SEO Case Study: How I Increased SEO Traffic & Ranking by 50-60% in 6 Months
Marshall John Snedaker
1. 3382 Dornock Dr.
Marshall John Snedaker
Eagle Mountain, UT 84005
208.757.8723
sne00005@gmail.com
Website Sales Account Manager 10/05- 01/08
Employment EZ-Net Tools (Website Development) eznettools.com Rexburg, ID
- Promoted as Senior Account Supervisor
- Contributed over $186,000 in record sales revenue
- Involved with internal marketing strategy
- Successfully managed over 200 website accounts
- Gained valuable knowledge of SEO, SEM, & online marketing
- Company records: Most consecutive sales days, highest conversion rate,
most sales in single month, & highest total sales by one account manager
Transportation Sales Representative 06/08-Present
CH Robinson (Transportation Broker/Logistics) chrobinson.com Lehi, UT
- Maintained highest rate avg on team of $145 per load
- Increased monthly sales up to $40,000
- Managed all branch freight for 9 Midwest & 18 Northeast States
Advertising Account Executive 01/08- 04/08
BYU-Idaho (Scroll Newspaper) byui.edu Rexburg, ID
- Consulted & pitched to local clients
- Involved in design & copy writing process
- Managed and placed ads for 16 regular accounts
Sales Representative 04/05- 08/05
APX Alarm (Home Security) apxalarm.com Minneapolis, MN
- Generated over $100,000 in sales contracts
- Achieved several personal incentives/challenges
- Had NO customer cancellations
French Wellness Representative 05/04- 04/05
Melaleuca Inc. (Health Products) melaleuca.com Rexburg, ID
- Promoted as Assistant Supervisor over 12 representatives
- Communicated daily in French with Canadian customers
- Became certified in customer service care
Brigham Young University Idaho 06/04- 04/08
Education
- Bachelor of Arts in Communications Advertising Rexburg, ID
- Emphases: Graphic Design & Business Management
- Key Courses: Advertising, Copywriting, Media Planning, Media Research, Graphic Design, Conceptual Design, Typography,
Business, Marketing, Economics, Accounting, Public Relations, Group Dynamics, Mass Media, & Advertising Campaigns
President of AAF
American Advertising Federation (AAF) 09/05- 04/08
BYU-I
- Managed and directed entire campaign for AOL
- Intimately involved in research, creative, media planning, plans book, & presentation
- Held previous positions on creative team & as Media Director with AAF
- Traveled to Boise to support BAF fundraiser project, “Legends of Golf”
- Won 2nd place in 2008 District XI NSAC (AOL)
Account Executive / Director
Alloy Advertising Agency 09/06-04/07
BYU-I
- Managed 12 local clients & 5 Account Executives
- Coordinated creative process & visits with clients
- Promoted as Account Director
Intern
EZ-Net Tools 10/05-1/06
Rexburg, ID
- Trained in sales, consulting, & account management process
- Learned website production & creation
BYU-I Case Study Advertising Campaigns
Design / advertising portfolio
- Postal Vault (AAF) Creative Team
and references available upon
- iPod Shuffle (national) Account Manager
request. Recommendations
- Florence’s Chocolates (local) Account Manager
and work history details
- Heart Mind & Soul (local) Media Director
available at LinkedIn.com
- AOL (AAF) President