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SMART INVESTING IN FOREST
SAVE & EARN IN SUSTAINABLE WAY
https://smartforest.world
OPPORTUNITY
CURRENT FINANCIAL SYSTEM
• Toxic assets
• Inflation
• Opacity
TRADITIONAL INVESTING
• High entry-level
• Complexity
• Unsustainability
ONLY
ASSET
GROWS
ALWAYS
Every TTree*
consists of:
(* Tokenized Tree shortly - “TTree”)
SOLUTION: BIO-DIGITAL ASSET “TOKENIZED TREE”
I.
REAL PLANTED & LIVING
TREE as a SERVICE
(supplied by Partner-Planter)
II. NFT/ERC-721/1155
UNIQUE DIGITAL CERTIFICATE
“TREE PASSPORT”
III. REAL-TIME CARBON
OFFSET COUNTER
WHAT SMART FOREST DOES:
CREATE «TREE PASSPORT»
Digital certificate, based on ETH blockchain, NFT ERC-721/ERC-1155.
SELECT AND INDENTIFY PLANTERS
the profitable investment options, companies who own/plant/sell trees.
B2B/B2C MARKETPLACE & REGISTER
application platform for exchange, sell, buy-back of Tokenized Trees.
R&D
the control of growth with smart devices (IoT) and big data technologies.
SMART FOREST <> B2B COOPERATION
Any co-branding program like loyalty, „airlines miles”, cash-back,
spare change investing, CO2 offsetting, HR flex fund and other,
where the VALUE/POINTS are based on the real trees, i.e. TTrees,
with 3-layer of value (timber+carbon offset+collectible) and strong
social/ecological impact.
Customers could be rewarded/awarded by TTrees for some task or
activity (open the account, share news, buy something or use a
service).
1. User buys a tree. 2. We transfer money to our partners for planting, land, maintance etc. 3. When the tree is being planted we issue a token 4. User can trade or hold
the token and get share of profit from the timber.
OFFER №1 for B2C / B2B2C
Paulownia planted in 2016
(by our partner-PLANTER in Romania)
• Average diameter - 20 cm
• Height – up to 10 m
• 3x3 plantation scheme
How the threes are
gaining timber value?
Trees of any age can be tokenized an
sold via Smart Forest marketplace.
MARKETS
Global market of financial assets
$294 trillion *
* Deutsche Bank, 2015
•https://www.businessinsider.com/global-financial-assets-2015-2
** Global Sustainable Investments Alliance, 2018
•http://www.gsi-alliance.org/wp-
content/uploads/2019/06/GSIR_Review2018F.pdf
*** NewForests, Timberland Investment Outlook, 2017
•https://newforests.com.au/wp-content/uploads/2017/09/2017-
Timberland-Investment-Outlook-web-1.pdf
Global stock market
$69 trillion *
Sustainable investments
$30 trillion**
Forest investments
$50 billion ***
OUR TARGET: 1‰ of Forest investments market
~ $50 MILLION TO 2025
DIRECT
COMPETITORS
INDIRECT
COMPETITORS
There is no
"retail multi-brand supermarket" for investment trees.
There are 10+ specialized "one-brand shops”
of investment tree planters.
We consider them as potential partners - suppliers.
Funds, brokers, banks that have
SUSTAINABLE INVESTMENTS.
We consider them as
potential partners - distributors.
*
* Actual partners and their plantations
Business
model
We take the commission ~20%
of initial asset price
~80% of initial asset price* goes to Planter
(it includes land rent, planting work, high-quality seedling, full-
period maintenance & irrigation, insurance)
Now we can speak about 25 – 50 EUR per issued & sold asset
depending on age, country, species of connected tree.
CORETEAM ALEX RUDOMETOV, 35
Founder & CEO / CTO
Mathematician, developer, serial bizman
10 years IT & own business
3 years on the stock market
5 years forestry
https://www.linkedin.com/in/rdmtv/
GREG TIURIN, 33
Analyst / Researcher
IWA PAWLAK, 30
Co-founder & COO/CMO
7 years PR, marketing, journalism
5 years B2B sales
3 years own business
https://www.linkedin.com/in/iwapawlak/
Multi-power specialist
https://www.linkedin.com/in/gregturin/
ADVISORS
TRACTION
€50K+
ORDERED TTREES
€400
Average order
€0
Spend on the marketing
€25
Estimated price per asset
Articles and podcasts about Smart Forest
TRACTIONII
79%
“I would be willing to
invest in an eco-friendly
project.”
77%
“How important would you
consider for a bank to be
concerned about the
environment?”
70%
“A bank offers you to
invest in trees - how
would you describe your
willingness to invest?”
78%
“I consider myself as
an environmental
friendly person.”
RESPONDENT
PROFILE
100+ respondents
20+ questions
99% : have bank account
82% : 18-25 years old
64% : do NOT invest now
56% : female
Smart Forest together with NOVA SBE (School of Business and Economics, PT, Lisbon) made
a deep research* about sustainability of current bank products.
* Research was conducted in
February – June 2020.
_
Legal/Compliance Software Development Marketing Operations
INVESTMENT
€100 000
MILESTONES:
Q1 2021:
Q2 2021:
Q3 2021:
Q1 2022:
-- 2023:
-- 2023:
Platform development
Starting promo & sales
Blockchain integration
Round A, Possible Exit
Buyback, Possible exit
Biz-sustainability

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Smart Forest pitch/invest deck 19.11.2020

  • 1. SMART INVESTING IN FOREST SAVE & EARN IN SUSTAINABLE WAY https://smartforest.world
  • 2. OPPORTUNITY CURRENT FINANCIAL SYSTEM • Toxic assets • Inflation • Opacity TRADITIONAL INVESTING • High entry-level • Complexity • Unsustainability
  • 3. ONLY ASSET GROWS ALWAYS Every TTree* consists of: (* Tokenized Tree shortly - “TTree”) SOLUTION: BIO-DIGITAL ASSET “TOKENIZED TREE” I. REAL PLANTED & LIVING TREE as a SERVICE (supplied by Partner-Planter) II. NFT/ERC-721/1155 UNIQUE DIGITAL CERTIFICATE “TREE PASSPORT” III. REAL-TIME CARBON OFFSET COUNTER
  • 4. WHAT SMART FOREST DOES: CREATE «TREE PASSPORT» Digital certificate, based on ETH blockchain, NFT ERC-721/ERC-1155. SELECT AND INDENTIFY PLANTERS the profitable investment options, companies who own/plant/sell trees. B2B/B2C MARKETPLACE & REGISTER application platform for exchange, sell, buy-back of Tokenized Trees. R&D the control of growth with smart devices (IoT) and big data technologies. SMART FOREST <> B2B COOPERATION Any co-branding program like loyalty, „airlines miles”, cash-back, spare change investing, CO2 offsetting, HR flex fund and other, where the VALUE/POINTS are based on the real trees, i.e. TTrees, with 3-layer of value (timber+carbon offset+collectible) and strong social/ecological impact. Customers could be rewarded/awarded by TTrees for some task or activity (open the account, share news, buy something or use a service).
  • 5. 1. User buys a tree. 2. We transfer money to our partners for planting, land, maintance etc. 3. When the tree is being planted we issue a token 4. User can trade or hold the token and get share of profit from the timber. OFFER №1 for B2C / B2B2C
  • 6. Paulownia planted in 2016 (by our partner-PLANTER in Romania) • Average diameter - 20 cm • Height – up to 10 m • 3x3 plantation scheme How the threes are gaining timber value? Trees of any age can be tokenized an sold via Smart Forest marketplace.
  • 7. MARKETS Global market of financial assets $294 trillion * * Deutsche Bank, 2015 •https://www.businessinsider.com/global-financial-assets-2015-2 ** Global Sustainable Investments Alliance, 2018 •http://www.gsi-alliance.org/wp- content/uploads/2019/06/GSIR_Review2018F.pdf *** NewForests, Timberland Investment Outlook, 2017 •https://newforests.com.au/wp-content/uploads/2017/09/2017- Timberland-Investment-Outlook-web-1.pdf Global stock market $69 trillion * Sustainable investments $30 trillion** Forest investments $50 billion *** OUR TARGET: 1‰ of Forest investments market ~ $50 MILLION TO 2025
  • 8. DIRECT COMPETITORS INDIRECT COMPETITORS There is no "retail multi-brand supermarket" for investment trees. There are 10+ specialized "one-brand shops” of investment tree planters. We consider them as potential partners - suppliers. Funds, brokers, banks that have SUSTAINABLE INVESTMENTS. We consider them as potential partners - distributors. * * Actual partners and their plantations
  • 9. Business model We take the commission ~20% of initial asset price ~80% of initial asset price* goes to Planter (it includes land rent, planting work, high-quality seedling, full- period maintenance & irrigation, insurance) Now we can speak about 25 – 50 EUR per issued & sold asset depending on age, country, species of connected tree.
  • 10. CORETEAM ALEX RUDOMETOV, 35 Founder & CEO / CTO Mathematician, developer, serial bizman 10 years IT & own business 3 years on the stock market 5 years forestry https://www.linkedin.com/in/rdmtv/ GREG TIURIN, 33 Analyst / Researcher IWA PAWLAK, 30 Co-founder & COO/CMO 7 years PR, marketing, journalism 5 years B2B sales 3 years own business https://www.linkedin.com/in/iwapawlak/ Multi-power specialist https://www.linkedin.com/in/gregturin/ ADVISORS
  • 11. TRACTION €50K+ ORDERED TTREES €400 Average order €0 Spend on the marketing €25 Estimated price per asset Articles and podcasts about Smart Forest
  • 12. TRACTIONII 79% “I would be willing to invest in an eco-friendly project.” 77% “How important would you consider for a bank to be concerned about the environment?” 70% “A bank offers you to invest in trees - how would you describe your willingness to invest?” 78% “I consider myself as an environmental friendly person.” RESPONDENT PROFILE 100+ respondents 20+ questions 99% : have bank account 82% : 18-25 years old 64% : do NOT invest now 56% : female Smart Forest together with NOVA SBE (School of Business and Economics, PT, Lisbon) made a deep research* about sustainability of current bank products. * Research was conducted in February – June 2020.
  • 13. _ Legal/Compliance Software Development Marketing Operations INVESTMENT €100 000 MILESTONES: Q1 2021: Q2 2021: Q3 2021: Q1 2022: -- 2023: -- 2023: Platform development Starting promo & sales Blockchain integration Round A, Possible Exit Buyback, Possible exit Biz-sustainability