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APS1015 Class 1 - Introduction to Social Entrerpreneurship
- 1. APS 1015: Social Entrepreneurship Class 1: Introduction to Social Entrepreneurship and Social Systems Monday, September 9, 2013 1 Instructors: Norm Tasevski (norm@socialentrepreneurship.ca) Alex Kjorven (alex@socialentrepreneurship.ca
- 2. 2
- 3. Before we begin… This course is designed for those that want to generate social change 3
- 4. Course Director – Norm Tasevski 4
- 5. Teaching Assistant – Alex Kjorven 5
- 6. What Makes YOU a Budding (Social) Entrepreneur??? 6
- 7. Agenda • Class Intros • Syllabus and Class Structure • Ground Rules • Defining Social Entrepreneurship • What motivates the social entrepreneur? • Break • Introduction to Social Systems • What did we learn? • Next week 7
- 8. Syllabus 8
- 9. Class Rules – Participation - quality, not quantity! – No stupid questions (only stupid answers) – Respect your classmates – attend and be punctual! 9
- 11. The Roots of Social Entrepreneurship In the beginning… 11 Then… Private Sector • Earn $ • Pay tax • Donate to charity Public Sector • Collect tax • Run programs • Grant to charity Nonprofit Sector • Receive donations/grants • Run programs Nonprofit Sector • Donations • Grants • Sustainability Response? Nonprofit Sector Private Sector Activities
- 12. Caveat… 12 Social Entrepreneurship is no longer a nonprofit-only activity!!!
- 13. To Understand Social Entrepreneurship, we need to understand entrepreneurship... 13
- 14. A test… 14 I am: • A retailer • Sells goods at rates affordable by low-income individuals • Employs individuals with barriers to employment • Goals: – 92% of imported goods from green factories – 95% of waste redirected from landfill – Desire to be supplied 100% by renewable energy by 2015 Social Enterprise or Not? Facts: • $115M raised for charity since 1995 ($18M in 2009) • Over 1,000 environmentally- approved products on sale • 1700 new jobs created in Canada in 2009
- 15. September 16, 2013 15 CONTENT 1. HOUSE KEEPING 2. WHYARE YOU HERE? 3. HOW DOES CHANGE HAPPEN? 4. HOW DO I MAKE CHANGE?
- 16. September 16, 2013 16 QUESTION WHYARE YOU INTERESTED IN SOCIAL ENTREPRENEURSHIP?
- 17. September 16, 2013 17 ENTREPRENEURSHIP= MAKE SOMETHING PEOPLE WANT
- 18. September 16, 2013 18 PROBLEM OPPORTUNI TY
- 19. September 16, 2013 19 KIVA
- 20. September 16, 2013 20 THE REMIX PROJECT
- 21. BREAK…
- 22. Introduction to Social Systems… 22
- 23. Systems = sets of interlocking business models
- 24. systems change when business models change
- 26. High Medium Low Clay Christensen’s model of disruption
- 27. “Your margin is my opportunity”
- 29. Disruption: from ownership to sharing
- 33. Disruption: unlocking & liquifying inventory
- 35. Disruption: commodifying a source of value
- 39. Disruption: changing the capital/risk sequence
- 42. Characteristics of disruptions Fundamentally change the economics: • Initial products are less good, but good enough • Less profitable (lower margins), but higher volume • Ultimately grow the market by servicing non- consumers Results: • Increased access • Drive costs down
- 43. Sinking business models • Scarcity • High margin human services • Informational imbalance
- 44. September 16, 2013 44 HOW DO I MAKE CHANGE?
- 45. DAY 1
- 47. VS.
Notes de l'éditeur
- NORMAdd link to sourceCourse is about SE. Ask, “who has heard the term social entrepreneurship? – show of hands (where did you hear it? what does it mean?)Focus is on what SE is, and how it is used in practice
- NORMOur goal – to get students in a position to start a social enterprise by the end of the courseWe will give you the theory because you need it, but we want to emphasize the practiceWe’ll give you the tools, evaluate you on it, and will give you a chance to pitch your idea to actual investors (and give you exposure to real entrepreneurs)We’ll get into more detail when we go through the syllabus
- NORMWhat I doEducationConnection to SE
- NORMTask: Ask the class, “give me your name, and an aspect of your personality that you think makes you a prospective (social) entrepreneur”
- NORM Start with some introductions so we can get to know who you are then we will review the syllabus and class structure ground rules for the class first part of the lecture before the break will be on social entrepreneurship – defining it, providing examples, and introducing some of the key themes that we will talk about further in the course the second part of the lecture – after the break – will focus on social enterprise… definitions, examples, and setting the stage for later lectures we’ll then review what we learned, and prep for next week’s lecture
- NORM & KARIMCover:Course objectives – balancing macro and micro (theory and practice)Term assignmentWeek-by-week – note that class schedule may change due to availability of guest speakersOverview – NormReadings - Karim
- NORMThings to DoEdit list directly on the slide (if changes are suggested)Demonstrate the 5 fingers rule:5 Fingers – It’s a great idea and I will be one of the leaders in implementing it.4 Fingers – I think it’s a good idea/decision and will work for it.3 Fingers – I’m not in total agreement but feel comfortable to let this decision or a proposal pass without further discussion.2 Fingers – I am more comfortable with the proposal but would like to discuss some minor issues.1 Finger – I still need to discuss certain issues and suggest changes that should be made.Fist – A no vote - a way to block consensus. I need to talk more on the proposal and require changes for it to pass
- NORM Start with some introductions so we can get to know who you are then we will review the syllabus and class structure ground rules for the class first part of the lecture before the break will be on social entrepreneurship – defining it, providing examples, and introducing some of the key themes that we will talk about further in the course the second part of the lecture – after the break – will focus on social enterprise… definitions, examples, and setting the stage for later lectures we’ll then review what we learned, and prep for next week’s lecture
- NORM Start with some introductions so we can get to know who you are then we will review the syllabus and class structure ground rules for the class first part of the lecture before the break will be on social entrepreneurship – defining it, providing examples, and introducing some of the key themes that we will talk about further in the course the second part of the lecture – after the break – will focus on social enterprise… definitions, examples, and setting the stage for later lectures we’ll then review what we learned, and prep for next week’s lecture
- NORMTask: Get class to think of one word they would use to describe entrepreneurship Write down words on the board
- NORMIs Walmarta social enterprise – reason for, reason againstGoal – to distinguish SE from CSR, charity, etc