skills, client base, and global reach through 2030-2045.
This presentation furthers explains my goal and career I want to get into. I am still very early in my program so to gain experience, I can work with anyone and try out new things.
Garrett Sommers is exploring his personal brand and career path in digital marketing. He grew up in rural Maine and wants to work in the industry due to his distaste for how his small town has become. His goals include finding entry-level employment after graduation, becoming a market manager within 10 years, and starting his own digital marketing firm within 16 years. He outlines his skills, experience working at McDonald's, education at Full Sail University, and plans to network and develop professionally.
Danielle wants to start a brand that helps black women love their natural hair. She feels her hair was not accepted in professional settings when she was younger. Her goals are to find an internship in 2024, start her own business in 2028, and be a top competitor in her field by 2038. To achieve this, she plans to learn new skills, find a mentor, and network at industry events. Her brand will create inclusive hair products and provide care tailored for all hair types using natural ingredients.
Danielle is exploring creating a personal hair care brand to help black women embrace their natural hair as she was taught it was unacceptable. She outlines her goals, skills, mentors, and plans to network and develop professionally to start her own business catering to natural hair by 2028 after graduating with a business degree from Full Sail University.
Jennifer Schiele has created a personal brand exploration document to outline her background and goals for working in the music industry. She has experience in supportive roles and enjoys helping others. Her goal is to start her own music production company, Raiv Productions, to help artists fully create their music. She outlines her education and skill goals, including obtaining a bachelor's degree in entertainment business. She also provides outlines for networking, marketing, and professional development to help build her brand and business.
The document outlines Krystina Dietz's personal brand exploration project. It includes sections on her identity, potential job titles in marketing, target audiences for outreach, goals, skills analysis, and plans to develop her professional network and skills. Her brand archetype is "The Girl Next Door" and she aims to help clients feel comfortable through listening and understanding their needs.
Marie Duarte is exploring her personal brand and career goals in digital marketing. She aims to create a successful business and help others through financial freedom. Marie has skills in writing, storytelling, time management and critical thinking. Her short term goals are to launch her personal brand upon graduating in 2023 with a degree in digital marketing. Her long term goals are to expand her skills, client base, and global reach through 2030-2045.
This presentation furthers explains my goal and career I want to get into. I am still very early in my program so to gain experience, I can work with anyone and try out new things.
Garrett Sommers is exploring his personal brand and career path in digital marketing. He grew up in rural Maine and wants to work in the industry due to his distaste for how his small town has become. His goals include finding entry-level employment after graduation, becoming a market manager within 10 years, and starting his own digital marketing firm within 16 years. He outlines his skills, experience working at McDonald's, education at Full Sail University, and plans to network and develop professionally.
This document outlines Micah Ilon's personal brand exploration and digital marketing plan. It provides biographical information on Micah and identifies his target profession and skills. The document also establishes Micah's professional goals, education and experience, as well as his networking, marketing, and professional development strategies.
Deandre Mathis wants to help novice business people in the entertainment industry connect with others through networking events. He served in the US Army and is now studying Music Business at Full Sail University, with a goal of becoming a talent manager. His short term goals are to have an online business presence and physical location upon graduation in 2023.
Anyah Lewis outlines her personal brand which promotes body positivity, self-love, and female empowerment through fashion design, YouTube influencing, and organic skincare products. She provides details on her target audience, skills, goals, and plan to network with influential figures in the beauty and fashion industry such as Rihanna and Jackie Aina. Lewis' brand positions itself as providing authentic human connection and realism to help women promote self-love and build their identity.
This document outlines William Hutchinson's personal brand exploration and development plan, which includes defining his identity, profession, skills, goals, and strategy for networking and marketing as an entrepreneur. While he discusses pursuing digital marketing, he notes he has no relevant experience, education, or skills and plans to own an unrelated power washing business instead. The document appears to be an assignment for a college class rather than a genuine personal branding exercise.
Personal Brand Exploration: Kayla MicheleKaylaEllison
This is my personal brand exploration slideshow that I completed at Full Sail University in my Project and Portfolio 1 class. This slideshow was completed on November 27, 2021. Basically, I explore my soft and hard skills, my work history, and the steps I am taking to get to my future profession.
Raphael created a personal brand focused on creating a positive work environment. His goals are to get an internship in Orlando and work his way up to becoming a director of recreation. He has experience in Brazil working in a travel agency and school canteen. Raphael plans to develop skills in communication, problem solving, and teamwork to help coworkers perform better. His brand positioning is as a caregiver employee who provides a friendly, respectful work environment through union between workers.
Cheryl Spears wants to help women over 40 grow their small businesses online. She grew up in a single mother household and is now pursuing a bachelor's degree in digital marketing. Her goal is to create an online business that provides tools to help women develop their own small businesses through content creation and social media marketing.
Alexis Williams-Wingo is exploring a personal brand as a fashion influencer and stylist. She graduated with honors from high school and college. Her goals are to become a fashion influencer through social media platforms and to work for companies like LIKETOKNOW.IT. She is currently studying entertainment business and building skills in areas like video editing, writing and public speaking. Her brand positioning focuses on being honest, caring and helping others through fashion. She plans to attend industry events and use tools like Instagram, Facebook and YouTube to showcase her style and build her brand.
Jenny Jenkins is exploring her personal brand as she works towards a career in the entertainment industry. She was born in Louisiana and wants to control her own happiness. Her goals are to secure an internship after graduation in 2025, then a job as an artist manager by 2027. She is currently a commercial operations coordinator and attends Full Sail University studying entertainment business. Her skills include Microsoft Office, time management, and critical thinking. She plans to network at industry events, create social media content, and find a mentor to further her professional development.
Jerome D. Scott has created a personal brand exploration document. He enjoys problem solving and helping others. His goal is to become a business consultant for the entertainment and media industries. He outlines his identity, profession, target audiences, goals, skills, competition, brand position, networking plans, and references. His promise is to help businesses start and stay open by applying proper structure for growth.
Alissa Scales created a personal brand exploration document to help women pursue careers in the entertainment industry. Her goal is to provide authentic support, training, and skill development. She identifies potential job titles including brand ambassador and digital marketing strategist. Her brand archetype is "Lover" to curate individualized experiences for growth. Short term goals include expanding her LinkedIn connections and long term goals to own a business providing industry training that employs women. She compares her online presence to competitors and identifies areas for improvement.
Sabrina Suero helps beauty cosmetic lines increase customer engagement by connecting to the heart and desires of men and women through digital media experiences that appeal to every sense.
Sabrina Suero is a plus-sized student studying Entertainment Business at Full Sail University who dreams of becoming an advertising manager for a cosmetic line like Anastasia Beverly Hills. She grew up idolizing independent women and found her passion in the beauty industry after struggling with society's definitions of beauty as a teen. Her goal is to build a career focused on making people feel confident. After graduation, she aims to get a job in digital marketing for an established cosmetic brand to help increase customer engagement through sensational visual content on social media that connects audiences to their inner desires.
This document outlines Ingrid M. Palma's personal brand exploration project. It provides details about her educational and work background in retail and digital marketing. It discusses her skills, goals, and plans to build industry experience and connections through certifications, networking on LinkedIn, attending events, and developing an online content strategy. Her goals are to obtain an entry-level marketing job after graduation, become a project manager within 5 years, and achieve a senior management role within 15 years.
Sabrina Suero is a plus-sized student studying Entertainment Business who wants to work in digital marketing for cosmetic lines. She grew up idolizing independent women and found solace in makeup. Sabrina has 3 years of experience as a freelance makeup artist and struggles with her self-image. After graduation, she aims to get a job in advertising and become CEO of an inclusive cosmetics company. Her goal is to use sensational visual content on social media to connect diverse audiences to their inner selves and promote self-love.
This document outlines George King III's personal brand exploration project. It summarizes his background and interests in music and entertainment. His goals are to obtain an A&R position at Universal Music Group within 3 months of graduation and eventually start his own artist management company. The document identifies his skills, potential competitors, and a plan to develop his professional network and expertise in the music industry.
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game
In today's digital world, customers are just a click away. "Grow Your Business Online: Introduction to Digital Marketing" dives into the exciting world of digital marketing, equipping you with the tools and strategies to reach new audiences, expand your reach, and ultimately grow your business.
website = https://digitaldiscovery.institute/
address = C 210 A Industrial Area, Phase 8B, Sahibzada Ajit Singh Nagar, Punjab 140308
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Contenu connexe
Similaire à Personal Brand Exploration - Alexis Thomas
This document outlines Micah Ilon's personal brand exploration and digital marketing plan. It provides biographical information on Micah and identifies his target profession and skills. The document also establishes Micah's professional goals, education and experience, as well as his networking, marketing, and professional development strategies.
Deandre Mathis wants to help novice business people in the entertainment industry connect with others through networking events. He served in the US Army and is now studying Music Business at Full Sail University, with a goal of becoming a talent manager. His short term goals are to have an online business presence and physical location upon graduation in 2023.
Anyah Lewis outlines her personal brand which promotes body positivity, self-love, and female empowerment through fashion design, YouTube influencing, and organic skincare products. She provides details on her target audience, skills, goals, and plan to network with influential figures in the beauty and fashion industry such as Rihanna and Jackie Aina. Lewis' brand positions itself as providing authentic human connection and realism to help women promote self-love and build their identity.
This document outlines William Hutchinson's personal brand exploration and development plan, which includes defining his identity, profession, skills, goals, and strategy for networking and marketing as an entrepreneur. While he discusses pursuing digital marketing, he notes he has no relevant experience, education, or skills and plans to own an unrelated power washing business instead. The document appears to be an assignment for a college class rather than a genuine personal branding exercise.
Personal Brand Exploration: Kayla MicheleKaylaEllison
This is my personal brand exploration slideshow that I completed at Full Sail University in my Project and Portfolio 1 class. This slideshow was completed on November 27, 2021. Basically, I explore my soft and hard skills, my work history, and the steps I am taking to get to my future profession.
Raphael created a personal brand focused on creating a positive work environment. His goals are to get an internship in Orlando and work his way up to becoming a director of recreation. He has experience in Brazil working in a travel agency and school canteen. Raphael plans to develop skills in communication, problem solving, and teamwork to help coworkers perform better. His brand positioning is as a caregiver employee who provides a friendly, respectful work environment through union between workers.
Cheryl Spears wants to help women over 40 grow their small businesses online. She grew up in a single mother household and is now pursuing a bachelor's degree in digital marketing. Her goal is to create an online business that provides tools to help women develop their own small businesses through content creation and social media marketing.
Alexis Williams-Wingo is exploring a personal brand as a fashion influencer and stylist. She graduated with honors from high school and college. Her goals are to become a fashion influencer through social media platforms and to work for companies like LIKETOKNOW.IT. She is currently studying entertainment business and building skills in areas like video editing, writing and public speaking. Her brand positioning focuses on being honest, caring and helping others through fashion. She plans to attend industry events and use tools like Instagram, Facebook and YouTube to showcase her style and build her brand.
Jenny Jenkins is exploring her personal brand as she works towards a career in the entertainment industry. She was born in Louisiana and wants to control her own happiness. Her goals are to secure an internship after graduation in 2025, then a job as an artist manager by 2027. She is currently a commercial operations coordinator and attends Full Sail University studying entertainment business. Her skills include Microsoft Office, time management, and critical thinking. She plans to network at industry events, create social media content, and find a mentor to further her professional development.
Jerome D. Scott has created a personal brand exploration document. He enjoys problem solving and helping others. His goal is to become a business consultant for the entertainment and media industries. He outlines his identity, profession, target audiences, goals, skills, competition, brand position, networking plans, and references. His promise is to help businesses start and stay open by applying proper structure for growth.
Alissa Scales created a personal brand exploration document to help women pursue careers in the entertainment industry. Her goal is to provide authentic support, training, and skill development. She identifies potential job titles including brand ambassador and digital marketing strategist. Her brand archetype is "Lover" to curate individualized experiences for growth. Short term goals include expanding her LinkedIn connections and long term goals to own a business providing industry training that employs women. She compares her online presence to competitors and identifies areas for improvement.
Sabrina Suero helps beauty cosmetic lines increase customer engagement by connecting to the heart and desires of men and women through digital media experiences that appeal to every sense.
Sabrina Suero is a plus-sized student studying Entertainment Business at Full Sail University who dreams of becoming an advertising manager for a cosmetic line like Anastasia Beverly Hills. She grew up idolizing independent women and found her passion in the beauty industry after struggling with society's definitions of beauty as a teen. Her goal is to build a career focused on making people feel confident. After graduation, she aims to get a job in digital marketing for an established cosmetic brand to help increase customer engagement through sensational visual content on social media that connects audiences to their inner desires.
This document outlines Ingrid M. Palma's personal brand exploration project. It provides details about her educational and work background in retail and digital marketing. It discusses her skills, goals, and plans to build industry experience and connections through certifications, networking on LinkedIn, attending events, and developing an online content strategy. Her goals are to obtain an entry-level marketing job after graduation, become a project manager within 5 years, and achieve a senior management role within 15 years.
Sabrina Suero is a plus-sized student studying Entertainment Business who wants to work in digital marketing for cosmetic lines. She grew up idolizing independent women and found solace in makeup. Sabrina has 3 years of experience as a freelance makeup artist and struggles with her self-image. After graduation, she aims to get a job in advertising and become CEO of an inclusive cosmetics company. Her goal is to use sensational visual content on social media to connect diverse audiences to their inner selves and promote self-love.
This document outlines George King III's personal brand exploration project. It summarizes his background and interests in music and entertainment. His goals are to obtain an A&R position at Universal Music Group within 3 months of graduation and eventually start his own artist management company. The document identifies his skills, potential competitors, and a plan to develop his professional network and expertise in the music industry.
Similaire à Personal Brand Exploration - Alexis Thomas (18)
Unlock the secrets to enhancing your digital presence with our masterclass on mastering online visibility. Learn actionable strategies to boost your brand, optimize your social media, and leverage SEO. Transform your online footprint into a powerful tool for growth and engagement.
Key Takeaways:
1. Effective techniques to increase your brand's visibility across various online platforms.
2. Strategies for optimizing social media profiles and content to maximize reach and engagement.
3. Insights into leveraging SEO best practices to improve search engine rankings and drive organic traffic.
Build marketing products across the customer journey to grow your business and build a relationship with your customer. For example you can build graders, calculators, quizzes, recommendations, chatbots or AR apps. Things like Hubspot's free marketing grader, Moz's site analyzer, VenturePact's mobile app cost calculator, new york times's dialect quiz, Ikea's AR app, L'Oreal's AR app and Nike's fitness apps. All of these examples are free tools that help drive engagement with your brand, build an audience and generate leads for your core business by adding value to a customer during a micro-moment.
Key Takeaways:
Learn how to use specific GPTs to help you Learn how to build your own marketing tools
Generate marketing ideas for your business How to think through and use AI in marketing
How AI changes the marketing game
In today's digital world, customers are just a click away. "Grow Your Business Online: Introduction to Digital Marketing" dives into the exciting world of digital marketing, equipping you with the tools and strategies to reach new audiences, expand your reach, and ultimately grow your business.
website = https://digitaldiscovery.institute/
address = C 210 A Industrial Area, Phase 8B, Sahibzada Ajit Singh Nagar, Punjab 140308
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
Mastering Local SEO for Service Businesses in the AI Era"" is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
When most people in the industry talk about online or digital reputation management, what they're really saying is Google search and PPC. And it's usually reactive, left dealing with the aftermath of negative information published somewhere online. That's outdated. It leaves executives, organizations and other high-profile individuals at a high risk of a digital reputation attack that spans channels and tactics. But the tools needed to safeguard against an attack are more cybersecurity-oriented than most marketing and communications professionals can manage. Business leaders Leaders grasp the importance; 83% of executives place reputation in their top five areas of risk, yet only 23% are confident in their ability to address it. To succeed in 2024 and beyond, you need to turn online reputation on its axis and think like an attacker.\
Key Takeaways:
- New framework for examining and safeguarding an online reputation
- Tools and techniques to keep you a step ahead
- Practical examples that demonstrate when to act, how to act and how to recover
Gokila digital marketing| consultant| Coimbatoredmgokila
Myself Gokila digital marketing consultant located in Coimbatore other various types of digital marketing services such as SEM
SEO SMO SMM CAMPAIGNS content writing web design for all your business needs with affordable cost
Digital Marketing Services | Techvolt Software :
Digital Marketing is a latest method of Marketing techniques widely used across the Globe. Digital Marketing is an online marketing technique and methods used for all products and services through Search Engine and Social media advertisements. Previously the marketing techniques were used without using the internet via direct and indirect marketing strategies such as advertising through Telemarketing,Newspapers,Televisions,Posters etc.
List of Services offered in Digital Marketing |Techvolt Software :
Techvolt Software offers best Digital Marketing services for promoting your products and services through online platform on the below methods of Digital marketing
1. Search Engine Optimization (SEO)
2. Search Engine Marketing (SEM)
3. Social Media Optimization (SMO)
4. Social Media Marketing (SMM)
5. Campaigns
Importance | Need of Digital Marketing (Online Promotions) :
1. Quick Promotions through Online
2. Generation of More leads and Business Enquiries via Search Engine and Social Media Platform
3. Latest Technology development vs Business promotions
4. Creation of Social Branding
5. Promotion with less investment
Benefits Digital Marketing Services at Techvolt software :
1. Services offered with Affordable cost
2. Free Content writing
3. Free Dynamic Website design*
4. Best combo offers on website Hosting,design along with digital marketing services
5. Assured Lead Generation through Search Engine and Social Media
6. Online Maintenance Support
Free Website + Digital Marketing Services
Techvolt Software offers Free website design for all customer and clients who is availing the digital marketing services for a minimum period of 6 months.
With Regards
Gokila digital marketer
Coimbatore
Dive deep into the cutting-edge strategies we're employing to revolutionize our web presence in the age of AI-driven search. As Gen Z reshapes the digital realm, discover how we can bridge the generational divide. Unlock the synergistic power of PPC, social media, and SEO, driving unparalleled revenues for our projects.
Capstone Project: Luxury Handloom Saree Brand
As part of my college project, I applied my learning in brand strategy to create a comprehensive project for a luxury handloom saree brand. Key aspects of this project included:
- *Competitor Analysis:* Conducted in-depth competitor analysis to identify market position and differentiation opportunities.
- *Target Audience:* Defined and segmented the target audience to tailor brand messages effectively.
- *Brand Strategy:* Developed a detailed brand strategy to enhance market presence and appeal.
- *Brand Perception:* Analyzed and shaped the brand perception to align with luxury and heritage values.
- *Brand Ladder:* Created a brand ladder to outline the brand's core values, benefits, and attributes.
- *Brand Architecture:* Established a cohesive brand architecture to ensure consistency across all brand touchpoints.
This project helped me gain practical experience in brand strategy, from research and analysis to strategic planning and implementation.
Mastering Local SEO for Service Businesses in the AI Era is tailored specifically for local service providers like plumbers, dentists, and others seeking to dominate their local search landscape. This session delves into leveraging AI advancements to enhance your online visibility and search rankings through the Content Factory model, designed for creating high-impact, SEO-driven content. Discover the Dollar-a-Day advertising strategy, a cost-effective approach to boost your local SEO efforts and attract more customers with minimal investment. Gain practical insights on optimizing your online presence to meet the specific needs of local service seekers, ensuring your business not only appears but stands out in local searches. This concise, action-oriented workshop is your roadmap to navigating the complexities of digital marketing in the AI age, driving more leads, conversions, and ultimately, success for your local service business.
Key Takeaways:
Embrace AI for Local SEO: Learn to harness the power of AI technologies to optimize your website and content for local search. Understand the pivotal role AI plays in analyzing search trends and consumer behavior, enabling you to tailor your SEO strategies to meet the specific demands of your target local audience. Leverage the Content Factory Model: Discover the step-by-step process of creating SEO-optimized content at scale. This approach ensures a steady stream of high-quality content that engages local customers and boosts your search rankings. Get an action guide on implementing this model, complete with templates and scheduling strategies to maintain a consistent online presence. Maximize ROI with Dollar-a-Day Advertising: Dive into the cost-effective Dollar-a-Day advertising strategy that amplifies your visibility in local searches without breaking the bank. Learn how to strategically allocate your budget across platforms to target potential local customers effectively. The session includes an action guide on setting up, monitoring, and optimizing your ad campaigns to ensure maximum impact with minimal investment.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
The digital marketing industry is changing faster than ever and those who don’t adapt with the times are losing market share. Where should marketers be focusing their efforts? What strategies are the experts seeing get the best results? Get up-to-speed with the latest industry insights, trends and predictions for the future in this panel discussion with some leading digital marketing experts.
In this dynamic session titled "Future-Proof Like Beyoncé: Syncing Email and Social Media for Iconic Brand Longevity," Carlos Gil, U.S. Brand Evangelist for GetResponse, unveils how to safeguard and elevate your digital marketing strategy. Explore how integrating email marketing with social media can not only increase your brand's reach but also secure its future in the ever-changing digital landscape. Carlos will share invaluable insights on developing a robust email list, leveraging data integration for targeted campaigns, and implementing AI tools to enhance cross-platform engagement. Attendees will learn how to maintain a consistent brand voice across all channels and adapt to platform changes proactively. This session is essential for marketers aiming to diversify their online presence and minimize dependence on any single platform. Join Carlos to discover how to turn social media followers into loyal email subscribers and ultimately, drive sustainable growth and revenue for your brand. By harnessing the best practices and innovative strategies discussed, you will be equipped to navigate the challenges of the digital age, ensuring your brand remains relevant and resonant with your audience, no matter the platform. Don’t miss this opportunity to transform your approach and achieve iconic brand longevity akin to Beyoncé's enduring influence in the entertainment industry.
Key Takeaways:
Integration of Email and Social Media: Understanding how to seamlessly integrate email marketing with social media efforts to expand reach and reinforce brand presence. Building a Robust Email List: Strategies for developing a strong email list that provides a direct line of communication to your audience, independent of social media algorithms. Data Integration for Targeted Campaigns: Leveraging combined data from email and social media to create personalized, targeted marketing campaigns that resonate with the audience. Utilization of AI Tools: Implementing AI and automation tools to enhance efficiency and effectiveness across marketing channels. Consistent Brand Voice Across Platforms: Maintaining a unified brand voice and message across all digital platforms to strengthen brand identity and user trust. Proactive Adaptation to Platform Changes: Staying ahead of social media platform changes and algorithm updates to keep engagement high and interactions meaningful. Conversion of Social Followers to Email Subscribers: Techniques to encourage social media followers to subscribe to email, ensuring a direct and consistent connection. Sustainable Growth and Minimized Platform Dependence: Strategies to diversify digital presence and reduce reliance on any single social media platform, thereby mitigating risks associated with platform volatility.
Did you know that while 50% of content on the internet is in English, English only makes up 26% of the world’s spoken language? And yet 87% of customers won’t buy from an English only website.
Uncover the immense potential of communicating with customers in their own language and learn how translation holds the key to unlocking global growth. Join Smartling CEO, Bryan Murphy, as he reveals how translation software can streamline the translation process and seamlessly integrate into your martech stack for optimal efficiency. And that's not all – he’ll also share some inspiring success stories and practical tips that will turbocharge your multilingual marketing efforts!
Key takeaways:
1. The growth potential of reaching customers in their native language
2. Tips to streamline translation with software and integrations to your tech stack
3. Success stories from companies that have increased lead generation, doubled revenue, and more with translation
The Forgotten Secret Weapon of Digital Marketing: Email
Digital marketing is a rapidly changing, ever evolving industry--Influencers, Threads, X, AI, etc. But one of the most effective digital marketing tools is also one of the oldest: Email. Find out from two Houston-based digital experts how to maximize your results from email.
Key Takeaways:
Email has the best ROI of any digital tactic
It can be used at any stage of the customer journey
It is increasingly important as the cookie-less future gets closer and closer
In the digital age, businesses are inundated with tools promising to streamline operations, enhance creativity, and boost productivity. Yet, the true key to digital transformation lies not in the accumulation of tools but in strategically integrating the right AI solutions to revolutionize workflows. Join Jordache, an experienced entrepreneur, tech strategist and AI consultant, as he explores essential AI tools across three critical categories—Ideation, Creation, and Operations—that can reshape the way your business creates, operates, and scales.This talk will guide you through the practicalities of selecting and effectively using AI tools that go beyond the basics of today’s popular tools like ChatGPT, Claude, Gemini, Midjourney, or Dall-E. For each category of tools, Jordache will address three crucial questions: What is each tool? Why is each one valuable to you as a business leader? How can you start using it in your workflow? This approach will not only clarify the role of these tools but also highlight their strategic value, making it perfect for business leaders ready to make informed decisions about integrating AI into their workflows.
Key Takeaways:
>> Strategic Selection and Integration: Understand how to select AI tools that align with your business goals and how to conceptually integrate them into your workflows to enhance efficiency and innovation.
>> Understanding AI Tool Categories: Gain a deeper understanding of how AI tools can be leveraged in the areas of ideation, creation, and operation—transforming each aspect of your business.
>> Practical Starting Points: Learn how you can start using these tools in your business with practical tips on initial steps and integration ideas.
>> Future-Proofing Your Business: Discover how staying informed about and utilizing the latest AI tools and strategies can keep your business competitive in a rapidly evolving digital landscape.
How to Use AI to Write a High-Quality Article that Ranksminatamang0021
In the world of content creation, many AI bloggers have drifted away from their original vision, resulting in low-quality articles that search engines overlook. Don't let that happen to you! Join us to discover how to leverage AI tools effectively to craft high-quality content that not only captures your audience's attention but also ranks well on search engines.
Disclaimer: Some of the prompts mentioned here are the examples of Matt Diggity. Please use it as reference and make your own custom prompts.
As the call for for skilled experts continues to develop, investing in quality education and education from a reputable https://www.safalta.com/online-digital-marketing/best-digital-marketing-institute-in-noida Digital advertising institute in Noida can lead to a a success career on this eve
2. I like to have my own style and not what others think
should look like. What I value the most is someone's
time. I believe in giving a person all my attention and
not half, some, or part. I'm just starting out in this
industry, but I don't mind starting from the bottom when
I know I can go far in the future. I always treat others
with respect and I believe in giving the best care
possible.
IDENTITY
Picture of You
Goes Here
3. PROFESSION
Potential Job Titles:
•Hair Stylist
•Hair Dresser
•Beautician
Girl/Guy Next Door Brand
Archetype - I embrace the beauty of
everyday life and connect with
others on a genuine, down-to-earth
level. I make others feel seen,
understood, and part of a
community.
Cosmetologist for Cosmetology
Picture Relevant
to Your Industry
Goes Here
4. Hiring Managers at Hair Salons
TARGET AUDIENCE
Monét Sykes
Outreach Plan:
• I plan to do some research on her to
fi
nd out who she is
and what she does.
• There is a networking event coming up in October, 2023.
I plan to go to this event and get some tips from her on
what I can do to grow my personal brand
• I plan to reach out a week after the event between
Monday and Wednesday, between the hours of 10am-
4pm.
Salon Owner at Mcrediblee
Hair Salon
Jade Jenkins
Outreach Plan:
• I plan to do some research and
fi
nd out who she is and
write questions that I want to ask her.
• I will reach out to her on social media and offer to take
her to lunch or have a Zoom meeting
• I will follow up with her in a week between 10am and
4pm.
Salon Owner at L’ Amour De
Rose
Barri Gibson
Outreach Plan:
• I will get my portfolio together based on the styles she is
known for doing.
• I will reach out to her on social and offer coffee or virtual
meeting.
• I will do a follow-up call or text. I will reach out after a
week of our meeting between 10am and 4pm.
Salon Owner at The
Curlective
5. GOALS
Short Term: (Immediately After Graduation, 2025)
•I will put in applications at various hair salons.
‣ Speci
fi
cally, I will put in at least 10 applications
for 3 months.
Mid Term: (5-10 years)
•I will work in a hair salon.
‣ Speci
fi
cally, I will work in a salon until I have at
least 15-20 clients to start off before I decide to
start my own salon.
Long Term: (15-20 years)
•I will have my own hair salon.
‣ Speci
fi
cally, I will make sure I have at least 5 to
7 other employees to grow my empire.
6. SKILLS ANALYSIS
Notable Skills & Current Pro
fi
ciencies:
Notable Skills REQUIRED in TRADE & Current Pro
fi
ciencies:
Word processing software- Microsoft Word
SOFT
HARD
Expert
Operating system software- Apple iOS Adept
Monitoring Adept
Active Listening Adept
Accounting Software- Intuit Quickbooks
SOFT
HARD
Novice
Point of sale POS software Novice
Speaking Adept
Service Orientation Novice
7. I help my clients look and feel their best by
giving them an experience they will never
forget.
PROMISE
8. CREDENTIALS
Work Experience:
•Scheduling client appointments
•Shampooing and conditioning client’s hair
•Experience with clippers, trimmers, and
cutting
Education:
•Cosmetologist, Certi
fi
cate, Atlanta
Technical College
•Digital Marketing, B.S. Full Sail University
Leadership Roles:
•Take leadership in group assignment (Intro
to Marketing)
9. COMPETITION
Adreana Jones
Industry Experience:
• 8 years of experience in public
relations, training, and customer
service, along with content creating
and communications.
Education:
• University of Central Florida, Bachelors Degree in
Psychology
• Full Sail University, Bachelor’s Degree in Digital
Marketing
Leadership Experience:
• Trainer/Admissions Recruiter
• Team Management
• Team Leadership
Skills and Pro
fi
ciencies:
• Sales & Marketing- 1 endorsement
• Team Management- 1 endorsement
• Direct Sales- 0 endorsements
• Presentation skills- 0 endorsements
• Social media communications- 1 endorsement
Alexis Thomas
Overall Online Presence:
• Has 185 connections, pro
fi
le gives a lot of detail on her
experience, headshot is professional, doesn’t show any
other social media, no published articles, LinkedIn URL
is not customized
• Average, 85 out of 100
Industry Experience:
• Video Editing
Education:
• Atlanta Technical College, Cosmetologist Program
• Full Sail University, B.S. in Digital Marketing
Leadership Experience:
• No leadership experience
Skills and Pro
fi
ciencies:
• Web Design
• Creative Presentation
• Photoshop
• Microsoft Word
Overall Online Presence:
• Has 2 connections, not enough details, Headshot is
professional, no other social media shown, no published
articles, LinkedIn URL is not customized
• Poor, 45 out of 100
10. COMPETITION
Kia Sterling
Noteworthy Experience:
• Educator
• Platform artist
• Pro Stylist
• Indique hair expert
Alexis Thomas
Industry Experience:
• Celebrity hair stylist in New York City
and Philadelphia
• Featured in major magazines, TV, ads,
& industry photoshoots
• Styles hair for runway shows in New
York Fashion Week
Education:
• Berean Institute
• Lincoln University
Skills and Pro
fi
ciencies:
• Hair cutting- 11 endorsements
• Hair extensions- 6 endorsements
• Coloring- 1 endorsement
• Hair Care- 23 endorsements
Overall Online Presence:
• Has 319 connections, headshot is professional, very
detailed pro
fi
le, lists endorsements for each skill, puts her
portfolio website in the About section, doesn’t show any
other active social media, LinkedIn pro
fi
le is customized
• Superior, 95 out of 100
Industry Experience:
• Industry experience goes here
Education:
• Atlanta Technical College, Cometologist of Hair, Skin &
Nails
• Full Sail University
Leadership Experience:
• No leadership experience
Skills and Pro
fi
ciencies:
• Hair Styling- 0 endorsements
• Nail Care- 0 endorsements
• Skin Care- 0 endorsements
Overall Online Presence:
• Has 2 connections, Headshot is professional, pro
fi
le is
not detailed enough, doesn’t show portfolio website,
doesn’t show any other social media, LinkedIn pro
fi
le is
customized
• Poor, 45 out of 100
11. BRAND POSITION
For my clients who are looking for a reliable
Cosmetologist, I provide a service that is
guaranteed to leave you feeling and looking
beautiful because I make sure I not only care for
your hair, but also educate you on how to care for
your hair.
“THE QUIET STYLIST”
12. NETWORKING &
MARKETING
Industry Events & Organizations
• Atlanta Black Expo
‣ February 4, 2024 l Georgia International Convention
Center
• World Natural Hair, Health & Beauty Show
‣ April 25-28, 2024 l Georgia International Convention
Center
• Atlanta Women’s Expo
‣ November 11-12, 2023 l Georgia World Congress Center
Digital Marketing
• Primary Content: I will create tutorial videos, post images, and
blog posts.
• Primary Tools: I will post on Instagram, Facebook, and TikTok
between 2 to 3 times a day. I will post on Youtube 2 times a
week. I will do blog post on WordPress 2 to 3 times a month.
• Website: I will use my digital portfolio as a way to show my
work and skills in my chosen industry.
13. PROFESSIONAL DEVELOPMENT
Mentor
• I currently have a life that is my sounding board. She is
always there when I need her. She helps me with
anything I need related to my academics. We always
check in on each other to see how the other is doing. July
27, 2023
Formal Education
• Cosmetology Certi
fi
cate from Atlanta Technical College
(2025)
Technical Skills
• Accounting software- Intuit Quickbooks, May, 2024
• Calendar and scheduling software- Acuity Scheduling,
July, 2024
• Spreadsheet software- Microsoft Excel, June, 2024
Soft Skills
• Speaking-BetterUp, February 2024
• Social Perceptiveness- Mindowl, March 2024
• Service Orientation- Step Up Mentor Program, January,
2024
14. Alexis Thomas
You know when you go to your hair stylist and it
seems like they don’t care how they touch your hair?
Well, what I do is different. I provide a service that is
guaranteed to put a smile on my client’s face. I not only care for their hair, but
I educate my clients on how to care for their hair at home before their next
appointment or visit. In fact, what I have here is my portfolio of previous work
I have done along with my About page.
“
Picture of You
Goes Here
15. REFERENCES
39-5012.00 - hairdressers, hairstylists, and cosmetologists.
O*NET OnLine. (n.d.). https://www.onetonline.org/link/
summary/39-5012.00
Adreana Jones - senior admissions recruiter - linkedin. (n.d.-
a). https://www.linkedin.com/in/adreana-
jones-0925a01b7
Filipe Bastos( MSc Psychology & Founder )MindOwl Founder
– My own struggles in life have led me to this path of
understanding the human condition. I graduated with a
bachelor’s degree in philosophy before completing a
master’s degree in psychology at Rege. (2021, October
29). Respond, don’t react: Taming stress through
mindful presence. MindOwl. https://mindowl.org/
respond-dont-react/#google_vignette
Kiasterlinghair is a lifestyle (@kiasterlinghair) - instagram.
(n.d.). https://www.instagram.com/kiasterlinghair/
Mentoring programs for Girls & Young Women. Step Up.
(n.d.). https://www.suwn.org/mentoring-programs/?
gad=1&gclid=Cj0KCQjwjt-
oBhDKARIsABVRB0w7k9As5Kbqq3AMJ0RpHWXxwu
6Obah6yRV6u_n07oeYe6zoL6Bo6X4aAmfcEALw_wcB
The most comprehensive coaching platform. BetterUp. (n.d.).
https://www.betterup.com/