Recruiting for Tech Talent on Social Media #LDNTechWeek

1. www.theitjobboard.co.uk 2 Johnny Campbell Social Recruiting for Tech TheITJobBoard, LondonTechWeek2015 www.theitjobboard.co.uk 1

2. www.theitjobboard.co.uk 2 Johnny Campbell Johnny Campbell Founder & CEO Social Talent @socialtalent

3. www.theitjobboard.co.uk 2 Johnny Campbell 2 Unemployment Rate amongst Developers

4. www.theitjobboard.co.uk 2 Johnny Campbell 69 % of Tech Candidates open to discussing job opportunities

5. www.theitjobboard.co.uk 2 Johnny Campbell 9 million users sharing code on Github

6. www.theitjobboard.co.uk 2 Johnny Campbell 11 million tech profiles on LinkedIn

7. www.theitjobboard.co.uk 2 Johnny Campbell 25 million users asking & answering Q’s on StackOverflow

8. www.theitjobboard.co.uk 2 Johnny Campbell 22 % of developers who do not have a LinkedIn profile

9. www.theitjobboard.co.uk 2 Johnny Campbell Elastic Search Bangalore NOT Core Java Devs

13. www.theitjobboard.co.uk 2 Johnny Campbell THE BEST CANDIDATES DON’T ALWAYS STAND OUT ON PAPER. Jonathan Campbell cont’d Summary Skills & Expertise Education I have worked as a Recruiter in Ireland and the Caribbean for the last 15 years but now run Social Talent, the world’s leading provider of Online Recruitment Training. We want to change the way that organisations identify talent globally by translating technology and educating front line recruiters through a premium, personalised and practical online learning experience. Our promise is to deliver the world’s best and most practical recruitment training in a consistent, high quality format, personalised by: who you are, where you are based and what you recruit for. Our expertise is in identifying and delivering the benefits of a Web 3.0 world to the recruitment industry. Our customers are recruitment agencies, corporate recruiters, headhunters, the HR and marketing departments of hiring organisations and providers of technology solutions to the recruitment industry. We train recruiters in how to source passive candidates and we advise organisations on how to leverage social media, SaaS technology and video to source, attract and engage talent globally. We help companies and recruiters to source talent through social media and the web. We enable recruiters and hiring organisations to tap into the “passive” candidate market, which represents over 80% of the total labour pool, by providing them with the tools to source directly from the internet, by building talent communities on social media and helping corporates to develop and market their “employer brand” online in the places where their target audience spend the most time, namely social media. Specialties: Online Recruitment Training, Social recruiting, boolean search, facebook marketing, social media marketing, talent acquisition, talent community management, internet sourcing, CIPD Certified Internet Recruitment trainer. Certified Internet Recruiter Social Media Recruitment/Retention Staffing Services Training & Development Web Development Graphic Design Black Belt in Internet Recruitment Blue Belt in Internet Recruitment (completed) Orange Belt in Internet Recruitment (completed) Brown Belt in Internet Recruitment (completed) Internet Recruiting Talent Scouting Recruiting Talent Acquisition Employee Training Sourcing Social Media Marketing Search Engines Social Recruiting Training Contract Recruitment Executive Search Personnel Management Human Resources Interviews Management Temporary Placement Talent Management Recruitment Advertising Employer Branding Technical Recruiting Permanent Placement Screening Resumes E-recruitment Leadership Strategy RPO Employee Benefits Temporary Staffing Video Online Recruitment Training Recruitment Training Boolean Training CIPD Irish Recruiters Certified Internet Recruiter, 2010 University College Dublin BComm, Business, 1995 - 1998 University College Dublin BComm, Commerce, 1995 - 1998 Jonathan Campbell jonathan@socialtalent.co Experience CEO Social Talent Nov 2010 – Present (2 years 4 months) We want to change the way that organisations identify talent globally by translating technology and educating front line recruiters through a premium, personalised and practical online learning experience. Our online recruitment training portal (MySocialTalent. com) is an expansive “bible” of everything you need to make the most out of online tools to identify, attract and engage with top talent globally. Top Recruiters at Oracle, Paypal, Twitter, Accenture, Adecco, Hays and Manpower leverage Social Talent’s online recruitment training to ensure that they hire top talent and outperform their peers. My job is to think of new ways that technology and Web 3.0 tools can help the recruitment profession and teach others through blogging, webinars, consulting and training. I also try to make sure that the team at Social Talent have fun, break things and go home at the end of each day feeling like we have made a difference to our industry, however small. 11 recommendations available upon request Director Select People Ltd Jul 2008 – Nov 2010 (2 years 5 months) Select People Ltd is a specialist headhunting firm accepting international assignments in the Europe, the US, Latin America, the Caribbean, Canada, the Middle East and Asia. We work on a select number of assignments at any one time, leveraging our network of contacts and introducers across the globe, particularly in the off-shore financial, insurance and legal sectors. Operations Manager Baraud Jun 2006 - Jul 2008 (2 years 2 months) I ran the largest recruitment, staffing, and immigration business in Grand Cayman, in the British West Indies. The company provided permanent and temporary staff to all of the island’s employers, and also outsourced immigration consultancy services. In addition, we had a large IT Training business. 2 recommendations available upon request Manager, Industry & Commerce Recruitment Accreate Financial Search & Selection Aug 2003 - Jun 2006 (2 years 11 months) Led the Industry (non Financial Services) Accountancy recruitment team which consisted of four other recruiters and myself. 1 recommendation available upon request Senior Recruitment Consultant Accreate 2003 - Jun 2006 (3 years) Joined the company in its second year of business to help develop the Industry & Commerce desk. Corporate Account Manager Fujitsu Siemens Computers 2002 - 2003 (1 year) 1 recommendation available upon request Manager, Accountancy Recruitment HRM 1998 - 2002 (4 years) Built the Accountancy & Finance division to a team of 8 recruiters at its peak, being the largest division in the company at that time. 2 recommendations available upon request CEO at Social Talent Online Recruitment Training socialtalent.co THE BEST

14. www.theitjobboard.co.uk 2 Johnny Campbell CONTEXT Keyword positioning and volume EVIDENCE Beyond keywords — self-generated VALIDATION Peer reviews, recommendations and endorsements STEP ONE: ASSESS FOR TECHNICAL FIT.

15. www.theitjobboard.co.uk 2 Johnny Campbell CONTEXT Keyword positioning and volume EVIDENCE Beyond keywords — self-generated VALIDATION Peer reviews, recommendations and endorsements STEP ONE: ASSESS FOR TECHNICAL FIT.

16. www.theitjobboard.co.uk 2 Johnny Campbell Nigel Krauss Skills Experience Android Java Software Google PHP Game Development SQL Android Development iPhone REST OOP Mobile Devices Objective-C iOS Oracle SQL JavaScript French Code Applications Problem Solving Android Software Engineer Google Sept 2012–Present (2 years) | Mountain View Working on Google Play Games Android Software Engineer Freelance Work Aug 2009 – Jan 2013 (3 years 6 months) | Rennes, France Android app development: - AionProﬁleViewer - http://goo.gl/iEvtp - 4.2/5 - 10k-50k downloads Player and guild profile viewer for the Aion MMORPG. - WishList - http://goo.gl/O3NMN - 4.4/5 - 10k-50k downloads Wishlist allowing the user to remember his gift ideas. - DataDroid – http://datadroid.foxykeep.com/ Open Source project (initiated and developed) which facilitate the access to local (memory or database) and remote (REST webservices) data management in an Android application through an Android Library. Author of an Android blog: http://android.foxykeep. com/ - 7000+ unique visitors/month Android Software Engineer GREE International, Inc. May 2012–Aug 2012 (4 months) | San Francisco Android app development: - Crime City - http://goo.gl/5o31Q - 4.4/5 - Modern War - http://goo.gl/jtvgA - 4.3/5 Android Software Engineer Funzio Nov 2011 – May 2012 (7 months) | San Francisco Android Game development : - Crime City - http://goo.gl/5o31Q - 4.4/5 Android/iPhone Software Engineer Niji March 2010 – Oct 2011 (1 year 8 months) Android reference in the company. Developed Android and iPhone applications: - Benodet Martinique (iPhone) - http://goo.gl/0Uxgz - Guide TV Bbox (Android) - http://goo.gl/QxZlL - Route du Rhum (iPhone) - http://goo.gl/I535P - 2D Wall (with 3D and cylinder effects) components (Android) - used in SFR applications Highly motivated, curious and technically-minded, with a passion for technology. Proven ability to realize mobile projects while achieving strong customer satisfaction. Adaptable, with communication, problem solving and teamwork skills to make a positive contribution to your organization. Specializing in mobile devices programming and design on the Android platform. TECHNICAL FIT

17. www.theitjobboard.co.uk 2 Johnny CampbellTECHNICAL FIT Nigel Krauss Skills Experience Android Java Software Google PHP Game Development SQL Android Development iPhone REST OOP Mobile Devices Objective-C iOS Oracle SQL JavaScript French Code Applications Problem Solving Android Software Engineer Google Sept 2012–Present (2 years) | Mountain View Working on Google Play Games Android Software Engineer Freelance Work Aug 2009 – Jan 2013 (3 years 6 months) | Rennes, France Android app development: - AionProﬁleViewer - http://goo.gl/iEvtp - 4.2/5 - 10k-50k downloads Player and guild profile viewer for the Aion MMORPG. - WishList - http://goo.gl/O3NMN - 4.4/5 - 10k-50k downloads Wishlist allowing the user to remember his gift ideas. - DataDroid – http://datadroid.foxykeep.com/ Open Source project (initiated and developed) which facilitate the access to local (memory or database) and remote (REST webservices) data management in an Android application through an Android Library. Author of an Android blog: http://android.foxykeep. com/ - 7000+ unique visitors/month Android Software Engineer GREE International, Inc. May 2012–Aug 2012 (4 months) | San Francisco Android app development: - Crime City - http://goo.gl/5o31Q - 4.4/5 - Modern War - http://goo.gl/jtvgA - 4.3/5 Android Software Engineer Funzio Nov 2011 – May 2012 (7 months) | San Francisco Android Game development : - Crime City - http://goo.gl/5o31Q - 4.4/5 Android/iPhone Software Engineer Niji March 2010 – Oct 2011 (1 year 8 months) Android reference in the company. Developed Android and iPhone applications: - Benodet Martinique (iPhone) - http://goo.gl/0Uxgz - Guide TV Bbox (Android) - http://goo.gl/QxZlL - Route du Rhum (iPhone) - http://goo.gl/I535P - 2D Wall (with 3D and cylinder effects) components (Android) - used in SFR applications Highly motivated, curious and technically-minded, with a passion for technology. Proven ability to realize mobile projects while achieving strong customer satisfaction. Adaptable, with communication, problem solving and teamwork skills to make a positive contribution to your organization. Specializing in mobile devices programming and design on the Android platform.

21. www.theitjobboard.co.uk 2 Johnny Campbell FOUR KEY SOCIAL SITES FOR ASSESSING TECHNICAL FIT: GITHUB/BITBUCKET Open source code for developers. Frequently forked repos or followed users indicate expertise or knowledge. STACK OVERFLOW Q&A site for developers. Reputations are shown as numerical scores. Most tagged topics are most obvious skills. QUORA Q&A site with a majority of tech users. Questions are less technical and answers are “voted up” by users. DRIBBLE/BEHANCE Portfolio site for designers — UX, web, graphic, illustrator, etc. Number of followers indicates reputation.

22. www.theitjobboard.co.uk 2 Johnny Campbell STEP TWO: ASSESS FOR CULTURAL FIT.

23. www.theitjobboard.co.uk 2 Johnny CampbellCULTURAL FIT

26. www.theitjobboard.co.uk 2 Johnny Campbell CULTURAL FIT

31. www.theitjobboard.co.uk 2 Johnny Campbell FIVE KEY SOCIAL SITES FOR ASSESSING CULTURAL FIT: FACEBOOK User created content that provides insight into how they (want you to) think of themselves outside of work. TWITTER What third-party content interests the user? FOURSQUARE Location based data on where the user goes — workplace, home, travels, restaurants, gigs, etc. KLOUT Quick summary of the topics they most discuss, share, interact with on Facebook and Twitter. MEETUP How much of their personal time do they devote to professional passions?

32. www.theitjobboard.co.uk 2 Johnny Campbell3 Secrets to Crafting the Perfect Pitch 1. Hyper-Personalise your Opener 2+ Unique Details Tenure, Current Employer, School, Common Connection, etc

33. www.theitjobboard.co.uk 2 Johnny Campbell3 Secrets to Crafting the Perfect Pitch 2. What’s In It for Them (WIIFT)?

34. www.theitjobboard.co.uk 2 Johnny Campbell3 Secrets to Crafting the Perfect Pitch 3. The Presumptive Close What is the Purpose of your Pitch? Time-Speciﬁc Call to Action How many interactions does it take to close a Candidate? 4 8avg 2

35. Come say hello! @socialtalent

Recruiting for Tech Talent on Social Media #LDNTechWeek

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