Pitch Like A Pro
•
0 j'aime•55 vues
This is a short guide on how to best pitch your startup idea to investors either in a virtual or physical environment
Signaler
Partager
Signaler
Partager
Télécharger pour lire hors ligne
Recommandé
Webinar: Mastering content marketing
The document provides an overview of a webinar on mastering content marketing on LinkedIn. The webinar covered why companies should focus on content marketing and use LinkedIn. It discussed defining a content strategy, creating compelling content types for different parts of the buyer's journey, optimizing content for LinkedIn feeds, and taking a test-and-learn approach to content distribution. The goal is to use content to establish thought leadership and build brand awareness on LinkedIn before potential customers are ready to engage with sales.
How to integrate social media with marketing, advertising, and digital, prese...
The document discusses how to integrate social media with marketing, advertising, and digital efforts. It outlines Joy Hays' approach at AT&T, which includes discovering overlaps in goals between teams, explaining social media opportunities, agreeing on success metrics, and establishing needs. The document also provides examples of AT&T's social media strategy, including focusing on key themes like network investment, thought leadership, innovation stories, and supporting future leaders. It stresses measuring success through agreed metrics and making adjustments based on lessons learned.
Earn adoption from the C-suite and the front lines, presented by Carla Meyer
In her Brands-Only Summit presentation, Garmin International's Carla Meyer teaches a class on how to earn adoption from the C-suite.
She explains how to transition from earning buy-in to earning adoption and rolling your program out to all levels of the enterprise.
"The Most Powerful Brand on Earth," presented by Susan Emerick
In her Brands-Only Summit author discussion, Brands Rising's Susan Emerick, talks about her book, "The Most Powerful Brand on Earth: How to Transform Teams, Empower Employees, Integrate Partners and Mobilize Customers to Beat the Competition in Digital and Social Media."
She shares the secrets to building a successful employee advocacy program with a roadmap to harness the power of empowering employees and partners to build trust and advocacy in social media.
What I've Learnt from Social Media Listening
I uncover some of the techniques used to understand audiences through social media listening and measuring, how it can inform social, business and marketing strategy, hone social media activity and work to improve brand perception. As part of the presentation he'll also look at various brands and case studies to identify real world examples.
T-Mobile Uses Social Analytics for Customer Insights
Learn how wireless enterprise T-Mobile has dialed into customer needs and as a result, modified support processes based on insights gained from using NetBase solutions.
Watch the webinar and learn from T-Mobile's Social Customer Support Sr. Manager Michelle Mattson:
What challenges prompted the search for an optimum social analytics solution
How NetBase has improved customer engagement, support and internal processes
Results and short/long term goals for social engagement
The Traffic Trifecta: Driving More Sales Through Paid Search + Organic Social...
The Traffic Trifecta: Driving More Sales Through Paid Search + Organic Social...Internet Marketing Software - WordStream
Consumers who are exposed to a brand on social media are more likely to conduct a new search about the company on their mobile device. Even better, small businesses see the largest increase in referral traffic from social to search.
So, what does this synergy mean for your business? It proves that the customer journey is evolving and cross-channel marketing should be a big part of your online strategy.
Erin Sagin, PPC Evangelist at WordStream, and Andrew Caravella, Facebook expert at Sprout Social, will show you how to craft a consistent story across search and social to drive consumer discovery, traffic, and conversions.
During the webinar, you'll learn:
-Best practices for Paid Search & Paid Social
-The power of brand storytelling in Organic Social
-How to use multi-channel marketing as a lead vehicle
Developing a Solid Growth Strategy for 2022 Based on the Top Marketing Trends...
In this webinar, Shauna Mace of SEI and Samantha Russell of FMG Suite shared the top marketing tips for developing a solid growth strategy for your business in 2022.
Recommandé
Webinar: Mastering content marketing
The document provides an overview of a webinar on mastering content marketing on LinkedIn. The webinar covered why companies should focus on content marketing and use LinkedIn. It discussed defining a content strategy, creating compelling content types for different parts of the buyer's journey, optimizing content for LinkedIn feeds, and taking a test-and-learn approach to content distribution. The goal is to use content to establish thought leadership and build brand awareness on LinkedIn before potential customers are ready to engage with sales.
How to integrate social media with marketing, advertising, and digital, prese...
The document discusses how to integrate social media with marketing, advertising, and digital efforts. It outlines Joy Hays' approach at AT&T, which includes discovering overlaps in goals between teams, explaining social media opportunities, agreeing on success metrics, and establishing needs. The document also provides examples of AT&T's social media strategy, including focusing on key themes like network investment, thought leadership, innovation stories, and supporting future leaders. It stresses measuring success through agreed metrics and making adjustments based on lessons learned.
Earn adoption from the C-suite and the front lines, presented by Carla Meyer
In her Brands-Only Summit presentation, Garmin International's Carla Meyer teaches a class on how to earn adoption from the C-suite.
She explains how to transition from earning buy-in to earning adoption and rolling your program out to all levels of the enterprise.
"The Most Powerful Brand on Earth," presented by Susan Emerick
In her Brands-Only Summit author discussion, Brands Rising's Susan Emerick, talks about her book, "The Most Powerful Brand on Earth: How to Transform Teams, Empower Employees, Integrate Partners and Mobilize Customers to Beat the Competition in Digital and Social Media."
She shares the secrets to building a successful employee advocacy program with a roadmap to harness the power of empowering employees and partners to build trust and advocacy in social media.
What I've Learnt from Social Media Listening
I uncover some of the techniques used to understand audiences through social media listening and measuring, how it can inform social, business and marketing strategy, hone social media activity and work to improve brand perception. As part of the presentation he'll also look at various brands and case studies to identify real world examples.
T-Mobile Uses Social Analytics for Customer Insights
Learn how wireless enterprise T-Mobile has dialed into customer needs and as a result, modified support processes based on insights gained from using NetBase solutions.
Watch the webinar and learn from T-Mobile's Social Customer Support Sr. Manager Michelle Mattson:
What challenges prompted the search for an optimum social analytics solution
How NetBase has improved customer engagement, support and internal processes
Results and short/long term goals for social engagement
The Traffic Trifecta: Driving More Sales Through Paid Search + Organic Social...
The Traffic Trifecta: Driving More Sales Through Paid Search + Organic Social...Internet Marketing Software - WordStream
Consumers who are exposed to a brand on social media are more likely to conduct a new search about the company on their mobile device. Even better, small businesses see the largest increase in referral traffic from social to search.
So, what does this synergy mean for your business? It proves that the customer journey is evolving and cross-channel marketing should be a big part of your online strategy.
Erin Sagin, PPC Evangelist at WordStream, and Andrew Caravella, Facebook expert at Sprout Social, will show you how to craft a consistent story across search and social to drive consumer discovery, traffic, and conversions.
During the webinar, you'll learn:
-Best practices for Paid Search & Paid Social
-The power of brand storytelling in Organic Social
-How to use multi-channel marketing as a lead vehicle
Developing a Solid Growth Strategy for 2022 Based on the Top Marketing Trends...
In this webinar, Shauna Mace of SEI and Samantha Russell of FMG Suite shared the top marketing tips for developing a solid growth strategy for your business in 2022.
1O Hot Event Marketing Trends
What’s Driving Attendee Engagement Today?
Discover 10 hot marketing trends impacting attendee engagement today. Get tips and tactics to help you delight your attendees and generate great results for your enterprise.
Content Marketing 101
This document provides an overview of content marketing, including defining it, listing common content types, and outlining a three-step process for an effective content marketing strategy. Specifically, it recommends creating a content strategy that identifies goals, audiences, and relevant content categories. It also stresses measuring the performance of content to see what resonates and adjusting future content accordingly. The overall goal is to use relevant, valuable content to attract and engage customers to help reach business goals like increasing sales.
5 low cost marketing strategies
Marketing is essential for non-profit
organisations, as much as it is for a profitable
business. Indeed, Marketing can help a nonprofit
organisation to promote your
fundraising event, encourage donation or
attract volunteers. The biggest challenge is to
do more with less, using savvy
communications techniques, both offline and
online.
Social Content Strategy
The document discusses social content strategy and outlines 8 steps for effective social content: 1) listen first, 2) stop creating poor quality content, 3) engage with others, 4) find your voice, 5) be helpful, 6) understand the rhythm of different social channels, 7) don't make excuses to avoid certain channels, and 8) be entertaining if possible. It provides examples and suggestions for implementing each of the 8 steps for creating successful social media content.
The New Wave of Real-Time Social Media Marketing
“You can still dunk in the dark.” Those are Oreo’s now-famous words heard around the social media world, and the creative concept behind a great example of the new wave of real-time marketing. It’s is where Logic meets Magic!
You will learn:
Plan for real-time opportunities that transcend multiple channels
Get results that move campaigns beyond hype via social
Employ best practices for developing a program for real-time marketing
Converseon Lion Brand Yarn Case Study: Internet Retailer 2009
The document discusses the benefits of social media marketing for Lion Brand Yarn. It notes that social media users convert to customers at higher rates and are more brand loyal. Measurable benefits include customer insights, promoting a desired brand image, and increasing younger demographic reach. Soft benefits include winning customer hearts and becoming part of their lives. It provides tips for social media marketing such as integrating it with other efforts, focusing on two-way communication, putting customers first, and using customer words to build credibility.
Change That Sticks: Behavior and Culture
This case study examines emerging theory around successful change; change that sticks. It explains core methodologies that work across organizations large and small, regardless of access to technology and resources to create a change communication strategy. Presenter Kip Soteres helped design a communication strategy and presenter Megan Hogan helped manage and implement significant changes to the Wellness Program at a large Western PA health care organization. The case study also provides concrete and applicable steps to guide communicators to design strategies that lead to change that sticks.
Break Down B2B Silos and Lead with Data to Drive Marketing Performance
At Digital Summit Detroit, Tatiana Natzke of Social Tribe + Erik Lindstrom of SAP walk through their experiences using data to break down silos in B2B marketing and drive audience engagement.
Cision - How Social Media Is Changing the Face of PR
It is safe to say that the new way of word of mouth marketing is social media marketing. But why do companies engage in social media marketing? Most would say it is to connect to their consumers, to have a relationship with them in order to keep their products and company top of mind and viewed in the best and most positive light. But hold up, isn’t that the job of public relations?
3 Steps to Engaging Content Marketing
Creating great original content consistently ranks as one of the top priorities for marketers. But how do you know what content and campaign elements struck a cord with your consumers? Watch this webinar to learn how to use social media to create powerful content, track consumer responses, and evaluate content performance, specifically:
Discover brand values and experiences that resonate with consumers
Identify best-performing content for your brand
Measure campaign performance over time
During the webinar, we’ll discuss examples from the automobile industry and the Pepsi Superbowl Halftime campaign.
Influencing the Moment of Truth: Utilizing Social Insights for Product Marketing
How we interact with consumers, detractors and brand loyalists has changed significantly over the past decades, and continues to rapidly evolve with how quickly we can exchange information. Emotions, purchase intent, influence and markets are all in flux.
What product marketers are learning now is how insights from social media can change and improve not only the product, but the overall customer experience as well.
Join Kelly Autenrieth, User Adoption Team Lead, North America at Brandwatch, and Brit Ferguson, Account Manager at Brandwatch, for our next webinar, where they will highlight key use cases for planning a social strategy that’s got a rewarding shelf-life for you and your consumer.
Developing A Social Strategy Webinar
Altimeter Group Webinar "Developing A Social Strategy", February 24, 2010 by Charlene Li and Jeremiah Owyang.
Influencing the mass affluent - France
This document summarizes research on how mass affluent individuals in France engage with financial companies on social media. It finds that over 85% of mass affluent social media users are highly engaged on social media, using it for both professional and personal purposes. While many want new product information, there is a communication gap between what content mass affluent users want and what financial companies provide on social media. LinkedIn is the most trusted social media platform for financial information. The document provides best practices for financial companies to build foundations and accelerate influence with mass affluent customers through social media engagement and relevant content.
Generating ROI with Digital Marketing
The document provides an overview of digital marketing and tips for generating ROI. It shares statistics on digital trends in Asia and Singapore. It also presents three case studies by Techsailor Group showing how their digital marketing campaigns increased online sales by 50%, page likes by 10,000-63,000, and engagement. The final section lists three tips for ROI: 1) Define objectives and metrics, 2) Integrate channels for synergy, and 3) Influence the customer purchase journey. It encourages attending an event on gamification and contacting the author for more information.
The state of social media: A customer experience approach, presented by Bryan...
In his Brands-Only Summit presentation, Nissan's Bryan Long shares a case study on their customer experience approach.
He discusses the next phase of their social customer care program, including a look at their social media command center and social ecosystem.
Measuring and Optimizing Employee Advocacy
Did you know that the click through rate on content is 2x higher when shared by an employee versus when shared by a company?
Employee sharing can have significant impact on your content's reach and engagement. However most companies struggle to measure or optimize the results driven by their employee advocacy programs.
Check out this deck to learn:
- What metrics to track to understand the impact of employee sharing
- Best practices from social media experts at 3M and Elanco
- How LinkedIn can help you succeed
How to build your content strategy - 2021 update
How to build your brand's content strategy: think audiences, editorial line and ojectives first, the rest will follow!
Measuring social media as a complex, adaptive system, presented by Gerald Kane
In his Brands-Only Summit Pre-Conference presentation, Boston College and MIT-Sloan Management Review's Gerald Kane presents research that measures social media as a complex adaptive system.
He shares his findings based on a study of Wikipedia that relate to measuring ever-evolving social networks.
Content marketing in healthcare - buzzwords or business driver?
The document discusses content marketing in healthcare. It begins by outlining how customers now live online and defining content marketing as using relevant and valuable content to attract and engage a target audience to drive business goals. It emphasizes starting with a clear vision and understanding the current landscape before bringing stakeholders together around a content strategy and key metrics. The document advocates creating high-quality content and distributing it across channels to maximize return on investment.
Thinking outside the bubble: How to build a valuable B2B audience
With a customer base that is increasingly going online to find business solutions, B2B brands understand the benefits of growing their social audience. But in a sector where personal relationships are still key, follower numbers, shares and reach can only tell us so much about the value of the audience we’re building.
Understanding the networks inside and outside the ‘bubble’ of our direct audience and how they are connected to customers is critical for measuring and optimizing the real impact of our social efforts.
Top Tips for Effective Presentation in Research Communications
Top Tips for Effective Presentation in Research CommunicationsGDNet - Global Development Network, Cairo Office
Within the framework of its Research Communications Capacity Building Program, GDNet produced, in collaboration with CommsConsult, a series of 7 handouts providing some guidelines for a great presentation. They cover several aspects starting from how you look and feel while presenting, and structuring your presentation, to how to make your messages effective. It also explains how to manage your information and research using social media, in addition to providing some tips for writing to an online audience, and ending with a template for leave-behind handouts.Developing effective messages
This document provides guidance on developing effective messages to communicate research findings to policymakers. It stresses that research is often not acted upon due to poor communication that fails to reach the intended audience. To have impact, research must be tailored and communicated to the right people using the right tools. Key messages should be designed with the target audience in mind, be memorable, limited in number, and answer "why they should care." Effective messages are relevant, compelling, clear, concise, and action-oriented using techniques like the AIDA rule to attract attention, raise interest, encourage desire for action, and prompt a solution.
Contenu connexe
Tendances
1O Hot Event Marketing Trends
What’s Driving Attendee Engagement Today?
Discover 10 hot marketing trends impacting attendee engagement today. Get tips and tactics to help you delight your attendees and generate great results for your enterprise.
Content Marketing 101
This document provides an overview of content marketing, including defining it, listing common content types, and outlining a three-step process for an effective content marketing strategy. Specifically, it recommends creating a content strategy that identifies goals, audiences, and relevant content categories. It also stresses measuring the performance of content to see what resonates and adjusting future content accordingly. The overall goal is to use relevant, valuable content to attract and engage customers to help reach business goals like increasing sales.
5 low cost marketing strategies
Marketing is essential for non-profit
organisations, as much as it is for a profitable
business. Indeed, Marketing can help a nonprofit
organisation to promote your
fundraising event, encourage donation or
attract volunteers. The biggest challenge is to
do more with less, using savvy
communications techniques, both offline and
online.
Social Content Strategy
The document discusses social content strategy and outlines 8 steps for effective social content: 1) listen first, 2) stop creating poor quality content, 3) engage with others, 4) find your voice, 5) be helpful, 6) understand the rhythm of different social channels, 7) don't make excuses to avoid certain channels, and 8) be entertaining if possible. It provides examples and suggestions for implementing each of the 8 steps for creating successful social media content.
The New Wave of Real-Time Social Media Marketing
“You can still dunk in the dark.” Those are Oreo’s now-famous words heard around the social media world, and the creative concept behind a great example of the new wave of real-time marketing. It’s is where Logic meets Magic!
You will learn:
Plan for real-time opportunities that transcend multiple channels
Get results that move campaigns beyond hype via social
Employ best practices for developing a program for real-time marketing
Converseon Lion Brand Yarn Case Study: Internet Retailer 2009
The document discusses the benefits of social media marketing for Lion Brand Yarn. It notes that social media users convert to customers at higher rates and are more brand loyal. Measurable benefits include customer insights, promoting a desired brand image, and increasing younger demographic reach. Soft benefits include winning customer hearts and becoming part of their lives. It provides tips for social media marketing such as integrating it with other efforts, focusing on two-way communication, putting customers first, and using customer words to build credibility.
Change That Sticks: Behavior and Culture
This case study examines emerging theory around successful change; change that sticks. It explains core methodologies that work across organizations large and small, regardless of access to technology and resources to create a change communication strategy. Presenter Kip Soteres helped design a communication strategy and presenter Megan Hogan helped manage and implement significant changes to the Wellness Program at a large Western PA health care organization. The case study also provides concrete and applicable steps to guide communicators to design strategies that lead to change that sticks.
Break Down B2B Silos and Lead with Data to Drive Marketing Performance
At Digital Summit Detroit, Tatiana Natzke of Social Tribe + Erik Lindstrom of SAP walk through their experiences using data to break down silos in B2B marketing and drive audience engagement.
Cision - How Social Media Is Changing the Face of PR
It is safe to say that the new way of word of mouth marketing is social media marketing. But why do companies engage in social media marketing? Most would say it is to connect to their consumers, to have a relationship with them in order to keep their products and company top of mind and viewed in the best and most positive light. But hold up, isn’t that the job of public relations?
3 Steps to Engaging Content Marketing
Creating great original content consistently ranks as one of the top priorities for marketers. But how do you know what content and campaign elements struck a cord with your consumers? Watch this webinar to learn how to use social media to create powerful content, track consumer responses, and evaluate content performance, specifically:
Discover brand values and experiences that resonate with consumers
Identify best-performing content for your brand
Measure campaign performance over time
During the webinar, we’ll discuss examples from the automobile industry and the Pepsi Superbowl Halftime campaign.
Influencing the Moment of Truth: Utilizing Social Insights for Product Marketing
How we interact with consumers, detractors and brand loyalists has changed significantly over the past decades, and continues to rapidly evolve with how quickly we can exchange information. Emotions, purchase intent, influence and markets are all in flux.
What product marketers are learning now is how insights from social media can change and improve not only the product, but the overall customer experience as well.
Join Kelly Autenrieth, User Adoption Team Lead, North America at Brandwatch, and Brit Ferguson, Account Manager at Brandwatch, for our next webinar, where they will highlight key use cases for planning a social strategy that’s got a rewarding shelf-life for you and your consumer.
Developing A Social Strategy Webinar
Altimeter Group Webinar "Developing A Social Strategy", February 24, 2010 by Charlene Li and Jeremiah Owyang.
Influencing the mass affluent - France
This document summarizes research on how mass affluent individuals in France engage with financial companies on social media. It finds that over 85% of mass affluent social media users are highly engaged on social media, using it for both professional and personal purposes. While many want new product information, there is a communication gap between what content mass affluent users want and what financial companies provide on social media. LinkedIn is the most trusted social media platform for financial information. The document provides best practices for financial companies to build foundations and accelerate influence with mass affluent customers through social media engagement and relevant content.
Generating ROI with Digital Marketing
The document provides an overview of digital marketing and tips for generating ROI. It shares statistics on digital trends in Asia and Singapore. It also presents three case studies by Techsailor Group showing how their digital marketing campaigns increased online sales by 50%, page likes by 10,000-63,000, and engagement. The final section lists three tips for ROI: 1) Define objectives and metrics, 2) Integrate channels for synergy, and 3) Influence the customer purchase journey. It encourages attending an event on gamification and contacting the author for more information.
The state of social media: A customer experience approach, presented by Bryan...
In his Brands-Only Summit presentation, Nissan's Bryan Long shares a case study on their customer experience approach.
He discusses the next phase of their social customer care program, including a look at their social media command center and social ecosystem.
Measuring and Optimizing Employee Advocacy
Did you know that the click through rate on content is 2x higher when shared by an employee versus when shared by a company?
Employee sharing can have significant impact on your content's reach and engagement. However most companies struggle to measure or optimize the results driven by their employee advocacy programs.
Check out this deck to learn:
- What metrics to track to understand the impact of employee sharing
- Best practices from social media experts at 3M and Elanco
- How LinkedIn can help you succeed
How to build your content strategy - 2021 update
How to build your brand's content strategy: think audiences, editorial line and ojectives first, the rest will follow!
Measuring social media as a complex, adaptive system, presented by Gerald Kane
In his Brands-Only Summit Pre-Conference presentation, Boston College and MIT-Sloan Management Review's Gerald Kane presents research that measures social media as a complex adaptive system.
He shares his findings based on a study of Wikipedia that relate to measuring ever-evolving social networks.
Content marketing in healthcare - buzzwords or business driver?
The document discusses content marketing in healthcare. It begins by outlining how customers now live online and defining content marketing as using relevant and valuable content to attract and engage a target audience to drive business goals. It emphasizes starting with a clear vision and understanding the current landscape before bringing stakeholders together around a content strategy and key metrics. The document advocates creating high-quality content and distributing it across channels to maximize return on investment.
Thinking outside the bubble: How to build a valuable B2B audience
With a customer base that is increasingly going online to find business solutions, B2B brands understand the benefits of growing their social audience. But in a sector where personal relationships are still key, follower numbers, shares and reach can only tell us so much about the value of the audience we’re building.
Understanding the networks inside and outside the ‘bubble’ of our direct audience and how they are connected to customers is critical for measuring and optimizing the real impact of our social efforts.
Tendances (20)
Converseon Lion Brand Yarn Case Study: Internet Retailer 2009
Converseon Lion Brand Yarn Case Study: Internet Retailer 2009
Break Down B2B Silos and Lead with Data to Drive Marketing Performance
Break Down B2B Silos and Lead with Data to Drive Marketing Performance
Cision - How Social Media Is Changing the Face of PR
Cision - How Social Media Is Changing the Face of PR
Influencing the Moment of Truth: Utilizing Social Insights for Product Marketing
Influencing the Moment of Truth: Utilizing Social Insights for Product Marketing
The state of social media: A customer experience approach, presented by Bryan...
The state of social media: A customer experience approach, presented by Bryan...
Measuring social media as a complex, adaptive system, presented by Gerald Kane
Measuring social media as a complex, adaptive system, presented by Gerald Kane
Content marketing in healthcare - buzzwords or business driver?
Content marketing in healthcare - buzzwords or business driver?
Thinking outside the bubble: How to build a valuable B2B audience
Thinking outside the bubble: How to build a valuable B2B audience
Similaire à Pitch Like A Pro
Top Tips for Effective Presentation in Research Communications
Top Tips for Effective Presentation in Research CommunicationsGDNet - Global Development Network, Cairo Office
Within the framework of its Research Communications Capacity Building Program, GDNet produced, in collaboration with CommsConsult, a series of 7 handouts providing some guidelines for a great presentation. They cover several aspects starting from how you look and feel while presenting, and structuring your presentation, to how to make your messages effective. It also explains how to manage your information and research using social media, in addition to providing some tips for writing to an online audience, and ending with a template for leave-behind handouts.Developing effective messages
This document provides guidance on developing effective messages to communicate research findings to policymakers. It stresses that research is often not acted upon due to poor communication that fails to reach the intended audience. To have impact, research must be tailored and communicated to the right people using the right tools. Key messages should be designed with the target audience in mind, be memorable, limited in number, and answer "why they should care." Effective messages are relevant, compelling, clear, concise, and action-oriented using techniques like the AIDA rule to attract attention, raise interest, encourage desire for action, and prompt a solution.
Executive Presence and Personal Branding
The document discusses executive presence and how to develop it. It defines executive presence as the ability to command attention without dominating a room through humility and expertise. It notes that executive presence depends on others' perceptions, not just business results. The document outlines common myths about executive presence and provides tips to develop it, including looking professional, public speaking skills, emotional intelligence, and soliciting feedback. It emphasizes the importance of executive presence for CEOs to inspire others and adjust their style to diverse audiences.
Week8 portfolio project_bestpracticesinbusinesswritingandcommunication_k_lee
This document provides an overview of best practices in business writing and communication. It discusses what employers want in employees, effective communication processes and strategies, and tips for different types of business writing and presentations. The document is divided into 8 sections that cover topics such as oral and written communication, ethical communication, intercultural communication, writing tips, use of digital media, dealing with positive and negative messages, creating multimedia presentations, and writing business reports, plans and proposals.
Week8_portfolio project_best_practices_in_business_writing_and_communication_...
This document provides an overview of best practices in business writing and communication. It discusses what employers want in employees, effective communication processes and strategies, dealing with conflict, and tips for written, oral, intercultural, and electronic business communication. The document also covers developing ethical business communication, professionalism in the workplace, creating multimedia presentations, writing business reports, plans and proposals.
Week portfolio project best practices in business writing and communication_klee
This document provides an overview of best practices in business writing and communication. It discusses what employers want in employees, effective communication processes and strategies, dealing with conflict, and tips for written, oral, intercultural, and electronic business communication. The document also covers developing ethical business communication, professionalism in the workplace, creating multimedia presentations, writing business reports, plans and proposals.
Topic 8- Secrets of Communication & Content Strategy .ppt
Secrets of Communication & Content Strategy:
How to engage the correct way (do’s and don’ts)
Effective content & Best content writing tools
Tell your story: Be human, not a robot
The 4+1+1 rule & Sneaky Persuasion
Effective emotional words & communication examples
Your opinions don’t matter & Cliché free zone
Secrets of negotiation
How to motivate others
Thank God it's Sales
When you want to get started building a super sales team, what are things you want to tell them. Sales is not about just numbers or just saying Yes/No and Next. Sales is about building relationships, It is about creating that trust in the minds of your prospects. That can happen only when you listen.. actively. And then get into their shoes and provide them a solution. Your product or service may or may not be a 100% fit. But if you are sure that you are true to your customers, you will be a great sales guy!
Communication:process functions barriers.
This document discusses communication and provides information on key concepts related to communication including content, meaning, process, principles, functions, and barriers. It begins by defining communication and describing the most common ways to communicate including speaking, body language, writing, and visuals. It then covers the basic model of communication and seven principles of communication including completeness, conciseness, consideration, concreteness, clarity, correctness, and courtesy. The document also discusses the functions of communication and barriers to effective communication such as physical, language, psychological, tangible differences, intangible differences, and distortion barriers.
BIG Buzz Oxfordshire 2023 Breakfast Briefing
Resilience is essential for success in challenging times, and the BIG Buzz Oxfordshire Breakfast Briefing provided valuable insights. Lenah Oduor explored the five pillars of growth for a life-centered business, while Andy Bedwell shared tips on building and maintaining momentum. Emma Georgiou focused on building personal resilience for improved performance, and Andy Lambert shared strategies to harness the transformative power of social media. Delegates gained practical knowledge on enhancing customer experiences, staying motivated, and adapting to change, and now you can too!
A Business Audience
The MTL Professional Development Programme is a collection of 202 PowerPoint presentations that will provide you with step-by-step summaries of a key management or personal development skill. This presentation is on "A Business Audience" and will show you how to deliver a successful presentation to a business audience.
YTPY2023_Presentation_skills_pre-read.pdf
This document provides guidance on designing and delivering an effective presentation. It discusses knowing your audience, determining your key message, structuring your presentation, delivery techniques, and tips for online video presentations. The document emphasizes tailoring your presentation based on your audience, having a clear overarching message, and using structure and delivery techniques like eye contact, posture, facial expressions, and vocal variation to engage your audience.
How to create more engaging editorial content
How to create more engaging editorial contentThe Word Factory - B2B & B2C content marketing, brand journalism and consulting
This document provides 7 strategies for driving engagement in written content: 1) Take the perspective of the audience, 2) Define the audience, 3) Focus on a clear purpose and call to action, 4) Increase relevance by addressing audience questions, 5) Increase relevance by including helpful details, 6) Connect with the audience using an appropriate voice and word choice, and 7) Design the content to be accessible and encourage interaction and sharing. The key is to understand the audience, focus the content on their needs and questions, and use formatting and design to make the content easy to consume. Measuring engagement metrics provides feedback to further improve relevance and results.What is a Core Story by BX Rising Leader Team 102012
This document discusses the importance of having a strong core story for businesses. It defines a core story as a central brand message that serves as the basis for all communication and helps close any gap between a brand's external image and internal identity. An effective core story should be authentic, relevant to stakeholders, and provide a platform to base storytelling and maintain consistency in communicating brand values. The document provides tips for finding a core story, such as drawing from the founder's personal story or solving an authentic problem. It also outlines the benefits of an established core story and stresses that the story should educate audiences rather than directly pitch products or services.
Business writing 3.0
This document summarizes a training on business writing. It covers 6 modules: understanding your audience, crafting clear messages, making effective emails, using push vs. pull marketing approaches, online presence, and writing concisely. The training emphasizes tailoring communication for the audience, having a clear point, and evolving with changing technologies and marketing models. It provides tips for each area and recommends keeping learning to improve writing skills.
Ten commandments in effective communication
Effective communication is an important way to deal with the public and it also enables to help us the ways in which we can interact and address peoples.
Sales Mastery Training
Dr. Rick Goodman provides training on mastering sales techniques. For more information visit www.rickgoodman.com and
To Sell is Human Book Exploration by Laurie Hawkins
The document summarizes key points from the book "To Sell is Human" by Daniel Pink about how to effectively move and influence others. It discusses that education and healthcare are fast-growing industries that require moving people to take action. It also emphasizes the importance of elasticity and being able to learn and adapt quickly in today's changing environment. The document then outlines the three E's of being a good "mover" - attunement, buoyancy, and clarity. It provides tips for pitching ideas to others and listening to possibilities, as well as the importance of improvising and serving a purpose beyond personal gains.
Steps to a near perfect employment interview
This document outlines 13 steps to conducting a near-perfect employment interview. The steps include: 1) Making a list of must-have criteria for the role. 2) Planning appropriate questions to ask all candidates. 3) Reviewing candidates' resumes in advance. 4) Putting candidates at ease. 5) Starting with easy introductory questions. 6) Probing deeper into candidates' experiences and examples. 7) Taking detailed notes during the interview. 8) Selling the company and role to candidates. 9) Being transparent about the hiring process. 10) Adding to notes right after each interview. 11) Conducting talent assessments for finalists. 12) Making a hiring decision and notifying all candidates. 13)
Inside/Out Innovation
This document discusses branding strategies and outlines a process for developing an authentic brand strategy. It recommends discovering the truthful values of a company through understanding employees and customers. A four-step process is outlined: get information, integrate it, develop the strategy, and deploy it company-wide using various tools to communicate the brand internally. Authenticity and delivering on promises are emphasized over wishful thinking or outdated traditional branding approaches.
Similaire à Pitch Like A Pro (20)
Top Tips for Effective Presentation in Research Communications
Top Tips for Effective Presentation in Research Communications
Week8 portfolio project_bestpracticesinbusinesswritingandcommunication_k_lee
Week8 portfolio project_bestpracticesinbusinesswritingandcommunication_k_lee
Week8_portfolio project_best_practices_in_business_writing_and_communication_...
Week8_portfolio project_best_practices_in_business_writing_and_communication_...
Week portfolio project best practices in business writing and communication_klee
Week portfolio project best practices in business writing and communication_klee
Topic 8- Secrets of Communication & Content Strategy .ppt
Topic 8- Secrets of Communication & Content Strategy .ppt
What is a Core Story by BX Rising Leader Team 102012
What is a Core Story by BX Rising Leader Team 102012
To Sell is Human Book Exploration by Laurie Hawkins
To Sell is Human Book Exploration by Laurie Hawkins
Dernier
The latest Heat Pump Manual from Newentide
𝐔𝐧𝐯𝐞𝐢𝐥 𝐭𝐡𝐞 𝐅𝐮𝐭𝐮𝐫𝐞 𝐨𝐟 𝐄𝐧𝐞𝐫𝐠𝐲 𝐄𝐟𝐟𝐢𝐜𝐢𝐞𝐧𝐜𝐲 𝐰𝐢𝐭𝐡 𝐍𝐄𝐖𝐍𝐓𝐈𝐃𝐄’𝐬 𝐋𝐚𝐭𝐞𝐬𝐭 𝐎𝐟𝐟𝐞𝐫𝐢𝐧𝐠𝐬
Explore the details in our newly released product manual, which showcases NEWNTIDE's advanced heat pump technologies. Delve into our energy-efficient and eco-friendly solutions tailored for diverse global markets.
Best Competitive Marble Pricing in Dubai - ☎ 9928909666
Stone Art Hub offers the best competitive Marble Pricing in Dubai, ensuring affordability without compromising quality. With a wide range of exquisite marble options to choose from, you can enhance your spaces with elegance and sophistication. For inquiries or orders, contact us at ☎ 9928909666. Experience luxury at unbeatable prices.
2022 Vintage Roman Numerals Men Rings
Discover timeless style with the 2022 Vintage Roman Numerals Men's Ring. Crafted from premium stainless steel, this 6mm wide ring embodies elegance and durability. Perfect as a gift, it seamlessly blends classic Roman numeral detailing with modern sophistication, making it an ideal accessory for any occasion.
https://rb.gy/usj1a2
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart➒➌➎➏➑➐➋➑➐➐Dpboss Matka Guessing Satta Matka Kalyan Chart Indian Matka
SATTA MATKA SATTA FAST RESULT KALYAN TOP MATKA RESULT KALYAN SATTA MATKA FAST RESULT MILAN RATAN RAJDHANI MAIN BAZAR MATKA FAST TIPS RESULT MATKA CHART JODI CHART PANEL CHART FREE FIX GAME SATTAMATKA ! MATKA MOBI SATTA 143 spboss.in TOP NO1 RESULT FULL RATE MATKA ONLINE GAME PLAY BY APP SPBOSSTop 10 Free Accounting and Bookkeeping Apps for Small Businesses
Maintaining a proper record of your money is important for any business whether it is small or large. It helps you stay one step ahead in the financial race and be aware of your earnings and any tax obligations.
However, managing finances without an entire accounting staff can be challenging for small businesses.
Accounting apps can help with that! They resemble your private money manager.
They organize all of your transactions automatically as soon as you link them to your corporate bank account. Additionally, they are compatible with your phone, allowing you to monitor your finances from anywhere. Cool, right?
Thus, we’ll be looking at several fantastic accounting apps in this blog that will help you develop your business and save time.
How MJ Global Leads the Packaging Industry.pdf
MJ Global's success in staying ahead of the curve in the packaging industry is a testament to its dedication to innovation, sustainability, and customer-centricity. By embracing technological advancements, leading in eco-friendly solutions, collaborating with industry leaders, and adapting to evolving consumer preferences, MJ Global continues to set new standards in the packaging sector.
Profiles of Iconic Fashion Personalities.pdf
The fashion industry is dynamic and ever-changing, continuously sculpted by trailblazing visionaries who challenge norms and redefine beauty. This document delves into the profiles of some of the most iconic fashion personalities whose impact has left a lasting impression on the industry. From timeless designers to modern-day influencers, each individual has uniquely woven their thread into the rich fabric of fashion history, contributing to its ongoing evolution.
DearbornMusic-KatherineJasperFullSailUni
My powerpoint presentation for my Music Retail and Distribution class at Full Sail University
Best practices for project execution and delivery
A select set of project management best practices to keep your project on-track, on-cost and aligned to scope. Many firms have don't have the necessary skills, diligence, methods and oversight of their projects; this leads to slippage, higher costs and longer timeframes. Often firms have a history of projects that simply failed to move the needle. These best practices will help your firm avoid these pitfalls but they require fortitude to apply.
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
On episode 272 of the Digital and Social Media Sports Podcast, Neil chatted with Brian Fitzsimmons, Director of Licensing and Business Development for Barstool Sports.
What follows is a collection of snippets from the podcast. To hear the full interview and more, check out the podcast on all podcast platforms and at www.dsmsports.net
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The Radar reflects input from APCO’s teams located around the world. It distils a host of interconnected events and trends into insights to inform operational and strategic decisions. Issues covered in this edition include:
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
How to Start Up a Company: A Step-by-Step Guide Starting a company is an exciting adventure that combines creativity, strategy, and hard work. It can seem overwhelming at first, but with the right guidance, anyone can transform a great idea into a successful business. Let's dive into how to start up a company, from the initial spark of an idea to securing funding and launching your startup.
Introduction
Have you ever dreamed of turning your innovative idea into a thriving business? Starting a company involves numerous steps and decisions, but don't worry—we're here to help. Whether you're exploring how to start a startup company or wondering how to start up a small business, this guide will walk you through the process, step by step.
Business storytelling: key ingredients to a story
Storytelling is an incredibly valuable tool to share data and information. To get the most impact from stories there are a number of key ingredients. These are based on science and human nature. Using these elements in a story you can deliver information impactfully, ensure action and drive change.
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....
“After being the most listed dog breed in the United States for 31
years in a row, the Labrador Retriever has dropped to second place
in the American Kennel Club's annual survey of the country's most
popular canines. The French Bulldog is the new top dog in the
United States as of 2022. The stylish puppy has ascended the
rankings in rapid time despite having health concerns and limited
color choices.”
Best Forex Brokers Comparison in INDIA 2024
Navigating the world of forex trading can be challenging, especially for beginners. To help you make an informed decision, we have comprehensively compared the best forex brokers in India for 2024. This article, reviewed by Top Forex Brokers Review, will cover featured award winners, the best forex brokers, featured offers, the best copy trading platforms, the best forex brokers for beginners, the best MetaTrader brokers, and recently updated reviews. We will focus on FP Markets, Black Bull, EightCap, IC Markets, and Octa.
Part 2 Deep Dive: Navigating the 2024 Slowdown
Introduction
The global retail industry has weathered numerous storms, with the financial crisis of 2008 serving as a poignant reminder of the sector's resilience and adaptability. However, as we navigate the complex landscape of 2024, retailers face a unique set of challenges that demand innovative strategies and a fundamental shift in mindset. This white paper contrasts the impact of the 2008 recession on the retail sector with the current headwinds retailers are grappling with, while offering a comprehensive roadmap for success in this new paradigm.
The Genesis of BriansClub.cm Famous Dark WEb Platform
BriansClub.cm, a famous platform on the dark web, has become one of the most infamous carding marketplaces, specializing in the sale of stolen credit card data.
Dernier (20)
Best Competitive Marble Pricing in Dubai - ☎ 9928909666
Best Competitive Marble Pricing in Dubai - ☎ 9928909666
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Satta Matka Dpboss Matka Guessing Kalyan Chart Indian Matka Kalyan panel Chart
Top 10 Free Accounting and Bookkeeping Apps for Small Businesses
Top 10 Free Accounting and Bookkeeping Apps for Small Businesses
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
Brian Fitzsimmons on the Business Strategy and Content Flywheel of Barstool S...
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
The APCO Geopolitical Radar - Q3 2024 The Global Operating Environment for Bu...
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
HOW TO START UP A COMPANY A STEP-BY-STEP GUIDE.pdf
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....
How are Lilac French Bulldogs Beauty Charming the World and Capturing Hearts....
The Genesis of BriansClub.cm Famous Dark WEb Platform
The Genesis of BriansClub.cm Famous Dark WEb Platform
Pitch Like A Pro
- 1. Pitch Like A Pro Clinton Oyelami, Managing Partner, SparkHub NG
- 2. Know the people you'll be pitching to 01
- 3. Get to work, research on the people you're going to be pitching to, check out their social profiles and know what their interests are. Knowing all these about them will better help you when trying to tell your story Know Who You're Pitching To
- 4. 02 Keep it short, get your points right 02
- 5. Get your points right Try to pitch to your friends, families, strangers to get their feedbacks and make sure to confirm if they understand what you're trying to solve. If they don't, work more on your pitch and try again till they can get you in no time
- 7. 01 04 FOCUS ON VALUE PROPOSITIONS & BUSINESS MODEL Speed up till you get to this part, emphasize on your product's uniqueness and how you’re making revenue TRACTION —- PROJECTION If you’ve gained traction as a startup, you should focus on that by emphasizing on your growth. If you’re yet to gain traction, emphasize more on the projections 02 03 USE ILLUSTRATIONS Great visuals will help listeners easily understand your points and help them follow through easily USE COMMON GROUNDS Use common scenarios, case studies, make the problem you’re trying to solve relatable. Don’t make it look strange
- 9. Effective communication is a process of exchanging ideas, thoughts, knowledge and information such that the purpose or intention is fulfilled in the best possible manner What is EC? Clinton Oyelami
- 10. CLEAR The message which the you want to convey must be simple, easy to understand and systematically framed to retain its meaningfulness CORRECT COMPLETE Communication is the base for decision making. If the information is incomplete, it may lead to wrong decisions PRECISE The message sent must be short and concise to facilitate straightforward interpretation and take the desired steps RELIABILITY You must be sure from your end that whatever you're saying is right by your knowledge. COMPASSION Make an attempt to understand the other person. Listen carefully to their feedback, and put your own assumptions aside The information communicated must not be vague or false in any sense; it must be free from errors and grammatical mistakes Characteristics of an EC
- 11. checklist Stay excited all through the pitch Make sure you’ve got a pitch deck Simplify your financials Keep your story short Make use of nice visuals in your deck Believe you’ve got the best idea