iBeacon is a new technology that uses Bluetooth low energy (BLE) to allow smartphones to detect and react to signals being broadcast by low-powered wireless beacons. The beacons, called iBeacons, broadcast a signal that includes a universally unique identifier (UUID) that smartphones can use to determine their proximity to the beacon. This enables a wide range of location-based interactions and applications, such as receiving discount coupons on a smartphone when passing by a store. iBeacon technology is inexpensive and can be used for indoor navigation, retail experiences, security/geo-fencing, and more.
17. Demystifying iBeacons
A cost-effective, low-powered transmitter that connect
with all major mobile platforms including the recently
enhanced iOS7 that broadcast a signal that can be
detected by smartphones using uses BLE
Communication.
In other words, it’s an indoor positioning
system.
21. So don’t get surprised if you receive a
discount coupon on your phone while
passing through a store in a mall
22. Companies like Estimote sell three in a pack for
$99, and each iBeacon is sticky – you can
place it wherever you want!
Are they Expensive?
NO, Not at all
24. iBeacon device broadcasts signal which is received by
smartphones via Bluetooth Low Energy
Some Facts
This signals can be used for a number of applications to
trigger events such as prompts, push
notifications, and app actions
27. iBeacons can be use in
Trail markers in a park
Exhibits in a museum/historical place
Product displays in stores
Detect location inside the mall/shop
And much more…
33. Managing your iBeacon
When you buy iBeacons, they comes with an app which
you can connect the iBeacons and configure easily.
Scan for iBeacons with the standard UUID or scan for
iBeacons with a custom UUID.
Used UUID's will be remembered so you can easily find
your iBeacons with a custom UUID.
34. Once you connect an app with the iBeacon
You can change its:
- Name (stored on iPad)
- UUID
- Major
- Minor
- Broadcasting power (dB)
- Broadcasting interval (ms)
35. Organizational use cases
Tourism & Sightseeing Child Care
Retail Operations Elderly Care
Bars & Restaurants Tradeshows & Conferences
Hospitality Public Venues
Gaming Shopping Malls
Healthcare Schools & Campuses
Pharmaceuticals Child Care
38. Indoor-location mapping with iBeacons
iBeacons can be used in a variety of locations
where GPS is not effective.
For examples :
Museum
Conference/expo
Car gallery and
Also in Retail
iBeacons can be used to share
physically contextual, proximity-
based media with people nearby
via smartphones to provide
exceptional real-time indoor
navigation services.
39. Visiting Hospital but not sure about
the room of your dear one you’re
going to see?
iBeacon Provides a Mapping
and Wayfinding Solution
The iBeacon can recognize the
location of the patient and guide the
visitor through the building on a
map.
40. Brace yourselfiBeacons can be the right way to
help your customers with in-store
navigation and providing enhanced
customer service.
Guide your customers to a specific
product they’re looking for
Highlight sale items in the aisle they’re in
Offer any easy way to flag an associate,
and much more
44. Some amazing things you can do with
iBeacons
Indoor Mapping & Navigation
Brand Experiences
Shopping
Dining
Targeted Advertising
Security & Geo-Fencing
and the possibilities are endless
45. Field Service Mobile Solution
ADDRESS :
Softweb Solutions Inc.
2531 Technology Drive, Suite 312,Elgin,
Chicago,IL,USA-60124
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PHONE:
847-512-4114
E-MAIL:
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