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enquiries@smartowner.comwww.smartowner.com
How does SmartOwner Work?
SmartOwner uses the escrow services of leading banks to provide a simple and efficient way to pay for
properties. Here’s how it works:
Decide how much you
wish to invest
Pay directly to
bank escrow account
Bank pays builder and
you get property
documents under your
name
SmartOwner selects the
best time to maximize
your returns
Buyer pays sale amount
directly to bank escrow
account
You get paid directly
from bank escrow
account
*Escrow is a special account provided by a bank based on a strict contract under which your money is only released to the builder based on the terms of the agreement
under which you are a named owner. The same process works in reverse when an asset is sold, with the sale proceeds released directly to you by the bank.
The story of India’s flourishing economy regularly grabs headlines. The development of the overall property
market in India is a key part of this story. However, buying real estate in India can be a daunting endeavour.
It requires care and a detailed knowledge of ground realities.
SmartOwner is India’s first marketplace for real estate investors. Founded by Silicon Valley veterans,
SmartOwner aims to make Indian property ownership a safe and profitable experience. SmartOwner offers
carefully curated properties from the fastest-growing cities of India, in the best locations within those cities
and from the top developers. Each project comes with a title opinion from a top law firm and is offered once
it passes rigorous due diligence. Only properties with deep discounts, and therefore the best profit potential,
are listed on our platform. Thus, our clients benefit from purchasing the best properties at below-market
prices. Flexible down-payment options are also available, and all funds are secured through an escrow
account in a leading bank.
SmartOwner also has a property marketing division with which clients can engage, if they wish, to resell
their properties. This offers clients a turnkey solution to profit from the appreciation of real estate in a
hassle-free manner.
SmartOwner enables investors to invest in selected
properties at deeply discounted rates,
safely and transparently.
Why choose SmartOwner?
Price: 20-30% below market
Safe: due diligence, escrow structure
Flexible: range of downpayments
Simple: zero hassle buying & selling
Liquid: returns in 18-30 months
Diversified: buy multiple properties
Asset Allocation of
Investors in India
Real Estate
Fixed Deposits
Life Insurance
Mutual Funds
68%
18%
11%
3%
SmartOwner’s Track Record
Achieved IRR
19.99%
Nov ‘12
ESP
21.3%
Dec ‘12
TVB
26.49%
Feb ‘13
JLP
25.03%
Apr ‘13
KRS
24.87%
Jul ‘13
RPN1
31.21%
Aug ‘13
JLP2
30.03%
Oct ‘13
SKY
25.03%
Nov ‘13
RPN2
Jan ‘14
RPB
26.93%
Feb ‘14
SRA
Jul ‘14
MVC
Feb ‘15
WHS
Aug ‘15
AVS HIL
INPROGRESS
INPROGRESS
INPROGRESS
INPROGRESS
INPROGRESS
Dec ‘15
PRK
INPROGRESS
Dec ‘16
“700 to 900 million square meters of commercial and residential space to be built in India -
equivalent to a new Chicago every year ” - McKinsey Global Institute
Board of Directors
SmartOwner's board is comprised of a team of experienced entrepreneurs,
technologists and senior executives.
SmartOwner Services India Pvt. Ltd.
Bangalore
8th Floor, Delta Block
Sigma Tech Park
Whitefield-Varthur Road
Bangalore 560 066
+91 80 46679500
Chennai
Ground Floor
Alpha Block
Raheja Towers
177 Mount Road
Chennai 600 002
Cochin
5th Floor
Chicago Plaza
Rajaji Road
Cochin 682 035
USA
PO Box 7257
Chandler
AZ 85246
Managing partner of Prime Venture PartnersShripati Acharya
Shripati co-founded Snapfish, which was acquired by HP. He has held leadership roles at Cisco
and with India’s Unique ID (Aadhaar) initiative. Shripati has a bachelor’s from IIT-Madras, a
master’s from Stanford and an MBA from Harvard.
Chairman and CEO
Vikram is a serial entrepreneur and international real estate expert. Prior to SmartOwner, he
established and ran CCH USA, a large property investment company in the US. Vikram holds a
bachelor’s in commerce from Loyola College in Madras and a law degree (juris doctor) from the
University of California.
Vikram Chari
Chairman and CEO of MoneyTap
Bala is a veteran entrepreneur who has founded and led companies in Silicon Valley and India. His
previous enterprises include Snapfish, which was acquired by HP for $300 million. Bala earned his
bachelor’s from IIT-Madras and master’s from the University of California.
Bala Parthasarathy
MD of Manipal Technologies Ltd and Manipal Media Group
A third-generation entrepreneur, Gautham is the chairman of Primacy Industries and the MD of
Manipal Technologies Ltd, India’s largest print-tech solutions provider. He earned his bachelor’s
from the Manipal Institute of Technology.
Gautham Pai
Mohan, founder of Great Learning, was previously the India country head of Tiger Global, one of
the world’s largest venture funds. He holds a bachelor’s from IIT-Bombay, a master’s from the
University of California-Berkeley, and an MBA from Stanford.
CEO of Great Learning and Great Lakes Institute of ManagementMohan Lakhamraju
Country head of LinkedIn India
Akshay founded and served as CEO at Pulse, the award-winning news application acquired by
LinkedIn for $90 million. Akshay earned a bachelor’s from Purdue, where he is a member of the
advisory board, and a master’s in engineering from Stanford.
Akshay Kothari

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SmartOwner Client Brochure - 2017

  • 2. How does SmartOwner Work? SmartOwner uses the escrow services of leading banks to provide a simple and efficient way to pay for properties. Here’s how it works: Decide how much you wish to invest Pay directly to bank escrow account Bank pays builder and you get property documents under your name SmartOwner selects the best time to maximize your returns Buyer pays sale amount directly to bank escrow account You get paid directly from bank escrow account *Escrow is a special account provided by a bank based on a strict contract under which your money is only released to the builder based on the terms of the agreement under which you are a named owner. The same process works in reverse when an asset is sold, with the sale proceeds released directly to you by the bank. The story of India’s flourishing economy regularly grabs headlines. The development of the overall property market in India is a key part of this story. However, buying real estate in India can be a daunting endeavour. It requires care and a detailed knowledge of ground realities. SmartOwner is India’s first marketplace for real estate investors. Founded by Silicon Valley veterans, SmartOwner aims to make Indian property ownership a safe and profitable experience. SmartOwner offers carefully curated properties from the fastest-growing cities of India, in the best locations within those cities and from the top developers. Each project comes with a title opinion from a top law firm and is offered once it passes rigorous due diligence. Only properties with deep discounts, and therefore the best profit potential, are listed on our platform. Thus, our clients benefit from purchasing the best properties at below-market prices. Flexible down-payment options are also available, and all funds are secured through an escrow account in a leading bank. SmartOwner also has a property marketing division with which clients can engage, if they wish, to resell their properties. This offers clients a turnkey solution to profit from the appreciation of real estate in a hassle-free manner. SmartOwner enables investors to invest in selected properties at deeply discounted rates, safely and transparently.
  • 3. Why choose SmartOwner? Price: 20-30% below market Safe: due diligence, escrow structure Flexible: range of downpayments Simple: zero hassle buying & selling Liquid: returns in 18-30 months Diversified: buy multiple properties Asset Allocation of Investors in India Real Estate Fixed Deposits Life Insurance Mutual Funds 68% 18% 11% 3% SmartOwner’s Track Record Achieved IRR 19.99% Nov ‘12 ESP 21.3% Dec ‘12 TVB 26.49% Feb ‘13 JLP 25.03% Apr ‘13 KRS 24.87% Jul ‘13 RPN1 31.21% Aug ‘13 JLP2 30.03% Oct ‘13 SKY 25.03% Nov ‘13 RPN2 Jan ‘14 RPB 26.93% Feb ‘14 SRA Jul ‘14 MVC Feb ‘15 WHS Aug ‘15 AVS HIL INPROGRESS INPROGRESS INPROGRESS INPROGRESS INPROGRESS Dec ‘15 PRK INPROGRESS Dec ‘16 “700 to 900 million square meters of commercial and residential space to be built in India - equivalent to a new Chicago every year ” - McKinsey Global Institute
  • 4. Board of Directors SmartOwner's board is comprised of a team of experienced entrepreneurs, technologists and senior executives. SmartOwner Services India Pvt. Ltd. Bangalore 8th Floor, Delta Block Sigma Tech Park Whitefield-Varthur Road Bangalore 560 066 +91 80 46679500 Chennai Ground Floor Alpha Block Raheja Towers 177 Mount Road Chennai 600 002 Cochin 5th Floor Chicago Plaza Rajaji Road Cochin 682 035 USA PO Box 7257 Chandler AZ 85246 Managing partner of Prime Venture PartnersShripati Acharya Shripati co-founded Snapfish, which was acquired by HP. He has held leadership roles at Cisco and with India’s Unique ID (Aadhaar) initiative. Shripati has a bachelor’s from IIT-Madras, a master’s from Stanford and an MBA from Harvard. Chairman and CEO Vikram is a serial entrepreneur and international real estate expert. Prior to SmartOwner, he established and ran CCH USA, a large property investment company in the US. Vikram holds a bachelor’s in commerce from Loyola College in Madras and a law degree (juris doctor) from the University of California. Vikram Chari Chairman and CEO of MoneyTap Bala is a veteran entrepreneur who has founded and led companies in Silicon Valley and India. His previous enterprises include Snapfish, which was acquired by HP for $300 million. Bala earned his bachelor’s from IIT-Madras and master’s from the University of California. Bala Parthasarathy MD of Manipal Technologies Ltd and Manipal Media Group A third-generation entrepreneur, Gautham is the chairman of Primacy Industries and the MD of Manipal Technologies Ltd, India’s largest print-tech solutions provider. He earned his bachelor’s from the Manipal Institute of Technology. Gautham Pai Mohan, founder of Great Learning, was previously the India country head of Tiger Global, one of the world’s largest venture funds. He holds a bachelor’s from IIT-Bombay, a master’s from the University of California-Berkeley, and an MBA from Stanford. CEO of Great Learning and Great Lakes Institute of ManagementMohan Lakhamraju Country head of LinkedIn India Akshay founded and served as CEO at Pulse, the award-winning news application acquired by LinkedIn for $90 million. Akshay earned a bachelor’s from Purdue, where he is a member of the advisory board, and a master’s in engineering from Stanford. Akshay Kothari