Balance Scorecard

1. Balance Scorecard
Shristi Salini Borah (05)
Seema Mech (11)
Rimlipriya Nath (15)
Himadri Baruah (41)

2. Contents
• Introduction
• Tools of management accounting
• Balance scorecard
• Aspects of Balance scorecard
• Benefits

3. Introduction
The balance scorecard acts as a structured report that measures the
performance of companies' management. The management team can
be evaluated against Key Performance Indicators to show their
contribution to the strategy and attainment of the target set forth.
Success is measured against the specified goals or targets to
determine the rate at which the business is growing and how it
compares to its competitors the key features of a balance scorecard
include a focus on a strategic topic relevant to the organization and
the use of both financial and non financial data to create strategies

4. Tools of management accounting
Tools of management accounting refer to the techniques, methods,
and processes used by management accountants to support decision-
making, planning, and control within an organization.
Managerial accounting, also called management accounting, is a
method of accounting that creates statements, reports, and
documents that help management in making better decisions
related to their business' performance.
Management Accounting

5. 4 Aspects of balance scorecard
1. Financial
Perspective
Focusing on financial
performance and objectives to
ensure sustainable growth and
profitability.
2. Customer
Perspective
Measuring customer
satisfaction and retention to
drive long-term success and
loyalty.

6. 3. Internal Process
Perspective
Efficiency in operations and
processes to deliver value to
customers and stakeholders.
The response to the query can
assit the balance sheet in the
developing marketing plan
when was using innovations
bad results in development of
new and enhanced method for
serving customer demands
4.Training and learning
The ability of the organization to optimize
goals and objectives with positive
outcomes is crucial. High performance in
terms of leadership, the entities culture the
application of knowledge and skill sets is
expected of all employees in the
organizations department. The
organization needs its suitable
infrastructure in order to perform
according to management standards for
instance, the company ought to make use
of cutting edge technology to automate
tasks and guarantee a seamless workflow.

7. Example of E-commerce
balance scorecard

8. Objectives or
goals
Measures Indicators Initiatives
Financial
perspective
To increase sales and
reduce cost
25% increase in sales
and 20% reduction in
operating cost
Financial statements
Buying bulk material
and negotiating with
suppliers
Customer
perspective
To increase the
variety of products
25% increase in the
launch of new
products every half-
yearly
Number of new
products launched
every half-yearly
Creating production
innovation centre
Internal process
perspective
To constantly
develop new
products
Start ten new product
development projects
every quarter
Project innovation
reports
Knowing software
for managing new
product development
Learning and
growth perspective
To create a
knowledgeable
workforce
Hire at least five
professionals with a
bachelor's in product
development degree
Number of new
product development
professionals with
bachelor's degree
Train a new hire on
the important aspects
of product
development

9. Benefits of a Balanced Scorecard for
Businesses
• Break strategy into things you can measure.
• See a balanced view of your organization.
• Improve strategic communication.
• Visualize strategic cause and effect.
• Improve organizational alignment.
• Show employees see how they contribute.
• Support decision-making.