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My View on Facebook as a
Social Media Platform
Social Media Education, Training & Support
www.mysocialintelligence.com
The Facebook platform is very
mature in development and is
at the same time a
dichotomy of constant
change
Facebook as a Social Media Platform
@ 2013 Social Intelligence Limited
Personal vs Business use of Facebook
@ 2013 Social Intelligence Limited
You can quite easily use your personal account
for both business and personal uses.
This platform is a good place to create
a community around a cause, subject, common
goal/purpose or even around an
event or group of events.
Facebook and Privacy…
@ 2013 Social Intelligence Limited
You can lock down your privacy settings – so even
if you interact with content, only your friends (ones
that you formally “accept” as friends) see your full
personal account.
Facebook for Business
@ 2013 Social Intelligence Limited
The way Facebook has been designed is really
good for a business that has great visual
content – it gives you more flexibility in what
your content can look like.
The Challenges of Facebook
@ 2013 Social Intelligence Limited
Participating with a Page presence on
Facebook requires planning and you really need
a game plan on Call-To-Action (CTA) type
content in order to really work out what your
audience wants to hear from you.
Setting Boundaries….
@ 2013 Social Intelligence Limited
Managing your friends and/or “Liker” behaviour
is a serious matter. Do as you would in real life
and don’t tolerate bad or discourteous
behaviour, and nip it in the bud.
Thanks for watching the quick share of this post...
@ 2013 Social Intelligence Limited
Want to read the full blog post with all our guidance?
You can read it here:
The Social Intelligence Blog
Meet the author:
Shelley Röstlund
Who Are We? Connect with us
@ 2013 Social Intelligence Limited
We are an end-to-end social media agency. We support our clients through practical
business education and training; as well as provide specialist one-to-one consultancy to
craft social media strategies that integrate into existing marketing, communication and
online strategies.
We also efficiently support our clients in a very practical basis in their day-to-day
management of their social media through our array of social media administrative
support services - if you think we can assist you, connect with us!
social.intelligence
mysocial_intel
social-intelligence-limited
socialintel
www.mysocialintelligence.com
Who Are We? Connect with us
@ 2013 Social Intelligence Limited
We are an end-to-end social media agency. We support our clients through practical
business education and training; as well as provide specialist one-to-one consultancy to
craft social media strategies that integrate into existing marketing, communication and
online strategies.
We also efficiently support our clients in a very practical basis in their day-to-day
management of their social media through our array of social media administrative
support services - if you think we can assist you, connect with us!
social.intelligence
mysocial_intel
social-intelligence-limited
socialintel
www.mysocialintelligence.com

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My view on facebook as a social media platform

  • 1. My View on Facebook as a Social Media Platform Social Media Education, Training & Support www.mysocialintelligence.com
  • 2. The Facebook platform is very mature in development and is at the same time a dichotomy of constant change Facebook as a Social Media Platform @ 2013 Social Intelligence Limited
  • 3. Personal vs Business use of Facebook @ 2013 Social Intelligence Limited You can quite easily use your personal account for both business and personal uses. This platform is a good place to create a community around a cause, subject, common goal/purpose or even around an event or group of events.
  • 4. Facebook and Privacy… @ 2013 Social Intelligence Limited You can lock down your privacy settings – so even if you interact with content, only your friends (ones that you formally “accept” as friends) see your full personal account.
  • 5. Facebook for Business @ 2013 Social Intelligence Limited The way Facebook has been designed is really good for a business that has great visual content – it gives you more flexibility in what your content can look like.
  • 6. The Challenges of Facebook @ 2013 Social Intelligence Limited Participating with a Page presence on Facebook requires planning and you really need a game plan on Call-To-Action (CTA) type content in order to really work out what your audience wants to hear from you.
  • 7. Setting Boundaries…. @ 2013 Social Intelligence Limited Managing your friends and/or “Liker” behaviour is a serious matter. Do as you would in real life and don’t tolerate bad or discourteous behaviour, and nip it in the bud.
  • 8. Thanks for watching the quick share of this post... @ 2013 Social Intelligence Limited Want to read the full blog post with all our guidance? You can read it here: The Social Intelligence Blog Meet the author: Shelley Röstlund
  • 9. Who Are We? Connect with us @ 2013 Social Intelligence Limited We are an end-to-end social media agency. We support our clients through practical business education and training; as well as provide specialist one-to-one consultancy to craft social media strategies that integrate into existing marketing, communication and online strategies. We also efficiently support our clients in a very practical basis in their day-to-day management of their social media through our array of social media administrative support services - if you think we can assist you, connect with us! social.intelligence mysocial_intel social-intelligence-limited socialintel www.mysocialintelligence.com
  • 10. Who Are We? Connect with us @ 2013 Social Intelligence Limited We are an end-to-end social media agency. We support our clients through practical business education and training; as well as provide specialist one-to-one consultancy to craft social media strategies that integrate into existing marketing, communication and online strategies. We also efficiently support our clients in a very practical basis in their day-to-day management of their social media through our array of social media administrative support services - if you think we can assist you, connect with us! social.intelligence mysocial_intel social-intelligence-limited socialintel www.mysocialintelligence.com