Alberta L. Brown Presentation - Sophia

Understanding Web 2.0 Sophia Guevara, MLIS Alberta L. Brown Lecture Series | May 22, 2008

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Web 1.0 In this version, the author controlled website content. These sites were used primarily for commerce and information. Platform focus was on computers instead of the Web.

Could the Web grow to be more than a collection of author controlled pages? What would that look like?

The Power of Innovation Why not give people the power to create content instead of just consuming it? Could we create social networks within the virtual environment?

Web 2.0: Expanding Possibilities ,[object Object],[object Object],[object Object],[object Object]

“ Web 1.0 was commerce. Web 2.0 is people.” ,[object Object]

Three Main Aspects of Web 2.0 ,[object Object],[object Object],[object Object],[object Object]

The Web 2.0 Life ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

The 2.0 Society ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]

Getting Political ,[object Object],[object Object],[object Object],[object Object]

Citizen Reporter ,[object Object]

Education in a Web 2.0 World ,[object Object],[object Object]

Community ,[object Object],[object Object]

Communication ,[object Object],[object Object],[object Object]

Web Economics 2.0: Viral Marketing Marketers are attracted to YouTube because a video message can be uploaded for free and will be circulated voluntarily by the users. Marketers can spread their message on MySpace by being added as a friend.

Web Economics 2.0: Targeting a Lucrative Market ,[object Object],[object Object]

Weblog Defined ,[object Object],[object Object]

The Blog Instead of reading news, they were busy creating it. Blogging provided people a venue to post their thoughts online for the world to see.

The Vlog ,[object Object],Katie Dean. “Blogging + Video = Vlogging”. Retrieved April 5, 2008, from the Wired website: http://www.wired.com/entertainment/music/news/2005/07/68171

Social Networking Community Description ,[object Object],“ These communities make use of profiles, weblogs, email, forums and groups to provide others with personalized information as well as enhance each member's online communication experience.”

A Place For Friends Social networking technology such as Facebook and MySpace allow members to keep in touch with friends online.

Professional Networking in the Virtual Space ,[object Object],[object Object]

Wikis Defined “ A collaborative Web site set up to allow user editing and adding of content.” Wiki. (n.d.). Webster's New Millennium™ Dictionary of English, Preview Edition (v 0.9.6) . Retrieved May 21, 2007, from Dictionary.com website: http:// dictionary.reference.com /browse/wiki

Creating meaning Wikis allow users to “freely create and edit Web page content using any Web browser.” Wikipedia is one of the most popular wikis. http://wiki.org/wiki.cgi?WhatIsWiki

Social Tagging Defined ,[object Object],[object Object]

[object Object],[object Object],[object Object],Web 2.0 Applications

Web 2.0 Office ,[object Object]

Alberta L. Brown Presentation - Sophia

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