The document discusses sponsorship and argues that it is often implemented lazily without involvement from decision makers, resulting in brand apathy. It notes that sponsorship investments have increased dramatically in recent decades but that sponsors often do not know how to properly implement sponsorships. The document advocates for sponsors to create useful branded utilities and content around sponsorships to generate awareness for both the sponsorship and the brand.
The document provides a schedule for events taking place on August 8th, 9th, and 10th during the 2008 Beijing Summer Olympics. On August 8th, the opening ceremony was held. On August 9th and 10th, a variety of sporting events were scheduled each day including swimming, gymnastics, cycling, basketball, volleyball, archery, weightlifting, and more.
The document provides information about watching the Olympics at The Place in Beijing. The Place is a massive 7,500 square meter space that will function as a sports bar and restaurant during the day and transform into a sports bar and night club at night. While few were able to get tickets to actual Olympic events, The Place aims to offer an Olympic experience for all by broadcasting the Games on huge LED screens throughout the venue.
The document lists various sports that are part of the Summer Olympics including beach volleyball, indoor volleyball, diving, water polo, triathlon, swimming, synchronized swimming, baseball, softball, weightlifting, taekwondo, archery, gymnastics, rhythmic gymnastics, trampoline, judo, badminton, boxing, field hockey, wrestling, shooting, rowing, sailing, kayaking, basketball, tennis, table tennis, windsurfing, athletics (track and field), cycling, mountain biking, BMX, fencing, and handball. It also includes the Olympic motto "Citius, Altius, Fortius" which means "Swifter
Handball is a team sport played between two teams of seven players each, including a goalkeeper. The objective is to score more goals than the opponent by throwing the ball into their goal from outside a 6-meter area. It is played on a 40m by 20m indoor court with goals and lines marking boundaries. Spain has been successful in handball internationally, with the men's team winning the 2005 World Cup and the women's team winning bronze at the 2012 Olympics.
Team handball originated in Europe and became an official Olympic sport in 1972. The sport involves 7 players per side, plus a goalie, who can score by throwing the ball into their opponent's net. Games consist of two halves, with the average score being 26-21. Players are only allowed 3 steps and cannot stall possession of the ball. Fouls result in free throws for the opposing team.
The document discusses sponsorship and argues that it is often implemented lazily without involvement from decision makers, resulting in brand apathy. It notes that sponsorship investments have increased dramatically in recent decades but that sponsors often do not know how to properly implement sponsorships. The document advocates for sponsors to create useful branded utilities and content around sponsorships to generate awareness for both the sponsorship and the brand.
The document provides a schedule for events taking place on August 8th, 9th, and 10th during the 2008 Beijing Summer Olympics. On August 8th, the opening ceremony was held. On August 9th and 10th, a variety of sporting events were scheduled each day including swimming, gymnastics, cycling, basketball, volleyball, archery, weightlifting, and more.
The document provides information about watching the Olympics at The Place in Beijing. The Place is a massive 7,500 square meter space that will function as a sports bar and restaurant during the day and transform into a sports bar and night club at night. While few were able to get tickets to actual Olympic events, The Place aims to offer an Olympic experience for all by broadcasting the Games on huge LED screens throughout the venue.
The document lists various sports that are part of the Summer Olympics including beach volleyball, indoor volleyball, diving, water polo, triathlon, swimming, synchronized swimming, baseball, softball, weightlifting, taekwondo, archery, gymnastics, rhythmic gymnastics, trampoline, judo, badminton, boxing, field hockey, wrestling, shooting, rowing, sailing, kayaking, basketball, tennis, table tennis, windsurfing, athletics (track and field), cycling, mountain biking, BMX, fencing, and handball. It also includes the Olympic motto "Citius, Altius, Fortius" which means "Swifter
Handball is a team sport played between two teams of seven players each, including a goalkeeper. The objective is to score more goals than the opponent by throwing the ball into their goal from outside a 6-meter area. It is played on a 40m by 20m indoor court with goals and lines marking boundaries. Spain has been successful in handball internationally, with the men's team winning the 2005 World Cup and the women's team winning bronze at the 2012 Olympics.
Team handball originated in Europe and became an official Olympic sport in 1972. The sport involves 7 players per side, plus a goalie, who can score by throwing the ball into their opponent's net. Games consist of two halves, with the average score being 26-21. Players are only allowed 3 steps and cannot stall possession of the ball. Fouls result in free throws for the opposing team.
This document lists the host cities of the Summer Olympic Games from 1936 to 2008 in chronological order. Berlin, London, Helsinki, Melbourne, Rome, Tokyo, Mexico City, Munich, Montreal, Moscow, Los Angeles, Seoul, Barcelona, Atlanta, Sydney, Athens, and Beijing have all hosted the Summer Olympics during this time period.
The document lists several major infrastructure projects built in China for the 2008 Beijing Olympics. These include new stadiums, an international airport, a financial tower, an aquatic center, a television center, an eco-city, a bridge, and a grand theater. The projects showcase China's large investments and developments to host the 2008 Summer Games.
The document discusses representing one's country in international football tournaments like the European Championship. It notes that playing for your national team is the highest achievement for a player and every time feels like the first time due to the desire to represent your country, hear the national anthem, and give your all on the field. Many players would do anything for the opportunity.
The document lists the top 10 hottest women Olympians participating in the 2008 Beijing Olympics, including swimmers Stephanie Rice of Australia and Dara Torres and Amanda Beard of the US, high jumper Blanca Vlasic of Croatia, softball player Jennie Finch of the US, gymnast Nastia Liukin of the US, soccer player Heather Mitts of the US, pole vaulter Yelena Isinbayeva of Russia, volleyball player Misty May of the US, and basketball player Becky Hammon of Russia.
E Beijing China 2008 Olympics Digital Plans 1olympic125
The document summarizes Beijing's efforts to develop e-government capabilities. It discusses Beijing's e-government journey, current initiatives, and plans to enhance digital capabilities for the 2008 Olympics. Key points include: (1) Beijing has developed many e-government services and nearly 50% of government business is done digitally. (2) Plans are in place to further develop technologies and digital services to support the 2008 Olympics. (3) Challenges remain around transforming government processes, addressing digital divides, and ensuring technical interoperability standards.
The Olympic Soundtrack Artists 2008 Summer Olympics Beijing Chinaolympic125
AT&T announced an exclusive compilation album called the AT&T Team USA Soundtrack featuring songs from various artists to support US Olympic athletes at the 2008 Beijing Games. The album includes tracks from artists like 3 Doors Down, Colbie Caillat, Sheryl Crow, Chris Brown, and Taylor Swift available for digital download from August 8th to 24th during the Olympics.
The document summarizes key policies related to Olympic sport governance including the roles and mandates of the International Olympic Committee and Canadian Olympic Committee. It discusses major international sporting events, Olympic history, and current policy issues regarding performance enhancement, host city selection, corporate sponsorship, television rights, new sports, security, and the political image of the Olympics.
The document discusses sponsorship and argues that it is often implemented lazily without involvement from decision makers, resulting in brand apathy. It notes that sponsorship investments have increased dramatically in recent decades but that sponsors often do not know how to properly implement sponsorships. The document advocates for sponsors to create useful branded utilities and content around sponsorships to generate awareness for both the sponsorship and the brand.
This document lists 10 of the hottest female Olympic athletes from the 2008 Olympics across various sports such as swimming, tennis, pole vault, beach volleyball, water polo, and hurdles. The athletes highlighted include Americans Ashley Tappin, Serena Williams, Stacy Dragila, Misty May, Logan Tom, Natalie Coughlin, Amanda Beard, and Haley Cope as well as Hungarian Rita Dravucz and German Steffi Graf.
This document lists the host cities of the Summer Olympic Games from 1936 to 2008 in chronological order. Berlin, London, Helsinki, Melbourne, Rome, Tokyo, Mexico City, Munich, Montreal, Moscow, Los Angeles, Seoul, Barcelona, Atlanta, Sydney, Athens, and Beijing have all hosted the Summer Olympics during this time period.
The document lists several major infrastructure projects built in China for the 2008 Beijing Olympics. These include new stadiums, an international airport, a financial tower, an aquatic center, a television center, an eco-city, a bridge, and a grand theater. The projects showcase China's large investments and developments to host the 2008 Summer Games.
The document discusses representing one's country in international football tournaments like the European Championship. It notes that playing for your national team is the highest achievement for a player and every time feels like the first time due to the desire to represent your country, hear the national anthem, and give your all on the field. Many players would do anything for the opportunity.
The document lists the top 10 hottest women Olympians participating in the 2008 Beijing Olympics, including swimmers Stephanie Rice of Australia and Dara Torres and Amanda Beard of the US, high jumper Blanca Vlasic of Croatia, softball player Jennie Finch of the US, gymnast Nastia Liukin of the US, soccer player Heather Mitts of the US, pole vaulter Yelena Isinbayeva of Russia, volleyball player Misty May of the US, and basketball player Becky Hammon of Russia.
E Beijing China 2008 Olympics Digital Plans 1olympic125
The document summarizes Beijing's efforts to develop e-government capabilities. It discusses Beijing's e-government journey, current initiatives, and plans to enhance digital capabilities for the 2008 Olympics. Key points include: (1) Beijing has developed many e-government services and nearly 50% of government business is done digitally. (2) Plans are in place to further develop technologies and digital services to support the 2008 Olympics. (3) Challenges remain around transforming government processes, addressing digital divides, and ensuring technical interoperability standards.
The Olympic Soundtrack Artists 2008 Summer Olympics Beijing Chinaolympic125
AT&T announced an exclusive compilation album called the AT&T Team USA Soundtrack featuring songs from various artists to support US Olympic athletes at the 2008 Beijing Games. The album includes tracks from artists like 3 Doors Down, Colbie Caillat, Sheryl Crow, Chris Brown, and Taylor Swift available for digital download from August 8th to 24th during the Olympics.
The document summarizes key policies related to Olympic sport governance including the roles and mandates of the International Olympic Committee and Canadian Olympic Committee. It discusses major international sporting events, Olympic history, and current policy issues regarding performance enhancement, host city selection, corporate sponsorship, television rights, new sports, security, and the political image of the Olympics.
The document discusses sponsorship and argues that it is often implemented lazily without involvement from decision makers, resulting in brand apathy. It notes that sponsorship investments have increased dramatically in recent decades but that sponsors often do not know how to properly implement sponsorships. The document advocates for sponsors to create useful branded utilities and content around sponsorships to generate awareness for both the sponsorship and the brand.
This document lists 10 of the hottest female Olympic athletes from the 2008 Olympics across various sports such as swimming, tennis, pole vault, beach volleyball, water polo, and hurdles. The athletes highlighted include Americans Ashley Tappin, Serena Williams, Stacy Dragila, Misty May, Logan Tom, Natalie Coughlin, Amanda Beard, and Haley Cope as well as Hungarian Rita Dravucz and German Steffi Graf.