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West vs China Tech RotaryClubHK_14Nov2018
- 1. West v.s. China Tech: Your Unique Opportunity Kaizor Innovation Elaine Ann, Founder / Director
- 8. © Copyright 2002-2015 Kaizor Innovation Limited. 2018 US$30 billion
- 9. © Copyright 2002-2015 Kaizor Innovation Limited.
- 10. Did you know?
- 15. BACKGROUND We conduct ethnographic/user research/user testing in China for product and services innovation for the past 16 years in 1st, 2nd and 3rd Tier cities in China. Users ranging from: •Self-employed •Business owners •Technology managers •Sales managers •Marketing managers •Executive secretaries •Government officials •Stay-at-home moms •College students •Hospital staff etc. We’ve conducted research in homes, offices, retail and captured videos and insights evidence for our client’s product teams. BEIJING Kaizor Innovation is a strategic innovation consultancy with over 16 years of experience helping MNCs and Western innovation consultancies strategise their products for the China market including: • medical • healthcare • consumer electronics • mobile payment • internet businesses • retail security • luxury brands • etc. 16years 500china homes 3000hours of videos SHANGHAI HONG KONG
- 16. OUR CLIENTS - GLOBAL
- 18. © Copyright 2002-2005 Kaizor Innovation Limited. Shenzhen 华东 华北 华南 ⼤大⻄西北 华中 We’ve conducted User Research in many 1st / 2nd / 3rd Tier cities in China: • Shanghai • Beijing • Hong Kong • Shenzhen • Guangzhou • Dalian • Shenyang • Wuhan • Tianjin • Tangshan • Shijiazhuang • Nanjing • Ningbo • Jinghua • Xiangshan etc. © Copyright 2002-2010 Kaizor Innovation Limited.
- 20. Where is the Opportunity?
- 24. source: http://brilliantmaps.com/population-circle/ 7 Billion Worldwide 3.7B
- 27. source: http://brilliantmaps.com/population-circle/ 7 Billion Worldwide 3.7B
- 28. source: http://brilliantmaps.com/population-circle/ 7 Billion Worldwide 3.7B HK
- 32. Alibaba Launches Unmanned Hotel
- 36. U.S.CHINA HK 1.3 billion 7 million 320 million China internal market <— both ways? —> Globalization Relationship over Law Rule of Law Rule of Law Chinese East meets West Multi-cultural Mandarin NICAM English RMB Multi-currency World Currency Emerging Market <— both ways? —> Developed Market Low Trust / Quality High Trust / Quality High Trust / Quality Fast Western Follower Asian Lifestyle Innovation Western Lifestyle Innovation AI / Robotics / VR / AR Food / Health / Edu / Wearables AI / Robotics / VR / AR Copying Trading R&D
- 38. Leverage HK’s strengths Scale into China Mass Customization Upcycling Quality Assurance Mobile/ Wearable East Meets West Chinese Soft Power Reinvent Traditional Industries Food Culture Service Speed
- 40. http://creativecities.britishcouncil.org/files/data/exploratory/Breakthrough%20cities%20report.pdf Creative Cities Study: (UK British Council)
- 41. • Stable Biz Environment • Transparent Rules of the Game • Rule of Law • Low Entry Barrier to Biz • Low Tax • Good IP Protection • Entrepreneurship Culture • Trust & Biz ethics • Flexibility in Biz • Uncensored Internet / Media • International Mixed Culture • Quality Management Skills • Easy to Obtain + Sustain Visa • Raise Capital for Biz Expansion • Low Rent • Market Size What Innovation needs? HK v.s. BJ/SZ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ✔ ? ? ? ✔ ✔ ✔ ✔ ✔
- 42. Next Steps…
- 43. DEC 1
- 50. thank you.
- 51. Questions?
- 53. Too small to innovate?
- 54. 8 million people 7.3 million people ISRAEL HONG KONG
- 57. 5.4 million people 7.3 million people FINLAND HONG KONG
- 58. 2017 IPO US$ 1Billion Valuation Raised US$42M VC Fund
- 59. NOKIA Year 2000 4% of Finland’s GDP 21% of Total Exports
- 60. 5.4 million people 7.3 million people FINLAND HONG KONG
- 63. © Copyright 2002-2010 Kaizor Innovation Limited.