Incubating Social Enterprise - 6 tips to putting your idea to the test
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Presentation give by David Brookes, Managing Director of Social Traders to The Big Issue's The Big Idea competition on 26 August 2014.
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Incubating Social Enterprise - 6 tips to putting your idea to the test
- 1. STARTING A SOCIAL ENTERPRISE? SIX TIPS TO PUTTING YOUR IDEA TO THE TEST David Brookes Managing Director Social Traders
- 2. LEARN about social enterprise START a social enterprise GROW your social enterprise BUY from social enterprise INVEST in social enterprise We make it easier to… • Workshops • Study tours • Website •Tools & resources • The Crunch • Warm-Ups • The Builder • THRIVE • SE Awards •SE Advisory • Procurement exchange • Good Spender marketplace • SEDF © Social Traders Ltd 2014
- 3. 3 © Social Traders Ltd 2014 Our Incubator •A rapid incubator program for social enterprise •Round 5 starting 2015 •Incubated 42 ideas •65% started up (up to Round 3) •8 social enterprises in our investment portfolio •Strong interest in youth-led social enterprises •www.socialtraders.com.au/TheCrunch
- 4. 4 Our approach: Planning and Testing © Social Traders Ltd 2014
- 5. 5 © Social Traders Ltd 2014 1. Testing is Marketing Test your idea with as many potential customers. They could be your first customers.
- 6. 6 2. Testing your mettle Do you have the will and skill to pursue social enterprise? © Social Traders Ltd 2014
- 7. 7 3. Testing saves money Investing in a bad idea costs more – every time. © Social Traders Ltd 2014
- 8. 8 4. Test as you trade Entrepreneurship is not a linear process. Some of the best start-ups are nimble and adaptable to change. © Social Traders Ltd 2014
- 9. 9 5. The right space to test © Social Traders Ltd 2014 An incubator brings together the right people, information and questions – so you can test as quickly as possible.
- 10. 10 6. Test and move on © Social Traders Ltd 2014 Each setback comes with an opportunity to innovate. Keep moving forward.
- 11. 11 Want to get instant feedback on your idea from industry experts, social enterprise practitioners and Social Traders? © Social Traders Ltd 2014 Youth-Lead Warm Up Thursday, 25th September | 2 – 5PM Melbourne CBD | $20 (For anyone aged 16-25) NSW Warm-Up 8-15 September | $100 (general) www.socialtraders.com.au/warm-ups How can we help?