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Her World Brides Cover Brides 2019
Overview
Campaign Objective
To identify real brides for Her World Brides’
Real Brides cover issue.
Campaign Phases
Online Submission
Audition - shortlist 3 finalists
Makeover +Video and Photoshoot
OnlineVoting
Final Cover Shoot
Microsite Link (2018) |
campaign.herworld.com/coverbride
Phase 1: Call for Participation
Contest will be run on print, online and on social platforms (Youtube, Facebook and Instagram). 3 finalists
will be shortlisted.
Phase 2: Online Features
Editorial Story for Sponsors will be created and featured online and on social media
Phase 2: Video Feature (&Voting)
Videos calling for votes will feature finalists engaging with sponsors’ product & services
Total video views for 2018 campaign: 81K
Phase 3: Print & Online Feature of Winner
Cover Brides finalists to be featured in Sep 2019 issue and announced through our digital platforms
Marketing Entitlements
Sponsor’s logo on campaign microsite and in-house marketing collaterals
Sponsor’s logo on all campaign videos
Special feature in campaign videos featuring your products & services
Media Entitlements
•Full page Sponsor feature within www.herworldbrides.com
•2x FPFC ad in Her World Brides magazine (Jun & Sep 19)
•Videos showing the finalists engaging with your products & services
•Vouchers opportunity - to be given to all contestants of Cover Brides
•1x FB and IG post – to be used from Jun to Sep 19.
Sponsorship Package: $12,000 cash + $3,000 prize sponsorship
SPONSORSHIP PACKAGE
Spots are limited to secure yours at magadpromo@sph.com.sg today!

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Her World Brides Cover Brides 2019

  • 1. Her World Brides Cover Brides 2019
  • 2. Overview Campaign Objective To identify real brides for Her World Brides’ Real Brides cover issue. Campaign Phases Online Submission Audition - shortlist 3 finalists Makeover +Video and Photoshoot OnlineVoting Final Cover Shoot Microsite Link (2018) | campaign.herworld.com/coverbride
  • 3. Phase 1: Call for Participation Contest will be run on print, online and on social platforms (Youtube, Facebook and Instagram). 3 finalists will be shortlisted.
  • 4. Phase 2: Online Features Editorial Story for Sponsors will be created and featured online and on social media
  • 5. Phase 2: Video Feature (&Voting) Videos calling for votes will feature finalists engaging with sponsors’ product & services Total video views for 2018 campaign: 81K
  • 6. Phase 3: Print & Online Feature of Winner Cover Brides finalists to be featured in Sep 2019 issue and announced through our digital platforms
  • 7. Marketing Entitlements Sponsor’s logo on campaign microsite and in-house marketing collaterals Sponsor’s logo on all campaign videos Special feature in campaign videos featuring your products & services Media Entitlements •Full page Sponsor feature within www.herworldbrides.com •2x FPFC ad in Her World Brides magazine (Jun & Sep 19) •Videos showing the finalists engaging with your products & services •Vouchers opportunity - to be given to all contestants of Cover Brides •1x FB and IG post – to be used from Jun to Sep 19. Sponsorship Package: $12,000 cash + $3,000 prize sponsorship SPONSORSHIP PACKAGE Spots are limited to secure yours at magadpromo@sph.com.sg today!

Notes de l'éditeur

  1. Publicity phase 1